604 Ab Testing Jobs - Page 16

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values different voices and lifts each other up . Here, we believe your unique perspective is important, and you'll build relationships by being authentic and respectful. Overview about TII At Target, we have a timeless purpose and a proven strategy. And that hasnt happened by accident. Some of the best minds from different backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Targets global team and has more than 4,000 team members supporting the companys global strategy and operations. Right along with Targets distinctive retail brand, we are constantly improving and innovating our digital shopping experience. Are you ready to excel in the fast-changing retail environmentAre you a customer service enthusiast whos curious about the guest and can see the shopping journey through their eyesThen youll have success on the Digital Strategy & Platform team, whose goal is to offer guests a seamless online shopping experience across our platformsincluding Target.com and the store networks fulfillment capabilities. Here, youll collaborate to create and implement the digital strategies that enrich the online experience through the right mix of personalization, simplicity and intuitiveness. Your ideas will support Target in complementing the beloved in-store shopping interaction with a convenient, reliable and instantly gratifying digital experience. Team overview: As Sr Product Manager for Digital , you will be at the forefront of enhancing consumer experiences across our digital ecosystem You will play a crucial role in enhancing consumer experiences by developing and optimizing item and content capabilities that power the guest shopping journey. Your work will focus on improving how products are represented digitally, ensuring high-quality, enriched, and structured content that enables seamless discoverability, engagement, and decision-making. You will lead initiatives that leverage, AI/ML, and GenAI to optimize item and content capabilities, ensuring that guests receive accurate, relevant, and engaging product information. This role will require you to lead the product by identifying key opportunities, strategically collaborate with and influence cross-functional teams across Digital and Enterprise, leverage machine learning, define product technology strategy and roadmap, work with data sciences and technology teams to build capabilities that drive guest engagement and sales. We are looking for a candidate with strong B2C ecommerce product management experience, particularly in managing and scaling item data, content capabilities, and leveraging emerging AI/ML technologies. You must have experience building data-driven, AI-powered solutions, handling structured and unstructured content, and navigating the challenges of adoption and integration within a complex digital ecosystem. The ideal candidate will have expertise in SEO/SEM strategies, big data processing, A/B testing, and an intense focus on customer experience and business outcomes. Proven experience in setting vision, strategies, roadmap planning, defining, and tracking success metrics, writing, and pitching business cases, and the ability to establish rapport, credibility, and influence in a highly cross-functional, matrixed organization is essential. Product Teams at Target are accountable for delivering business outcomes enabled through technology and analytic products that are easy to use, easily maintained, and highly reliable. Role overview : As a Sr Product Manager , you will work in the product model and will partner to develop a comprehensive product strategy, related roadmap, and set key business objectives (OKRs) for your respective product. You will need to leverage the knowledge of your product,as well ascustomer feedback and establish other relevant data points to assess value, develop business cases, and prioritize the direction and desired outcomes for your product.You will lead a product and work in unison with engineers, UX designers, data scientists and business partners to deliver a product. You will be the voice of the product to key stakeholders to ensure that their needs are met, and that the product team is getting the direction and support that it needs to be successful. You will develop and actively understand the market, maintain a product roadmap and backlog outlining the customer themes, epics, and stories while prioritizing the backlog to focus on the highest impact work for your team and stakeholders. You will encourage the open exchange of information and viewpoints,as well asinspire others to achieve challenging goals and high standards of performance while committing to the organization's direction. You will foster sense of urgency to achieve goals and leverage resources to overcome unexpected obstacles, and partner with product teams across the organization to help them achieve their goals while pursuing and completing yours. Job duties may change at any time due to business needs. About you: 4-year college degree (or equivalent experience) 9+ years of retail experience or equivalent domain experiencewith at least 6+ years in B2C ecommerce Product Management, building capabilities and driving top of the funnel customer experience Proven experience working on strategies & execution in optimizing guest-generated content to enhance product trust, drive engagement, and increase conversion rates with a focus on elevating the overall customer experience Demonstrable experience working on big data problems, leveraging machine learning, putting together product vision & strategy, writing & pitching business case and experience in SEO/SEM, A/B tests. Experience working on back-end(services) & Frontend Top of Funnel Experience Strong communication & influencing skills with proven ability to lead & influence highly cross functional, matrix organization across geographies. Experience working in an agile environment (e.g.,user stories, personas, iterative development,scrum teams) Useful Links: Life at Targethttps://india.target.com/ Benefitshttps://india.target.com/life-at-target/workplace/benefits Culture https://india.target.com/life-at-target/belonging

We're looking for a Senior Digital Marketing Executive who can take ownership of end-to-end campaign performance across Meta Ads Manager, Google Ads, and other key advertising platforms. This role goes beyond execution it requires strategic thinking, hands-on optimization, testing leadership, and client-facing maturity. Role & responsibilities Daily Performance Reporting: Take full ownership of daily performance reports, ensuring data accuracy and delivering actionable insights to improve campaigns. Campaign Optimisation: Provide daily optimisation suggestions based on performance data, improving campaign efficiency and ROI. Ad Copy Prioritisation: Prioritise ad copy creation and optimisation based on ongoing performance tests and data analysis. Campaign Setup Review: Review and approve the setup of new campaigns to ensure strategic alignment and accuracy. Budget Management: Develop and manage campaign budgets, making necessary adjustments to maximise performance. Advanced Campaign Management: Oversee complex ad campaigns, optimising strategies for improved performance and higher returns. Ad Copy Testing and Optimisation: Conduct A/B testing for ad copy and provide recommendations to enhance effectiveness. Keyword Segmentation: Develop detailed keyword segments to improve targeting and campaign relevance. Ad Copy Support: Assist with the creation and organisation of ad copy, ensuring alignment with campaign goals. Daily Performance Management: Implement advanced techniques to oversee and optimise daily campaign performance. Weekly Strategy Reviews: Conduct weekly reviews of campaign performance, making strategic adjustments as needed. Client Exit Management: Ensure seamless transitions during client exits, preparing final reports and handling data handover. Analytics & Data Tracking: Oversee performance tracking using tools like Google Analytics, ensuring accurate data collection and reporting to inform future strategies. Act as the primary point of contact for day-to-day client communication. Schedule and conduct regular check-ins, reviews, and feedback meetings with clients. Escalate concerns or red flags to the Department Head promptly. Maintain detailed documentation of all communications and feedback. Key Skills: Digital Campaign Management: Proven experience in managing digital ad campaigns, particularly on platforms like Google Ads, Facebook Ads, etc. Data-Driven Optimisation: Strong analytical skills to derive insights from campaign performance data and suggest effective optimisations. Ad Copy Creation & Testing: Experience with ad copy creation, prioritisation, and A/B testing for performance improvement. Budget Planning & Management: Ability to develop and manage budgets for multiple campaigns, making real-time adjustments as necessary. Keyword Segmentation: Expertise in creating and managing detailed keyword segments for highly targeted campaigns. Google Analytics & Data Tools: Proficiency in Google Analytics and other performance tracking tools for accurate data analysis and reporting. Strategic Thinking: Ability to think strategically, aligning campaign setups, optimisations, and adjustments with broader business goals. Client Management: Strong client management skills, especially in ensuring smooth communication and exit processes. Attention to Detail: Ability to ensure high levels of accuracy in reporting, tracking, and campaign setup

Performance Marketing Specialist B2B (US Market) Location: Hybrid Experience: 3 - 4 Years Industry: B2B Product/Service-Based Market Focus: United States About the Role: Were hiring a Performance Marketing Specialist to lead and execute demand generation campaigns across paid digital channels with a focus on B2B audiences in the US . This role is ideal for a hands-on marketer who thrives on metrics, understands complex buyer journeys, and can scale high-quality leads through strategic advertising and account-based marketing (ABM) . Youll manage full-funnel performance campaigns, align with sales for ABM initiatives, and help drive predictable pipeline growth for our product/service offerings. Key Responsibilities: Performance Marketing (Core Responsibility) Plan and manage paid digital campaigns across Google Ads , LinkedIn , and Meta to drive qualified B2B leads Own and optimize key KPIs including CPL , CAC , ROAS , CTR , and conversion rates Execute A/B testing across creatives, landing pages, and targeting strategies to improve campaign performance Implement custom event tracking and funnel analysis using GA4 and GTM Build retargeting strategies , lookalike audiences , and manage campaigns through multiple buying stages Account-Based Marketing (Strategic Focus) Collaborate with sales and content teams to identify and target high-value accounts Develop and execute ABM campaigns across email, LinkedIn, and web—tailored to specific account segments Create personalized journeys and ad experiences for decision-makers within target accounts Track and report account engagement to support sales outreach and deal progression Use tools like Apollo, ZoomInfo , or similar for data enrichment and account insights SEO (Supportive Function) Coordinate with the content team to ensure landing pages and key assets follow basic SEO best practices Monitor site health and visibility using tools like Google Search Console Assist in improving organic discoverability for campaign landing pages over time Who You Are: A performance-driven marketer with 3–4 years of B2B digital marketing experience Skilled in running paid media campaigns focused on lead generation and measurable ROI Familiar with ABM strategy execution and personalizing marketing for enterprise buyers Experienced in targeting US-based audiences across paid and organic channels Analytical, creative, and comfortable working in a fast-paced, metric-focused environment Why Join Us? You'll play a critical role in driving demand and revenue from key accounts in the US market. If you're passionate about B2B performance marketing, ready to own outcomes, and eager to experiment with ABM strategies—this is the role for you

As a Senior Marketing Specialist at ContentNinja, you play a crucial role in developing and executing comprehensive marketing strategies for prospective customers, clients, and the company. Your responsibilities include planning and building out data-driven and creative-heavy marketing strategies, leading and guiding cross-functional teams, managing project timelines and creative output, and developing and pitching campaigns and creative ideas to stakeholders, both internal and external. Your role also involves deeply understanding clients" businesses, market landscapes, and target audiences to generate insights that inform communication strategies supporting client objectives and resonating with their audience. In addition to strategic thinking, you are expected to have a foundational understanding of storytelling, design, video production, and user experience (UX). You will oversee the entire creative pipeline from concept to execution, ensuring collaboration and high-quality output aligned with strategic goals. Your key responsibilities include conducting research on clients" businesses, competitors, and target audiences, generating actionable insights from data analysis and consumer psychology, utilizing strategy frameworks to build and sustain client brands, managing the creative process across design, video, and UX teams, and developing communication strategies rooted in insights and business goals. You are required to shape and maintain consistent brand narratives, craft engaging campaign stories, tailor strategies for various platforms, collaborate with internal teams, present strategies to clients, analyze campaign performance, manage timelines and budgets, and demonstrate a strong understanding of B2B buying journeys and key marketing metrics. Experience with A/B testing, marketing technologies, content marketing fundamentals, and cross-functional team collaboration is essential for this role. ContentNinja is a company that values a perfect blend of creativity and data-driven decision-making. The company is known for its entrepreneurial spirit, solution-oriented approach, hustle, and storytelling capabilities. ContentNinja specializes in providing strategic solutions to growth teams at tech-first organizations and prides itself on being deep specialists in the industry, adaptable learners, and efficient problem solvers. For more information about ContentNinja, visit: [ContentNinja Website](https://contentninja.in/),

You will be working as the Lead - Web Analytics at ABFRL, India's pioneer in branded apparel with a wide range of products from value fashion to lifestyle fashion to couture. In this role, you will be responsible for leading the web analytics team and site optimization to drive higher conversions and commerce as ABFRL is transitioning towards more digital commerce. Your main responsibilities will include implementing and maintaining analytics tools, measuring the performance of ABFRL's digital commerce platforms such as websites, apps, kiosks, and chatbots, and identifying areas for improvement. You will also be in charge of AB testing software and overseeing the rollout of these tests across different brands. In addition to these tasks, you will manage BI and MIS for Pantaloons and actively participate in key Analytics initiatives. This role is crucial as Pantaloons has a sophisticated system in place for leveraging Technology for BI and MIS, with large and complex systems that require timely and quality data for reporting. As the Lead - Web Analytics, you will work closely with senior managers and leadership for stakeholder management, establish review and meeting cadence, and seek feedback to improve processes. You will also be responsible for requirements gathering, converting business requirements to technical specifications, and working with IT and Data Teams to plan, build, test, and deliver software to business users. Furthermore, your role will involve project and program management, including project control, resourcing and budgeting, project planning and cadence, escalations, and managing several projects as part of a program. You will drive adoption among businesses through user training, adoption drives, tracking usage, communication cadence, and continuous improvements. Additionally, you will be involved in contract management and execution, including vendor selection, resource selection, and on-boarding processes to support the successful implementation of various projects.,

As a Meta Ads Expert, you will be responsible for planning, implementing, and optimizing Meta ad campaigns to maximize ROI. Your role will involve a deep understanding of performance marketing, audience targeting, and ad creatives to drive engagement and conversions. Your key responsibilities will include planning, creating, and managing Meta ad campaigns aligned with business goals. You will conduct A/B testing on ad creatives, targeting, and placements to optimize performance. Analyzing key performance metrics and preparing detailed reports on campaign performance will be crucial. You will also monitor ad budgets and adjust bids to ensure cost-efficiency and maximum ROI. Staying updated with the latest Meta Ads trends, policies, and algorithm updates, as well as collaborating with the creative team to develop high-performing ad creatives, are essential aspects of this role. Identifying new audience segments and implementing effective targeting strategies, as well as troubleshooting and resolving ad-related issues for seamless campaign execution, will also be part of your responsibilities. To excel in this role, you should have proven experience managing and optimizing Meta Ads campaigns. A strong understanding of audience targeting, retargeting, and lookalike audiences is necessary. Hands-on experience with Meta Business Manager and Ads Manager is required, along with proficiency in analyzing campaign data and making data-driven decisions. Your ability to manage budgets effectively, optimize ad spending, and communicate well with internal teams and clients is crucial. You should be able to work in a fast-paced environment, handle multiple campaigns simultaneously, and have knowledge of third-party tools for tracking and reporting (a plus). If you are a results-driven Meta Ads Expert with a passion for digital advertising, we would love to hear from you! Apply now and be a part of our growing team.,

We are looking for a performance-driven leader who excels in building scalable acquisition strategies and optimizing ad performance to drive real revenue growth. If you have a passion for leading a team, cracking ad performance, and maximizing ROAS, then this opportunity is for you. In this role, you will be responsible for owning and scaling paid media across various platforms such as Meta, Google (PMax, Adv+, Catalog, Retargeting), and other ad channels. You will also lead a team of performance marketers, guiding and mentoring them to achieve outstanding results. Additionally, you will conduct A/B tests on creatives, landing pages, and ad strategies to enhance funnel and CRO optimization for maximizing ROAS. A key aspect of this role involves making data-driven decisions by delving deep into analytics tools like GA4, Looker, and UTMs to optimize campaign performance. You will collaborate closely with content and design teams to develop high-performing ads as part of the creative strategy. To be successful in this role, you should have at least 3 years of hands-on performance marketing experience and possess strong team management and leadership skills. You should also demonstrate a track record of scaling ROAS-positive campaigns and have expertise in ad analytics, tracking, and attribution models. A deep understanding of audience psychology and conversion tactics is also essential for this position. Joining us offers you the opportunity to lead a growing team and shape the marketing roadmap. You will have full creative and budget ownership, allowing you to make a significant impact with your strategies at the intersection of performance, data, and brand growth.,

You will be joining dotSolved, a global provider of business process automation, modern application engineering, and cloud infrastructure services. As a HubSpot/Salesforce Campaigns Specialist with over 6 years of experience in marketing automation and CRM campaign management, your primary responsibility will involve designing, executing, and optimizing marketing campaigns using HubSpot and Salesforce platforms to enhance engagement, lead generation, and customer retention. Your key responsibilities will include planning and executing multi-channel marketing campaigns, optimizing lead nurturing workflows, collaborating with cross-functional teams, configuring and maintaining automation tools, developing lead scoring models, implementing A/B testing and segmentation strategies, tracking and analyzing campaign performance metrics, creating dashboards and reports, conducting data hygiene audits, identifying opportunities for process improvement, staying updated with industry trends, and providing training to internal teams on marketing automation best practices. To excel in this role, you should have a minimum of 6 years of experience in marketing automation and digital marketing, expert knowledge of HubSpot and Salesforce platforms, certifications in these tools would be a plus, proficiency in email marketing, lead nurturing, and workflow automation, experience with A/B testing and data analysis, familiarity with HTML/CSS, understanding of GDPR, CCPA, and email compliance regulations, strong analytical skills, attention to detail, and excellent communication and project management abilities. If you are a highly skilled professional looking to contribute to the success of digital transformations for enterprises and possess the required qualifications and experience, we encourage you to apply for this exciting opportunity.,

Company Introduction Aavas is a fast-growing housing finance company and a market leader in providing housing finance to middle and low-income segment of customers from semi urban and rural areas of India. Aavas is currently present in 360+ branches in 13 states across India with Assets Under Management at 15,000 cr+. Aavas has been recognized as Best BFSI Brand 2023 at the Economic Times Best Brands Conclave. We are the winner of prestigious 'Best Non-Banking Finance Company from Union Minister for Finance, Mrs. Nirmala Sitharaman at the prestigious Financial Express - India's Best Bank Awards ceremony 2022 and also certified by Great Place to Work. Work Location: Jaipur Responsibilities: Manage all aspects of project lifecycle of customer facing web and mobile projects – understand customer pain points, problem definition, requirements documentation, roadmap creation, definition of use cases, implementation, integrations with other software, release management, go-to-market strategy, roll out, etc. Manage backlog in JIRA, document testcases, maintain list of bugs after execution of test matrix, prioritize features and defects to be fixed. Perform A/B testing, multi variate experiments to validate hypothesis. Track success metrics of products to identify areas of improvement. Manage user access reviews, implementation of security guidelines for applications, participate in internal/external data/process audits. Coordinate with external vendors and internal teams to roll out projects. Point of contact for business units for multiple products. Work closely with cross functional stakeholders including but not limited to accounts, human resources, operations teams, software developers and other team members. Operate with significant autonomy to deliver results for the team and broader organization. Effectively communicate product releases to stakeholders. Requirements: An entrepreneurial and result oriented mindset. Experience in managing customer facing web/mobile projects. Demonstrated ability to use data and metrics to make significant improvements in several products (web / mobile apps). Good to have experience in HFC, NBFC, banking, DSA, loan origination, loan management system, fintech companies, credit/collections/legal for housing finance. Good command over SQL and MS Excel Education: MBA / Bachelor’s degree in Engineering / Business or related field Experience: 4-10 years professional experience in management of customer facing products, business analysis, management consulting or engineering.

Agoda is an online travel booking platform that offers a wide range of accommodations, flights, and more. With a global network of 4.7M hotels and holiday properties, as well as flights and activities, we aim to connect travelers worldwide. As part of Booking Holdings and based in Asia, our diverse team of 7,100+ employees from 95+ nationalities across 27 markets works collaboratively in an environment rich in creativity and diversity. Our purpose at Agoda is to bridge the world through travel. We believe that travel enhances people's lives by allowing them to enjoy, learn, and experience the world, bringing individuals and cultures closer together, fostering empathy, understanding, and happiness. As a Senior Manager, Analytics & Insights at Agoda, you will lead strategic and operational initiatives within the Supply department to drive growth and efficiency. Working closely with various stakeholders, including executive leadership and cross-functional teams, you will be responsible for exploring new business opportunities, analyzing scaling challenges, and improving existing operations. Key Responsibilities: - General: This role involves a combination of hands-on business work and executive-level contributions. You will lead a team, contribute to strategy, and drive results. - Project Delivery: Manage and standardize business cases for product development, resource allocation, budgeting, and strategic prioritization. - Experimentation: Define success metrics, validate experiments, and promote an experimental mindset within the teams. - Forecasting and Insights: Provide a macro-level business intelligence view to identify opportunities, overcome obstacles, and drive commercial behaviors. - Analytics & Alerts: Conduct quantitative analysis, data mining, and present business metrics to drive decision-making. - Process Improvement: Collaborate with teams to enhance efficiencies, optimize processes, and prioritize system enhancements. - Reporting: Develop dashboards, reports, and present key datasets for performance monitoring and prioritization. - Leadership: Lead a team of experts, mentor team members, and drive cross-functional collaboration. Requirements for Success: - 6+ years of leadership experience in analytics, data science, insights, or strategy. - Strong expertise in data analysis and visualization tools such as Excel, SQL, Tableau, Python, R, etc. - Experience in statistical modeling, machine learning, and deriving business insights. - Excellent communication skills and ability to engage with stakeholders at all levels. - Strong project management experience and ability to drive results independently. - Bachelor's degree in a quantitative or business-related field. - Experience in strategic issue articulation and negotiation with C-level executives. - People management skills with a track record of developing team members. Preferred Qualifications: - Master's degree in statistics, economics, or a related discipline. - Experience in A/B testing experimentation. - Background in travel industry, e-commerce, tech, or consulting. Agoda is an Equal Opportunity Employer. We keep applications on file for future vacancies and adhere to our privacy policy. Note that Agoda does not accept third-party resumes and is not responsible for any fees related to unsolicited resumes.,

As a Meta Media Buyer at Vaibhav Global Limited (VGL) based in Jaipur, Rajasthan, your primary responsibility will be to manage and optimize paid advertising campaigns across Meta platforms such as Facebook and Instagram. Your role will involve developing, executing, and monitoring ad campaigns to achieve various business goals including leads, sales, and brand awareness. You will be required to conduct thorough audience research and segmentation to target the right demographics and interests. Additionally, creating and testing various ad creatives, headlines, and messaging will be essential to optimize campaign performance. Setting up campaigns within Meta Ads Manager, ensuring proper tracking and attribution will also be part of your duties. Continuous analysis of ad performance and making data-driven decisions to improve results will be crucial. You will need to optimize ad spend, bid strategies, and budget allocation for maximum return on investment. Conducting A/B tests on different ad variations and monitoring key performance indicators such as CTR, CPC, ROAS, and conversion rates will be key aspects of your role. Developing and refining custom audiences, lookalike audiences, and interest-based targeting will be important for audience targeting and retargeting strategies. Implementing retargeting campaigns to maximize conversions and utilizing first-party data, CRM insights, and pixel data to enhance targeting strategies will also be part of your responsibilities. Collaborating closely with the creative team to develop high-performing ad creatives, providing insights and recommendations based on data analysis and market trends, generating detailed reports on campaign performance, key learnings, and growth opportunities, and staying updated with Meta's advertising policies and best practices will be integral to your role. To qualify for this position, you should have at least 5 years of experience in Paid Meta Ads advertising, proficiency in Meta Ads Manager and Facebook Business Suite, strong analytical skills with experience in A/B testing and performance optimization, ability to interpret data and turn insights into actionable strategies, and experience with third-party tools like Google Analytics, Shopify, or ClickFunnels (preferred). A creative mindset with an understanding of ad copywriting and design best practices, excellent communication skills, and the ability to thrive in a fast-paced environment will be beneficial. This is a mid to senior level position requiring a minimum of 5 years of experience and an MBA qualification. The work mode is hybrid and the job type is full-time. The compensation package offered by VGL is competitive with yearly benefits. Join us at VGL and be part of a dynamic team that is driving results through innovative digital marketing strategies.,

At Probo, we are India's leading online skill gaming platform focused on building prediction markets for various topics ranging from sports and finance to politics and beyond. Our platform enables millions of users to trade predictions, express their opinions, and leverage the wisdom of crowds to determine outcomes. Backed by world-class institutional investors like Sequoia Capital and Elevation Partners, Probo is pioneering a new era in Information Markets, shaping the future of how people interact with data and make decisions. We are currently seeking a Product Manager to drive innovation at Probo and lead the development of cutting-edge trading features that enhance user engagement and shape the future of information markets. As a Product Manager, you will collaborate with a talented team of engineers, designers, and data experts to define product roadmaps, execute innovative features, and drive the overall product strategy. Your responsibilities will include: - Leading the development of innovative trading products in information markets, such as algorithmic trading and data-driven trading strategies. - Driving user retention, growth, and engagement through data-informed decision making and A/B testing. - Collaborating with cross-functional teams to translate customer feedback into actionable product features. - Developing and executing the product roadmap to scale Probo as the leading platform in India's information market space. - Mentoring and leading junior product managers to foster a culture of collaboration and continuous improvement. The ideal candidate will have at least 4 years of experience in product management, preferably in consumer-facing products within high-growth environments. Key skills include a strong product sense, data-driven decision-making, expertise in SQL and A/B testing, and experience with consumer mobile apps or digital products. We are looking for individuals who are highly collaborative, passionate about creating user-centered products, and thrive in a fast-paced, dynamic environment. Join us at Probo and be part of a team that is redefining the information markets space. If you are eager to push boundaries, excel in an entrepreneurial setting, and contribute to world-class products with a global impact, Probo is the place for you. Take the leap and apply now to be part of something groundbreaking! To learn more about us and our platform, visit our website.,

As a one-stop solution for travel professionals providing technology, marketing, and mentorship to transition travel companies from offline to online, our vision is to streamline the operations of travel companies and unite them on a single platform to enhance their professionalism. We are currently looking for a proficient Google Ads Expert with extensive experience in Google Ads to spearhead our digital advertising efforts. The ideal candidate will be tasked with creating, executing, and refining our paid media campaigns to boost traffic, conversions, and revenue growth. This role necessitates a strategic thinker well-versed in Google Ads, digital marketing trends, and a successful history of managing effective campaigns. Responsibilities: - Manage Google Ads campaigns on various networks like Search, Display, Video, and Shopping; from planning to optimization. - Perform keyword research, craft ad copies, and manage bids to ensure cost-effective ad placements. - Monitor and evaluate campaign performance, making necessary adjustments to meet KPIs such as ROI, ROAS, CPC, and CPA. - Conduct A/B testing on ads and landing pages to enhance performance and conversion rates. Development of Digital Strategy: - Create and implement comprehensive digital marketing strategies aligned with business objectives. - Work collaboratively with different teams (content, design, sales) to integrate Google Ads with other digital marketing efforts like SEO, social media, and email marketing. - Identify growth prospects in both new and existing channels while staying abreast of industry trends. Data Analysis and Reporting: - Utilize tools like Google Analytics, Google Tag Manager, and other analytics platforms to monitor and report campaign performance. - Produce detailed reports with actionable insights for senior management. - Establish and maintain dashboards to track key metrics and trends. Budget Management: - Oversee digital advertising budgets, predict performance, and allocate resources for optimal ROI. - Ensure campaigns operate within budget constraints while delivering maximum value. Team Leadership and Development: - Lead and guide a team of digital marketers, offering mentorship, training, and assistance. - Cultivate a culture of ongoing learning and innovation within the team. Qualifications: - Bachelor's degree in Marketing, Business, or a related field; a master's degree is advantageous. - Minimum of 5 years of experience in digital marketing with a focus on Google Ads. - Demonstrated success in managing large-scale Google Ads campaigns with exceptional performance. - Proficiency in Google Ads, Google Analytics, Google Tag Manager, and other digital marketing tools. - Strong analytical acumen, capable of interpreting data to make informed decisions. - Exceptional written and verbal communication skills. - Experience in team management and collaborative work environments. - Possession of Google Ads certification is highly preferred. What We Offer: - Competitive salary with performance-based bonuses. - Comprehensive benefits package encompassing health insurance, paid time off, and retirement plans. - Opportunities for professional advancement and growth. - A vibrant and forward-thinking work atmosphere.,

About Agoda: Agoda is an online travel booking platform connecting travelers with a global network of 4.7M hotels, holiday properties, flights, activities, and more. With 7,100+ employees from 95+ nationalities in 27 markets, we foster a diverse, creative, and collaborative work environment. By innovating through experimentation and ownership, we enhance the travel experiences of our customers. Purpose: Our purpose is to bridge the world through travel, allowing people to enjoy, learn, and experience the amazing world we live in. Travel brings individuals and cultures closer together, fostering empathy, understanding, and happiness. Team Overview: As part of the Supply Analytics team, your role involves identifying new partners and opportunities, cultivating relationships, and collaborating to deliver optimal outcomes for our customers. You will manage day-to-day interactions with partners, working closely with various teams within Agoda to meet partner needs. Responsibilities: You will translate internal briefs into analytical projects, analyze data from multiple large-scale warehouses, identify growth opportunities, drive analytical initiatives, and automate manual processes. Your role will involve presenting statistically strong analysis, working with partners on the ground, and collaborating with cross-functional teams. Requirements: - 3-5+ years of experience as an Analyst in analytics/data science/insights/strategy/BI - Proficiency in SQL, data visualization tools like Tableau, Excel, Python (or R) - Bachelor's degree in a business or quantitative subject - Statistical modeling knowledge or machine learning techniques - A proven track record in stakeholder management and presenting to senior leadership - Experience in A/B testing, deriving data insights, and providing business recommendations - Ability to build innovative solutions within resource constraints and fast-paced environments - Excellent communication skills and data-driven decision-making approach - Comfort in ambiguity and multitasking Preferred Qualifications: - MBA or Masters in a quantitative subject - Program management certifications - Experience in Asian markets, travel industry, e-commerce, tech, or consulting Equal Opportunity Employer: Agoda is committed to equal opportunities and does not accept third-party resumes. Your application will be kept for future vacancies, and you can request removal at any time. For more information, refer to our privacy policy.,

As a Social Media Ad Specialist at Monsoon Creative, you will play a pivotal role in driving the growth of our clients" brands through targeted paid campaigns on Facebook and Instagram. Based in Jaipur, this full-time on-site position will require you to create and manage social media marketing campaigns, develop engaging content, implement digital marketing strategies, and ensure effective communication with the target audience. Your responsibilities will include planning, executing, and optimizing ad campaigns to meet client objectives, analyzing performance metrics to enhance ROI, conducting A/B testing for optimal ad performance, and staying updated on the latest social media trends and platform changes. You will also be expected to provide detailed reports and insights to clients, contribute to strategy and budget planning for upcoming campaigns, and maintain strong communication skills for client interactions. We encourage freshers with a passion for social media marketing to apply. The ideal candidate should possess a strong understanding of Facebook and Instagram advertising platforms, basic knowledge of performance metrics, an analytical mindset, and a problem-solving attitude. Additionally, the ability to thrive in a fast-paced, team-oriented environment, attention to detail, and a willingness to learn and grow are essential. Bonus skills such as hands-on experience with Meta Ads Manager, knowledge of other paid ad platforms like Google Ads, and familiarity with design tools like Canva or Photoshop are advantageous but not mandatory. Joining Monsoon Creative offers freshers hands-on training and mentorship, exposure to diverse brands and industries, a collaborative and creative work environment, and growth potential within a rapidly expanding agency. If you are ready to kick-start your marketing career and make magic happen with us, apply now and be part of our dynamic team at Monsoon Creative!,

As a talented and experienced UX Designer specializing in web applications, you will play a crucial role in creating seamless and user-friendly interfaces. With a minimum of 3-4 years of hands-on experience, you will lead the UX design for web applications, ensuring intuitive and delightful user experiences. To excel in this role, you must have a deep understanding of user-centered design principles and be adept at collaborating with cross-functional teams. Your key responsibilities will involve conducting user research through interviews, surveys, and usability testing to gain insights into user needs and behaviors. You will be tasked with developing wireframes, prototypes, and high-fidelity mockups for new features and updates. Collaboration with product managers, developers, and stakeholders is essential to ensure that designs align with business goals and technical feasibility. Additionally, you will create and maintain design systems and UI pattern libraries for consistency across products. To be successful in this position, you should possess a strong portfolio showcasing your expertise in wireframing, prototyping, and visual design for web applications. Proficiency in UX design tools like Figma, Sketch, Adobe XD, and InVision is required. Knowledge of responsive design principles, web accessibility standards, and experience in user research and usability testing are crucial. Strong communication skills and the ability to work in fast-paced, collaborative environments are key to effectively communicating design decisions. A Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field is preferred. Personal attributes such as excellent communication, time management, proactiveness, and a passion for designing meaningful user experiences are highly valued. If you are someone who thrives in a dynamic and collaborative setting and is passionate about creating exceptional user experiences, especially within the travel industry, we welcome you to join our team. Your role will be instrumental in shaping the user experience for web applications and contributing to the success of our organization.,

Roles and Responsibilities Develop and execute digital marketing strategies across various channels, including Google Ads, Meta Ads, LinkedIn Ads, Facebook Ads, and retargeting campaigns. Conduct keyword research and implement SEO best practices to improve website visibility on search engines. Create engaging content for social media platforms (Facebook, LinkedIn) and optimize ad performance through A/B testing and experimentation. Analyze campaign results using tools like CPL, ROI tracking, landing page optimization, conversion rate optimization (CRO), etc. Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives. Desired Candidate Profile 1.5-6 years of experience in digital marketing with expertise in lead generation, paid media buying, performance marketing. Strong understanding of Canva design principles for creating visually appealing graphics. Proficiency in managing multiple advertising platforms such as Google Ads, Meta Ads, LinkedIn Marketing.

Roles and Responsibilities Develop and execute digital marketing strategies across various channels, including Google Ads, Meta Ads, LinkedIn Ads, Facebook Ads, and retargeting campaigns. Conduct keyword research and implement SEO best practices to improve website visibility on search engines. Create engaging content for social media platforms (Facebook, LinkedIn) and optimize ad performance through A/B testing and experimentation. Analyze campaign results using tools like CPL, ROI tracking, landing page optimization, conversion rate optimization (CRO), etc. Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives. Desired Candidate Profile 1.5-6 years of experience in digital marketing with expertise in lead generation, paid media buying, performance marketing. Strong understanding of Canva design principles for creating visually appealing graphics. Proficiency in managing multiple advertising platforms such as Google Ads, Meta Ads, LinkedIn Marketing.

We are seeking a skilled and detail-oriented Ad Management Specialist to join our dynamic team. As a Marketing Executive, you will play a crucial role in developing and executing effective advertising campaigns across Google and Facebook platforms. Your expertise will drive our online marketing efforts and contribute to our overall business growth. Location: Malviya Nagar, Jaipur Rajasthan Experience: 2 Years to 5 Years Responsibilities Campaign Planning and Execution: Develop and implement comprehensive advertising strategies across Google and Facebook platforms, aligning with overall marketing objectives. Ad Creation and Optimization: Create compelling ad copy, visuals, and landing pages that resonate with our target audience. Continuously monitor and optimize ad performance to maximize ROI. Budget Management: Manage advertising budgets effectively, ensuring optimal allocation and spending. Track and analyze campaign performance metrics to identify areas for improvement. Reporting and Analysis: Prepare detailed reports on campaign performance, including key metrics such as click-through rates, conversion rates, and cost per acquisition. Analyze data to identify trends and make data-driven recommendations. Keyword Research: Conduct thorough keyword research to identify relevant terms and phrases that align with our target audience. A/B Testing: Implement A/B testing strategies to test different ad variations and optimize campaign performance. Stay Updated: Keep up-to-date with the latest trends and best practices in digital advertising, including algorithm changes and new features on Google and Facebook platforms. Qualifications Bachelor's degree in Marketing, Advertising, or a related field. Proven experience in managing Google and Facebook advertising campaigns. Strong understanding of digital marketing principles and best practices. Proficiency in using Google Ads and Facebook Ads platforms. Excellent analytical skills and ability to interpret data. Strong attention to detail and organizational skills. Excellent communication and interpersonal skills. A passion for digital advertising and a desire to stay updated on industry trends.,

Company Description We suggest you enter details here. Role Description This is a full-time on-site role for a Product Marketing Manager - Mobile at Dynamed Healthcare Solutions Pvt. Ltd. The position is located in Kochi. The Product Marketing Manager will be responsible for conducting market research, developing and executing go-to-market strategies, collaborating with the team to drive product sales, managing product lifecycle, and overseeing product marketing campaigns to ensure successful product launches and sustained growth. Qualifications Expertise in Market Research and Go-to-Market Strategy Experience in Product Management Strong skills in Product Marketing Excellent communication and collaborative skills Ability to work effectively in an on-site team environment Bachelor's degree in marketing, Business Administration, or a related field Experience in the healthcare industry is a plus Proven experience in app store optimization (ASO), user acquisition, and engagement strategies Strong analytical skills to interpret app performance metrics and optimize marketing campaigns Ability to develop and execute comprehensive marketing strategies tailored to mobile app growth Experience with mobile analytics tools (e.g., App Annie, Firebase, mix panel) and A/B testing platforms Excellent ability to craft compelling narratives that highlight app benefits Prior experience in product marketing roles with a focus on user engagement Google Mobile Ads Certification, Facebook Mobile Marketing Certification, or similar credentials Experience with CRM tools for personalized messaging Minimum Experience Required 5-7 yearsin product marketing or mobile marketing 2-3 yearsfocused on mobile app marketing, ideally in healthcare or regulated industries,

Expert in Python and SQL for data exploration and modeling. - Strong background in statistical modeling, segmentation, and A/B testing. - Experience with scikit-learn, pandas, Jupyter, and optional tools like Tableau, Looker, or dashboards. - Comfortable working with campaign goals (ROAS, CPA, sales lift) and developing actionable audience insights. Develops insights, audience scoring, and experiment frameworks to identify the highest-performing combinations of segments, channels, and strategies. Design audience insights pipelines using device/app/geo/time/segment data to surface high-performing cohorts. Build LTV, propensity, and uplift models to influence media planning and bidding strategies. Account for seasonal and vertical-specific trends to enrich insights. Define key metrics for optimization (e.g., ROAS, CPA, foot traffic lift). Work closely with traders and marketers to translate business goals into data strategies. Skills: sql,looker,python,segmentation,statistical modeling,pandas,tableau,jupyter,scikit-learn,a/b testing,panda,

Role Description Job Title: Salesforce Email Marketing Developer Hiring Location:Hyderabad Job Description We are seeking a skilled Salesforce Email Marketing Developer to design, develop, and implement effective email marketing campaigns within the Salesforce Marketing Cloud platform. The ideal candidate will utilize HTML, CSS, JavaScript, and other coding languages to create responsive, personalized emails. This role requires close collaboration with marketing teams to achieve campaign objectives through automation, dynamic content, and A/B testing. Key Responsibilities Email Template Development: Build and maintain responsive email templates using HTML and CSS, ensuring cross-browser compatibility across different devices. Dynamic Content Integration: Implement dynamic content features to personalize emails based on customer data and segmentation. Marketing Automation: Utilize Journey Builder and other Salesforce Marketing Cloud tools to create automated email workflows based on customer behavior and triggers. A/B Testing: Design and execute A/B testing strategies to optimize subject lines, content, and calls-to-action. Campaign Deployment & Monitoring: Launch email campaigns, track delivery metrics, and analyze performance to identify areas for improvement. Data Integration: Collaborate with data teams to ensure accurate data feeds for personalization and segmentation. Stakeholder Collaboration: Work with marketing teams to understand campaign goals, translate them into technical specifications, and deliver effective email solutions. Must-Have Skills Technical Proficiency: Strong expertise in HTML, CSS, and JavaScript for email development Hands-on experience with Salesforce Marketing Cloud (Email Studio, Content Builder, Journey Builder, Automation Studio) Understanding of email deliverability best practices Marketing Knowledge: In-depth understanding of email marketing principles and campaign strategies Strong grasp of customer segmentation and personalization techniques Communication & Collaboration: Ability to communicate complex technical concepts to non-technical stakeholders Strong teamwork and collaboration skills to work with cross-functional teams Good-to-Have Skills Experience with SQL and data management within Salesforce Marketing Cloud Knowledge of AMPscript for dynamic content customization Familiarity with email analytics tools for performance tracking Experience in responsive design frameworks for emails Experience Range 5 to 7 years of experience in Salesforce Marketing Cloud development or a related field Proven track record of executing successful email marketing campaigns,

As a Senior Email Marketing Executive at our company located in Kakkanad, Kerala, you will be an integral part of our dynamic marketing team. With a minimum of 3 years of experience in email marketing or a similar role, you will be responsible for planning, executing, and optimizing email marketing campaigns to drive engagement and conversions. Your key responsibilities will include planning and executing email marketing campaigns to promote products, services, or content. You will segment audiences, personalize emails, and monitor campaign performance metrics to provide actionable insights for optimization. A/B testing will be crucial in improving subject lines, content, design, and delivery times. It will also be essential for you to ensure compliance with data protection laws such as GDPR and CAN-SPAM. Collaboration with design, content, and product teams to create impactful email templates and messages will be a key part of your role. You will manage and maintain email databases to ensure data accuracy and hygiene. Staying updated with industry trends, tools, and best practices in email marketing will be necessary to excel in this role. To succeed in this position, you must be proficient in email marketing platforms like Mailchimp, HubSpot, SendGrid, and have a strong understanding of email marketing KPIs and analytics tools. Experience with HTML and email design best practices would be advantageous. Excellent communication and organizational skills are essential, along with the ability to work both independently and in a team-oriented environment. In return, we offer a competitive salary based on experience, a friendly and supportive work environment, and opportunities for career growth and development. This is a full-time position that requires in-person work at our location.,

One of India's fastest growing consumer health startups -- Clinikally -- is looking for a winning Growth Lead. You will work on further hacking growth for a first-of-its-kind digital health platform. Your role will be a vital step in building out a fun and inclusive team. The best fit Masters degree in Marketing, or equivalent Smart and knowledgeable in cosmeceutical products for skin, hair, and nutrition Good and indepth knowledge of various aspects of digital marketing, marketing, and branding Industry experience in this niche is highly preferred Fairly well-versed with Technology Transfer + R&D Significant knowledge of Google Analytics, Google Webmaster, and similar tools Good teamwork and leadership-related skills You Will Perform ROI analysis across different channels Perform A/B testing of various marketing and growth strategies for coming up with best outcomes Provide research-based data to our Marketing & Branding Team Make use of Data Science and Analytics for coming up with accurate and useful data Work on both short-term and long-term growth strategies Assist in creating product concepts based on common skin & hair concerns in dermatology Experiment with new channels or technologies to develop promising acquisition campaigns Chart the journey for our users to get a dermatologist consultation online What You Will Work On You will be working to optimise both the growth of our digital health platform across various channels preferred by our users, with both short-term and long-term perspectives. Moreover, your work will also be geared towards optimising for the post-launch strategy/narrative of our current and future proprietary solutions such as the Niacinamide serum for face, dark spot correcting cream & Vitamin C Serum.,

D2L is a cloud company that is at the forefront of modernizing education and shaping the Future of Work. The landscape of teaching and learning is undergoing a monumental transformation, and D2L is leading this fundamental shift. By embracing new models of education, D2L is empowering learners of all ages in schools, campuses, and companies with a personalized, student-centric experience that enhances retention, engagement, satisfaction, and overall results. As a disruptive force in the education sector, D2L is committed to providing innovative solutions that inspire and engage learners worldwide. The company's mission, upheld for 25 years and continuing into the future, is to revolutionize the learning process and unlock human potential on a global scale. When you join D2L, you become part of a team that is dedicated to transforming the way the world learns. As a member of the Talent Acquisition team at D2L, your application will be reviewed by a real person who is genuinely interested in learning about the valuable contributions you can bring to the organization. **Job Summary:** The role of a Web Experience Specialist at D2L involves overseeing the management of content on D2L.com to actively promote the brand and drive demand generation. This key position within the marketing team will be responsible for all web content deliverables, collaborating with various departments such as Product Marketing, Content, PR/Social, and Demand Generation to align content with company objectives and ensure its accuracy, timeliness, and consistency. **How You'll Make An Impact:** - Drive content strategies on D2L.com to align with the brand and value propositions - Collaborate with different marketing functions to implement web-based communication strategies - Work with Web Developers to enhance site architecture, usability, and maintenance - Ensure consistency between ads and landing pages in collaboration with the Performance marketing team - Analyze website traffic and optimize performance through A/B testing - Monitor effectiveness, research ROI opportunities, and implement solutions for improvement **What You'll Bring To The Role:** - 3-5 years of experience in delivering web content and managing paid marketing campaigns - Proficiency in a CMS like Wordpress translation plug-in WPML - Experience in running A/B tests for website optimization - Familiarity with tools like Google Analytics for performance analysis - Strong planning and execution skills for content updates - Ability to identify areas of improvement and suggest procedural enhancements - Excellent problem-solving abilities and collaborative teamwork skills - Effective communication and presentation skills for sharing insights with stakeholders - Capability to manage multiple website initiatives concurrently **Education:** Bachelor's degree in Marketing, Web Development, or Communications At D2L, we value diversity and inclusivity. Even if you don't meet every qualification listed, we encourage you to apply as we are committed to supporting your growth and development. **Why We're Awesome:** - Meaningful work that transforms the learning experience globally - Flexible work arrangements - Learning and growth opportunities - Tuition reimbursement and support for continuing education - Employee well-being programs and benefits - Retirement planning options - Paid volunteer days - Competitive benefits package - Employee referral program - Wellness reimbursements - Employee recognition initiatives - Social events to foster team bonding - Dog-friendly offices in Kitchener, Winnipeg, Vancouver, and Melbourne Join D2L and be part of a team that empowers individuals to reach their full potential through innovative learning solutions.,