3.0 - 8.0 years

3 - 8 Lacs

Bengaluru, Karnataka, India

On-site

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Plan, execute, and optimize digital advertising campaigns (such as Google Ads, Facebook Ads, etc.) to meet specific objectives and KPIs. Conduct thorough keyword research, audience targeting, and ad copy creation to maximize campaign performance. Monitor campaign budgets, adjust bids, and track performance metrics to ensure effective ROI. Analyze campaign data, generate reports, and provide insights to improve future campaigns. Stay updated with industry trends, new advertising features, and best practices to enhance campaign effectiveness. Collaborate with the marketing team to align advertising strategies with overall marketing goals. Requirements: Bachelor s degree in Marketing, Advertising, Business, or a related field. Proven experience (X years) in managing digital advertising campaigns across platforms like Google Ads, Facebook Ads, etc. Proficiency in analytics tools (Google Analytics, etc.) and strong analytical skills to interpret data and optimize campaigns. Excellent understanding of keyword research, audience targeting, and ad optimization techniques. Strong communication skills and the ability to work in a fast-paced, collaborative environment. Preferred Skills: Certification in Google Ads, Facebook Blueprint, or other relevant advertising platforms. Experience in A/B testing and conversion rate optimization strategies. Familiarity with SEO principles and its integration with advertising campaigns.

Posted 1 day ago

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