252 Adobe Analytics Jobs - Page 5

Skill required: Delivery - Customer Insight & Marketing Analytics Designation: I&F Decision Sci Practitioner Assoc Mgr Qualifications: Any Graduation Years of Experience: 10 to 14 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. What are we looking for Expertise in consumer insights and market research. Proficient with tools such as Kantar Track, Power BI, Adobe Analytics, Hootsuite, and Talkwalker Skilled in data storytelling and dashboarding for stakeholder consumption Adaptable and flexible Prioritization of workload Ability to handle disputes Ability to manage multiple stakeholders Problem-solving skills Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally, interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Qualification Any Graduation

Project Role : Application Designer Project Role Description : Assist in defining requirements and designing applications to meet business process and application requirements. Must have skills : Drupal Good to have skills : NAMinimum 12 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Designer, you will assist in defining requirements and designing applications to meet business process and application requirements. A typical day involves collaborating with various stakeholders to gather insights, analyzing user needs, and translating them into functional specifications. You will engage in discussions with team members to brainstorm innovative solutions and ensure that the applications align with business objectives. Your role will also include reviewing design documents and providing feedback to enhance application performance and user experience, all while maintaining a focus on quality and efficiency. You must have knowledge on Adobe Analytics; PHP, Laravel, Drupal; HTML, CSS; Javascript, Stencil.js, Vue.js; React; Python; Auth0, Terraform; Azure, Azure-ChatGPT; GenAI Basics; AWS SAM (Lambda), AWS EC2, AWS S3, AWS RDS, AWS DynamoDB, AWS SNS, AWS SQS, AWS SES; Cloudflare, Cloudflare Workers; REST API; GitHub; Web Server; SQL Roles & Responsibilities:- Expected to be an SME.- Collaborate and manage the team to perform.- Responsible for team decisions.- Engage with multiple teams and contribute on key decisions.- Expected to provide solutions to problems that apply across multiple teams.- Facilitate knowledge sharing sessions to enhance team capabilities.- Monitor project progress and ensure alignment with business goals. Professional & Technical Skills: - Must To Have Skills: Proficiency in Drupal.- Strong understanding of web development principles and best practices.- Experience with content management systems and their implementation.- Familiarity with front-end technologies such as HTML, CSS, and JavaScript.- Ability to troubleshoot and resolve application issues efficiently. Additional Information:- The candidate should have minimum 12 years of experience in Drupal.- This position is based at our Mumbai office.- A 15 years full time education is required. Qualification 15 years full time education

Project Role : Application Designer Project Role Description : Assist in defining requirements and designing applications to meet business process and application requirements. Must have skills : Drupal Good to have skills : NAMinimum 12 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Designer, you will assist in defining requirements and designing applications to meet business process and application requirements. Your typical day will involve collaborating with various stakeholders to gather insights, analyzing user needs, and translating them into functional specifications. You will also engage in discussions with team members to ensure that the design aligns with business objectives and technical feasibility, while continuously iterating on your designs based on feedback and testing outcomes. Your role will be pivotal in ensuring that the applications developed are user-friendly, efficient, and meet the highest standards of quality. You must have knowledge on Adobe Analytics; PHP, Laravel, Drupal; HTML, CSS; Javascript, Vue.js; React; Python; GenAI Basics, AWS SAM (Lambda), AWS EC2, AWS S3, AWS RDS, AWS DynamoDB, AWS SNS, AWS SQS, AWS SES; Cloudflare; REST API; GitHub; Web Server; SQL. Roles & Responsibilities:- Expected to be an SME.- Collaborate and manage the team to perform.- Responsible for team decisions.- Engage with multiple teams and contribute on key decisions.- Expected to provide solutions to problems that apply across multiple teams.- Facilitate workshops and brainstorming sessions to foster innovative solutions.- Mentor junior team members to enhance their skills and knowledge. Professional & Technical Skills: - Must To Have Skills: Proficiency in Drupal.- Strong understanding of application design principles and methodologies.- Experience with front-end technologies such as HTML, CSS, and JavaScript.- Familiarity with database management systems and data modeling.- Ability to create and maintain technical documentation. Additional Information:- The candidate should have minimum 12 years of experience in Drupal.- This position is based at our Mumbai office.- A 15 years full time education is required. Qualification 15 years full time education

Project Role : Application Designer Project Role Description : Assist in defining requirements and designing applications to meet business process and application requirements. Must have skills : Mobile Architecture Good to have skills : NAMinimum 12 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Designer, you will assist in defining requirements and designing applications to meet business process and application requirements. Your typical day will involve collaborating with various stakeholders to gather insights, analyzing user needs, and translating them into functional specifications. You will also engage in brainstorming sessions to innovate and improve application designs, ensuring they align with business objectives and user expectations. Throughout the day, you will work closely with development teams to provide guidance and support, ensuring that the applications are built to the defined specifications and meet quality standards. Your role will be pivotal in bridging the gap between technical capabilities and business needs, fostering a collaborative environment that encourages creativity and problem-solving. You must have knowledge on Apple Console & Ecosystem; Google Console & Ecosystem; Google Firebase; Ionic, React Native; Swift, Kotlin, ObjectiveC, Java; Adobe Analytics; PHP, Laravel, Drupal; HTML, CSS; Javascript, Stencil.js; React; Python; Auth0, Terraform; REST API; GitHub; Web Server; SQL Roles & Responsibilities:- Expected to be an SME.- Collaborate and manage the team to perform.- Responsible for team decisions.- Engage with multiple teams and contribute on key decisions.- Expected to provide solutions to problems that apply across multiple teams.- Facilitate knowledge sharing sessions to enhance team capabilities.- Monitor project progress and ensure alignment with business goals. Professional & Technical Skills: - Must To Have Skills: Proficiency in Mobile Architecture.- Strong understanding of application design principles and methodologies.- Experience with mobile application development frameworks.- Familiarity with cloud services and deployment strategies.- Ability to analyze and optimize application performance. Additional Information:- The candidate should have minimum 12 years of experience in Mobile Architecture.- This position is based at our Mumbai office.- A 15 years full time education is required. Qualification 15 years full time education

Project Role : Software Development Engineer Project Role Description : Analyze, design, code and test multiple components of application code across one or more clients. Perform maintenance, enhancements and/or development work. Must have skills : Sprinklr Good to have skills : NAMinimum 3 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As a Software Development Engineer, you will analyze, design, code, and test multiple components of application code across one or more clients. You will perform maintenance, enhancements, and/or development work, contributing to the overall success of the projects. Roles & Responsibilities:- Expected to perform independently and become an SME.- Required active participation/contribution in team discussions.- Contribute in providing solutions to work-related problems.- Collaborate with team members to analyze, design, and develop software solutions.- Participate in code reviews and provide constructive feedback.- Troubleshoot and debug software applications to ensure optimal performance.- Stay updated with industry trends and technologies to enhance skills.- Assist in mentoring junior team members to foster growth and development. Professional & Technical Skills: - Must To Have Skills: Proficiency in Sprinklr.- Strong understanding of software development lifecycle and methodologies.- Experience with agile development practices.- Hands-on experience in designing and implementing scalable software solutions.- Knowledge of cloud technologies and services.- Good To Have Skills: Experience with social media management platforms. Additional Information:- The candidate should have a minimum of 3 years of experience in Sprinklr.- This position is based at our Bengaluru office.- A 15 years full-time education is required. Qualification 15 years full time education

Project Role : Application Developer Project Role Description : Design, build and configure applications to meet business process and application requirements. Must have skills : Adobe Target Good to have skills : NAMinimum 3 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As a Software Development Engineer, you will engage in a dynamic work environment where you will analyze, design, code, and test various components of application code for multiple clients. Your day will involve collaborating with team members to ensure the successful implementation of software solutions, while also performing maintenance and enhancements to existing applications. You will be responsible for delivering high-quality code and contributing to the overall success of the projects you are involved in, ensuring that client requirements are met effectively and efficiently. Roles & Responsibilities:- Expected to perform independently and become an SME.- Required active participation/contribution in team discussions.- Contribute in providing solutions to work related problems.- Collaborate with cross-functional teams to gather requirements and translate them into technical specifications.- Conduct code reviews to ensure adherence to best practices and coding standards. Professional & Technical Skills: - Must To Have Skills: Proficiency in Adobe Target.- Strong understanding of web development technologies such as HTML, CSS, and JavaScript.- Experience with A/B testing and personalization strategies.- Familiarity with analytics tools to measure and optimize user experiences. Additional Information:- The candidate should have minimum 2 years of experience in Adobe Target.- This position is based at our Bengaluru office.- A 15 years full time education is required. Qualification 15 years full time education

Key Responsibilities and Duties: Deliver against the website optimization and customized experience strategies across the website and other touch points. Configure, administer, and operate Adobe Target to build Multi-channel campaigns Debug, troubleshoot, and fix the configuration and integration issues. Partner with the analytics teams on measurement across customized site experiences Diagnose and troubleshoot technical issues related to delivering custom site experiences Communicate and partner with upstream and downstream teams regarding the execution against the desired testing strategy Drive technical effort working with IT partners, site management and creative to ensure timely execution of testing and/or personalization cadence Develop JavaScript, CSS, and HTMLQualifications/:- Minimum 5-7 years of experience working Adobe Target 3+ years working with A/B testing and site personalization efforts, preferably leveraging Adobe Target as a platform Working experience in HTML, Java script and CSS

As an Application Developer at IBM, you'll work with clients to co-create solutions to major real-world challenges by using best practice technologies, tools, techniques, and products to translate system requirements into the design and development of customized systems. In your role, you will be responsible for: Adobe Analytics Implement and configure Adobe Analytics for tracking user interactions on websites and mobile applications. Set up and manage eVars, props, and events for capturing data. Deploy Adobe Analytics using Tag management solutions and ensure the accurate collection of data. Collaborate with developers to implement data layers and custom tagging solutions. Maintain and update tags across web and mobile platforms as required by new campaigns or tracking needs. Optimize the tagging setup for performance and data accuracy Required education Bachelor's Degree Preferred education Master's Degree Required technical and professional expertise Minimum 2-3 years of experience working Adobe Target and good understanding of Adobe Marketing Cloud technologies3+ years working with A/B testing and site personalization efforts, preferably leveraging Adobe Target as a platform. Working experience in HTML, Java script and CSS. Adobe Target Certification is must Deliver against the website optimization and customized experience strategies across the website and other touch points. Configure, administer, and operate Adobe Target to build multi-channel campaigns Preferred technical and professional experience Communicate and partner with upstream and downstream teams regarding the execution against the desired testing strategy Drive technical effort working with IT partners, site management and creative to ensure timely execution of testing and/or personalization cadence. Develop JavaScript, CSS, and HTML

Location - Bangalore, Mumbai, Pune, Chennai, Hyderabad, Kolkata, Delhi Technical Skills: Data strategist with expertise in Product Growth, Conversion Rate Optimization (experiments) Personalisation using digital analytics skills such as Adobe Analytics, Google Analytics, and others (Quantitative and Qualitative)Proven success in acquisition marketing and retention marketing by leveraging strategic and tactical implementation of Conversion Rate Optimization (A/B Testing) and Product Optimization (Landing Page Optimization, Product-Market Fit) through data insights.Personalisation - It includes customer segmentation, targeted messaging, dynamic content, recommendations, behavioral targeting, and AI-powered personalization.Skilled in leveraging advanced analytics tools for actionable data extraction from extensive datasets such as SQL, Big Query, Excel, Python for data analysis, Power BI, and Data StudioProficient in implementing digital analytics measurement across diverse domains using tools such as Adobe Launch, Google Tag Manager, and TealiumSoft skills:Experience in client-facing projects & stakeholder mgmt, excellent communication skillsCollaborative team player, aligning product vision with business objectives cross-functionallyAvid learner, staying current with industry trends and emerging technologiesCommitted to delivering measurable results through creative thinking, exceeding performance metrics, and fostering growth

We are looking for an experienced Salesforce Marketing Cloud Developer . The role requires hands-on expertise in Salesforce Marketing Cloud, especially in MCP and Interaction Studio. Responsibilities include designing scalable, secure, and maintainable end-to-end solutions across customer engagement channels, ensuring seamless data integration with platforms like Snowflake, Data Cloud, Java-based CRM, and Adobe Analytics. The developer will conduct code reviews, enforce development best practices, and provide technical guidance. Coordination with enterprise architecture teams and review boards to ensure alignment with strategic goals is also expected. Additional knowledge of CDP/Data Cloud, Mobile & Web Studio, and Java integrations is desirable.

Role: Digital Analytics (Customer Data Platform Expert) Mode of work: Work from Office only Location: Bengaluru (Indiranagar) 315Work Avenue IND1 - Coworking Space Salarpuria Adonis, 648/1/J, Old Madras Rd, Binnamangala, Hoysala Nagar, Indiranagar, Bengaluru, Karnataka 560038 ) Requirements: Experience in handling CDP platforms like Adobe Experience platform/Salesforce or any other CDP platforms in the market. Strong analytical and problem-solving skills to identify trends, patterns, and opportunities for improvement. Excellent communication skills to effectively convey insights and recommendations to stakeholders at all levels. Ability to translate complex data into actionable insights and strategies. Detail-oriented and organized, ensuring data accuracy and consistency. Adaptable and curious, staying up-to-date with the latest CDP features and best practices. Collaborative and team-oriented. Able to work closely with marketing, development, and product teams for data-driven decision-making. Understanding of data privacy regulations, such as GDPR and CCPA, and their impact on data collection and reporting. Advanced knowledge on custom dashboards, audience segmentation and creating custom reports for product & campaign team. Min 3+ Years experience in the field of analytics and CDP platform Interested candidates can share your resume to sai.s29@shriramfinance.in

ABOUT EVERNORTH: Evernorth exists to elevate health for all, because we believe health is the starting point for human potential and progress. As champions for affordable, predictable and simple health care,we solve the problems others dont, wont or cant. We are always looking upward. And that starts with finding the right talent to help us get there. Data Analyst Digital Data Strategy Career Architecture Title: HIH Data Measurement & Reporting Analyst As a Digital Data Analyst, you will be responsible for interpreting complex data sets, analyzing trends, and generating insights to inform strategic decisions and drive business growth. The ideal candidate will have a strong background in data analysis, proficiency with digital analytics tools, and the ability to communicate findings effectively to diverse stakeholders. They will also spend time researching data lineage and running SQL queries to answer detailed questions. Gather and organize data from various digital sources, including websites, mobile apps, social media platforms, and third-party analytics tools. Perform in-depth analysis of digital data sets to identify trends, patterns, and correlations.Utilize statistical techniques and data visualization tools to present findings in a clear and actionable format.Monitor key performance indicators (KPIs) related to digital marketing campaigns, website traffic, user engagement, and conversion rates. Identify areas of improvement and opportunities for optimization based on data-driven insights.Collaborate with cross-functional teams to develop data-driven strategies and initiatives to enhance digital performance and achieve business objectives. Provide actionable recommendations based on data analysis to drive decision-making at both tactical and strategic levels.Prepare regular reports and dashboards to communicate findings and insights to internal stakeholders, including executives, marketing teams, and product managers. Present analysis results and recommendations in a clear, concise, and visually compelling manner.Ensure the accuracy, completeness, and reliability of digital data by implementing data validation processes and conducting quality assurance checks. Proactively identify and resolve data discrepancies or inconsistencies.Stay updated on industry trends, best practices, and emerging technologies related to digital analytics and data management. Share knowledge and insights with team members to foster a culture of learning and innovation. Qualifications Required Skills Solid understanding of statistical methods, hypothesis testing, and predictive modeling techniques.Excellent analytical skills with the ability to interpret complex data sets and generate actionable insights.Strong communication and presentation skills, with the ability to convey technical concepts to non-technical stakeholders effectively.Proficiency in data analysis tools and programming languages such as SQL, Python, R, or similar.Detail-oriented mindset with a focus on data accuracy and integrity.The ability to work collaboratively in a fast-paced, cross-functional environment and manage multiple priorities simultaneously. Required Experience 1-3 years of experienceProven experience as a digital data analyst or similar role, with a strong track record of leveraging data to drive business outcomes.Hands-on experience with digital analytics platforms (e.g., Google Analytics, Adobe Analytics, etc.) and familiarity with tag management systems. Required Education Bachelors degree in Statistics, Mathematics, Computer Science, Economics, or a related field. Masters degree preferred. Location & Hours of Work Full-time position, working 40 hours per week. Expected overlap with US hours as appropriatePrimarily based in the Innovation Hub in Hyderabad, India in a hybrid working model (3 days WFO and 2 days WAH)

At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world. Job Overview Analyze Marketing Campaigns: Evaluate the effectiveness of marketing campaigns and demand generation programs in driving leads, customer acquisition, and revenue growth for the business unit. Data Analysis Across Channels: Examine marketing and sales data from various sources including CRM systems, web analytics, social media, email campaigns, search, direct sales, and indirect sales to assess campaign performance, gauge customer engagement, and identify opportunities for optimization and growth. Insight Generation: Demonstrated experience proactively identifying and generating insights to enhance business and marketing performance, moving beyond descriptive analysis to inform strategic decisions. Storytelling with Data: Go beyond reporting numbers by crafting compelling narratives that help stakeholders quickly grasp insights and take action. Develop intuitive visualizations and presentations that turn complex datasets into clear, persuasive business stories. Trend and Pattern Identification: Dive into large datasets to uncover patterns, trends, and customer segments to refine targeting strategies and personalize marketing efforts effectively. Operational Efficiency: Identify opportunities to streamline operations, promote data-driven decision-making, and support business growth through analytical initiatives. Predictive Analytics: Utilize statistical models and machine learning techniques to forecast customer behavior and anticipate marketing performance outcomes. Dashboard and Report Development: Develop and maintain dashboards, reports, and key performance indicators (KPIs) to measure and communicate the effectiveness of marketing initiatives. Data Accuracy and Consistency: Ensure the accuracy, consistency, and reliability of data collection, processing, and reporting methodologies. Cross-Functional Collaboration: Collaborate closely with marketing, sales, and product teams to align data insights with business objectives and inform strategic planning. Automated Reporting: Create automated reports on a weekly, monthly, and quarterly basis to provide timely insights into marketing performance. Ad Hoc Analysis: Conduct ad hoc data analyses and performance reports as required to address specific business questions or challenges. Advanced Analytics Tools Utilization: Leverage analytics tools such as Adobe Analytics, Tableau, SQL, Python, and Alteryx to extract, analyze, and visualize data effectively What your background should look like: 4+ years in marketing analytics, business intelligence, or a related field 2+ years of experience analyzing sales and marketing data Strong ability to identify business issues, formulate plans to resolve these issues and effectively communicate the results to all levels of the organization Proficiency in data visualization (Tableau or similar visualization tools) along with story telling Proficiency in SQL or Python for data manipulation and analysis. Experience in AWS, R, regression, Machine learning etc. and Knowledge of predictive modeling, machine learning, or AI-driven marketing analytics is a plus Experience with marketing analytics platforms and has worked/understanding on digital marketing data Adobe Analytics, Google Analytics, CRM systems (Salesforce, Hubspot etc.), SEO, SEM, SMM, email and marketing automation tool (Eloqua, Marketo etc.) Competencies ABOUT TE CONNECTIVITY TE Connectivity plc (NYSETEL) is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, energy networks, automated factories, data centers, medical technology and more. With more than 85,000 employees, including 9,000 engineers, working alongside customers in approximately 130 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more at www.te.com and on LinkedIn , Facebook , WeChat, Instagram and X (formerly Twitter). Location

About us: Target is one of the most loved consumer retail brands in the world. At Target, we are constantly improving and innovating our digital shopping experience. Target Plus is one such strategic business initiative offering meaningful guest experiences by bringing high demand brands, on-trend selection to Target.com . We are a one-of-a-kind marketplace, carefully curated and built keeping in mind guests' current and changing needs, along with tapping into futuristic market trends. The Category Site Merchandising team focuses on increasing digital topline sales by optimizing conversion and the overall site experience. The team plays a crucial role in ensuring findability and discoverability of products, making it easy for guests to locate and discover items. By partnering with various teams within and outside of the Digital organization, the team drives the right experience for each category. Additionally, the team is responsible for delivering financial outcomes and plans for the digital business, ensuring that financial goals are met and sustained. As a Sr Site Merchandiser, you will drive business growth through effective category management and site merchandising strategies. Your focus will be on optimizing the site experience for your category to maximize guest engagement and sales. You will collaborate closely with cross-functional teams, including merchandising, marketing, digital teams and analytics, to ensure seamless execution of category strategies and alignment with business goals. Your role is crucial in translating business objectives into actionable site merchandising tactics that enhance the digital shopping experience. Core Responsibilities: Site Experience Management: Develop site merchandising strategies focusing on conversion, findability, maximizing guest engagement, and frictionless shopping. Tactics include traffic optimization, site taxonomy and attribution management, navigation, filters, sort, internal search optimization, item-level content, cross-sell/up-sell, and item data remediation and attribution. Know and advocate for the Guest: Provide actionable insights by analyzing consumer behavior, site metrics, and demographic trends to enhance user experience. Analytics & Insights: Monitor key performance indicators (KPIs) across devices and platforms, guest behavior, and market trends. Use these insights to refine strategies, influence cross-functional teams, and inform business decisions. Provide routine reporting on performance metrics, offering deep insights for continued optimization. Cross-Functional Partnership: Collaborate effectively with stakeholders, communicate insights clearly, and contribute as an SME to align team efforts with business goals. Innovation & Continuous Improvement: Continuously identify opportunities for innovation in merchandising, technology, and processes. Proactively drive progress, improvement, and advancement to enhance guest experiences Results & Financial Accountability: Maintain a strong sense of accountability for delivering financial results, ensuring strategies drive topline sales, profitability, and guest engagement. Education/Experience: 4-year US college degree or equivalent experience 4+ years relevant e-commerce experience; including site merchandising, item data, product, UX, or operations General Skills: Curiosity and Passion for Customer Experience: Demonstrates a high level of curiosity and a strong passion for understanding and enhancing customer experience. Continuously seeks to learn about customer behaviors, preferences, and trends to drive innovative solutions that delight guests. Initiative and Self-Starter: Proactively identifies opportunities for improvement and takes the initiative to implement solutions. Exhibits a self-starter attitude, consistently driving projects forward with minimal supervision and demonstrating a strong sense of ownership and accountability. Team Collaboration: Ability to work effectively within a team, fostering a collaborative and productive work environment. Strategic Thinking: Ability to contribute to the development and implementation of strategic plans that align with business goals and drive category growth. Influence and Negotiation: Skills in influencing partner roadmaps and advocating for the category across teams, ensuring alignment and support for strategic initiatives. Analytical Skills: Proficiency in gathering, analyzing, and interpreting data to make informed decisions and provide actionable insights. Effective Communication: Strong written and verbal communication skills to summarize findings, share updates, and present insights clearly to stakeholders. Adaptability: Flexibility to adapt to changing business needs and priorities, and to work effectively in a fast-paced, dynamic environment. Specialized Skills: Data & Technical Skills: Proficiency with data tools like DOMO, Adobe Analytics, google analytics. Experience in using ecommerce site optimization tools. Financial Acumen: Proficiency in tracking revenue and other key metrics to connect site performance to financial outcomes. Ability to analyze financial data to support category performance and make data-driven decisions that align with business goals. Site Optimization: Experience in optimizing site merchandising strategies to enhance guest engagement and sales.

About us: Target is one of the most loved consumer retail brands in the world. At Target, we are constantly improving and innovating our digital shopping experience. Target Plus is one such strategic business initiative offering meaningful guest experiences by bringing high demand brands, on-trend selection to Target.com . We are a one-of-a-kind marketplace, carefully curated and built keeping in mind guests' current and changing needs, along with tapping into futuristic market trends. The Category Refresh team is focused on conducting in-depth category analyses to uncover growth opportunities and enhance the digital shopping experience. This team leverages data-driven insights to provide strategic recommendations, ensuring that category updates are aligned with business objectives and guest expectations. This team utilizes advanced data analytics and market research to create personalized and immersive shopping experiences. The Category Refresh team is committed to driving sustainable growth for Target and ensuring that guests have a convenient, intuitive, and satisfying digital shopping journey. As a Site Merchandiser, your primary function will be to help optimize end-to-end category-specific e-commerce experiences through core digital merchandising tactics, monitoring key performance metrics, support strategic initiatives aimed at enhancing the digital shopping experience and driving category performance through timely category refreshes using data-driven insights. You will work closely with the category team and help in identifying opportunities to optimize product assortment presentation and site experience to maximize guest engagement and sales. Core Responsibilities: Category Refresh Execution: Support comprehensive eCommerce category refreshes by executing assortment & site optimization strategy Consumer Insights: Ability to understand consumer funnel analysis, apply guest demographics data, and analyze behavioral trends to improve site experience. Use customer journey mapping to identify optimization opportunities and recommend A/B testing strategies to validate improvements. Know The Guest: Provide actionable insights by analyzing consumer behavior, site metrics, and demographic trends to enhance user experience. Site Experience Management: Identify opportunities to optimize site merchandising strategies focusing on conversion, findability, maximizing guest engagement, and frictionless shopping. Operational Excellence Streamline & document processes, manage project timelines, and resolve operational challenges to improve task execution and efficiency Analytics: Dig into Key Performance Indicators (KPIs) across all devices and platforms, guest behavior, market trends, and competitive insights to uncover opportunities and drive action across key pain areas in the digital guest journey Cross-Functional Partnership: Collaborate effectively with stakeholders, communicate insights clearly to ensure timely execution of action items as aligned during CFT meetings (Key stakeholdersCategory Site Merchants, Digital Product Content, Item, taxonomy, Digital Product) Education/Experience: Bachelor's degree mandatory (MBA preferred) 3+ years of e-commerce or Customer insights experience (Site Merchandising, Digital Marketing, UX, etc.) General Skills: Analytical Skills: Strong analytical skills to gather, analyze, and interpret data from multiple tools and systems. Effective Communication: Strong written and verbal communication skills to summarize findings & share timely updates with stakeholders. Problem-Solving: Capability to identify opportunities for improvement based on data analysis and flag the same to relevant stakeholders. Collaboration: Establish strong relationships across both functional and category peer groups. Develop understanding of digital AOEs to help influence site merch strategy across the funnel. Attention to Detail: Keen eye for detail to ensure accuracy in data analysis and reporting, with a focus on identifying actionable insights. Accountability: Have a high level of accountability & initiative towards both day-to-day outcomes as well as business goals. Specialized Skills: Data & Technical Skills: Proficiency with tools like DOMO, Adobe Analytics, and basic SQL queries (not mandatory). Site Optimization: Monitor key site metrics (e.g., traffic, bounce rates), troubleshoot performance issues, and recommend strategies to optimize search, browse, SEO, product recommendation etc. Research and Market Analysis: Support analysis of category and product performance using site analytics tools. Ability to understand market research reports, conduct competitor analysis to draw consumer behavior insights to inform category strategies.

Job Information Job Opening ID ZR_2068_JOB Date Opened 28/11/2023 Industry Technology Job Type Work Experience 5-8 years Job Title Adobe Target Developer City Pune City Province Maharashtra Country India Postal Code 411001 Number of Positions 4 Work modeHybrid Key Responsibilities and Duties: Deliver against the website optimization and customized experience strategies across the website and other touch points. Configure, administer, and operate Adobe Target to build Multi-channel campaigns Debug, troubleshoot, and fix the configuration and integration issues. Partner with the analytics teams on measurement across customized site experiences Diagnose and troubleshoot technical issues related to delivering custom site experiences Communicate and partner with upstream and downstream teams regarding the execution against the desired testing strategy Drive technical effort working with IT partners, site management and creative to ensure timely execution of testing and/or personalization cadence Develop JavaScript, CSS, and HTMLQualifications/:- Minimum 5-7 years of experience working Adobe Target 3+ years working with A/B testing and site personalization efforts, preferably leveraging Adobe Target as a platform Working experience in HTML, Java script and CSS check(event) ; career-website-detail-template-2 => apply(record.id,meta)" mousedown="lyte-button => check(event)" final-style="background-color:#2B39C2;border-color:#2B39C2;color:white;" final-class="lyte-button lyteBackgroundColorBtn lyteSuccess" lyte-rendered=""> I'm interested

Job Information Job Opening ID ZR_2109_JOB Date Opened 09/02/2024 Industry Technology Job Type Work Experience 4-6 years Job Title CXO Analyst City Pune City Province Maharashtra Country India Postal Code 411001 Number of Positions 4 LocationBangalore, Mumbai, Pune, Chennai, Hyderabad, Kolkata, Delhi Technical Skills: Data strategist with expertise in Product Growth, Conversion Rate Optimization (experiments) Personalisation using digital analytics skills such as Adobe Analytics, Google Analytics, and others (Quantitative and Qualitative)Proven success in acquisition marketing and retention marketing by leveraging strategic and tactical implementation of Conversion Rate Optimization (A/B Testing) and Product Optimization (Landing Page Optimization, Product-Market Fit) through data insights.Personalisation - It includes customer segmentation, targeted messaging, dynamic content, recommendations, behavioral targeting, and AI-powered personalization.Skilled in leveraging advanced analytics tools for actionable data extraction from extensive datasets such as SQL, Big Query, Excel, Python for data analysis, Power BI, and Data StudioProficient in implementing digital analytics measurement across diverse domains using tools such as Adobe Launch, Google Tag Manager, and TealiumSoft skills:Experience in client-facing projects & stakeholder mgmt, excellent communication skillsCollaborative team player, aligning product vision with business objectives cross-functionallyAvid learner, staying current with industry trends and emerging technologiesCommitted to delivering measurable results through creative thinking, exceeding performance metrics, and fostering growth check(event) ; career-website-detail-template-2 => apply(record.id,meta)" mousedown="lyte-button => check(event)" final-style="background-color:#2B39C2;border-color:#2B39C2;color:white;" final-class="lyte-button lyteBackgroundColorBtn lyteSuccess" lyte-rendered=""> I'm interested

The Team : The Corporate platforms team is an enterprise-shared service enabling for the strategic evolution of platforms, capabilities, frameworks, operational processes, management, and improvements of the Business Applications that drive S&P Global. Our Enterprise Marketing team is responsible for the architecture, planning, design, development, and implementation of the Content Management System (CMS) platform for the organization-wide needs, leveraging Adobe Marketing Cloud. As a Scrum Master, you will be responsible for driving technology projects and delivering project outcomes negotiated with the business owners and product managers. Responsibilities and Impact : We are seeking a talented Scrum Master with a strong technical background in Adobe Experience Manager (AEM) to join our dynamic team. You will work alongside Enterprise Marketing Scrum team members to create solutions with intelligence and a customer-focused (client-first) mindset. You will use your technical project management skills and experience to help improve our cross-divisional website using Adobe (CMS) platform in coordinating with project teams. You will be involved in strategic planning and execution that will include working in all areas of Digital platforms like website management for suggesting innovative solutions in existing and new enterprise systems with long-term value. Lead technical delivery on Enterprise Marketing team(s) and projects using agile methodologies i.e. Scrum/SAFe. Act as a bridge between Business, Engineering, and Users to champion best practices and help the development team in improving the delivery methods to create high-value products. Work closely with Release Train Engineer (RTE), peer Scrum Masters, Product Owners, Business Analysts, Developers and Architects to maximize efficiencies from Scaled Agile practices. Partner with Solution or Release Train Engineer (STE/RTE), other Scrum Masters, and Agile teams to ensure alignment and collaboration across the Agile Release Train (ART). Lead and facilitate Scrum and SAFe ceremonies, including daily scrums, iteration planning, demos, retrospectives, grooming sessions, PI planning, system demos, and Inspect and Adapt workshops. Collaborate with Product Owners to ensure the product backlog is well-defined and prioritized and turn business requirements into well-defined features and user stories ensuring clarity and alignment with the PI planning feature delivery goals. Manage risks, mitigate impediments and blocking issues to the teams progress, and negotiate dependencies within and across teams. Monitor and report on team progress, sprint goals, and performance metrics (e.g., velocity, burn-down charts). Create and manage deliverables, milestones, and risks including detailed documentation, sprint cycle commitments, handoffs, backlog prioritization, and supporting the feature intake process. Facilitate workshops with business analysts to define project scope, objectives, acceptance criteria and deliverables keeping in mind results-driven focus on user needs and conducting sprint demos. Contribute to building a high-performing team by fostering continuous improvement, resolving conflicts, promoting a culture of feedback loops, retrospectives, and innovation, and ensuring a collaborative team environment. Demonstrated ability to work independently and cross-functionally, maintain a high level of attention to detail, be self-motivated, adjust priorities based on stakeholder feedback, and thrive in high-pressure, continuously changing environments. Analyze business processes, identify improvement areas, propose solutions, and stay updated on technology/best practices to support change management for new or functional enhancements. Encourage a continuous learning environment to strengthen the team's understanding of Agile/SAFe principles, support new practices, and adapt priorities based on stakeholder feedback. Provide mentorship and coaching to junior team members and new Scrum Masters. Whats in it for you : In this role, you will be working with a team of enthusiastic members supporting our Enterprise Marketing platform. Guiding our business partners & end users with industry best practices, solution design, & creating long-term business value for our customers. Lead projects from start to finish in a Scaled Agile environment within Digital Technology Services, utilizing your technical expertise within Digital Solutions. Collaborate with global teams to deliver key features for Enterprise platforms with an Agile team of in-house technical professionals from around the world. Enhance your technical skills by working on enterprise-level products and new marketing technologies. Solve complex problems with practical, scalable solutions to deliver high-quality software. What Were Looking For: Basic Qualifications: Bachelors or Masters degree in Business, Technology, Engineering, or experience, with an understanding of the financial services industry Minimum 5-7 years of experience as a Scrum Master working in a software development environment in an agile environment or SAFe framework is a must. Expertise in Agile Project Management tools like Azure DevOps (ADO), Kendis, Miro. In-depth knowledge and passion for Scrum/SAFe methodologies and best practices including, Agile metrics and reporting techniques. Proven ability to deliver projects from start to finish with strong sense of ownership and accountability demonstrated ability to work in a team environment, effectively interacting with others. Excellent communication, facilitation, presentation, and interpersonal skills with the ability to interact with technical and non-technical cross-functional stakeholders. Proven track record of managing complex projects in fast-paced, dynamic environments with competing priorities within large global teams, while driving team performance through superb organizational, problem-solving, and time management skills. Skilled in nurturing self-organizing, high-performing teams via servant leadership, individual coaching, and mentoring. Attention to detail and proven effectiveness in driving team performance. Certifications: Adobe Experience Manager Business Practitioner (Required); SAFe Scrum Master (SCM) or Certified ScrumMaster (CSM), or Professional Scrum Master (PSM) is a must. Open to working flexible hours as per business needs. Preferred Qualifications : Knowledge of Adobe Experience Manager (CMS) and General Marketing Website Design. Proficiency in AEM Sites, AEM Assets, AEM Form, AEM tools such as Adobe Experience Manager Forms, Adobe Target, and Adobe Analytics is a plus. Good knowledge of AEM applications using AEM Components and Templates, Workflows, Taxonomy, Metadata Management, Content Authoring, and Publishing Pages, Tagging, Designs wireframes using Figma/Adobe XD, etc. Technical knowledge of marketing technologies and digital marketing channels is a plus

Role & responsibilities Work with stakeholders to gather and understand unique business requirements and build customized solutions to meet their analytic and reporting needs with Adobe Analytics platform. Work with different stakeholder teams to understanding web requests, identify the appropriate web KPIs to build reports, dashboards, and handle ad-hoc data pulls Regularly monitor, identify, and analyze key KPIs and trends and provide data-driven recommendations to improve user experience and site engagement rates Create and maintain SDR and report suites according to different sites and locales. Good knowledge on Marketing Channel Processing rules and able to setup calculated metrics inside Analytics tools. Work close with QA & Dev team to ensure professional delivery of technical implementations. Create dashboards, workspaces and ad-hoc reports showcasing present trends, progress rate against established KPI’s, goals and lead generation activities. Good understanding on web analytics packages (Google Analytics/ Adobe Analytics) and familiarity with tag management systems (Launch/GTM) Hands-on experience in implementing 3rd party or Marketing pixels such as Meta pixel, Google Tag, Linked-in tags etc. Familiarity with Adobe Target – A/B, Multivariate testing platforms and methodology. Preferred candidate profile Overall experience of about 3-5 years in implementation of digital analytics and optimization solutions with a focus on Adobe / Google Analytics, Adobe Target Experience with Tag management systems – DTM, Adobe Launch is must Excellent knowledge JavaScript, CSS, HTML and JQuery. Experience in setting up Data-Layer format and working with front end development teams. Experience in integrating Adobe Analytics with other tools (Adobe Target, Adobe Campaign) Experience in working on Agile methodologies. Excellent project management, organization, and communication skills.

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Campaign Management Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designYou will be working on Adobe Campaign Classic which is a tool where you will use customer data to create, coordinate, and deliver dynamic campaigns that customers actually want - through email, mobile, offline channels, and more. What are we looking for? This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered.This role is of SFMC developer. It requires deep technical and working knowledge of Adobe Marketing Automation tool. Would be a client facing role helping them to address Adobe tool specific questions as well as enabling our team to perform discovery sessions for new type of campaigns to use Adobecapability to its potential. due to deep technical nature to the role, profile cannot be slendered. Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualifications Any Graduation

Skill required: Delivery [Includes Biz Ops] - Program Project Management Designation: Analytics Advisory Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? "Data & AIYou will play a key role in supporting the planning, coordination, execution, and reporting of marketing and communications initiatives, specifically tailored to promote our Insights & Intelligence products and services. There is a large focus on driving visibility and awareness for Accenture Operations Gen AI portfolio. You will collaborate closely with cross-functional teams to ensure the successful delivery and amplification of projects. " What are we looking for? " Content Writing, Project Management, Marketing assets build / refresh / maintenance Gen AI, Automation, Analytics & emerging technologies Strong written and verbal communication skills, with the ability to craft clear and compelling marketing messages Strong project management skills - Ability to structure projects, manage multiple streams, manage tracking and reporting to deliver as per objective, timeline and budget independently Strong stakeholder management and ability to collaborate across multiple geographies and functions Ability to handle both development and maintenance aspects of asset repositories across multiple streams and platforms Detail-oriented with strong organizational and multitasking abilities Creative thinker with a proactive and solution-oriented mindset Proven track record of successful project management, from project initiation to completion" Roles and Responsibilities: " Work on storyboarding, messaging, budgeting and end to end PM needed for creating and launching assets such as Gen AI collaterals, Stage 0s, offering/ client/ business decks, case studies, videos, new wins, success stories, awards and other write ups, mailers (Post cards, Takeaways, etc.), Portals/ Websites, etc Develop project plans and timelines for Marcom projects, particularly related to Gen AI projects Strong stakeholder management (especially with Leadership) to understand the ask, structure and translate information, collaborate with different teams on messaging / implementation, and follow the correct review / approval process to ensure impactful and timely delivery Work with Offering Leads to identify specific marketing assets for offering, sales and overall business enablement Coordinate with internal stakeholders including Offering Leads, SMEs, Marketing, Video Production teams to ensure alignment on project goals and deliverables Work with Analyst relations team, marketing, Leadership and other internal stakeholders to seek inputs, collate ideas and write responses for RFIs" Qualification Any Graduation

Key Responsibilities: Implement and maintain Adobe Analytics tags using Adobe Launch (Tag Manager) or Dynamic Tag Management (DTM). Collaborate with stakeholders to define tracking requirements and translate them into technical specifications. Configure and validate event tracking, page load rules, and custom variables (eVars, props, events). Conduct thorough QA and testing of tagging in staging and production environments. Troubleshoot and resolve tracking issues to ensure data accuracy and integrity. Work with developers to ensure correct data layer structures (e.g., JSON-based data layers). Maintain comprehensive documentation of implementation logic and tracking schemas. Support integration between Adobe Analytics and other platforms (e.g., Adobe Target, AEM, Google Tag Manager, Facebook Pixel).

About the role As an Adobe Analytics System Administrator, you will be involved in all aspects of maintaining our Adobe Analytics platform and providing related reporting and analysis. You’ll play a critical role in empowering our teams with meaningful data insights that drive key business decisions. What you’ll do Serve as the primary administrator for the Adobe Analytics platform, handling setup, configurations, user access, and system updates. Work to implement tracking tags, ensuring accurate data collection across digital properties. Conduct regular audits and validations to ensure data accuracy and integrity. Provide troubleshooting and resolutions to any data discrepancies or data quality issues. Act as the point of contact for Adobe Analytics queries and issues; provide training and guidance to end users and stakeholders on best practices. Create, maintain, and optimize custom reports, dashboards, and metrics that align to business needs, facilitating data-driven decision-making across teams. Manage integration between Adobe Analytics and other platforms (e.g. CRM, CMS) to support cohesive data strategies. Proactively identify and implement improvements within the Adobe Analytics environment, staying updated on new features, tools, and industry best practices. Partner with cross-functional teams (e.g., IT, Marketing, Sales) to align data strategy and reporting to overall business objectives. What you’ll bring 5+ years of experience administering Adobe Analytics (Adobe Analytics certification preferred). Strong knowledge of JavaScript, HTML, tag management, and web data layer structures. Solid understanding of data collection methods, segmentation, and custom metrics within Adobe Analytics. Familiarity with integrating Adobe Analytics with other tools (e.g., Marketo, CRM, A/B Testing platforms). Exceptional analytical, problem-solving, and troubleshooting skills. Able to work flexible hours as required by business priorities and to align with time-zones across the business. Strong communication skills, with the ability to explain technical concepts to non-technical stakeholders. Preferred technology experienceWordpress, Adobe Analytics, Adobe Marketo Forms, Qlik, SFDC, Power BI, Optimizely,and Tealium Able to work flexible hours as required by business priorities Stay up to date on everything Blackbaud, follow us on Linkedin, X, Instagram, Facebook and YouTube Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.

Product Manager, Principal The Data Intelligence Center of Excellence is looking for the right candidate to join us as Principal Product Manager, AI and Data Product Platform . This in an incredibly exciting and important role in the Data Intelligence Center of Excellence; this product manager will be responsible for the tech stack that enables our data business transformation, driving step-function improvements in customer outcomes, automation, delightful user experiences, and higher product margins. We're looking for someone with their eyes on the horizon - someone who's able to lay out a big idea and has the drive to make it happen. This individual will be the link between vertical market groups, Centers of Excellence, and our data and application engineering teams. They must understand how to balance customer needs with the needs of the business, demonstrating financial acumen and prudent decision-making. What you’ll do Own multiple product initiatives and lead teams from ideation through validation, delivery, and delight. Lead adoption of the data mesh framework throughout the organization . Create solutions that work for both the business and our customers. Communicate and build rapport with stakeholders throughout the product development cycle. Work across engineering, design, program management, and other stakeholders to execute product strategy. Provide guidance on the prioritization of product backlogs to guide product teams in developing capabilities. What you’ll bring 8 + year's experience within Product Management E xperience in managing the maturation of platforms that support machine learning at scale. A bility to run multiple initiatives and are comfortable interacting with all levels of an organization. You have a pragmatic understanding of technologies, systems, and tools in an ever-changing environment and can prioritize and support your decisions through data and narrative. Experience with agile development practices, methodologies, and tools. Experience with ADLS, Microsoft Fabric, and Databricks and other data management and analytics tools is a plus . Stay up to date on everything Blackbaud, follow us on Linkedin, X, Instagram, Facebook and YouTube Blackbaud is a digital-first company which embraces a flexible remote or hybrid work culture. Blackbaud supports hiring and career development for all roles from the location you are in today! Blackbaud is proud to be an equal opportunity employer and is committed to maintaining an inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, physical or mental disability, age, or veteran status or any other basis protected by federal, state, or local law.

Join us for an exciting opportunity to elevate your career in marketing analytics. As a Performance Marketing Quant Analytics Associate Senior at JPMorgan Chase within the Data and Analytics Team, you will drive strategic insights and performance improvements across marketing campaigns. Collaborate with business lines to deliver impactful analytics solutions. Job Responsibilities Plan, execute, and deliver performance marketing analytics projects. Identify attributes that describe shifts in performance. Create data assets from large disparate sources for unified marketing performance views. Conduct strategic analyses for campaigns, marketing, and personalization. Design dashboards to inform executives on critical operational business KPIs and strategic metrics. Become a trusted partner and thought leader in marketing data analytics. Invent creative methods to answer key business questions using data assets. Build expertise on marketing data from all Chase lines of business. Synthesize analytical findings for senior business executives in both written and verbal formats. Required Qualifications, Capabilities, and Skills Minimum 8 years of experience with strong academic background with a STEM Bachelors/Masters from a well-recognized university. 6+ years of advanced hands-on experience in SQL. 5+ years of advanced experience in data visualization, in Tableau. 5+ years of advanced experience in data wrangling, in Alteryx/Python. 5+ years of advanced experience in web interaction data analytics, with Adobe Analytics. 5+ years of advanced knowledge in MS Excel. Demonstrated experience in design of experiments, statistics, and using ML for exploratory driver analysis. Proven analytics skills with strong hands-on experience in analyzing data, extracting insights, and recommending business solutions. Great presentation skills, both verbal and in MS PowerPoint. Preferred Qualifications, Capabilities, and Skills Experience with analytics suite and back-end data of Adobe Analytics, Salesforce Marketing Cloud, Persado, Harmony, or similar tools. Familiarity with cloud-based environments and developing production-level code.