Job Title: Executive Assistant & PR/Brand Strategist to the Chairman Location: Kolkata, West Bengal, India Industries Served: Education | Media | Hospitality | Sports | Real Estate About the Role: Aditya Group, a multi-vertical conglomerate headquartered in Kolkata, is looking for an energetic, well-networked, and highly professional PR who can also be Executive Assistant to support our visionary Chairman, Mr. Anirban Aditya . The selected individual will work closely with the Chairman in shaping, managing, and amplifying his personal and professional brand across platforms, audiences, and industries. This is a high-visibility, high-impact role requiring a unique combination of branding acumen, communication expertise, strategic thinking , and operational efficiency . Key Responsibilities: Public Relations & Brand Management Develop and implement personal branding strategies for the Chairman across digital and traditional media. Manage and grow the Chairmans presence on social media platforms (LinkedIn, Instagram, etc.). Handle media interactions, organize press coverage, coordinate influencer/celebrity liaisons, and arrange exclusive interviews. Draft well-articulated speeches, articles, opinion pieces, and other content aligned with brand tone and positioning. Conceptualize and execute thought leadership initiatives in line with the Chairmans areas of interest: education, entrepreneurship, sports, hospitality, and social impact. Executive Support & Communications Manage the Chairman’s calendar, travel schedule, and participation in high-profile events and conferences. Coordinate confidential communication on his behalf with internal departments, partners, and stakeholders. Prepare background notes, media briefings, and strategic documents for meetings and public appearances. Ensure timely follow-ups, documentation, and effective workflow management. Campaign & Agency Coordination Liaise with in-house teams and external PR/digital agencies to design, execute, and monitor brand campaigns. Track engagement metrics and provide insights to optimize content and brand performance. Supervise the creation of visual content, promotional materials, and media kits. What We’re Looking For: Essential Qualifications: Bachelor’s or Master’s degree in Public Relations, Corporate Communications, Journalism, Mass Communication, or Media Studies. 3–8 years of professional experience in a similar capacity. Skills & Competencies: Excellent command over English, Bengali, and Hindi — both spoken and written. Outstanding storytelling and content development skills with a flair for creative writing and digital engagement. Deep understanding of PR trends, media relations, and online reputation management. Ability to multitask , prioritize effectively, and work in high-pressure environments with complete discretion. Highly confident, polished, and presentable personality , able to represent the Chairman and the brand at prestigious forums. Why Join Us: Competitive Salary! Be the face and force behind a growing legacy brand across sectors. Work closely with a respected business leader and visionary. Contribute to high-stakes decision-making and media strategy at the executive level. Experience a unique mix of creativity, influence, and strategy in your daily work. How to Apply: Send your CV and a short write-up (outlining your experience, motivation, and why you are a good fit for this role) to: mayurika.bose@adityagroupindia.org Subject Line: Application for PR Agent cum Executive Assistant