6 Ab Tests Jobs

As a Senior Product Manager, you will play a crucial role in collaborating with design, engineering, analytics, and business teams to create intuitive, reliable, and scalable product experiences that are utilized by millions of users on a daily basis. Your key responsibility will be to prioritize effectively in a fast-paced environment, considering user needs, business impact, and technological constraints. You will be expected to drive growth by implementing strategic experimentation, optimizing funnels, and developing user retention strategies. It is essential for you to develop a profound understanding of our diverse user base, especially focusing on Bharat users, and translate these insights into a comprehensive product strategy. To excel in this role, you should ideally possess a minimum of 7 years of product management experience, preferably in consumer tech, fintech, or large-scale products. Demonstrated expertise in building and scaling products from 0 to 1 and from 10 to 100 in dynamic environments is crucial. Additionally, you should have a strong analytical mindset, be proficient in utilizing data to make informed decisions, establish success metrics, and conduct A/B tests. Your problem-solving skills will be instrumental, as you will be required to simplify complex systems into elegant user experiences. The ability to thrive in cross-functional teams, foster alignment among diverse stakeholders, and a passion for catering to the next 500 million users, particularly in the BBPS and Telcos sectors, will be advantageous. Joining our team will offer you a collaborative and output-driven work environment that promotes cohesion across different business units through technology. You will have the opportunity to enhance the average revenue per user by maximizing cross-sell opportunities and receive constructive 360 feedback from your peers on your support towards achieving common goals. Respect within the team will be earned through your dedication and contributions rather than demanded. In terms of compensation, we believe in creating wealth for individuals who are the right fit for the role. With over 500 million registered users, more than 21 million merchants, and a wealth of data within our ecosystem, we are uniquely positioned to democratize credit for deserving consumers and merchants. Embrace this opportunity to be part of India's largest digital lending narrative and contribute to shaping its success story.,

You are a Conversion Rate Optimization (CRO)-driven Growth Executive who excels in combining analytical thinking with creative problem-solving to deliver measurable business impact. Your primary focus will be on executing CRO strategies and optimizing digital journeys, experiments, and user experiences. Additionally, you will be responsible for data analysis to uncover insights, track performance, and guide decision-making. Your responsibilities will include owning the CRO roadmap, designing and executing A/B tests, multivariate experiments, and landing page optimizations. You will audit user journeys across web and mobile platforms to identify conversion barriers and suggest improvements. Utilizing tools such as VWO, Hotjar, Google Optimize, and Mixpanel, you will measure and enhance user flows. Collaboration with design and development teams to implement UX/UI changes that enhance engagement and conversions is vital. Furthermore, you will develop and manage CRO playbooks, frameworks, and testing protocols for sustainable success and optimize key funnel metrics across various stages. In terms of data analysis and insights, you will collect, process, and analyze user behavior and marketing performance data using GA4, Mixpanel, and other analytics tools. You will be responsible for building dashboards and reports to monitor growth metrics, experiment performance, and ROI. Identifying trends, patterns, and anomalies to recommend actionable strategies will be crucial. Collaboration with marketing, product, and sales teams to translate data insights into business decisions is essential. Monitoring SEO, paid media, and retention campaigns for optimization opportunities based on data-driven insights is also part of your responsibilities. To qualify for this role, you should have a Bachelors/Masters degree in Marketing, Business Analytics, or a related field. Previous experience of at least 1 year in CRO, analytics, or growth-focused roles (preferably agency or consulting) is required. Proficiency in CRO tools such as VWO, Hotjar, Google Optimize, and analytics platforms like GA4, Mixpanel, and HubSpot is essential. Hands-on experience in designing, running, and interpreting A/B and multivariate tests is a must. A strong understanding of digital marketing channels including SEO, paid media, and retention marketing is necessary. Advanced Excel/Google Sheets skills are required, and knowledge of SQL or BI tools will be an added advantage. An analytical mindset with the ability to interpret complex data and translate it into actionable strategies is crucial. Excellent communication and collaboration skills are necessary to work effectively with cross-functional teams.,

This role requires proficiency in hands-on execution and the management of UX research and PMR projects. You will collaborate with cross-functional teams to enhance engagement strategies and optimize services for patients/caregivers and other stakeholders across therapeutic areas. Key Responsibilities: - Proficient in designing, implementing, and analyzing A/B tests to optimize user experience and validate feature effectiveness - Skilled in conducting usability tests to gather deep insights into user behaviors, motivations, and pain points - Experienced in using various UX research tools and software to conduct and analyze research such as Content Square, Disqo, Qualtrics - Maintain ownership for all projects that you are involved in - Excellent analytical and problem-solving skills - Ability to work collaboratively with cross-functional teams - Strong communication and presentation skills - Proficient in quantitative market research methods, with the ability to synthesize information from various sources to form coherent, actionable insights - Foster a culture of innovation and promote areas for PMR service development Essential Requirements: - MBA, B.Tech / M.Tech / BE / ME / BPharm / MPharm, and strong academic performance - A minimum of 6 years experience in market research, 3 to 4 years of experience in UX research - Experience in working within a dedicated market research team and the ability to work with a cross-functional team in a matrix environment - Project management skills including scoping, defining deliverables, business case development, and reporting at a senior level, with effective communication - Familiarity with design tools like Sketch, Figma, or Adobe XD Commitment to Diversity and Inclusion: Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities served. Accessibility and Accommodation: Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If you need accommodation due to a medical condition or disability, please contact [email protected] with your request and contact information, including the job requisition number. Join Novartis: Novartis offers the opportunity to work with a community of smart, passionate individuals dedicated to making a difference in patients" lives. Collaborate, support, and inspire each other to achieve breakthroughs and create a brighter future together. Benefits and Rewards: Learn about the ways Novartis helps employees thrive personally and professionally in our handbook: https://www.novartis.com/careers/benefits-rewards,

We are seeking a creative and technical UI/UX Engineer who can transform complex requirements into intuitive and visually appealing experiences for web and mobile platforms. As a UI/UX Engineer, you will collaborate with product managers, marketers, and MERN developers to design, prototype, and implement user-centric features for IT AMC dashboards, digital marketing portals, and SaaS products. While the role is currently remote, occasional in-office sessions will be required once our new studio opens. Your responsibilities will include leading discovery workshops, creating user personas, journey maps, and task flows. You will rapidly iterate low- to high-fidelity concepts in tools like Figma, validate designs through stakeholder walkthroughs, and craft polished UI components, micro-interactions, and responsive layouts that adhere to brand guidelines and WCAG accessibility standards. Additionally, you will be responsible for building and maintaining a reusable component library in collaboration with engineering, conducting usability tests, and supporting front-end implementation. The ideal candidate should have a minimum of 1 year of experience in UI/UX design or front-end engineering for web or mobile platforms. Proficiency in design tools such as Figma, Sketch, or Adobe XD is required, along with a solid understanding of typography, color theory, layout grids, and motion design. Knowledge of HTML/CSS, JavaScript, and React components is preferred. Familiarity with accessibility standards, ARIA roles, and collaboration skills are also essential. Experience with LLM-powered products, design tokens/theming, A/B testing, motion design, and Agile/Lean environments is a plus. We offer remote-first flexibility, creative gear budget, growth opportunities, cross-domain impact, and an inclusive culture at FusionEdge IT. Join us in delivering innovative IT solutions, digital marketing services, software development, and Microsoft 365 migrations while creating long-term value for our clients.,

You will be part of a global leader in integrated growth and transformation, dentsu, which operates in approximately 120 countries with a team of around 68,000 employees. Within dentsu, Merkle, a leading customer experience management firm, specializes in delivering personalized, data-driven marketing strategies that drive growth, engagement, and loyalty for clients. As a member of this dynamic team, you will be responsible for the following: - Designing, executing, and optimizing personalized digital experiences across web and mobile platforms using Adobe Target. - Developing and implementing A/B tests, multivariate tests, and segmentation strategies to enhance user engagement and conversion rates. - Analyzing data and user behavior to identify opportunities for optimization and personalization. - Collaborating with cross-functional teams to implement targeted campaigns and initiatives. - Staying updated on industry trends and best practices in digital marketing, personalization, and optimization. - Providing training and guidance to team members on Adobe Target functionalities and best practices. - Monitoring and reporting on key performance metrics and campaign effectiveness, providing insights and recommendations for continuous improvement. - Having an understanding of A4T integration, tag managers such as Adobe Launch, GTM, Tealium, etc., and implementing Adobe Web SDK. - Building Web Analytics KPIs, Technical Requirements, and setting up different analytics tools (Adobe Analytics, Adobe Launch, GTM) for various business partners. - Being well-versed in Adobe Analytics features (Variables, Report Suite Configurations, Metrics, Dimensions, Segments, etc.). - Utilizing tool expertise in Adobe Target and Adobe Launch. In addition, the following skills are required for this role: - Basic understanding of JS, HTML, and CSS. - Proficiency in Adobe suite and MS Office tools, especially Excel and PowerPoint. - Excellent communication and analytical skills. - Ability to manage and prioritize multiple concurrent tasks while meeting aggressive deadlines in a fast-paced environment with optimism. - Comfort with remote video collaboration tools such as Zoom and Teams. If you have 2 to 4 years of experience and are located in Pune, this opportunity is ideal for you to contribute to the innovative and impactful work at dentsu and Merkle.,

As a Sr. Manager / DGM CRM & Loyalty in our growing marketing team based in Mumbai, you will play a crucial role in driving customer engagement, data-driven marketing, and loyalty strategies. Your primary responsibility will be to create meaningful customer connections across various digital platforms. Your tasks will include leading CRM initiatives on app & web utilizing platforms such as CleverTap and AppsFlyer. You will be required to build personalized customer journeys through Email, SMS, Push & In-app notifications. Additionally, you will create and manage monthly campaign calendars, focusing on driving repeat transactions, user retention, and loyalty. To optimize performance, you will run A/B tests, segment users, analyze cohorts, and collaborate closely with Brand, Analytics, Tech & Creative teams. Your role will also involve bringing the Offline-to-Online (O2O) experience to life, owning CRM budgets, and tracking ROI. We are seeking candidates with 8-10 years of experience in CRM, Loyalty, or Retention Marketing, ideally holding an MBA from a reputed institute. Experience in F&B / QSR / E-commerce / Retail would be a strong advantage. Proficiency in marketing automation, customer segmentation, strong analytical skills, and business acumen are essential. A self-starter mindset with a high sense of ownership is highly valued. Join us in this exciting opportunity to make a significant impact on customer relationships and drive business growth. If you meet the requirements and are excited about this role, kindly share your resume at anju@smart-source.in. We look forward to welcoming a passionate and experienced professional to our team. Regards, Anju Salunke Smart Source,