13 Ab Tests Jobs

As a Digital Ad Operations Specialist at Techno India Group working on Digital Media products like aajkaal.in, daakbangla.com, and millenniumpost.in, your role is crucial in ensuring accurate and efficient delivery of digital ads in alignment with performance objectives. Key Responsibilities: - Campaign Management & Execution: - Set up, monitor, and optimize digital ad campaigns on various platforms including Google Ads, Facebook Ads, programmatic DSPs, and ad servers like Google Ad Manager. - Implement and manage tracking pixels, UTM parameters, and other ad-serving technologies. - Ad Trafficking & Tag Management: - Manage ad trafficking, creative uploads, and quality assurance processes to...

Role Overview: As a Senior Business Consultant at Adobe, you will play a crucial role in driving tangible business impact for customers by leveraging your business acumen and innovative digital marketing expertise. You will be responsible for leading inspiring business discovery workstreams, conducting industry and customer research, and maximizing digital adoption through data-driven marketing strategies. Key Responsibilities: - Leading and executing Data-driven Marketing for Customer Journeys & Campaigns - Directly engaging with clients to optimize Customer Segmentations and Marketing channels - Improving and monetizing Customer Journeys & Marketing Campaign Performance through UX changes,...

Role Overview: As a Machine Learning Lead at the product-based e-Commerce company in Bangalore, you will be responsible for creating simple solutions to complex problems in engineering tasks related to data processing, ML models, search capabilities, API design, and A/B testing. If you enjoy challenges and excel at handling complexity, this role is for you. Key Responsibilities: - Design, deliver, and maintain significant features in data pipelines, ML processing, and service infrastructure - Optimize software performance to achieve required throughput and latency - Collaborate with managers, peers, and Product Managers to scope projects and features - Develop a technical strategy considerin...

As a Senior Growth Associate at our company, you will have the opportunity to showcase your strong product instincts and a passion for data-driven decision-making. Your main responsibility will be to accelerate product adoption and user engagement by identifying growth levers, launching scalable strategies, and continuously enhancing the product experience. Key Responsibilities: - Identify and execute product-led growth initiatives to maximize qualified lead generation. - Utilize user feedback and analytics to implement product changes that enhance lead conversion rates. - Optimize acquisition funnels, onboarding flows, and engagement paths to increase leads. - Conduct A/B tests to improve l...

As a Product Support Specialist, you will play a crucial role in supporting the product team to define and refine product requirements. Your responsibilities will include: - Working on ongoing or upcoming features from ideation to launch - Conducting market/user research and gathering feedback to influence the roadmap - Helping analyze product metrics and identifying areas for optimization - Assisting in writing PRDs, user stories, and managing the backlog - Collaborating with design and tech teams in sprint cycles - Optional: Contributing to A/B tests or usability experiments Qualifications required for this role include: - Being a final-year student with hands-on project experience related...

Role Overview: At NNIIT, as a Growth Marketing Manager, your primary responsibility is to architect the future of learning by designing and implementing a comprehensive growth strategy. You will play a crucial role in connecting the company's vision to millions of learners worldwide. Your work is not just about selling a product; it's about initiating a revolution in education. Key Responsibilities: - Architect the Growth Engine: Design, build, and scale a multi-channel growth strategy integrating paid campaigns, organic growth, and referral loops. Identify the levers for sustainable growth within the dynamic ecosystem of the funnel. - Run the Growth Laboratory: Foster a culture of continuou...

As a Performance Marketing Specialist at Henfruit, you will be responsible for leading paid campaigns across Meta (Facebook/Instagram) and Google Ads. Your main goal will be to drive traffic, boost conversions, and maximize ROI through smart targeting and data-driven strategies. Your responsibilities will include planning, launching, and optimizing campaigns on Meta & Google Ads (Search, Display, YouTube, Shopping). You will need to run A/B tests and optimize for key performance indicators such as CTR, CVR, CAC & ROAS. Additionally, creating compelling ad copy and collaborating with the creative team for high-performing assets will be essential. Managing targeting, remarketing, lookalikes & ...

As a Senior Product Manager, you will play a crucial role in collaborating with design, engineering, analytics, and business teams to create intuitive, reliable, and scalable product experiences that are utilized by millions of users on a daily basis. Your key responsibility will be to prioritize effectively in a fast-paced environment, considering user needs, business impact, and technological constraints. You will be expected to drive growth by implementing strategic experimentation, optimizing funnels, and developing user retention strategies. It is essential for you to develop a profound understanding of our diverse user base, especially focusing on Bharat users, and translate these insi...

You are a Conversion Rate Optimization (CRO)-driven Growth Executive who excels in combining analytical thinking with creative problem-solving to deliver measurable business impact. Your primary focus will be on executing CRO strategies and optimizing digital journeys, experiments, and user experiences. Additionally, you will be responsible for data analysis to uncover insights, track performance, and guide decision-making. Your responsibilities will include owning the CRO roadmap, designing and executing A/B tests, multivariate experiments, and landing page optimizations. You will audit user journeys across web and mobile platforms to identify conversion barriers and suggest improvements. U...

This role requires proficiency in hands-on execution and the management of UX research and PMR projects. You will collaborate with cross-functional teams to enhance engagement strategies and optimize services for patients/caregivers and other stakeholders across therapeutic areas. Key Responsibilities: - Proficient in designing, implementing, and analyzing A/B tests to optimize user experience and validate feature effectiveness - Skilled in conducting usability tests to gather deep insights into user behaviors, motivations, and pain points - Experienced in using various UX research tools and software to conduct and analyze research such as Content Square, Disqo, Qualtrics - Maintain ownershi...

We are seeking a creative and technical UI/UX Engineer who can transform complex requirements into intuitive and visually appealing experiences for web and mobile platforms. As a UI/UX Engineer, you will collaborate with product managers, marketers, and MERN developers to design, prototype, and implement user-centric features for IT AMC dashboards, digital marketing portals, and SaaS products. While the role is currently remote, occasional in-office sessions will be required once our new studio opens. Your responsibilities will include leading discovery workshops, creating user personas, journey maps, and task flows. You will rapidly iterate low- to high-fidelity concepts in tools like Figma...

You will be part of a global leader in integrated growth and transformation, dentsu, which operates in approximately 120 countries with a team of around 68,000 employees. Within dentsu, Merkle, a leading customer experience management firm, specializes in delivering personalized, data-driven marketing strategies that drive growth, engagement, and loyalty for clients. As a member of this dynamic team, you will be responsible for the following: - Designing, executing, and optimizing personalized digital experiences across web and mobile platforms using Adobe Target. - Developing and implementing A/B tests, multivariate tests, and segmentation strategies to enhance user engagement and conversio...

As a Sr. Manager / DGM CRM & Loyalty in our growing marketing team based in Mumbai, you will play a crucial role in driving customer engagement, data-driven marketing, and loyalty strategies. Your primary responsibility will be to create meaningful customer connections across various digital platforms. Your tasks will include leading CRM initiatives on app & web utilizing platforms such as CleverTap and AppsFlyer. You will be required to build personalized customer journeys through Email, SMS, Push & In-app notifications. Additionally, you will create and manage monthly campaign calendars, focusing on driving repeat transactions, user retention, and loyalty. To optimize performance, you will...