2.0 - 5.0 years

0 Lacs

Chennai, Tamil Nadu, India

On-site

Overview Analyst - Ad Operations This exciting role of an Analyst - Ad Operations requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts. About Us We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicoms branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the worlds creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Business Support Services, Media Services, Consulting & Advisory Services. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together > Responsibilities This is an exciting role and would entail you to Setup and execute digital media campaigns using ad servers like Google Campaign Manager, Sizmek, Adform and Flashtalking etc. Quality review of creative to ensuring technical Specs are met and ads appear properly in the desired formats Trafficking sheet review, upload and assign creative to appropriate ads as per the trafficking sheet Execute ongoing campaign optimizations and adjustments Analyse and understand the campaign brief thoroughly before executing any requests within defined SOPs and procedures Troubleshoot campaign delivery and tracking issues across platforms/Ad techs and proactively suggesting the appropriate solutions Effectively communicate the technical information with wider team Support team lead with day-to-day technical solutions to maintain a smooth operation and meet the respective stakeholders requirement. Qualifications This may be the right role for you if you have 2 to 5 years of experience in handling digital media campaigns and technical support Good understanding of ad techs like Google Campaign Manager, Ad Manager and Business Manager Good Knowledge of digital marketing life cycle Familiarity with JavaScript, Iframe & HTML tags and troubleshooting the technical issues Understanding of various third-party, fourth party and ad verification tags specifications, DoubleClick, AppNexus, DMPs and IAS etc. Good analytical skills and logical reasoning in managing daily deliverables Strong written and verbal communication. Show more Show less

Posted 2 days ago

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