589 Ab Testing Jobs - Page 9

You will play a crucial role as a Senior Associate in Marketing Automation, where your primary responsibility will be managing and supporting end-to-end strategic campaigns in Marketo. Your expertise of at least 4 years will be utilized to customize landing page requirements and provide guidance to Marketers in setting up program builds effectively. Your day-to-day tasks will involve building programs, emails, workflows, and other essential marketing automation functions. You will be responsible for developing, deploying, and optimizing various landing pages and emails within Marketo to support marketing campaigns. From conceptualization to implementation, reporting, and optimization, you will be involved in creating forms, landing pages, and email templates. Your proficiency in Marketo syntax, elements, and variables will be essential as you will be tasked with building free-form and guided landing pages. A/B testing will be a key aspect of your role to gain actionable insights and enhance event campaign performance. Implementing marketing automation best practices and conducting thorough end-to-end testing of programs before launch will be critical to ensure success. Monitoring program performance, providing insights, and making optimization recommendations to stakeholders will be part of your routine. Collaborating with internal teams to customize smart campaigns, landing pages, and assisting in program builds and troubleshooting will be essential to drive successful outcomes. To excel in this role, you should have 2 to 3 years of hands-on experience in a recognized Marketing Automation Platform, with a strong preference for Marketo. Managing sync between Marketo and data integration points, working with Adobe and CRM teams to resolve sync errors, and documenting processes for consistent data formatting will be vital for success. You will also be responsible for tracking and reporting system performance issues, ensuring leads are tracked and attributed correctly, and liaising with Analytics and CRM teams on database maintenance. Joining Grant Thornton INDUS will give you the opportunity to be part of a collaborative and excellence-driven organization that values strong relationships and quality service. As a Senior Associate in Marketing Automation, you will contribute to the firm's purpose of making business more personal and building trust into every result. Your role will involve supporting U.S. engagement teams, leveraging a wide talent pool, and enhancing operational efficiencies. Grant Thornton INDUS is committed to serving communities in India through impactful initiatives that give back to the society. With offices in Bengaluru and Kolkata, Grant Thornton INDUS offers a transparent, competitive, and growth-focused environment where you can make a significant impact and be part of something meaningful.,

We are looking for an SEM Sr Associate with a solid background in paid search advertising to contribute to the development, execution, and optimization of paid search campaigns on platforms like Google and Bing. This position will be under the supervision of the SEM Manager. Your responsibilities will include assisting in the creation, implementation, and supervision of paid search campaigns on various platforms to align with marketing objectives. You will conduct keyword research, analyze performance metrics, collaborate with different marketing teams, suggest and conduct A/B testing, and stay updated on industry trends to enhance campaign performance. Furthermore, you will support the SEM Manager with various tasks and projects as required. To qualify for this role, you should have at least one year of practical experience in paid search advertising, be proficient in Google Ads, Bing Ads, and other PPC platforms, possess strong analytical skills, excellent communication abilities, attention to detail, and the capability to manage multiple projects in a fast-paced setting. Preferred qualifications include Google Ads certification, experience in B2B search campaigns, familiarity with SEO and digital marketing channels, as well as experience with tools like Marketo, Microsoft Dynamics, and Demandbase. It is essential to be familiar with web analytics tools. Grant Thornton INDUS, consisting of GT U.S. Shared Services Center India Pvt Ltd and Grant Thornton U.S. Knowledge and Capability Center India Pvt Ltd, supports the operations of Grant Thornton LLP. Established in 2012, Grant Thornton INDUS offers a wide range of services in Tax, Audit, Advisory, and operational functions. The firm is known for its collaborative and quality-oriented approach, supporting the purpose of making business more personal and building trust in every result. Grant Thornton INDUS values empowered people, bold leadership, and exceptional client service. The firm is transparent, competitive, and excellence-driven, offering significant opportunities for professionals to be part of something remarkable. Additionally, professionals at Grant Thornton INDUS engage in community service activities in India to give back to the communities they operate in. Offices are located in Bengaluru and Kolkata.,

You should have a minimum of 3 years of hands-on experience in Google AdWords for the real estate industry to be considered for the role of Google Ads Specialist in our digital marketing team located in NOIDA. As a Google Ads Specialist, your primary responsibilities will include creating, managing, optimizing, and analyzing Google Ads campaigns to drive relevant traffic, generate leads, and maximize conversions for our clients" businesses. Your key responsibilities will involve developing effective Google AdWords strategies aligned with clients" business objectives, conducting in-depth keyword research, creating compelling ad copies, setting up and managing Google AdWords campaigns across various platforms, monitoring and allocating budgets effectively, continuously testing and optimizing ad creatives, analyzing campaign data to draw insights, implementing conversion tracking, conducting competitor analysis, and preparing regular reports showcasing campaign performance and progress to clients and internal stakeholders. To excel in this role, you must possess strong analytical skills, proficiency in creating and managing Google AdWords campaigns, knowledge of SEO, SEM, and other digital marketing channels, excellent communication and presentation skills, and the ability to stay updated with the latest trends and best practices in digital marketing. A Google AdWords certification would be preferred. Joining our team will provide you with the opportunity to work on large-scale campaigns for top real estate clients, be part of a growing team at the forefront of digital marketing innovation, and enjoy a competitive salary, bonuses, and opportunities for career advancement.,

Job Description: As a Product Analyst at SpeakX, you will be responsible for leveraging your strong analytical skills and passion for data-driven product development to shape the direction of our innovative AI-powered English speaking app. You will have the opportunity to play a key role in improving product performance metrics, uncovering valuable insights from user data, and guiding strategic decision-making with compelling data narratives. Your contributions will directly impact the learning experience of millions of young learners worldwide. Your responsibilities will include collaborating with cross-functional teams to define and enhance KPIs, diving deep into user data to identify trends and opportunities, driving product strategies based on data insights, planning and executing A/B tests to measure the impact of product changes, creating informative dashboards and reports, and automating reporting workflows for efficiency and scalability using tools like Python and cron jobs. To succeed in this role, you will need a minimum of 4 years of hands-on experience in a product/data analyst position, preferably in a dynamic tech or startup environment. Proficiency in SQL and relational databases for efficient data querying, manipulation, and Python (or similar scripting languages) for advanced analysis is essential. Experience with data visualization tools such as Tableau, Looker, or Excel, familiarity with A/B testing frameworks, and expertise in automating reports using tools like cron will be beneficial for this role. Join us at SpeakX to be part of a transformative EdTech startup that is reshaping English language learning through innovation, scale, and dedication.,

As a Senior Data Scientist, you will utilize your extensive experience and expertise in AI/ML technologies to drive innovation and solve real-world problems. Your responsibilities will include designing, developing, and optimizing recommendation systems to enhance user experience, building advanced NLP chatbots for automating customer interactions, leading Generative AI solutions, and applying Large Language Models like GPT and BERT to create innovative business-specific solutions. Collaboration with cross-functional teams is key as you integrate machine learning models into production systems, perform data exploration and feature engineering, and stay updated on the latest advancements in AI and ML technologies. Mentoring junior data scientists and engineers, collaborating with product managers and business stakeholders, and ensuring ethical and responsible model development are also crucial aspects of this role. To excel in this position, you should have 5+ years of experience in data science or machine learning, with strong expertise in recommendation systems, chatbots, Generative AI, and Large Language Models. Proficiency in machine learning frameworks like TensorFlow and PyTorch, as well as experience with cloud platforms and data pipelines, will be essential. Your problem-solving skills, statistical knowledge, and ability to convey technical concepts to non-technical stakeholders will further contribute to your success in this role. Joining our rapidly growing product-based company will provide you with the opportunity to collaborate with a talented team, work on high-quality software solutions, and enjoy a competitive compensation and benefits package. If you are passionate about AI/ML technologies and eager to make a significant impact, this role offers an exciting and rewarding career opportunity.,

As an intern at PaudheWale Marketplace, your day-to-day responsibilities will include assisting in creating and managing Google Ads and Facebook Ads campaigns. You will be conducting keyword research, audience targeting, and ad copywriting to enhance engagement. Additionally, you will analyze ad performance metrics and provide suggestions for improvements. Your role will involve optimizing campaigns to improve ROI and conversion rates, as well as implementing A/B testing strategies to enhance ad effectiveness. Collaboration with the marketing team will be essential to align ad strategies with the company's business goals. At PaudheWale Marketplace, we are dedicated to bringing the beauty and benefits of nature into people's lives. Our team of avid gardeners and nature enthusiasts understands the joy and satisfaction that comes from nurturing plants and creating vibrant green spaces. Our mission is to provide gardening enthusiasts across India with everything they need to cultivate thriving gardens and connect with nature on a deeper level. PaudheWale Marketplace was founded in 2022 with a vision to make gardening accessible to everyone, regardless of their skill level or experience. Our journey began with a small team of dedicated horticulturists and gardening enthusiasts who shared a common goal: to inspire and empower individuals to embrace the joys of gardening and experience the transformative power of nature firsthand.,

As an ASO Intern at RightSol, you will be part of a dynamic team focused on optimizing mobile apps for both Android and iOS platforms. RightSol, a prominent mobile app publisher in the Ed-Tech and Wellness & Health sectors, boasts a diverse portfolio of over 45 popular apps, including Programming Hub, HackerX, and PythonX, with a global user base exceeding 5 million. Your responsibilities will include updating and experimenting with Product Listing Pages on the Google Play Store and Apple App Store. You will conduct keyword research in various languages and locales to enhance visibility and implement them strategically. Additionally, you will be tasked with creating visually appealing app store assets using AI-powered tools, optimizing app icons, screenshots, and feature graphics based on performance metrics and seasonal trends. A key aspect of your role will involve analyzing A/B test results to drive continuous optimization for improved app visibility and conversions. We are looking for individuals with a natural curiosity and enthusiasm for the mobile app ecosystem, a basic understanding of app store search mechanisms, and a willingness to learn from A/B experiments and user behavior. Familiarity with AI design tools is preferred, and knowledge of ASO tools like AppTweak or AppRadar would be a bonus. This is an internship opportunity based in Seawoods, Navi Mumbai, with a contract length of 3 months. The role offers a flexible schedule, paid time off, and a day shift. Candidates with a Bachelor's degree, proficiency in English, and the ability to work in person are encouraged to apply by sending their CV to salma@rightsol.org with the subject line "ASO Intern Application." If you are ready to showcase your skills and contribute to the success of our popular apps, we look forward to hearing from you. Join us at RightSol and be part of our innovative team dedicated to enhancing app performance and user experience on a global scale.,

As a proactive candidate, you will be responsible for managing and executing paid media campaigns for our clients. Your exceptional marketing skills on the web and experience in handling all aspects of paid media campaigns make you a perfect fit for this role. You will take on the role of a Paid Media Associate, where your primary responsibilities will include planning and executing paid media campaigns from scratch. Your expertise will be crucial in defining Key Performance Indicators (KPI), tracking campaign progress, and demonstrating superior analytical skills. Additionally, you will conduct research on current trends, optimize user funnels, evaluate user experience, and manage client relationships effectively. Your responsibilities will involve: - Planning various digital marketing campaigns across different channels such as web, SEO/SEM, email, social media, display, remarketing, and programmatic. - Defining KPIs and overseeing all aspects of digital campaigns. - Monitoring campaign progress, optimizing campaigns to align with goals, and analyzing trends and insights to enhance performance. - Collaborating with internal and client teams to ensure campaign success. - Using analytical abilities to identify customer touchpoints for optimization and to optimize marketing funnels. - Measuring and reporting on the performance of all digital marketing campaigns. - Managing relationships with publishers and vendors. Qualifications and Skills required for this role: - A graduate with a minimum of 3 years of work experience and relevant certifications. - The ability to identify target audiences and create engaging, informative, and motivational digital campaigns. - Strong relationship-building skills and the ability to manage various processes and activities. - Data-oriented thinking with proficiency in statistical analysis and research. - Experience in planning campaign budgets, landing page optimization, A/B testing, and using analytics tools. - Working knowledge of ad-serving tools. If you are a proactive individual with a passion for digital marketing and a track record of successful paid media campaigns, we encourage you to apply for this role.,

Vola Finance is a rapidly expanding fintech company that is transforming the landscape of financial access and management. Our cutting-edge platform empowers individuals to enhance their financial well-being and take charge of their expenditures through a range of innovative tools and solutions. With the support of top-tier investors, we are dedicated to crafting products that have a significant positive impact on the lives of our users. Our founding team comprises enthusiastic leaders with extensive backgrounds in finance and technology. Drawing upon their vast experience from leading global corporations, they are committed to cultivating a culture of creativity, teamwork, and excellence within our organization. As a member of our team, your primary responsibilities will include: - Developing churn prediction models utilizing advanced machine learning algorithms based on user transactional and behavioral data - Constructing regression models to predict users" income and balances using transaction data - Creating customer segmentation and recommendation engines for cross-selling initiatives - Building natural language processing models to gauge customer sentiment - Developing propensity models and conducting lifetime value (LTV) analysis - Establishing modern data pipelines and processing systems using AWS PAAS components like Glue and Sagemaker Studio - Utilizing API tools such as REST, Swagger, and Postman - Deploying models in the AWS environment and managing the production setup - Collaborating effectively with cross-functional teams to collect data and derive insights Essential Technical Skill Set: 1. Prior experience in Fintech product and growth strategy 2. Proficiency in Python 3. Strong grasp of linear regression, logistic regression, and tree-based machine learning algorithms 4. Sound knowledge of statistical analysis and A/B testing 5. Familiarity with AWS services such as Sagemaker, S3, EC2, and Docker 6. Experience with REST API, Swagger, and Postman 7. Proficiency in Excel 8. Competence in SQL 9. Ability to work with visualization tools like Redash or Grafana 10. Familiarity with versioning tools like Bitbucket, Github, etc.,

As a Web Performance & Conversion Optimization Specialist at Protein World, you will play a crucial role in enhancing website performance and implementing conversion-focused design strategies. Your primary objective will be to boost revenue and engagement by improving website speed, user experience, and conversion funnels. You will work closely with developers, designers, and marketers to deliver impactful digital experiences, ranging from one-off audits to continuous support. Your responsibilities will include conducting website performance audits focusing on Core Web Vitals and mobile speed, performing custom Shopify/web development using HTML, CSS, JavaScript, and Liquid, and driving conversion rate optimization through activities like landing page A/B testing, funnel optimization, and heatmap analysis. Additionally, you will optimize page speed using tools such as Lighthouse, GTMetrix, and PageSpeed Insights, enhance UX/UI based on CRO best practices, create performance dashboards and reports, and collaborate with various teams to improve end-to-end performance. Regular monitoring and benchmarking of performance metrics will be essential to identify areas for enhancement. To excel in this role, you should have at least 3 years of experience in performance optimization, CRO, or custom web development, along with proficiency in Shopify, JavaScript, HTML/CSS, and Liquid. A strong grasp of Google Analytics, Tag Manager, and A/B testing platforms is necessary, as well as familiarity with CRO tools like Hotjar, Crazy Egg, or Clarity. Deep knowledge of Core Web Vitals, LCP, FID, and CLS, coupled with an analytical mindset and excellent problem-solving skills, will be advantageous. Moreover, your ability to effectively communicate technical details to non-technical stakeholders is crucial for successful collaboration. Joining Protein World offers you the opportunity to be part of a high-growth global brand that positively impacts health and fitness. You will work on strategic projects with exposure to international markets, surrounded by a young, dynamic team with a collaborative and performance-driven culture. If you are excited about this role and wish to contribute to our mission, please send your resume to family@proteinworld.com. We look forward to hearing from you!,

The company is seeking an experienced Adwords Specialist to join our team. As the Adwords Specialist, your primary focus will involve developing and executing SEO strategies, managing daily marketing campaigns, and maintaining a strong online presence. Your role will be crucial in ensuring the organization's goals and objectives are achieved. Key Responsibilities: - Create innovative SEM strategies for the organization. - Plan and execute digital marketing campaigns across various platforms including Google, Yahoo, Bing, and others. - Manage paid search and other advertising campaigns effectively. - Analyze data and insights to enhance ROI. - Conduct detailed keyword research and monitor customer trends. - Track clicks, redirects, bounce rates, and generate heatmaps to understand consumer behavior. - Provide recommendations for campaign improvement and implement necessary changes. - Collaborate with the Web Development Team to optimize landing pages. - Prepare monthly SEM reports and deliver presentations. - Stay informed about emerging advertising trends and PPC strategies. Key Requirements: - Bachelor's degree in Marketing or a related field. - Proficiency in A/B testing. - Familiarity with analytical tools like Google Analytics, Web Trends, or similar. - Ability to work well under pressure and prioritize tasks effectively. - Strong analytical, interpersonal, and organizational skills. - Exceptional problem-solving and networking abilities. - Demonstrated strong work ethics. If you are a dynamic and results-driven individual with a passion for digital marketing, we encourage you to apply for the Adwords Specialist position. Join our team and contribute to our continued success in the ever-evolving digital landscape.,

Key Responsibilities: Prepare and analyze ongoing remediation reporting, identifying trends and/or anomalies warranting additional research. Oversee ongoing reporting and deep dive analysis into KPIs and KRIs. Establish mechanisms and technical queries to combine available data, and conduct detailed analysis to identify opportunities for process enhancements, early warning triggers, and health drivers Engage with Issue Management teams to support opportunities for improvements and consistent reporting/monitoring across the teams. Oversee and ensure compliance with model and non-model governance requirements for the full lifecycle of applicable tools. Develop presentations synthesizing analysis for reporting to both internal and regulatory audiences. Lead projects for reporting development and data integration. Provide process focused analytics support to remediation and related process stakeholders. Analyze all aspects of the remediation experience by developing indices using additional variables, including but not limited to, remediation volume, key drivers, and similar. Qualifications/Requirements: Bachelor's degree and a minimum of 8+ years of hands-on reporting and analytics experience OR in lieu of a Bachelor's Degree, a High School Diploma / GED and a minimum of 11+ years of hands-on reporting and analytics experience Minimum 2 years experience in Artificial Intelligence services including transcription, natural language processing, and speech technologies. Minimum 2 years’ experience utilizing statistical techniques, e.g., modeling, A/B testing, and segmentation. 3+ years of experience with proven ability to extract unstructured and structured data with strong programming ability in SAS, SQL, R, Python or other programming language. Desired Characteristics: Bachelor's degree, preferably in a quantitative discipline, such as statistics, mathematics, or engineering. Strong project management, communications, multi-tasking, ability to work independently, relationship management skills are keys to success. Solid understanding of card industry financial P&L drivers and key sensitivities, with business performance reporting experience. Demonstrated ability to manage complexity and multiple initiatives. Ability to perform ad-hoc analysis, glean and form business insights under aggressive timelines. Results-oriented; ready to challenge the status quo for continuous improvement. Eligibility Criteria: You must be 18 years or older You must have a high school diploma or equivalent You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process You must

Skill required: Marketing Operations - Braze Customer Engagement Platform Designation: Marketing Platform Auto Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designBraze is a customer engagement platform for multichannel marketing. Understand the delivery of platform capabilities for clients from architect, solutioning, development, testing. What are we looking for Should be a graduate"Good To Have Skills: CSS and JavaScript:Basic knowledge of CSS (Cascading Style Sheets) and JavaScript for enhancing email templates with interactivity and dynamic elements along with knowledge of personalization scripting like AMPscripts, Server-side Java script etc.Email Design:Understanding of email design principles and the ability to create visually appealing and engaging email templates.Marketing Automation:Familiarity with marketing automation concepts and strategies to optimize email campaigns and customer journeys.Coding Best Practices:Knowledge of coding best practices, email deliverability, and anti-spam measures to ensure optimal email performance." Roles and Responsibilities: "Requirements:HTML Coding:Create, modify, and test HTML templates and email content in Marketing Automation platforms like Salesforce Marketing Cloud. Adobe etc. to ensure they display correctly and consistently across various email clients and devices.Quality Assurance:Perform thorough quality checks on email templates,dynamic content,and landing pages to verify the accuracy of content, links, and dynamic personalization.Email Rendering:Troubleshoot and fix rendering issues that may occur in different email clients(e.g., Outlook, Gmail, Apple Mail) and various devices(desktop, mobile, tablets)..Email Testing:Conduct comprehensive testing of email campaigns, including A/B testing, to optimize deliverability and engagement.Compliance and Best Practices:Ensure email campaigns adhere to email marketing best practices, data privacy regulations, and anti-spam laws.Collaboration:Work closely with the project manager and development teams to implement email templates and troubleshoot technical issues.Documentation:Maintain detailed documentation of email templates, coding guidelines, and QA processes to ensure consistency and knowledge sharing within the team.Continuous Improvement:Stay up to date with the latest trends, technologies, and email marketing best practices to continually improve the quality and effectiveness of email campaigns.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc.to provide seamless experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs)/Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadershipMust Have Skills: Proficiency in HTML:Strong knowledge of HTML coding, including the ability to hand-code responsive emails that render correctly on various devices and email clients.Marketing platform experience:Experience in working with Braze or a similar marketing automation platform for building and deploying email campaigns.Email Testing:Familiarity with email testing tools and techniques to identify and address rendering issues across different email clients and devices.Quality Assurance:Excellent attention to detail and the ability to perform thorough quality checks on email content to ensure accuracy and functionality.Problem-Solving Strong troubleshooting skills to diagnose and resolve technical issues related to email Qualification Any Graduation

Position: Performance Marketing & Shopify Expert Key Responsibilities Plan, execute, and optimize paid campaigns on Google, YouTube, and Display. Own performance KPIs CAC, ROAS, conversion rates, AOV, CTR, etc. Manage Shopify backend including funnel setup, GTM, analytics, theme adjustments, and app integrations. Coordinate with design/content for high-performing ad creatives. Build landing pages, run A/B tests, and optimize for CVR. Analyze product-wise performance and provide strategic input to scale. Troubleshoot technical tracking issues (GA4, GTM, Pixel). Key Skills Expert in Google Ads, YouTube Ads, Shopping, and Performance Max. Strong Shopify backend skills - including hands-on with themes, apps, automation. Data-analytical mindset with experience in tools like GA4, Clarity, Looker Studio. Bonus: Knowledge of HTML/CSS/JS/Liquid. Qualification & Experience 10-12 years of hands-on experience in performance marketing & D2C eCommerce. Google Ads certification a plus.

The candidate must have Web Analytics / App Analytics experience, not just reporting or creating scorecards Look for projects they have done to improve the customer experience on the website AB test hypothesis generation, landing page optimization, customer journey optimization Look for exposure to root cause analysis to understand why traffic, conversions are moving WoW/QoQ Cross-platform experience is a plus exposure to mobile app analytics, product analytics Look for experience engaging directly with clients in the US or EU. Must have driven end to end analysis and should have created decks and presentations for client consumption on a regular basis Should have experience working in B2C and domains like retail, ecommerce Should have exposure to AB testing, or an idea of how experimentation works on web Tools Adobe Analytics , SQL and all other tools are a plus Equal Opportunity employer

Role:-Digital marketing Executive Exp:-2-5 years CTC- Up to 6.5 LPA Working days- Monday to Saturday Working hours- 10 AM to 7:00 PM Location:- Noida, Sector 63 We are seeking a results-driven Digital Marketing Specialist with hands-on experience in Google Ads, Facebook Ads, and other paid media platforms to generate high-quality online leads. The ideal candidate must be passionate about performance marketing and skilled in creating, managing, and optimizing digital ad campaigns that drive conversions. Key Responsibilities: * Plan, create, and execute paid ad campaigns on Google Ads, Facebook/Meta Ads(including Instagram), and other digital platforms. * Optimize campaigns for maximum ROI, CPL (Cost Per Lead), and conversion rates. * Continuously monitor ad performance, generate reports, and provide actionable insights. * Conduct A/B testing and audience segmentation to improve ad effectiveness. * Research market trends and competitor strategies in digital advertising. * Manage daily ad budgets and bid strategies effectively. * Coordinate with the content and design team for creatives, landing pages, and ad copies. * Ensure lead quality by tracking lead sources and working closely with the sales team. Must-Have Skills: * Proven experience in running and optimizing Google & Facebook Ads. * Strong knowledge of online lead generation strategies. * Proficiency in tools like Google Ads Manager, Meta Ads Manager, Google Analytics, and CRM systems. * Solid understanding of landing page optimization and funnel marketing. * Data-driven mindset with attention to detail. ### **Preferred Qualifications:** * 2+ years of hands-on experience in digital ad campaign management. * Google Ads & Meta Certification is a plus. * Experience with remarketing and lead nurturing strategies. Kindly share your CV on hr@brightevesolutions.com or WhatsApp on 97559 83922 NOTE- NO CONSULTANCY CHARGES

House of Shipping is seeking a high-caliber Data Science Lead to join their team in Hyderabad. With a background of 15-18 years in data science, including at least 5 years in leadership roles, the ideal candidate will have a proven track record in building and scaling data science teams in logistics, e-commerce, or manufacturing. Strong expertise in statistical learning, ML architecture, productionizing models, and impact tracking is essential for this role. As the Data Science Lead, you will be responsible for leading enterprise-scale data science initiatives in supply chain optimization, forecasting, network analytics, and predictive maintenance. This position requires a blend of technical leadership and strategic alignment with various business units to deliver measurable business impact. Key responsibilities include defining and driving the data science roadmap across forecasting, route optimization, warehouse simulation, inventory management, and fraud detection. You will work closely with engineering teams to architect end-to-end pipelines, from data ingestion to API deployment. Proficiency in Python and MLOps tools like Scikit-Learn, XGBoost, PyTorch, MLflow, Vertex AI, or AWS SageMaker is crucial for success in this role. Collaboration with operations, product, and technology teams to prioritize AI use cases and define business metrics will be a key aspect of the job. Additionally, you will be responsible for managing experimentation frameworks, mentoring team members, ensuring model validation, and contributing to organizational data maturity. The ideal candidate will possess a Bachelor's, Master's, or Ph.D. degree in Computer Science, Mathematics, Statistics, or Operations Research. Certifications in Cloud ML stacks, MLOps, or Applied AI are preferred. To excel in this role, you should have a strategic vision in AI applications across the supply chain, strong team mentorship skills, expertise in statistical and ML frameworks, and experience in MLOps pipeline management. Excellent business alignment and executive communication skills are also essential for this position. If you are a data science leader looking to make a significant impact in the logistics industry, we encourage you to apply for this exciting opportunity with House of Shipping.,

As a Performance Marketer at Benzene Corporation, located in Virar, you will play a crucial role in developing and executing performance marketing strategies to enhance online campaigns. Your primary responsibility will involve analyzing campaign performance, managing various digital advertising platforms including Google Ads and Facebook Ads, conducting in-depth keyword research, and generating data-driven reports to refine marketing strategies. Your contributions will be integral in achieving optimal ROI and meeting business objectives through continuous campaign optimization. To excel in this role, you must possess a solid background in Performance Marketing and Digital Marketing. Proficiency in utilizing digital advertising platforms like Google Ads and Facebook Ads is essential, along with strong analytical skills and hands-on experience with web analytics tools such as Google Analytics. Your ability to conduct thorough keyword research and leverage data insights to optimize campaigns will be crucial for success in this position. Moreover, excellent written and verbal communication skills are necessary to effectively convey insights and collaborate with internal teams. The role requires a proactive approach to work, both independently and collaboratively, to ensure the seamless execution of marketing strategies. A Bachelor's degree in Marketing, Business, or a related field is preferred, along with additional experience in SEO and A/B testing, which would be considered advantageous. Join us at Benzene Corporation and contribute your expertise to our dynamic team of strategists, designers, and developers dedicated to delivering cutting-edge digital experiences tailored for business growth. Be a part of our mission to help businesses thrive in the ever-evolving digital landscape.,

The organization in the financial services sector is looking for a Digital Marketing Lead Performance Marketing to lead digital user acquisition and campaign optimization. If you excel in data-driven environments and are eager to scale impactful campaigns, this role is perfect for you. Responsibilities: Strategy & Campaign Planning: - Develop and implement performance marketing strategies on platforms like Google Ads, Meta, YouTube, etc. - Create conversion-focused marketing funnels tailored for financial/trading users. - Drive qualified lead generation and enhance conversions through strategic targeting. Execution & Optimization: - Initiate, oversee, and refine paid campaigns from start to finish. - Conduct A/B testing on creatives, landing pages, and formats to enhance Return on Ad Spend (ROAS) and decrease Cost Per Lead (CPL). - Utilize retargeting, lookalike audiences, and segmentation to improve results. Analytics & Reporting: - Monitor essential performance metrics (such as CTR, CVR, CAC, LTV) using GA4 and ad platforms. - Provide regular and actionable reports on campaign performance. Collaboration & Growth: - Coordinate closely with creative, content, and sales teams. - Stay updated on industry trends and competitors" performance. - Experiment with new performance channels and strategies. Requirements: - At least 4-8 years of hands-on experience in performance/growth marketing. - Demonstrated success in managing substantial budget paid campaigns. - Strong analytical skills with a focus on performance and ROI. - Experience in financial services, fintech, or trading platforms is advantageous. - Proficiency in Google Ads, Meta Ads Manager, GA4, Excel, and CRM tools. - Willingness to work on-site in Surat or relocate. What's In It For You: - Join a dynamic, growth-oriented team. - Enjoy real ownership and freedom to innovate. - Competitive salary with flexibility for the right candidate. - Opportunity to create a meaningful impact. To apply, kindly send your resume to chhavi.sharma@platinoxconsultants.com.,

The ideal candidate for this role will be responsible for Business Process Analysis, which involves designing and maintaining analytics frameworks for business processes and financial workflows. You will develop dashboards and reports to provide real-time insights into key business metrics. Analyzing user interaction patterns with AI features to enhance adoption and effectiveness will be a crucial part of your role. Additionally, you will create and manage ETL pipelines to ensure data quality and accessibility, as well as generate actionable insights from complex financial datasets to inform product strategy. In terms of AI Platform Analysis, you will be tasked with developing and implementing frameworks to evaluate the performance of LLM-based systems and AI agents. This includes analyzing AI model outputs, response quality, and automation effectiveness. You will also track and report on key AI performance metrics such as accuracy, latency, and automation rates. Collaboration with ML engineers to identify areas for model improvements based on data insights and creating dashboards for monitoring AI system performance and reliability will be part of your responsibilities. A/B testing of different AI configurations and prompt strategies will also be conducted. Regarding the Strategic Impact aspect of the role, you will provide data-driven recommendations for enhancing both AI capabilities and business processes. Partnering with product teams to define and track success metrics for AI features and collaborating with customer success teams to analyze user feedback and AI system effectiveness will be essential. Building and maintaining documentation for AI performance metrics and analytics processes is another key responsibility. **Required Qualifications:** - 5+ years of experience in data analysis, with recent exposure to AI/ML systems - Proficiency in SQL and Python for data manipulation and analysis - Experience analyzing AI/ML system performance and metrics - Expertise in business intelligence tools (e.g., Tableau, Power BI, Looker) - Familiarity with large-scale financial datasets and ETL processes - Strong statistical analysis skills and experience with A/B testing - Experience with cloud-based data warehouses, preferably Snowflake - Bachelor's degree in Statistics, Mathematics, Computer Science, or a related field **Preferred Qualifications:** - Experience analyzing LLM-based systems and generative AI applications - Knowledge of NLP metrics and evaluation frameworks - Experience with financial systems and processes (AP, AR, Vendor Management) - Familiarity with prompt engineering and LLM performance optimization - Experience with real-time analytics and streaming data - Understanding of data privacy and compliance requirements in finance - Master's degree in a related field **Technical Skills Required:** **Data Analysis & Visualization:** Python (Pandas, NumPy, Matplotlib, Seaborn, Plotly, Dash), SQL, Tableau/Power BI/QuickSight, Excel **AI/ML Analytics:** LLM evaluation metrics, AI monitoring frameworks, Prompt effectiveness analysis **Data Infrastructure:** Snowflake or similar data warehouses, AWS/Azure data services, ETL tools and frameworks, Data modeling **Statistics & Testing:** Statistical analysis, A/B testing, Hypothesis testing, Experimental design This role requires a candidate with expertise in data analysis, AI/ML systems, and a strong technical skill set in various tools and frameworks related to data analysis and AI analytics.,

As a UI Tech Lead with 10-14 years of experience, you will be responsible for leading the development of user interface solutions. Your role will involve utilizing your expertise in React, Typescript, Javascript, GraphQL, and the Ecommerce domain to deliver high-quality outcomes. You must possess strong customer interfacing skills and demonstrate excellent leadership abilities with over 8 years of experience in the IT industry. Your proven architectural exposure in building and scaling frontend solutions in an eCommerce environment will be crucial in defining and delivering cohesive results while working closely with offshore and onsite teams. In this role, you will leverage your experience in technologies such as Shopify, NextJS, React, and GraphQL. Proficiency in HTML5, CSS3, JavaScript (ES6+), and modern frontend tooling like Webpack and Babel is essential. Your responsibilities will also include providing guidance and mentorship to developers, aiding in their technical growth. An understanding of conversion optimization, A/B testing, and analytics tools for eCommerce websites is required. Additionally, familiarity with cloud-based technologies such as AWS, Azure, and Google Cloud is beneficial. Knowledge of CI/CD pipelines and DevOps practices will also be advantageous in this role.,

About the role: We are seeking a dynamic and data-driven Manager of Growth to join our rapidly growing team. As a Manager of Growth, you will play a key role in driving customer acquisition, retention, and revenue growth across multiple channels. You will collaborate closely with the product, marketing, and sales teams to create and execute strategies that will propel our growth efforts. The ideal candidate will have a strong background in growth marketing, user acquisition, and analytics, with a focus on delivering measurable results. Key Responsibilities: Growth Strategy Development & Execution : Lead the development and execution of scalable growth strategies to increase user acquisition, engagement, and retention across various digital channels. Data-Driven Decision Making: Utilize analytics and key performance indicators (KPIs) to monitor, measure, and optimize growth initiatives. Work with data teams to set up dashboards and reporting mechanisms to track performance. Cross-functional Collaboration : Work closely with product, marketing, data, and sales teams to align growth initiatives with overall business goals and product roadmaps. Experimentation & Optimization: Drive A/B testing and other experiments to continuously refine and optimize campaigns. Lead efforts to identify opportunities for growth through new channels, content, or product offerings. User Acquisition & Retention: Develop and implement strategies for user acquisition and retention, focusing on both paid and organic channels. Collaborate with the marketing team to optimize paid media campaigns, SEO, SEM, and email marketing. Customer Segmentation & Targeting: Analyze customer segments and behaviors to inform personalized growth strategies. Create targeted marketing campaigns to maximize lifetime value and reduce churn. Revenue Growth: Drive initiatives that directly contribute to top-line revenue, focusing on improving conversion rates, optimizing the sales funnel, and maximizing the value of each customer. Reporting & Analytics: Track and report on growth metrics, including user acquisition costs, customer lifetime value (CLV), and other relevant KPIs. Provide actionable insights to leadership. Competitive Research: Stay informed on industry trends, competitor strategies, and emerging growth channels to maintain a competitive edge. Qualifications: Education : B.Tech Experience : 3-5 years of experience in a growth, marketing, or performance role, ideally in a high-growth startup or tech environment. Skills : Strong analytical skills and experience with data analysis tools (Google Analytics, Mixpanel, Tableau, etc.) Proficient in marketing automation tools (HubSpot, Marketo, etc.), paid advertising platforms (Google Ads, Facebook Ads, etc.), and CRM systems. Excellent understanding of growth channels, including SEO, SEM, paid social, content marketing, and email marketing. Ability to run A/B tests and interpret results to drive optimization. Solid understanding of customer lifecycle, customer segmentation, and funnel optimization. Strong project management skills and ability to juggle multiple priorities simultaneously. Soft Skills: Highly collaborative with strong interpersonal skills to work across teams. Detail-oriented, proactive, and results-driven with a focus on continuous improvement. Excellent communication and presentation skills. Preferred Qualifications: Experience in a SaaS or tech-driven company. Expertise in growth hacking, referral programs, or viral marketing strategies. Advanced knowledge of SQL or other data analysis tools. Knowledge of product growth metrics (DAU, MAU, churn, retention, LTV, etc.). Why join us? A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities A solid 360 feedback from your peer teams on your support of their goals Respect, that is earned, not demanded from your peers and manager Compensation: If you are the right fit, we believe in creating wealth for you With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

We are looking for a Candidate who plan, execute, and optimize paid marketing campaigns across digital platforms. This role requires a expertise in managing Google Ads, Meta Ads, LinkedIn Ads, and other performance-driven marketing channels.

Job Description The Email Marketing Specialist will be responsible for developing and executing email marketing campaigns that drive engagement, lead generation, and conversions. Key Responsibilities Design and implement direct email marketing campaigns. Create, proofread, and edit content for email marketing campaigns to ensure messaging is consistent with brand guidelines. Segment email lists based on customer behavior, interests, and engagement. Utilize email marketing automation tools to build nurturing campaigns. Monitor and analyze campaign performance, including open rates, click-through rates, and conversion rates, to optimize future efforts. Planning the meeting, calling and lead conversation, Database mining from Apollo, LinkedIn A/B test various campaigns to drive engagement and performance. Stay updated on the latest trends in email marketing and suggest improvements for increased engagement. Collaborate with the content and design teams to ensure email designs are visually appealing and effective. Ensure compliance with email marketing regulations (GDPR, CAN-SPAM, etc.). Manage and grow the company's email database. Requirements Proven experience as an Email Marketing Specialist or similar role. Hands-on experience with email marketing platforms like Instantly.ai , Mailchimp, HubSpot, Sendinblue, etc. Strong knowledge of segmentation, personalization, and automation techniques. Excellent writing and proofreading skills. Analytical mindset and data-driven decision-making skills. Familiarity with A/B testing methods and conversion optimization. Knowledge of email marketing regulations (GDPR, CAN-SPAM). Ability to work in a fast-paced, dynamic environment and manage multiple task independly

Role: UX Researcher Exp: 5 - 7 yrs Location: Remote working Background in psychology, HCI or related fields preferred. Exp in Google Analytics & Content Square Expertise in tools like Tree Testing & Card Sorting Hypothesis creation, A/B testing