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7.0 - 11.0 years
4 - 8 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/design Adobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. The CRM Team Lead is responsible for overseeing and managing multiple CRM teams, ensuring that all CRM activities meet high standards of quality and efficiency. You will be accountable for the successful execution of CRM campaigns, ensuring adherence to Service Level Agreements (SLAs), and driving continuous improvement across various CRM teams. As a key leader, you will collaborate with senior management, cross-functional teams, and external stakeholders to enhance CRM strategies, streamline processes, and deliver exceptional customer experiences. What are we looking for CRM Expertise:Proven experience in CRM management, with a deep understanding of CRM platforms and tools.Leadership:Strong leadership and team management skills, with a track record of successfully leading and developing high-performing teams.SLA Management:Experience in managing SLAs and ensuring compliance with service standards.Quality Assurance:Ability to implement and enforce quality assurance practices across CRM operations.Data Management:Expertise in data management and segmentation strategies to drive effective CRM campaigns.Process Improvement:Demonstrated ability to drive continuous improvement and optimize CRM processes.Communication:Excellent communication and interpersonal skills to collaborate with cross-functional teams and stakeholders.Technical Skills: Familiarity with CRM technologies and platforms, including Salesforce, HubSpot, or similar.Analytical Skills: Advanced data analysis skills to interpret CRM performance metrics and make data-driven recommendations.Digital Marketing:Understanding of digital marketing strategies and their integration with CRM efforts.Project Management:Experience in project management and the ability to manage multiple projects simultaneously. Roles and Responsibilities: Team Leadership:Lead, mentor, and manage multiple CRM teams, ensuring alignment with organizational goals and CRM strategies.Provide guidance and support to team members, facilitating professional development and addressing performance issues.Campaign skills:Hands on experience on Figma, HTML5, CSS3, Javascript to lead different CRM teamKnowledge on email simulator Litmus, Email on Acid etc would be desiredKnowledge on Adobe platforms to support Developers and QCCampaign Oversight:Oversee the planning, execution, and optimization of CRM campaigns across various channels, including email, SMS, push notifications etcEnsure campaigns are executed in line with defined SLAs, including timelines, quality standards, and performance metrics.SLA Management:Monitor and ensure compliance with SLAs for campaign execution, issue resolution, and overall CRM operations.Develop and implement processes to track and report on SLA adherence, identifying and addressing any deviations promptly.Quality Assurance:Implement and enforce quality assurance practices across all CRM teams to ensure accuracy and effectiveness of campaign setups and data management.Conduct regular reviews and audits of campaign processes and outputs to maintain high standards of quality.Data Management:Oversee data hygiene and management practices, ensuring the integrity and accuracy of CRM data.Implement best practices for data segmentation, targeting, and personalization to optimize campaign effectiveness.Process Improvement:Drive continuous improvement initiatives to enhance CRM processes, tools, and strategies.Stay updated with the latest CRM technologies and industry trends to recommend and implement best practices.Collaboration and Communication:Collaborate with marketing, sales, and IT teams to align CRM strategies with broader business objectives and ensure seamless integration of CRM efforts.Maintain effective communication with stakeholders, providing regular updates on CRM performance, challenges, and opportunities.Performance Reporting:Develop and maintain comprehensive reports on CRM campaign performance, SLA adherence, and team productivity.Analyze performance data to identify trends, insights, and areas for improvement.Compliance and Best Practices:Ensure that all CRM activities adhere to legal and regulatory requirements, including data privacy and anti-spam laws.Promote and enforce best practices for CRM operations and customer engagement. Qualification Any Graduation
Posted 3 weeks ago
3.0 - 7.0 years
4 - 9 Lacs
Bengaluru
Work from Office
Job Title : Real-Time Customer Data Platform (RTCDP) Business Practitioner Job Location: Bangalore-Indiranagar (work from office only) About the role: As the lead for business-facing adoption of our Real-Time Customer Data Platform (RTCDP), you will work closely with marketing, IT, and analytics teams to bring customer data to life. Your role will focus on designing and implementing unified customer profiles, building audience segments, and setting up activation workflows that power personalized experiences across digital and offline channels. Through strong data governance and actionable insights, you will help the organization deliver more relevant, timely, and impactful customer interactions at scale. Key Responsibilities: Platform Setup Turn business needs into data models, customer profiles, and audience segments. Set up data connections from websites, apps, CRM systems, and offline sources. Define how customer data is matched and organized. Data Management Work with tech teams to bring in and check data from different sources. Create plans to make sure data is accurate and clean. Keep an eye on data speed and quality, and fix problems quickly. Audience Building & Campaign Activation Create customer groups based on behavior, demographics, and purchases. Set up systems to send these groups to marketing tools like email or ad platforms. Improve audience targeting to boost campaign results. Insights & Strategy Review how customer groups perform and suggest ways to improve. Find opportunities for personalized offers, preventing customer loss, and increasing sales. Share insights and business value with leadership. Data Privacy & Compliance Set rules for handling data safely and legally (e.g., GDPR, CCPA). Keep records of how data is used and shared. Work with legal teams to ensure everything is compliant. Training & Support Create guides and training materials for marketing and analytics teams. Lead workshops and offer one-on-one help to users. Act as the go-to expert for the RTCDP platform. Innovation & Improvement Stay updated on new platform features and industry trends. Test new ideas like AI-based personalization or smart devices. Find ways to make processes faster and more efficient. Required Qualifications Bachelors or Masters degree in Business Analytics, Marketing Technology, Computer Science or related field. 3-5 years hands-on experience with a Customer Data Platform ( Adobe RTCDP, Salesforce CDP, Tealium, Segment, etc.) in a client-side role. Strong SQL proficiency and familiarity with data warehousing, ETL/ELT processes and API integrations. Demonstrated expertise in identity resolution, profile stitching and real-time data ingestion. Experience designing audience segments and activating through digital channels (adtech, email, personalization). Excellent stakeholder management and presentation skills, with comfort engaging at the executive level Preferred Skills & Attributes Certification in Adobe Real-Time CDP or equivalent CDP platform. Knowledge of Adobe Experience Cloud integrations (Analytics, Target, Campaign) or parallel ecosystems (Salesforce Marketing Cloud, Oracle CX). Proficiency in privacy frameworks, consent management and data governance best practices. Familiarity with tag management (Adobe Launch, Tealium iQ) and server-side data collection. Experience in Agile/Scrum delivery environments. Strong analytical mind-set, attention to detail and commitment to data quality. If you are interested please share your updated resume to sai.s29@shriramfinance.in
Posted 3 weeks ago
2.0 - 6.0 years
0 - 0 Lacs
Noida, Dehradun
Hybrid
Role & responsibilities Marketing Automation Consultant/Specialist (A business analyst, marketing automation Expert, and with knowledge of marketing automation tools) with minimum experience of 2+ years. Must have experience of different Marketing Automation platforms i.e. Marketo, Eloqua, HubSpot, Pardot, etc. Must have the experience, working with Marketing Managers and technical professionals. Understanding the marketing needs of a company and delivering satisfactory service with the support of other marketing automation professionals in the team. HTML and SQL are part of life, so must be fairly aware of it. If the below terms are familiar to you and matches your day-to-day work profile, then you are the right fit for the job:- • eMarketing program management • Marketing Automation and operations • Marketo and Salesforce integration and Optimization • Event and Lead Management (Lead Scoring and Lead Nurturing) • Customer Relationship and management (CRM next step in your hierarchy) • HTML, Responsive Design etc. • SQL and Database for reporting and data management Preferred candidate profile Managing the implementation of e-marketing campaigns on various Marketing Automation platforms (RW, Marketo, Eloqua etc). Work on customer's marketing database (SQL/MySQL) Work on customers CRM systems (Salesforce etc). Work in tandem with the software development and quality team, Data Team, CRMs to get the tasks accomplished, wherever required. Improve internal service processes for customer deliveries. Interact with customers to identify and exceed their expectations. Excellent communication skills Strong on analytics and logic Working with the team Team Handling Must be able to work in 24*7 work environment.
Posted 1 month ago
4.0 - 5.0 years
3 - 7 Lacs
Mumbai
Work from Office
Support and Maintenance of customers Adobe Campaign Classic platform Responsible for handling tickets in Production environment Perform RCA on recurring issue and provide permanent fixes Monitoring of the workflow and taking corrective actions Coordination of system-related activities between user and multiple technical teams Responsible for the upkeep and maintenance of Adobe Campaign application servers and coordination with DBA's Understanding integration of Adobe with other applications. Primary Skills 4 to 5 years of support and development experience with Adobe Campaign Classic (Neolane) Experience in working with different Adobe Campaign modules, like; Message Centre, Content Manager, FDA, etc. Knowledge and experience with the following programming languagesHTML, XML, JavaScript and SQL Knowledge and experience of integrating Adobe Campaign with other system Basic knowledge on SQL and Unix Good communication and interpersonal skill and willing to travel if required as this roles involves directly working with end customer. Secondary Skills Good to have Adobe Campaign Classic Developer Expert certification
Posted 1 month ago
10.0 - 14.0 years
10 - 14 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Digital Project Management Designation: Marketing Engagement Associate Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Market Engagement Manager (MEM) serves as a single point of contact who is accountable towards local market for driving digital outcomes from demand through service, geared towards delivering locally lead MCM campaigns based on local insights and nuances derived from campaign interaction data and market trends. What are we looking for Knowledge of Pharma industry and marketing in highly regulated environmentsMulti-channel marketing experienceAbility to understand and translate marketing analytics reportsPlatform experience (especially AEM, Adobe Campaign)Marketing Account Management experience (client-facing)In-depth understanding of GSK Digital Delivery processes, digital tactics and capabilitiesKnowledge of GSK global, regional and local digital objectives and strategyConnected across Digital Delivery teams and GSK stakeholder groupsAwareness of digital trendsCultural awareness and international experienceRelationship management Communications & Executive ReportingDigital Project Delivery (Web, Social, Mobile)Digital Analytics Digital Strategy Roles and Responsibilities: Regular touch points (weekly/monthly) with LOC brand and MCM leads, as well at a more strategic level (e.g. quarterly) to support and provide input on the overall local brand strategy plan.End-to-end orchestration to ensure delivery of campaigns including localization of global templates.Extracting relevant assets from Library and providing them to LOC brand and MCM leads for considerationDriving service adoption, local insights, MCM expertise & best practice guidance Translating analytics and performance reports into meaningful recommendations to optimize campaigns on-the-fly as well as input into future campaign strategiesEnsures translation of assets to local markets and completion of campaigns briefing documentCoordination touchpoint with strategic and print agencies, as well as with medical and regulatory for reviewsCreates and maintains a close business relationship with the local client marketing lead and team, including regular travel to client site in for business meetingsWorks with a LOC brand teams for prioritization & adaptation when priorities changeInterfaces with offshore Digital Project Managers who manage actual execution to ensure correct priority and service levels for the local marketEnsures service reports and campaign reports delivered on time to local market clientFacilitate service introduction & change confirmation focusing on local market opportunitiesGovernance management to provide scheduling, management reporting inputs and action tracking associated with Service Governance Qualification Any Graduation
Posted 1 month ago
4.0 - 9.0 years
3 - 6 Lacs
Noida
Work from Office
company name=Apptad Technologies Pvt Ltd., industry=Employment Firms/Recruitment Services Firms, experience=4 to 12 , jd= : Skill: Adobe Campaign Exp 4-12 Location Bangalore Must Have Skills :Adobe Campaign, SQL, + Any Programing Language ((Javascript / Java / VB / C# / PHP)) Availability Immediate -15 Days Expertise and Experience in Adobe Campaign, SQL (Oracle / SQL Server / PostgreSQL) • Programming experience(Javascript / Java / VB / C# / PHP) • Knowledge on Web Technologies like HTML, CSS would be a plus •Good communication skills to ensure effective customer interactions, communications, anddocumentation • Self-starter - Organized and highly motivated • Fast learner, ability to learn new technologies/languages • Knowledge of HTML DOM manipulation and page load events a plus • Project Management skills a plus • Ability to develop creative solutions to problems • Able to multitask in adynamic environment • Able to work independently with minimal supervision • Experience leadingteam members will be a plus , Title=Adobe Campaign, ref=6566498
Posted 1 month ago
6.0 - 11.0 years
7 - 17 Lacs
Hyderabad, Chennai, Bengaluru
Hybrid
Dear Candidate, Please find below Job Description Role :- AJO + AEP Developer Job Description: Job Summary: Rogers Data/AI are looking for highly skilled and experienced resources to lead the implementation, configuration and optimization of Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO). This role includes designing and orchestrating personalized, data-driven customer journeys and integrating with external systems via APIs to deliver offers across digital and OneView channels. Key Responsibilities: - Design and manage Real-Time Customer Profiles (RTCP) and identity stitching. - Develop and maintain XDM schemas and Experience Events. - Integrate AEP with external data sources and APIs. - Enable audience segmentation and activation across channels. - Design and orchestrate omnichannel customer journeys using triggers, conditions, and actions. - Implement real-time, event-driven, and scheduled journeys. - Apply personalization and decisioning logic to enhance engagement. - Develop and optimize campaign strategies (batch, triggered, lights-on). - Configure and manage offer decisioning and delivery via JSON-based APIs. - Integrate with CITSLE APIs to send offers to digital and OneView channels. - Design and validate JSON payloads for offer delivery. - Ensure secure, scalable, and reliable API communication. - Monitor and troubleshoot API transactions and offer delivery workflows. - Work closely with marketing, data, and engineering teams to align journey design with business goals. - Provide subject matter expertise and hands-on support for AJO and AEP. - Stay current with Adobe product updates and best practices. Required Skills & Experience: - 7+ years of experience with Adobe Experience Platform and Adobe Journey Optimizer. - Strong understanding of customer journey orchestration and real-time data triggers. - Experience with JSON-based API integrations, especially for offer delivery. - Familiarity with CITSLE or similar enterprise integration platforms. - Ability to translate business requirements into scalable technical solutions. - Strong problem-solving skills and attention to detail. Preferred Qualifications: - Adobe Certified Expert • Journey Optimizer or AEP. - Experience with Adobe Target, Adobe Campaign, or other Adobe Experience Cloud tools. - Experience with A/B testing and experimentation strategies. - Background in digital marketing, CRM, or customer experience design. Regards Divya Grover +91 8448403677
Posted 1 month ago
1.0 - 5.0 years
8 - 12 Lacs
Bengaluru
Work from Office
AEMCQ5 experience with 3+ full cycle AEM projects and at least two years in Web experience. Strong web content management experience with Adobe AEM. Experience with integrating AEMCQ5 and CQ6.1 with other products and vendors Experience with Java Content Repository (API) suite, Sling web framework and Apache Felix OSGi framework, and DAM. Expert knowledge of HTML5, CSS3, JavaScript and JavaScript frameworks libraries ( jQuery, Grunt, Bootstrap etc.), and CSS pre- processing platforms (SASS). Expertise in full stack development within AEM. Expertise in Adobe campaign, Adobe analytics.
Posted 1 month ago
5.0 - 7.0 years
10 - 14 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Marketing Engagement Specialist Qualifications: Any Graduation Years of Experience: 5 to 7 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. What are we looking for Stakeholder Management:Excellent communication and interpersonal skills to effectively engage with client stakeholders, technical teams, and leadership.Resource Coordination:Ability to allocate and manage project resources efficiently, ensuring optimal team performance and productivity.Problem-Solving:Strong analytical and problem-solving skills to address project challenges and make data-driven decisions. Team Leadership:Experience in leading cross-functional teams, fostering collaboration, and promoting a positive team culture.Technical Background:Basic technical knowledge in areas relevant to campaign development, such as HTML, CSS, JavaScript, SQL, or scripting languages (e.g., AMPscripts).Agile Project Management:Familiarity with Agile project management methodologies and tools (e.g., Scrum, Kanban) for iterative project execution. Data Analysis:Proficiency in data analysis tools and techniques to derive insights from campaign performance data. Roles and Responsibilities: Project Planning and Requirement Gathering:Collaborate with client stakeholders, technical leads, and campaign developers to define project/campaign scope, objectives, deliverables, and timelines.Create comprehensive project plans, outlining tasks, dependencies, resource requirements, document, and track updates regularly. Ensure request submitted by Clients are complete and accurate before assigning it to Campaign Developers.Stakeholder Communication:Act as the primary point of contact for all project-related communications. Regularly engage with client stakeholders to provide updates on project progress, gather feedback, and manage expectations.Resource Management:Allocate project and campaign tasks to campaign developers and technical leads based on their expertise and availability. Ensure that team members have the necessary resources and support to fulfil their responsibilities effectively.Risk Assessment and Mitigation:Identify potential project risks and issues, both technical and non-technical, and develop mitigation strategies to minimize their impact on project success.Post Implementation Review:Ensure Deliverables meet the highest standards of quality,adhering to best practices and client requirements. Conduct thorough testing and review processes before deliverables are shared for client review and approval. Ensure feedbacks are well documented and communicated to Developers/ Team leads.Marketing Automation Platform Knowledge:Familiarity with Braze, Adobe Experience Cloud or Salesforce Marketing Cloud platforms or equivalent platforms and their respective tools (e.g., Adobe Campaign, SFMC Email Studio, Journey Builder). Budget and Cost Control:Manage project budgets, track expenses, and control costs throughout the project lifecycle. Work closely with finance teams to ensure project financials align with the approved. Timeline Management:Monitor project timelines,identify potential delays, and implement corrective actions to keep the project on track for timely delivery.Change Management:Manage change requests and scope adjustments throughout the project. Evaluate the impact of changes on timelines, resources, and budgets and obtain necessary approvals.Reporting and Documentation:Provide regular project status reports to client stakeholders, senior management, and other relevant parties. Maintain comprehensive project documentation, including meeting minutes, action items, and project-related decisions. Issue Resolution:Facilitate issue resolution by collaborating with cross-functional teams, identifying root causes & implementing solution Qualification Any Graduation
Posted 1 month ago
3.0 - 5.0 years
6 - 10 Lacs
Bengaluru
Work from Office
Educational Bachelor of Engineering,Bachelor Of Technology Service Line Digital Experience Responsibilities Knowledge of design principles and fundamentals of architecture Understanding of performance engineering Knowledge of quality processes and estimation techniques Basic understanding of project domain Ability to translate functional / nonfunctional requirements to systems requirements Ability to design and code complex programs Ability to write test cases and scenarios based on the specifications Good understanding of SDLC and agile methodologies Awareness of latest technologies and trends Logical thinking and problem solving skills along with an ability to collaborate Technical and Professional : Hiring for Adobe Campaign Preferred Skills: Technology-Digital Marketing-Adobe Campaign
Posted 1 month ago
6.0 - 11.0 years
3 - 6 Lacs
Bengaluru
Work from Office
Rsponsibilities Lead consultative engagements with clients, exploring their technical and business challenges. This will include delivering workshops, presenting solution overviews and providing benefits analysis of software features and developments Provide consulting services to aid the implementation, adoption, operation and expansion of Adobe Campaign at client organizations Provide Implementation consultancy, Customer Assistance and post-implementation support to Adobe Campaign clients in their deployment and use of Adobe Campaign solution. Specifically (but not limited to): Work with Clients to assess requirements. Configure & Design Adobe Campaign to meet customer business needs by understanding their database architecture and setting-up ETL and data-flows Configure the Adobe Campaign solution to customer requirement including Campaigns set-ups, building web pages using Scripting.Proactive problem diagnosis, troubleshooting and resolution Create Implementation plans for new and existing clients Creation of accurate estimates and quotations for Adobe Campaign Consulting services Creation and maintenance of relevant documentation including requirements, functional and technical specs that define and support the solution Ownership of the technology solution from estimation and design through to delivery, acceptance and operation Knowledge transfer/Training to customers on solution implemented Product Upgrades and Configuration activities Reporting on project delivery to Project Management and Manage projects on your own in smaller projects which do have dedicated Project Managers Build great working relationship with Onshore Consulting team, Learn and Adopt best-practices from such teams globally Work closely with the Quality Assurance team to ensure professional delivery of technical implementations Required Skills: 2 years of SQL development experience including ETL implementations 2+ years of scripting/programming experience (JavaScript preferred) 5+ years of enterprise software implementation/development experience 4+ years implementing Adobe Campaign for clients with Have worked on setting up a fresh instance of Adobe Campaign to go live for at least 4 clients Have setup ETL workflows with initial data loads and corresponding schemas and forms Have hosted deskside coaching sessions with clients demonstrating functionality built and enabling clients to use it Have created complex scheduled multi touch campaigns Have created complex deliveries with more than 5 personalization fields Good communication skills to ensure effective customer interactions, communications, and documentation Experience with migration from Campaign V7 to V8 Able to work independently with minimal supervision Ability to work under pressure, think quickly, delivering to tight deadlines Ability to work under flexible timings, 8 hours per day overlapping client time zones. Typically and 8 hours day between 0800IST to 1200EST depending on client location. Good presentation and customer facing skills
Posted 1 month ago
6.0 - 11.0 years
4 - 8 Lacs
Hyderabad
Work from Office
JD: Technical Consultant with expertise in JavaScript/HTML/CSS custom coding. Candidates comfortable with client facing role. Good understanding and experience with JavaScript. Hands on Target experience in a project along with activities/responsibilities on Target specific project. Adobe Target Recommendations & Automated PersonalizationExperience in terms of AT.js implementation/Custom code offer creation/target Recommendations/Target Mobile App, Server-side implementation/AEP web SDK etc. Minimum 4-5 years of experience working Adobe Target and good understanding of Adobe experience Cloud technologies. Good to have Adobe Target Certification. Ability to prioritize and work in a very fast-paced environment.Strong critical thinking, analytical and problem-solving skills. Ability to work collaboratively with cross functional teams like product owners, technologies teams, and marketing partners
Posted 1 month ago
5.0 - 10.0 years
5 - 9 Lacs
Hyderabad
Work from Office
Roles and Responsibility Collaborate with cross-functional teams to design and implement Adobe Target solutions. Develop and maintain technical documentation for Adobe Target projects. Provide training and support to clients on Adobe Target best practices. Troubleshoot and resolve technical issues related to Adobe Target implementation. Work closely with stakeholders to understand business requirements and develop targeted campaigns. Stay up-to-date with the latest trends and features in Adobe Target. Job Requirements Strong understanding of Adobe Target development principles and methodologies. Experience working with various data formats and integrating them with Adobe Target. Excellent problem-solving skills and attention to detail. Ability to work independently and as part of a team. Strong communication and interpersonal skills. Familiarity with industry-standard tools and technologies used in web development and marketing automation.
Posted 1 month ago
6.0 - 8.0 years
8 - 10 Lacs
Mumbai
Work from Office
The ideal candidate must possess knowledge relevant to the functional area, and act as a subject matter expert in providing advice in the area of expertise, and also focus on continuous improvement for maximum efficiency. It is vital to focus on the high standard of delivery excellence, provide top-notch service quality and develop successful long-term business partnerships with internal/external customers by identifying and fulfilling customer needs. The candidate should be able to break down complex problems into logical and manageable parts in a systematic way, and generate and compare multiple options, and set priorities to resolve problems. The ideal candidate must be proactive, and go beyond expectations to achieve job results and create new opportunities. The role must positively influence the team, motivate high performance, promote a friendly climate, give constructive feedback, provide development opportunities, and manage career aspirations of direct reports. Communication skills are key here, to explain organizational objectives, assignments, and the big picture to the team, and to articulate team vision and clear objectives. Senior Process Manager Roles and responsibilities: Develop and implement A/B and multivariate tests using Adobe Target. Create and manage personalized experiences and audience segments. Work closely with marketing, UX, and development teams to integrate Adobe Target into digital platforms. Analyze test results and provide insights and recommendations for optimization. Continuously monitor and optimize personalization campaigns to improve user engagement and conversion rates. Use data and analytics to identify opportunities for personalization and testing. Work with cross-functional teams to understand business objectives and user needs. Communicate test plans, results, and recommendations to stakeholders. Provide training and support to team members on Adobe Target best practices. Implement and configure Adobe Target within the Adobe Experience Cloud ecosystem. Troubleshoot and resolve technical issues related to Adobe Target. Ensure compliance with data privacy regulations and best practices. Stay updated on the latest trends and best practices in personalization and optimization. Contribute to the continuous improvement of processes, tools, and methodologies. Share knowledge and expertise with team members and stakeholders. Technical and Functional Skills: Bachelor's degree in Marketing, Business, Computer Science, or a related field. Masters degree is a plus. 6-8 years of experience working with Adobe Target and the Adobe Experience Cloud. Proven track record of successfully implementing and optimizing A/B and multivariate tests. Proficiency in Adobe Target, including setting up activities, audiences, and offers. Experience with web technologies such as HTML, CSS, JavaScript, and JSON. Familiarity with other Adobe Experience Cloud products (e.g., Adobe Analytics, Adobe Experience Manager) is a plus. Understanding of data layers, tagging, and tracking implementation. Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent problem-solving abilities and attention to detail. Strong communication and collaboration skills. Ability to work independently and as part of a team. Detail-oriented with a focus on delivering high-quality work. Certification in Adobe Target is a must
Posted 1 month ago
3.0 - 8.0 years
11 - 16 Lacs
Pune
Work from Office
Summary : This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions. Roles & Responsibilities: Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance. You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following Plan, design, execute large scale marketing automation programs over channels such as email, SMS, Push, CRM, web etc. Design new campaign strategies and marketing plans across all channels and devices based on campaign performance and insights. Conduct marketing automation vendor assessment Conduct clients Campaign/Marketing automation capability assessment and provide recommendations on optimizing the Campaign/Marketing automation stack and develop use cases to improve utilization of existing campaign engine. Gather business requirements, designing process & solution for implementation of marketing and advertising solutions. Design functional architecture (Integration with peripheral systems like Datasources, Activation channels etc.), implementation support, for campaign engines such as Adobe, Braze etc. Derive insights for campaign, work on Campaign attribution and strategy optimization Drive business development efforts and thought leadership in the marketing automation space. Other Skills/Optional Lead discovery and design workshops with clients to map the marketing processes, configure, test, and deploy marketing processes in clients Workfront or other marketing workflow management system. Follow a proven methodology, approach, and best practices to successfully enable client to achieve their unique business objectives using Workfront and Develop use cases to increase adoption of Workfront to solve problems not yet identified by the client. Develop project plans, design documents, roadmaps, templates, layouts, queues, reports, and other project artifacts that align with the defined requirements and provide demos to teams considering implementing Workfront. Bring your best skills forward to excel at the role: Partner and team with technology solution providers and marketing agencies to deliver the best solution meeting the needs of our clients Strong understanding of Marketing processes, operating model, marketing & Advertising technologies, and integrations with other technologies Proficient in research and analysis, identify new opportunities, develop solutions, and own proposals end to end. Ability to establish and build on working relationships effectively. Ability to solution and budget projects/ engagements for clients Experience in working with middle to senior management levels within existing organization / client organizations. Strong experience in shaping and driving engagements and ability to lead teams independently. Ability to work effectively in a remote, virtual, global, fast paced, and unstructured environment. Ability to learn new and understand new tools/solutions. Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering. Preferable: Configure, test, and deploy marketing processes in clients Workfront or other marketing workflow management system. Follow a proven methodology, approach, and best practices to successfully enable client to achieve their unique business objectives using Workfront. Collaborate with business and technical stakeholders to understand how a clients Workfront instance has been configured and provide post go live consulting to newly implemented customers. Professional & Technical Skills: - Relevant experience in the required domain.- Strong analytical, problem-solving, and communication skills.- Ability to work in a fast-paced, dynamic environment. Strong understanding of marketing, marketing technologies and ability to apply technology know-how to better how our clients reach out to their customers. Ability to use insights for campaign and strategy optimization. Good to have 3+ years Workfront/Jira experience Deliver and execute on technical design solutions, customizing where required, using Salesforce Marketing Cloud, Adobe Experience Cloud, Braze Strong understanding of data structures and hands on experience on Mar-tech tools such as Adobe campaign, Adobe Journey Optimizer, Marketo, Adobe Experience Platform, Braze etc.. Good to have exposure to other Campaign tools like Pega decisioning, SFMC, etc. Good to have experience in leading and managing email, social media, and/or display advertising campaigns and in optimizing landing pages and user funnels Experience with A/B and multivariate experiments. Strong knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.) Good to be Proficient with implementation of MarTech platforms like Adobe Experience Cloud and experience of AdTech platforms, Data visualization platforms and Cloud Platforms etc. Additional Information: - Opportunity to work on innovative projects. - Career growth and leadership exposure.
Posted 1 month ago
6.0 - 8.0 years
0 Lacs
Hyderabad, Chennai, Bengaluru
Hybrid
Required Skills & Experience: - years of experience with Adobe Experience Platform and Adobe Journey Optimizer. - Strong understanding of customer journey orchestration and real-time data triggers. - Experience with Adobe Target, Adobe Campaign, or other Adobe Experience Cloud tools - Experience with JSON-based API integrations, especially for offer delivery. - Familiarity with CITSLE or similar enterprise integration platforms. - Ability to translate business requirements into scalable technical solutions. - Strong problem-solving skills and attention to detail.
Posted 1 month ago
4.0 - 6.0 years
6 - 8 Lacs
Chennai
Work from Office
Implement and manage marketing campaigns using Adobe Campaign, while integrating with MySQL databases for customer data. You will develop custom workflows, manage data transfers, and optimize campaign performance. Expertise in Adobe Campaign and MySQL is required.
Posted 1 month ago
6.0 - 11.0 years
4 - 8 Lacs
Bengaluru
Work from Office
Experience in Digital marketing solutions like Marketo Engage, Adobe Campaign etc. Create, automate and measure campaigns across channels for B2B business case Integrating Adobe Experience Manager with Marketos ContentAI platform will enable enterprises to deliver personalized content at scale Responsible for email marketing program development and execution, including segmentation, testing and deployment and continually evaluate these for improvements. Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software. Understand and evaluate campaign metrics and distribute campaign performance to the marketing team. Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards. Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth. Support essential marketing operations initiatives in Marketo and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing.
Posted 1 month ago
5.0 - 8.0 years
9 - 14 Lacs
Bengaluru
Work from Office
Role Purpose The purpose of the role is to support process delivery by ensuring daily performance of the Production Specialists, resolve technical escalations and develop technical capability within the Production Specialists. Do Oversee and support process by reviewing daily transactions on performance parameters Review performance dashboard and the scores for the team Support the team in improving performance parameters by providing technical support and process guidance Record, track, and document all queries received, problem-solving steps taken and total successful and unsuccessful resolutions Ensure standard processes and procedures are followed to resolve all client queries Resolve client queries as per the SLAs defined in the contract Develop understanding of process/ product for the team members to facilitate better client interaction and troubleshooting Document and analyze call logs to spot most occurring trends to prevent future problems Identify red flags and escalate serious client issues to Team leader in cases of untimely resolution Ensure all product information and disclosures are given to clients before and after the call/email requests Avoids legal challenges by monitoring compliance with service agreements Handle technical escalations through effective diagnosis and troubleshooting of client queries Manage and resolve technical roadblocks/ escalations as per SLA and quality requirements If unable to resolve the issues, timely escalate the issues to TA & SES Provide product support and resolution to clients by performing a question diagnosis while guiding users through step-by-step solutions Troubleshoot all client queries in a user-friendly, courteous and professional manner Offer alternative solutions to clients (where appropriate) with the objective of retaining customers and clients business Organize ideas and effectively communicate oral messages appropriate to listeners and situations Follow up and make scheduled call backs to customers to record feedback and ensure compliance to contract SLAs Build people capability to ensure operational excellence and maintain superior customer service levels of the existing account/client Mentor and guide Production Specialists on improving technical knowledge Collate trainings to be conducted as triage to bridge the skill gaps identified through interviews with the Production Specialist Develop and conduct trainings (Triages) within products for production specialist as per target Inform client about the triages being conducted Undertake product trainings to stay current with product features, changes and updates Enroll in product specific and any other trainings per client requirements/recommendations Identify and document most common problems and recommend appropriate resolutions to the team Update job knowledge by participating in self learning opportunities and maintaining personal networks Deliver NoPerformance ParameterMeasure1ProcessNo. of cases resolved per day, compliance to process and quality standards, meeting process level SLAs, Pulse score, Customer feedback, NSAT/ ESAT2Team ManagementProductivity, efficiency, absenteeism3Capability developmentTriages completed, Technical Test performance Mandatory Skills: Adobe Campaign. Experience5-8 Years.
Posted 1 month ago
3.0 - 5.0 years
5 - 9 Lacs
Bengaluru
Work from Office
Adobe Campaign Role Purpose Provide advisory, consulting, and technical implementation services to customers on Adobe Experience Platform and Adobe Journey Optimizer Assess customer requirements, pain points, goals and make recommendations on solution architecture, design and roadmap Configure Adobe Experience Platform services like Identity Service, Data Storage Layer, Profile dataset, Real-time Customer Profile etc. Implement data ingestion from various sources like CRM, MPNs, Website data, Mobile apps using APIs, Experience Data Model (XDM), schemas and mappers Create customer, visitor and product audiences using segments and AI/ML powered segments Configure destinations to activate audiences in channels like email, Journey Optimizer, Ad Cloud and CRM systems Implement Journey Optimizer features like journey orchestration, triggers, automations, actions, messages and offers Do 1. Instrumental in understanding the requirements and design of the product/ software Develop software solutions by studying information needs, studying systems flow, data usage and work processes Investigating problem areas followed by the software development life cycle Facilitate root cause analysis of the system issues and problem statement Identify ideas to improve system performance and impact availability Analyze client requirements and convert requirements to feasible design Collaborate with functional teams or systems analysts who carry out the detailed investigation into software requirements Conferring with project managers to obtain information on software capabilities 2. Perform coding and ensure optimal software/ module development Determine operational feasibility by evaluating analysis, problem definition, requirements, software development and proposed software Develop and automate processes for software validation by setting up and designing test cases/scenarios/usage cases, and executing these cases Modifying software to fix errors, adapt it to new hardware, improve its performance, or upgrade interfaces. Analyzing information to recommend and plan the installation of new systems or modifications of an existing system Ensuring that code is error free or has no bugs and test failure Preparing reports on programming project specifications, activities and status Ensure all the codes are raised as per the norm defined for project / program / account with clear description and replication patterns Compile timely, comprehensive and accurate documentation and reports as requested Coordinating with the team on daily project status and progress and documenting it Providing feedback on usability and serviceability, trace the result to quality risk and report it to concerned stakeholders 3. Status Reporting and Customer Focus on an ongoing basis with respect to project and its execution Capturing all the requirements and clarifications from the client for better quality work Taking feedback on the regular basis to ensure smooth and on time delivery Participating in continuing education and training to remain current on best practices, learn new programming languages, and better assist other team members. Consulting with engineering staff to evaluate software-hardware interfaces and develop specifications and performance requirements Document and demonstrate solutions by developing documentation, flowcharts, layouts, diagrams, charts, code comments and clear code Documenting very necessary details and reports in a formal way for proper understanding of software from client proposal to implementation Ensure good quality of interaction with customer w.r.t. e-mail content, fault report tracking, voice calls, business etiquette etc Timely Response to customer requests and no instances of complaints either internally or externally Deliver No. Performance Parameter Measure 1. Continuous Integration, Deployment & Monitoring of Software 100% error free on boarding & implementation, throughput %, Adherence to the schedule/ release plan 2. Quality & CSAT On-Time Delivery, Manage software, Troubleshoot queries,Customer experience, completion of assigned certifications for skill upgradation 3. MIS & Reporting 100% on time MIS & report generation Mandatory Skills: Adobe Campaign. Experience3-5 Years.
Posted 1 month ago
5.0 - 10.0 years
5 - 9 Lacs
Noida
Work from Office
Project Role : Application Developer Project Role Description : Design, build and configure applications to meet business process and application requirements. Must have skills : Adobe Campaign Classic Good to have skills : NAMinimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Developer, you will be involved in designing, building, and configuring applications to meet business process and application requirements. Your typical day will revolve around creating innovative solutions to address business needs and ensuring seamless application functionality. Roles & Responsibilities:- Expected to be an SME- Collaborate and manage the team to perform- Responsible for team decisions- Engage with multiple teams and contribute on key decisions- Provide solutions to problems for their immediate team and across multiple teams- Lead the development and implementation of new software applications- Conduct code reviews and provide feedback to team members- Stay updated on industry trends and best practices to enhance application development processes Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Campaign Classic- Strong understanding of data management and integration- Experience in developing and implementing marketing automation campaigns- Knowledge of SQL and database management- Hands-on experience in troubleshooting and debugging applications Additional Information:- The candidate should have a minimum of 5 years of experience in Adobe Campaign Classic- This position is based at our Noida office- A 15 years full-time education is required Qualification 15 years full time education
Posted 1 month ago
3.0 - 5.0 years
3 - 7 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do will be responsible for managing Clients customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Clients CRM tools and processes deliver measurable results aligned with the companys business goalsRole requires Digital Marketing Ads & Promotion creation/designCampaign PlanningDigital Marketing CampaignsCustomer Loyalty ProgramProblem-solving skills What are we looking for Customer-Centric Approach:Strong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences.Analytical Thinking:Ability to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth.Project Management:Excellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope.Collaboration & Communication:Strong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively.Problem-Solving:Proactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance.Attention to Detail:High attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities.Technical Skills: CRM Systems Expertise:Good understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns.Data Management & Analytics:Strong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis.Customer Segmentation:Ability to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement.Marketing Automation:Knowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.).Integration & Data Flow Management:Familiarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience. Roles and Responsibilities: CRM Strategy Development and Implementation:Develop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies.CRM System Management:Oversee the configuration, management, and optimization of Clients CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges.Customer Data Management:Ensure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies.Campaign Planning and Execution:Lead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences.Performance Monitoring and Reporting:Track the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights.Collaboration Across Functions:Work closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience.Continuous Improvement:Stay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Clients CRM strategies, tools, and processes based on market research and customer feedback. Qualification Any Graduation
Posted 1 month ago
1.0 - 3.0 years
2 - 6 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 Years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The CRM Advisor will be responsible for managing Clients customer relationship management (CRM) systems and initiatives, ensuring the effective use of customer data to drive engagement, retention, and growth. This role will play a key part in the development and execution of CRM strategies that enhance customer experiences, foster long-term loyalty, and maximize customer value. The CRM Advisor will collaborate with multiple internal teams, leveraging data and insights to ensure that Clients CRM tools and processes deliver measurable results aligned with the companys business goals.Role requires Digital Marketing Ads & Promotion creation/designCampaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys. What are we looking for CRM Systems ExpertiseGood understanding of CRM platforms such as Salesforce, Adobe Campaign, Dot Digital to manage customer relationships and deliver targeted campaigns.Data Management & AnalyticsStrong ability to manage and analyze customer data to derive insights and inform strategic decisions. Familiarity with tools like Excel, Google Analytics, or Tableau for reporting and analysis.Customer SegmentationAbility to analyze customer data and create actionable customer segments for targeted communications, leveraging analytics and insights to personalize engagement.Marketing AutomationKnowledge of marketing automation platforms to streamline customer interactions and campaigns across channels (email, SMS, etc.).Integration & Data Flow ManagementFamiliarity with integrating CRM tools with other business systems (e.g., marketing platforms, sales systems) to enable seamless data flow and customer experience.Customer-Centric ApproachStrong focus on understanding and anticipating customer needs, using CRM tools to deliver personalized, relevant customer experiences.Analytical ThinkingAbility to analyze data and identify trends, insights, and opportunities for CRM improvements and business growth.Project ManagementExcellent organizational and time management skills, with the ability to manage multiple projects simultaneously, ensuring delivery on time and within scope.Collaboration & CommunicationStrong interpersonal and communication skills, capable of working cross-functionally with diverse teams and engaging stakeholders effectively.Problem-SolvingProactive in identifying challenges in CRM processes or customer interactions, developing effective solutions to enhance performance.Attention to DetailHigh attention to detail in managing customer data and executing campaigns to ensure accuracy and quality in all CRM-related activities. Roles and Responsibilities: CRM Strategy Development and ImplementationDevelop and execute CRM strategies to enhance customer engagement, drive retention, and support business objectives. Collaborate with marketing, sales, and digital teams to align CRM efforts with overall customer experience strategies.CRM System ManagementOversee the configuration, management, and optimization of Clients CRM systems (e.g., Salesforce, Dynamics 365), ensuring the systems are fully utilized to meet customer and business needs. Troubleshoot issues and work with IT to resolve technical challenges.Customer Data ManagementEnsure data quality and integrity by implementing best practices for customer data collection, segmentation, and enrichment. Maintain a customer database that allows for targeted, personalized marketing and communication strategies.Campaign Planning and ExecutionLead the creation and execution of CRM campaigns, including email, SMS, loyalty programs, and push notifications, ensuring they are aligned with business objectives and customer preferences.Performance Monitoring and ReportingTrack the effectiveness of CRM campaigns through key performance indicators (KPIs), such as customer retention rates, engagement levels, and ROI. Provide regular reports to senior leadership on campaign results and customer insights.Collaboration Across FunctionsWork closely with marketing, digital, sales, and customer service teams to ensure CRM strategies are integrated across all touchpoints and deliver a consistent and exceptional customer experience.Continuous ImprovementStay up to date with industry best practices, CRM trends, and technological advancements. Recommend improvements to Clients CRM strategies, tools, and processes based on market research and customer feedback. Qualification Any Graduation
Posted 1 month ago
0.0 - 1.0 years
1 - 5 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management New Associate Qualifications: Any Graduation Years of Experience: 0 - 1 Year About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be working on Adobe Campaign Classic which is a tool where you will use customer data to create, coordinate, and deliver dynamic campaigns that customers actually want - through email, mobile, offline channels, and more. What are we looking for Salesforce Marketing CloudIn this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Please note that this role may require you to work in rotational shiftsSalesforce Marketing Cloud Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation
Posted 1 month ago
8.0 - 13.0 years
16 - 20 Lacs
Bengaluru
Work from Office
Job Title - GN - SONG - Service - Japan Bilingual - Senior Manager Management Level :06 - Senior Manager Location:Delhi, Gurgaon, Mumbai, Bangalore Must have skills:JLPT N2 qualified or better Job Summary As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. Roles & ResponsibilitiesManage customer journeys across the lifecycle:Leverage the comprehensive suite of analytics, consulting and technology solutions that Accenture offers to create relevant customer experiences across the customer lifecycle, drive business performance, identify cost optimization opportunities through people, process or technology interventions. Manage solution design & execution:Lead process and technology assessment, KPI and definition, solution and vendor assessment for different technologies Monitor trends and analyze data to optimize solutions:Identify continuous process improvement opportunities Develop business case for designed strategies Project Management:Mobilize and organize teams across multiple stakeholders (client and internal) and projects Professional & Technical Skills: Ability to conduct research to unearth facts and generate actionable insights/ ability to translate findings into actionable insights Bring your strong analytical skills to analyze large volumes of data and combine them with macroeconomic factors and competitive benchmarking to cull out insights relevant to stakeholder teams Gather business requirements, design process & solution implementation:Collaborate with various client and Accenture business and technology stakeholders in implementing solutions and assisting in change management and adoption of the new tool/process Communication and Presentation Skills to share the perfect pitch with key stakeholders Client handling skills to develop, manage and deepen relationships with key stakeholders Additional InformationMaster of Business Administration / Post Graduate Diploma in Management 8+ years of relevant experience in managing full spectrum of sales, marketing & service programs execution, from strategy definition to technical delivery, with deep functional, industry and client facing experience Language Requirement o JLPT N2 qualified or better o Will be able to hold business conversations with Japanese leadership and clients o Will be able to generate deliverables in Japanese Exposure to analytical and data visualization tools Hands on experience with at least one of the front-office or back-office market leading platform tools such as Salesforce, Adobe campaign, Marketo, Adobe Experience Cloud, Genesys, Amazon Connect, Microsoft Dynamics etc. Managing small / mid-sized teams and working with middle to senior management levels within existing organization / client organizations About Our Company | AccentureQualification Experience:Minimum 10 year(s) of experience is required Educational Qualification:Master of Business Administration / Post Graduate Diploma in Management
Posted 1 month ago
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