589 Ab Testing Jobs - Page 12

As a Machine Learning Engineer at Mercari, you will play a crucial role in developing and maintaining machine learning systems, specifically in the Recommendation domain. By leveraging the necessary infrastructure and companywide platform tools, you will contribute to enhancing the functions and services of the marketplace app. Your work will involve optimizing machine learning algorithms and models to improve the recommendation system, thereby enhancing the discovery experience for users. Collaboration with cross-functional teams and product stakeholders will be essential as you gather requirements, design solutions, and implement features to boost user engagement. Data analysis and experimentation with large-scale datasets will be a key aspect of your responsibilities to identify patterns, trends, and insights that drive the refinement of recommendation algorithms. Additionally, you will deploy scalable and efficient recommendation solutions using machine learning frameworks and libraries. Continuous research and staying updated on advancements in AI/machine learning techniques will be encouraged to recommend innovative approaches that enhance recommendation capabilities. Your role will also involve monitoring system performance, conducting A/B testing to evaluate feature effectiveness, and contributing to the fast-paced and challenging environment at Mercari. To be successful in this role, you are required to have over 5 years of professional experience in end-to-end development of large-scale ML systems in production. Strong expertise in delivering machine learning solutions from experimentation to model deployment in large-scale production systems is essential. Proficiency in common machine learning frameworks and libraries, a deep understanding of machine learning and software engineering fundamentals, and basic knowledge of monitoring systems in a production environment are necessary skills. Preferred skills include experience in developing AI-based anomaly detection and content moderation systems, along with familiarity with technology such as Docker and Kubernetes. Experience with cloud platforms like AWS, GCP, or Microsoft Azure, and microservice development and operation using Docker and Kubernetes will be advantageous. Additionally, utilizing deep learning models in production and having publications in top-tier peer-reviewed conferences or journals are desirable qualifications. Mercari offers a full-time employment status in Bangalore with a hybrid workstyle. Employees have the flexibility to work from the office for 2 days per week and work from home for 3 days per week. The organization values high performance and professionalism and encourages working from the Bangalore office, especially during the initial setup phase. The work hours are full flextime, allowing employees to choose working hours other than team common meetings. As a part of Mercari's innovative and collaborative team, you will have the opportunity to contribute to the growth of a global tech company while upholding the values and culture that define Mercari's mission and success.,

As a User Researcher, you will be utilizing both quantitative and qualitative research methods to gain a deep understanding of user needs, behaviors, and motivations. Your primary role will involve collaborating with product, design, and marketing teams to ensure user-centric decisions are made to enhance user experience, drive product innovation, and align with business objectives. Your responsibilities will include designing and executing research studies in collaboration with stakeholders to identify research objectives and core issues. You will implement various user research methods such as user interviews, questionnaires, focus groups, field observations, and diary studies. Additionally, you will conduct usability testing and A/B testing to evaluate the user experience performance of product prototypes and online functions. You will be responsible for analyzing qualitative and quantitative data to extract key user insights, behavior patterns, and pain points. It will be your duty to create research reports, user portraits, and user journey maps to facilitate communication across departments. Furthermore, you will convert complex data into clear conclusions and product recommendations. In your role, you will support product and design collaboration by participating in user research activities from the conceptualization stage to product iteration. You will provide optimization suggestions for UX/UI design elements and ensure that product solutions meet user expectations. Additionally, you will contribute to establishing a user research process and maintaining a knowledge base within the organization. To qualify for this position, you should hold a Bachelor's degree in fields such as psychology, anthropology, sociology, design, statistics, or human-computer interaction. A Master's degree is preferred. You must be proficient in various user research methods and tools such as Lookback, UserTesting, Optimal Workshop, and Excel. Strong analytical, communication, and collaboration skills are essential for this role. Ideally, you should have over 2 years of experience in user research or UX research, with a preference for experience in B2C, B2B products, SaaS platforms, or mobile applications. Familiarity with embedded research in agile development environments would be advantageous. Join us in creating a user-centric product culture and driving continuous optimization based on user feedback.,

As a Senior Associate in Product Marketing with a focus on CRM and retention at our location in Chattarpur, Delhi, you will play a crucial role in driving player engagement and long-term retention through behavior-based lifecycle strategies and automated campaigns. Your main goal will be to positively impact key business metrics such as LTV, ARPU, and churn reduction. Your responsibilities will include developing and executing the overall lifecycle marketing strategy in alignment with business KPIs, creating and managing automated journeys using platforms like Braze, Optimove, Salesforce, or similar tools, segmenting audiences based on behavior and predictive data, launching personalized campaigns across various channels, and collaborating with cross-functional teams to ensure targeted messaging. Furthermore, you will be expected to design A/B and multivariate testing plans, analyze campaign performance metrics, optimize based on data insights, and ensure compliance with responsible gaming guidelines and regional regulations. To be successful in this role, you should have a minimum of 2 years of experience in CRM, retention marketing, or lifecycle marketing, preferably in industries such as real-money gaming, e-commerce, or mobile apps. Proficiency in managing customer journeys in CRM tools, strong analytical skills, and a good understanding of segmentation, personalization, and predictive targeting are essential. Excellent project management and communication skills are also required to thrive in this fast-paced environment. Your success in this role will be measured by metrics such as an increase in Day 7/Day 30 retention rates, higher open/click rates and engagement levels across lifecycle journeys, and a reduction in inactive and churned users.,

As an experienced Klaviyo SMS Technical Manager, your main responsibility will be to lead and execute SMS strategies that effectively drive engagement, retention, and revenue for our eCommerce brand(s). You will be the expert in Klaviyo SMS, overseeing various aspects such as implementation, segmentation, automation, compliance, performance tracking, and optimizations. Your key responsibilities will include developing and managing end-to-end Klaviyo SMS campaigns including flows, automations, and campaigns. You will be in charge of the technical integration of Klaviyo with platforms like Shopify, Magento, BigCommerce, and other third-party tools. Segmenting audiences based on shopping behavior, demographics, and engagement metrics will also be a crucial part of your role. It will be essential to ensure compliance with SMS marketing laws such as TCPA, GDPR, CTIA guidelines, and more. Monitoring deliverability, unsubscribe rates, conversion metrics, and A/B testing results will help in refining strategies. Collaboration with design, copy, and growth teams is required to create high-performing creative content. Setting up real-time reporting dashboards and performance tracking systems, troubleshooting and resolving SMS delivery or integration issues, and staying updated on SMS marketing trends and Klaviyo platform updates are also part of your responsibilities. To be successful in this role, you should have a minimum of 5-7 years of experience in eCommerce marketing, with at least 3 years focused specifically on Klaviyo SMS. A proven track record of driving revenue through SMS automation and segmentation is essential. Hands-on experience with integrating Klaviyo with platforms like Shopify or similar is required. A strong understanding of SMS compliance and opt-in strategies is necessary. You should possess a data-driven mindset with experience in reporting, A/B testing, and performance analysis. Excellent communication and project management skills are also key requirements for this position.,

Role Overview We are looking for a Senior CRM Associate to lead lifecycle marketing initiatives across email, SMS, push notifications, and in-app channels. The ideal candidate will be data-driven, hands-on with campaign tools, and experienced in driving conversions, retention, and user engagement across the customer funnel. Key Responsibilities Own and execute end-to-end CRM campaigns (Email, SMS, WhatsApp, Push) across web and app platforms for the US and other key markets. Develop segment-wise customer journeys to target new, repeat, dormant, and high-value users using personalization and automation tools. Analyze campaign performance, generate insights, and recommend actions to improve open rates, CTRs, conversions , and retention. Coordinate closely with the Product, Content, Design, and Data Science teams to localize and optimize communication strategies. Collaborate with the Revenue Management and Ops teams to align CRM efforts with pricing, availability, and demand trends. Monitor customer cohorts and funnel behavior to identify churn risks, drive reactivation, and improve LTV. Test and implement A/B experiments on subject lines, creatives, frequency, and personalization logic to improve performance. Work closely with marketing tech teams to improve CRM infrastructure , tool capabilities, and reporting dashboards

Implementation & Configuration: Design, implement, and maintain Adobe Analytics tracking solutions across digital platforms, including web and mobile applications. Data Analysis: Analyze data to provide actionable insights and recommendations to stakeholders, driving improvements in customer experience and engagement. Reporting & Visualization: Create and automate custom reports and dashboards to communicate key performance metrics and trends to various teams. Collaboration: Work closely with marketing, product, and engineering teams to ensure accurate tracking and alignment with business goals. Quality Assurance: Perform regular audits of tracking implementations to ensure data accuracy and integrity. Documentation: Develop and maintain comprehensive documentation of tracking specifications, data layers, and reporting processes. Training & Support: Provide training and support to team members on Adobe Analytics tools and best practices. Qualifications: Education: Bachelor s degree in Computer Science, Marketing, Data Analytics, or a related field. Experience: 3+ years of experience in digital analytics, with a strong focus on Adobe Analytics. Technical Skills: Proficiency in Adobe Analytics, including tag management systems (eg, Adobe Launch), JavaScript, HTML, and CSS. Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret data and generate insights. Communication: Excellent verbal and written communication skills, with the ability to present complex information clearly. Attention to Detail: Strong attention to detail and a commitment to delivering high-quality work. Preferred Qualifications: Experience with other analytics tools (eg, Google Analytics, Tableau) is a plus. Knowledge of SQL or similar database query languages. Familiarity with A/B testing and optimization strategies.

Implementation & Configuration: Design, implement, and maintain Adobe Analytics tracking solutions across digital platforms, including web and mobile applications. Data Analysis: Analyze data to provide actionable insights and recommendations to stakeholders, driving improvements in customer experience and engagement. Reporting & Visualization: Create and automate custom reports and dashboards to communicate key performance metrics and trends to various teams. Collaboration: Work closely with marketing, product, and engineering teams to ensure accurate tracking and alignment with business goals. Quality Assurance: Perform regular audits of tracking implementations to ensure data accuracy and integrity. Documentation: Develop and maintain comprehensive documentation of tracking specifications, data layers, and reporting processes. Training & Support: Provide training and support to team members on Adobe Analytics tools and best practices. Qualifications: Education: Bachelor s degree in Computer Science, Marketing, Data Analytics, or a related field. Experience: 3+ years of experience in digital analytics, with a strong focus on Adobe Analytics. Technical Skills: Proficiency in Adobe Analytics, including tag management systems (eg, Adobe Launch), JavaScript, HTML, and CSS. Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret data and generate insights. Communication: Excellent verbal and written communication skills, with the ability to present complex information clearly. Attention to Detail: Strong attention to detail and a commitment to delivering high-quality work. Preferred Qualifications: Experience with other analytics tools (eg, Google Analytics, Tableau) is a plus. Knowledge of SQL or similar database query languages. Familiarity with A/B testing and optimization strategies.

You will be joining a results-driven digital marketing agency, BringBrandOn, located in Ludhiana, where we collaborate with clients from diverse industries to enhance their online presence. As a Google Ads & Meta (Facebook/Instagram) Ads Expert, your primary focus will be on creating and managing paid campaigns that drive tangible ROI for our clients. Your responsibilities will include planning, executing, and optimizing paid ad campaigns on platforms such as Google (Search, Display, YouTube) and Meta (Facebook & Instagram). This will involve tasks like conducting keyword research, refining audience targeting strategies, and performing A/B testing. You will work closely with the content team to create and manage ad creatives, while also monitoring campaign performance and generating insightful reports. Your expertise will be crucial in optimizing ad spend to boost conversions and reduce CPA. Additionally, you will be responsible for setting up and managing tracking tools like Google Analytics, Facebook Pixel, and GTM, staying abreast of the latest ad trends, algorithm changes, and best practices. To excel in this role, you should possess proven experience in managing Google Ads and Meta Ads campaigns, a solid understanding of PPC strategy, bidding models, and funnel optimization. Ideally, you should hold certifications in Google Ads and/or Meta Blueprint. An analytical mindset, proficiency in interpreting data to make data-driven decisions, familiarity with tools like Google Analytics, GTM, SEMrush, or similar, as well as excellent communication skills and attention to detail are essential requirements. While not mandatory, experience in eCommerce, lead generation, or service-based businesses is a plus. A basic understanding of landing page Conversion Rate Optimization (CRO), knowledge of remarketing, lookalike audiences, and UTM tracking are also advantageous. Joining our team offers an opportunity to work on diverse and high-impact campaigns in a fast-paced learning environment supported by a collaborative team. Growth opportunities are available based on performance, and we provide a flexible work culture, including remote or hybrid options if applicable. This is a full-time position with a day shift schedule, and the work location is in person.,

As a Senior Manager, Software Test Engineering at Trintech, you will play a crucial role in leading the QA strategy and execution for our technology solutions. Your responsibilities will include driving quality, reliability, and innovation while nurturing a high-performance, collaborative QA culture. You will be instrumental in leading test automation, process improvement, and the development of scalable testing frameworks. Your strategic and leadership responsibilities will involve defining and implementing a QA strategy aligned with business and product goals, leading the development of scalable testing methodologies, and serving as a QA thought leader by driving innovation, tools adoption, and best practices. You will also be responsible for fostering a culture of ownership, excellence, and continuous improvement while representing QA in cross-functional forums to influence technical and strategic decisions. In terms of test execution and automation, you will lead end-to-end QA activities across functional, automation, integration, and performance testing. Your role will also involve building reusable automation frameworks to enhance test speed, coverage, and reliability, as well as incorporating AI/ML to optimize test coverage, reduce defect rates, and streamline test design. Identifying automation opportunities and minimizing manual test overhead will be key priorities. You will also be tasked with designing test data and environment strategies to support complex test scenarios, implementing metrics dashboards for quality KPIs, and monitoring team performance through structured productivity metrics and feedback loops. Ensuring QA practices adhere to internal standards and external compliance requirements, optimizing resource allocation and utilization, and partnering with Product, Engineering, and Delivery teams for high-quality, timely releases are among your governance and process excellence responsibilities. Additionally, you will lead, coach, and develop a high-performing QA team, design training programs to enhance engineers" skills in tools, techniques, and leadership, and promote a feedback-rich culture with clear expectations and growth paths. Your qualifications include a Bachelor's degree in computer science, Engineering, or a related field, 15+ years of QA experience with at least 5 years in leadership roles, and expertise in test automation frameworks and CI/CD tools. Strong communication, stakeholder management, and people management skills are essential, along with a proven track record in strategic QA planning and execution. As a cultural fit, you should be a strategic thinker with a bias for action and execution, an inspiring leader with high emotional intelligence and team-building skills, a confident communicator who simplifies complexity for varied audiences, and possess strong analytical, organizational, and problem-solving abilities. Championing continuous learning, improvement, and integrity will align with Trintech's core values of Humble, Empowered, Reliable, and Open, guiding our actions and inspiring us to strive for excellence. Trintech, headquartered in Plano, Texas, has offices worldwide and is committed to fostering a culture rooted in core values that drive our identity and quest for excellence.,

Design & manage ROI-focused campaigns across Google, Meta, YouTube & LinkedIn. Plan metaverse activations, A/B test ads, build landing pages, track data via GA/SEMrush, automate CRM/email, & stay updated on Web3, AI & virtual trends. CALL-7205318188 Required Candidate profile 2–4 yrs in performance marketing (healthcare/lifestyle preferred), metaverse exposure, SEO/SEM & CRM expertise, strong analytics, visual storytelling, and funnel optimization skills.

Hands-on experience with email marketing platforms (ActiveCampaign, HubSpot, Mailchimp, Marketo, etc).Strong understanding of email automation, segmentation, and lifecycle marketing,sales funnels, CRM integrations. Only Male Candidates can apply.

Key Responsibilities: Paid Marketing Plan, execute, and optimize paid campaigns across Meta, Google, and other relevant platforms. Manage and scale monthly budgets exceeding 1L across platforms. A/B test creatives, landing pages, and targeting strategies to improve CPL and CAC. Collaborate with design/content teams to ensure high-converting assets. Email & WhatsApp Remarketing Develop and execute customer journeys via email and WhatsApp (e.g., nurture, retargeting, abandonment, reactivation). Build segmented lists based on behavior, location, interests, and funnel stage.Work with tools like Marketing Cloud or similar for automation and tracking.Ensure compliance with opt-in regulations and delivery KPIs (open rate, CTR, conversion). Analytics & Reporting Own performance dashboards and campaign reporting across all channels.Monitor cohort performance, channel ROI, and retention metrics. Recommend data-backed improvements and experiments. Collaboration Work closely with admissions, content, design and CRM teams to align marketing efforts with business goals. Sync with on-ground teams to bridge offline and online journeys, especially for location-based campaigns. Ideal Candidate Profile: 4-6 years of hands-on experience in performance marketing and lifecycle/remarketing campaigns. Proven track record of handling 1L+ monthly budgets on Email & WhatsApp. Proficient in Meta Ads, Google Ads, WhatsApp APIs, and Email tools like Mailchimp/WebEngage. Strong understanding of user funnels, CRM segmentation, and lead nurturing. Excellent analytical and communication skills. Prior experience in EdTech, Early Learning, or multi-location brands is a plus.

We are hiring for Head - Performance Marketing, With a successful track record to drive revenue, user acquisition, and brand awareness. Who can focus on data-driven marketing strategies to optimize marketing ROI and achieve business objectives. Who shall have an expertise in digital marketing analytics that can support effective campaign targeting and performance measurement. Should be able to play a pivotal role in driving customer acquisition, increasing conversion rates, and maximizing marketing efficiency. Role & responsibilities Develop (through the content & Advertising team) and oversee overall performance marketing strategy Create and manage Google Ad campaigns. (SEM) Create and manage Facebook Ads and Instagram Ads. (Social media advertising) Ensure top organic search ranking positions (SEO) Regularly review and optimize all advertising campaigns for positive ROAS Manage paid listings on third party websites and media partners Develop and oversee email marketing and marketing automation strategy Set up, manage, and optimize email marketing campaigns (EDM newsletters, drip campaigns, loyalty campaigns, etc.) Manage Google Analytics to track and measure all marketing campaigns Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimization action plans to sales and marketing teams Conduct regular conversion rate optimization audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands digital channels and assets Preferred candidate profile In-depth knowledge of web analytics, Google AdWords, Facebook Marketing Leadership skills with the ability to set and prioritize goals Analytical mind Should be from a TOP School such as IIT, BITS, /NIT if from Tech, or IIM, ISB, MDI and the likes. Proficient in spoken and written English Strong proven track record for managing millions in ad spend Email marketing platforms Self-driven Degree in Marketing communications or equivalent

Role Overview: Senior Executive - Digital (CRO & SEO) Key Responsibilities: Conversion Rate Optimization (CRO): Landing Page Optimization: Optimize landing pages, forms, and CTAs to improve conversion rates. A/B Testing: Lead and implement A/B tests to improve site performance and conversion funnels. User Flow Analysis: Analyze user flows and make adjustments to improve the visitor experience, reducing drop-off rates and improving lead generation. Listing on aggregator sites Inhouse SEO Execution: On-Page SEO: Execute on-page SEO strategies, including keyword optimization, meta tag updates, header tags, and internal linking. Technical SEO: Oversee technical SEO efforts like improving site speed, mobile optimization, and other technical aspects of SEO. Backlink Strategy: Implement and manage a backlink acquisition strategy to improve website authority and organic rankings. Inhouse Reporting and Analytics: Track and report on SEO performance, including keyword rankings, organic traffic, and conversion rate improvements. Use tools like Google Analytics, Google Search Console, and Hotjar to analyze performance and provide actionable insights.

Set up, manage, and optimize Facebook Ad campaigns Monitor and analyze website and campaign data via Google Analytics (GA4) Make data-backed recommendations for improving lead generation and engagement Track conversions, user journeys,report attri

As a Content Specialist at Vaibhav Global Ltd (VGL) subsidiary Shop LC, your primary responsibility will be to create impactful content across various customer touchpoints such as promotional banners, email campaigns, SMS/MMS, and push notifications. Your role will be crucial in establishing a strong connection with the US-based audience by harmonizing brand tone, conversion objectives, and campaign-specific messaging. Collaborating closely with the design, sales, and marketing teams, you will play a significant role in developing messages that resonate with the audience, drive conversions, and accurately represent the voice of Shop LC. Key Responsibilities: - Develop engaging and brand-consistent copy for website banners, including hero images, promos, and category highlights. - Create compelling content for daily and promotional email campaigns, ensuring they are in line with brand guidelines. - Craft concise and impactful SMS and MMS messages that are offer-focused and mobile-friendly. - Generate push notifications with strong calls-to-action (CTAs) to drive customer engagement. - Produce clear, action-oriented headlines and CTAs optimized for the US retail customer base. - Translate creative briefs into compelling content while upholding high standards of clarity and creativity. - Collaborate with graphic designers and campaign planners to align content with overall marketing strategies. - Contribute to creative brainstorming sessions and assist in developing content calendars. - Align content with marketing objectives such as traffic, conversion, and engagement rates, adapting the copy as needed. - Ensure accuracy in tone, spelling, and grammar in all outgoing content by meticulously proofreading. - Monitor and analyze content performance, leveraging insights to enhance customer engagement. - Stay informed about e-commerce trends and competitive messaging within the US market landscape. Required Skills & Experience: - Minimum of 3 years of copywriting/content writing experience, preferably within the e-commerce, fashion, or retail industry. - Strong understanding of US customer behavior, tone preferences, and effective offer messaging. - Proficient in crafting email/SMS/push content that is clear, concise, and geared towards driving conversions. - Demonstrated ability to produce impactful short-form copy within tight deadlines. - Familiarity with tools like Klaviyo and Attentive is advantageous. - Excellent command of English (US spelling and grammar) with keen attention to detail. - Capable of thriving in a fast-paced, campaign-centric work environment. - Strong team player with exceptional communication skills. - Background in fashion, lifestyle, or home retail writing is preferred. - Experience with A/B testing and understanding factors that influence copy performance. Job Overview: - Compensation: 500000 - 800000 Yearly - Level: 4 - Location: Jaipur, India - Experience: 3+ Years - Qualification: Graduate - Work Mode: Onsite - Job Type: Fulltime Join us at Shop LC and be a part of our mission to deliver joy and become the value leader in electronic retailing of jewelry and lifestyle products.,

As a Meta Marketing Consultant at Globitude Travel, based in Delhi NCR / Gurugram, you will play a crucial role in maximizing marketing impact on Meta platforms such as farecompare, Fareleader, Skyscanner, Kayak, Wego, and Momomdo, CheapFlight. Your primary responsibility will be to collaborate with clients or internal stakeholders to devise, execute, and enhance Meta advertising strategies, driving growth, brand visibility, and return on investment (ROI). Your key responsibilities will include developing and executing tailored marketing strategies across Meta platforms to meet client objectives, managing paid advertising campaigns on various Meta platforms, serving as a strategic advisor to clients by converting business goals into actionable digital plans, analyzing campaign performance, and providing data-driven recommendations for improvement. You will also liaise with creative teams to ensure alignment with platform best practices and campaign goals, stay abreast of the latest Meta platform changes and industry trends, and offer guidance and training on Meta tools, policies, and optimization techniques. To qualify for this role, you should hold a Bachelor's degree in Marketing, Communications, Business, or a related field, have at least 1 year of digital marketing experience with a focus on Meta platforms, be proficient in farecompare, Fareleader, Skyscanner, Kayak, Wego, Momomdo, CheapFlight, Meta Pixel, and Business Manager, possess strong analytical skills using tools like Meta Insights and Google Analytics, and have experience with A/B testing, audience segmentation, and remarketing strategies. Excellent communication and client management skills are essential, and being Meta Certified would be advantageous. Preferred skills include familiarity with other paid media channels, understanding of customer journey mapping and conversion rate optimization (CRO), experience in eCommerce or app marketing, and proficiency in other languages for multi-regional client support. If you are a results-driven and strategic marketer with a passion for Meta platforms and a desire to make a tangible impact, we encourage you to apply by submitting your portfolio and resume to crew@globitude.co.uk. Please also send your resume to 9785072782 with the subject line "Meta Marketing Consultant - Globitude Travel". This is a full-time position with flexible scheduling from Monday to Friday and includes performance bonuses. Join us at Globitude Travel and be a part of our dynamic team shaping the future of Meta marketing.,

The Email Marketing and Automation Specialist is responsible for designing, implementing, and analyzing email marketing campaigns. Your role will involve developing automation workflows, segmenting audiences, and creating engaging email content. Collaboration with the marketing team is key to ensure that all campaigns are aligned with the overall business objectives. Your responsibilities will include developing and executing email marketing campaigns to enhance engagement and drive conversions. You will also be tasked with creating and managing email automation workflows, segmenting email lists based on various criteria, and crafting compelling email copy and design for optimal engagement. A/B testing will be conducted to refine email campaign performance, and you will analyze campaign metrics to provide insights for future improvements. Collaboration with the marketing team is essential to align email strategies with broader marketing initiatives. To qualify for this role, you should possess a Bachelor's degree in Marketing, Communications, or a related field, along with at least 2 years of experience in email marketing or digital marketing. You must have proven experience with email marketing platforms such as Mailchimp, HubSpot, or Marketo, as well as a strong understanding of email automation and segmentation techniques. Excellent written and verbal communication skills, an analytical mindset focused on data-driven marketing, and proficiency in skills like Email Marketing Platforms, Automation Tools, A/B Testing, Copywriting, HTML/CSS, Data Analysis, and Google Analytics are also required.,

As a D2C Marketing Manager at Vama, you will be leading end-to-end growth strategies and managing the full customer funnel, focusing on acquisition and retention. Your role will involve planning and executing paid campaigns across various platforms to drive user growth, optimizing conversion flows, and leveraging analytics to make data-led decisions. Additionally, you will collaborate with cross-functional teams to create relevant creatives and landing pages, conduct A/B testing, and explore low-CAC marketing channels. Vama is reimagining how India connects with its spiritual roots by offering online astrology consultations, temple darshans, personalized pujas, and trusted pandits through a single app. As the go-to destination for digital spirituality in India, Vama aims to cater to the cultural and devotional needs of metros and Tier 2/3 cities. The ideal candidate for this role should have at least 3 years of experience in growth or performance marketing, a strong command over Meta Ads and Google Ads, and the ability to make data-backed decisions quickly. Understanding of Indian user behavior, excellent collaboration skills, and a passion for spirituality are desirable traits for this role. Working at Vama offers you the opportunity to contribute to a mission-driven brand with national relevance, build products that resonate with a wide audience, and work in a high-ownership role within a growing team. If you are looking to make a real impact in the spiritual-tech space and collaborate with culturally-rooted teammates, Vama is the place for you.,

As a Campaign Development and Content Creation Specialist at our growing SaaS company, you will play a crucial role in developing and executing cold email outreach strategies to meet business objectives. Your responsibilities will include identifying target audiences, segmenting email lists, conducting market research, and creating compelling cold email copies that drive engagement. You will also be responsible for designing email templates tailored to different stages of the sales funnel and utilizing automation tools to manage campaigns effectively. In addition, you will monitor and optimize email deliverability and open rates, implement A/B testing to improve performance, and track key metrics such as open rates, click-through rates, and conversion rates. Your analytical mindset will be essential in interpreting data and providing insights to enhance our cold outreach strategies. Collaboration with sales and marketing teams will be key to aligning email campaigns with overall marketing goals and maintaining consistency across all outreach channels. To excel in this role, you should have a customer-focused mindset, experience with cold outreach in a SaaS environment, and a deep understanding of email outreach technical aspects. Your attention to detail, organizational skills, and proficiency with cold email marketing platforms will be critical in driving the success of our campaigns. Being self-motivated, growth-minded, and committed to continuous learning will help you thrive in our dynamic and fast-paced environment. Joining Saleshandy means being part of a team that values craftsmanship, impact, and growth. You will have the opportunity to work closely with the CMO, co-founders, and growth marketers, collaborate with like-minded teammates, and contribute to the journey of our company from $2M to $5M ARR. Our approach to cold emailing emphasizes quick iteration, attention to detail, impactful content, and a focus on creating an excellent reader experience. In addition to a challenging role and learning opportunities, we offer personal development perks such as an annual budget for books, courses, and conferences, as well as medical insurance allowance and annual team retreats to recharge and bond with your teammates. If you are passionate about email marketing, lead generation, and making a meaningful impact, we invite you to join our team and be part of our exciting growth journey. This is a full-time, permanent position with a day shift in-person work location. We believe in setting clear business goals, measuring progress effectively, prioritizing customer satisfaction, and building sustainable businesses for the long term. If you are ready to take on this rewarding challenge and grow with us, Saleshandy is the place for you.,

audibene / hear.com is the fastest-growing audiology care company ever and a profitable global HealthTech with origins in Europe. The company is driven by the belief that every person should hear well to live well. With a unique digital business model, audibene / hear.com has revolutionized the way hearing care is provided. Since its inception in 2012, audibene / hear.com has assisted over 100,000 customers in achieving better hearing. The team has expanded from 2 to over 1,000 individuals in just 7 years, operating in 11 international locations from Denver to Seoul. As an Online Marketing Manager at audibene / hear.com, you will be an integral part of the Korean Customer Acquisition team. The company values collaborative teamwork, continuous learning, and innovation to create a brighter future. The motto "hear well to live well" drives the team towards success and aims to keep customers connected with their loved ones. Your responsibilities will include: - Lead generation: Taking charge of lead generation on Korean and global ad platforms such as Naver, Danggeun Market, and Dable to target Korean audiences. This involves developing strategies, setting up campaigns, analyzing performance, optimizing KPIs, and planning budgets. - Marketing automation: Initiating automation projects to enhance operational efficiency and reporting accuracy. - Innovation & trends: Staying updated on emerging Korean marketing trends and implementing innovative ad formats and beta features into campaigns. - A/B testing: Strategically planning and executing A/B tests to optimize campaigns, creatives, and assets. - Reporting & insights: Providing regular performance reports, extracting key insights, and offering actionable recommendations for future campaigns. - Data analysis: Synthesizing data from various sources to generate valuable campaign recommendations. - Cost management: Managing marketing spend accurately and reporting financials to relevant stakeholders. - CRM support: Assisting with CRM-related tasks such as push notifications, Braze campaigns, and SMS marketing. The ideal candidate will possess: - 4+ years of experience in digital marketing campaign optimization. - Proficiency in Google Ads, Google Display Network, Microsoft Ads, native advertising, and affiliate management. - Strong analytical skills and proficiency in MS Excel. - Ability to work in a fast-paced environment and meet deadlines. - Self-driven, diligent, and collaborative problem-solving approach. - Passion for industry trends and innovations in digital media and marketing. - Fluency in English. Join audibene / hear.com as an Online Marketing Manager and be a part of a dynamic team dedicated to transforming the hearing care industry and improving the lives of individuals through innovative marketing strategies.,

At PwC, the focus of individuals in data and analytics engineering is to utilize advanced technologies and techniques for designing and developing robust data solutions for clients. They are instrumental in converting raw data into actionable insights, facilitating informed decision-making, and propelling business growth. Those specializing in data science and machine learning engineering at PwC concentrate on employing advanced analytics and machine learning techniques to extract insights from extensive datasets and drive data-driven decision-making. Your responsibilities will include developing predictive models, conducting statistical analysis, and creating data visualizations to tackle intricate business challenges. You will have a significant role in organizing and maintaining proprietary datasets, transforming data into insights and visualizations that steer strategic decisions for both clients and the firm. Working closely with industry leaders and various cross-functional retail and consumer advisory, tax, and assurance professional teams, you will assist in developing impactful, commercially relevant insights to integrate into thought leadership, external media engagement, demand generation, client pursuits, and delivery enablement. Preferred Knowledge and Skills: Demonstrates in-depth abilities and a proven track record of success in managing efforts to identify and address client needs: - As a critical member of a team of Retail and Consumer data scientists, you will maintain and analyze large, complex datasets to uncover insights related to consumer sentiment, future business trends/challenges, cyclical consumer events (e.g., holidays, back-to-school, Super Bowl), business strategy, pricing, promotions, customer segmentation, and supply chain optimization. - Assist in identifying new, cutting-edge datasets to enhance the firm's differentiation among competitors and clients. - Assist in building predictive models and data-led tools. - Design and implement experiments (e.g., A/B testing, market basket analysis) to assess the effectiveness of new approaches and drive continuous improvement. - Collaborate with the US team to translate analytical findings into actionable recommendations and compelling narratives. - Develop dashboards and reports using tools like Tableau, Power BI, or Looker to support self-service analytics and decision-making. - Stay abreast of industry trends, customer behavior patterns, and emerging technologies in the consumer and retail landscape. - Experience in managing high-performing data science and commercial analytics teams. - Strong SQL and Alteryx skills, proficiency in Python and/or R for data manipulation and modeling. - Experience in applying machine learning or statistical techniques to real-world business problems. - Solid understanding of key retail and consumer metrics (e.g., CLV, churn, sales velocity, basket size). - Proven ability to explain complex data concepts to non-technical stakeholders. - Experience with retail and consumer datasets such as Circana, Yodlee, Pathmatics, Similar Web, etc. - Knowledge of geospatial or time-series analysis in a retail setting. - Previous work involving pricing optimization, inventory forecasting, or omnichannel analytics.,

As a Google Ads Expert at Osumare Marketing Solutions, you will play a vital role in optimizing paid search and programmatic ad campaigns on Google Ads for multiple clients. With a minimum of 10 years of experience in Google Ads management, you will bring your proven expertise in handling Programmatic Ads, Google Shopping Ads, Search Campaigns, and Performance Max Campaigns. Your responsibilities will include planning, executing, and optimizing various ad campaigns, analyzing performance metrics, conducting keyword research, and competitor analysis. You will collaborate closely with internal teams to align ad strategies with business objectives and provide strategic direction for enhancing ad performance and ROI. To excel in this role, you must possess a deep understanding of audience targeting, bidding strategies, A/B testing, and conversion funnels. Strong analytical and reporting skills using Google Ads, Google Analytics, and related tools are essential. Your self-driven and proactive nature will allow you to work independently with minimal supervision. This part-time position offers complete flexibility in working hours, allowing you to work remotely. You will have the opportunity to be part of a dynamic digital marketing team, receive competitive hourly compensation, and gain exposure to diverse industries and challenging ad projects. Join us at Osumare Marketing Solutions and leverage your expertise to drive results for our clients through innovative and data-driven marketing solutions.,

At EY, you'll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we're counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all. As an Adobe Target Senior, you should have a minimum of 5 years of hands-on experience with Adobe Target. Your responsibilities will include developing and implementing Adobe Target Activities to enhance website conversion rates, engagement, and customer lifetime value. You will design and create Adobe Target experiences using various targeting methods like audience segmentation, dynamic content, and personalization. It will be your duty to launch and monitor Adobe Target Activities to track performance and optimize results. Troubleshooting Adobe Target issues and providing technical support to stakeholders will also be a part of your role. You will collaborate strategically with product management and analytics teams to support distinct Target capabilities such as A/B testing, MVT, Recommendations, XT (Experience Targeting), and Automated Personalization. Your experience in implementing and configuring Web & Mobile SDKs, Data streams, Adobe Data Collection, and Adobe Launch will be crucial. Staying up-to-date on the latest Adobe Target features and best practices is also expected. Your knowledge and skills should include in-depth understanding of the Adobe Target platform, proficiency in JavaScript, HTML, CSS, and other web technologies. You should have experience with Optimization/Testing Tools like Adobe Target and exposure to cross-product integration. Hands-on experience with network diagnostics and analytics tools is required. Proficiency in Tag Management Solutions, preferably Adobe Launch/Data Collection, is essential. A Bachelor's degree in computer science or related field is preferred. Knowledge of Web Analytics is a plus. A solid understanding of how web applications work, including security, session management, and best development practices is necessary. Excellent communication and collaboration skills are vital for effective teamwork with cross-functional teams. You should be able to prioritize and manage multiple projects simultaneously, meeting deadlines and delivering high-quality work. Join EY in building a better working world, where diverse teams in over 150 countries provide trust through assurance and help clients grow, transform, and operate. Working across assurance, consulting, law, strategy, tax, and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.,

You will be part of a dynamic team at Shuru App that is revolutionizing the way communities in India interact, collaborate, and thrive. With a presence in over 6 lakh locations nationwide, Shuru provides a robust digital platform for citizens to exchange ideas, solve problems, and strengthen local neighborhoods. Through the app, users can engage with their community like never before, fostering unity and cooperation among residents. As a Specialist, your primary responsibility will be to drive organic app downloads to millions without any ad spend, relying solely on optimization techniques. Your key tasks will include owning and implementing the ASO (App Store Optimization) strategy for the Google Play Store, conducting in-depth keyword research and competitor analysis, and optimizing various app elements such as title, descriptions, icons, screenshots, and tags. You will also be responsible for conducting A/B tests on creative assets to enhance conversion rates, monitoring performance metrics, and staying abreast of Play Store algorithm updates and ASO trends. Collaboration with design, product, and marketing teams will be essential to align efforts effectively. We are seeking a candidate with a proven track record of growing apps to over 10 million organic installs through ASO, a deep understanding of Google Play Store algorithms, and experience with ASO tools like AppTweak, Sensor Tower, or Mobile Action. Strong analytical skills, a creative mindset for testing and optimizing visual assets, excellent communication skills, and a self-starting attitude are crucial for success in this role. Additionally, experience in ASO within the Indian market, a background in mobile marketing or SEO, and familiarity with social apps would be advantageous. Joining our team offers you the opportunity to be part of a company that has already achieved over 10 million app installs and is aiming for the next 100 million. You will collaborate with a talented team that has previously built platforms with over 100 million users, shaping a product with real social impact. Working in a small, ambitious environment, your contributions will directly impact millions of users, making this role both challenging and rewarding.,