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3.0 - 7.0 years

0 Lacs

delhi

On-site

You are a highly skilled and analytical Website Analytics Specialist with expertise in Google Analytics, Google Tag Manager, and data visualization tools. Your main responsibility is to track, analyze, and optimize website performance to drive data-informed decisions. You should have the ability to translate raw data into actionable insights and understand digital marketing metrics, user behavior, and conversion optimization strategies. Your key responsibilities include managing Google Analytics by setting up, configuring, and maintaining GA4 accounts for website tracking. You will define and implement event tracking, custom goals, and e-commerce tracking, monitor website performance metrics, and provide detailed reports and insights on website performance. Regular audits are needed to ensure accurate tracking and identify potential issues. You will also be responsible for implementing Google Tag Manager by configuring and managing GTM containers to deploy tracking codes, pixels, and tags. Collaborating with cross-functional teams to implement tracking for marketing campaigns, form submissions, button clicks, and other custom events is essential. Troubleshooting GTM setups and ensuring accurate data collection across all digital platforms is also part of your role. Data analysis and reporting are crucial aspects of your job. You will analyze website data to identify user behavior trends, conversion rates, and areas for improvement. Creating customized reports for stakeholders using Google Analytics and data visualization tools like Tableau, Google Data Studio, or Power BI is required. Developing dashboards and visual reports to communicate key metrics to non-technical audiences is also part of your responsibilities. Collaboration with marketing, development, and product teams is necessary to ensure data tracking aligns with business goals. You will provide actionable insights and recommendations for improving user experience, increasing engagement, and driving conversions. Training team members on best practices for data analysis and website tracking is also expected. Continuous improvement and optimization are essential. Staying up-to-date with the latest trends in web analytics, digital marketing, and data visualization is crucial. Identifying new opportunities for tracking and improving website performance is part of your role. Regularly reviewing and refining tracking setups to ensure optimal data collection and accuracy is also required. Your qualifications should include at least 3+ years of experience working with Google Analytics (GA4), Google Tag Manager, and data visualization tools. You should have a strong understanding of website analytics, tracking methodologies, and user behavior analysis. Proficiency in Google Analytics and Google Tag Manager setup and troubleshooting is necessary, along with experience in creating dashboards and visual reports using tools like Tableau, Power BI, or Google Data Studio. Strong analytical and problem-solving skills are essential, as well as the ability to interpret complex data and turn it into actionable insights. Understanding of SEO, SEM, and online marketing performance metrics is required, and knowledge of HTML, SQL, JavaScript, and CSS for advanced tracking setups is preferred. Excellent communication skills and the ability to present complex data to non-technical stakeholders are also important. You should have a Bachelor's degree in Engineering or Marketing (or equivalent experience) and preferably hold certifications such as Google Analytics Certification, Google Tag Manager Certification, and other relevant certifications (e.g., Tableau, Power BI).,

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4.0 - 8.0 years

0 Lacs

thrissur, kerala

On-site

As a Data Scientist at WAC, you will play a crucial role in transforming intricate data into actionable insights that drive business strategies and foster innovation. Your primary responsibility will involve collaborating with diverse teams to create and implement data science solutions that align with our business objectives. Your tasks will include data exploration, where you will gather, cleanse, and preprocess data from a variety of sources to ensure its quality and reliability. Leveraging advanced statistical and machine learning techniques, you will conduct in-depth analyses to derive meaningful insights. Additionally, you will be responsible for developing, refining, and optimizing predictive models that tackle specific business challenges and opportunities. Creating visually engaging reports and dashboards to present findings to technical and non-technical stakeholders will be a key aspect of your role. You will also be involved in formulating and testing hypotheses, as well as designing and executing A/B tests to evaluate the impact of changes and enhancements. Your ability to communicate complex technical findings in a clear and understandable manner will be vital in supporting decision-makers. Collaboration will be integral to your work, as you will liaise with teams across the organization to grasp business goals and provide data-driven insights and recommendations. Continuous learning is encouraged, and staying abreast of the latest trends in data science, machine learning, and analytics will enable you to apply cutting-edge techniques and tools effectively. To qualify for this role, you should hold a Master's or Ph.D. degree in a relevant field such as Data Science, Statistics, Computer Science, or related disciplines. With a minimum of 4 years of experience in a Data Scientist or similar position, you must demonstrate proficiency in data analysis tools and languages like Python or R. A strong grasp of machine learning techniques and libraries, coupled with familiarity with data visualization tools such as Tableau or Power BI, is essential. Your problem-solving abilities, critical thinking skills, and aptitude for effective communication, especially in simplifying complex technical concepts for non-technical stakeholders, will be crucial. An understanding of data ethics and the responsible use of data is also expected from potential candidates. Thank you for your interest in joining Webandcrafts. We eagerly anticipate delving deeper into your application to assess your suitability for this role.,

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3.0 - 7.0 years

0 Lacs

maharashtra

On-site

Job Description: As the Digital Transformation Lead at Godrej Agrovet Limited (GAVL) in Mumbai, you will play a crucial role in driving innovation and productivity in the agri-business sector. GAVL is dedicated to enhancing the livelihood of Indian farmers by developing sustainable solutions that enhance crop and livestock yields. With leading market positions in Animal Feed, Crop Protection, Oil Palm, Dairy, Poultry, and Processed Foods, GAVL is committed to making a positive impact on the agricultural industry. With an impressive annual sales figure of 6000 Crore INR in FY 18-19, GAVL has a widespread presence across India, offering high-quality feed and nutrition products for cattle, poultry, aqua feed, and specialty feed. The company operates 50 manufacturing facilities, has a network of 10,000 rural distributors/dealers, and employs over 2500 individuals. At GAVL, our people philosophy revolves around the concept of tough love. We set high expectations for our team members, recognizing and rewarding performance and potential through career growth opportunities. We prioritize the development, mentoring, and training of our employees, understanding that diverse interests and passions contribute to a strong team dynamic. We encourage individuals to explore their full potential and provide a supportive environment for personal and professional growth. In this role, you will utilize your expertise as a Data Scientist to extract insights from complex datasets, develop predictive models, and drive data-driven decisions across the organization. You will collaborate with various teams, including business, engineering, and product, to apply advanced statistical methods, machine learning techniques, and domain knowledge to address real-world challenges. Key Responsibilities: - Data Cleaning, Preprocessing & Exploration: Prepare and analyze data, ensuring quality and completeness by addressing missing values, outliers, and data transformations to identify patterns and anomalies. - Machine Learning Model Development: Build, train, and deploy machine learning models using tools like MLflow on the Databricks platform, exploring regression, classification, clustering, and time series analysis techniques. - Model Evaluation & Deployment: Enhance model performance through feature selection, leveraging distributed computing capabilities for efficient processing, and utilizing CI/CD tools for deployment automation. - Collaboration: Work closely with data engineers, analysts, and stakeholders to understand business requirements and translate them into data-driven solutions. - Data Visualization and Reporting: Create visualizations and dashboards to communicate insights to technical and non-technical audiences using tools like Databricks and Power BI. - Continuous Learning: Stay updated on the latest advancements in data science, machine learning, and industry best practices to enhance skills and processes. Required Technical Skills: - Proficiency in statistical analysis, hypothesis testing, and machine learning techniques. - Familiarity with NLP, time series analysis, computer vision, and A/B testing. - Strong knowledge of Databricks, Spark DataFrames, MLlib, and programming languages (Python, TensorFlow, Pandas, scikit-learn, PySpark, NumPy). - Proficient in SQL for data extraction, manipulation, and analysis, along with experience in MLflow and cloud data storage tools. Qualifications: - Education: Bachelors degree in Statistics, Mathematics, Computer Science, or a related field. - Experience: Minimum of 3 years in a data science or analytical role. Join us at Vikhroli, Mumbai, and be a part of our mission to drive digital transformation and innovation in the agricultural sector at Godrej Agrovet Limited.,

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3.0 - 7.0 years

0 Lacs

navi mumbai, maharashtra

On-site

You will be responsible for developing and implementing predictive models and machine learning algorithms to address logistics-related challenges like demand forecasting, route optimization, inventory prediction, and shipment delay analysis. This involves analyzing large volumes of structured and unstructured logistics data from systems like TMS (Transportation Management Systems), WMS (Warehouse Management Systems), and ERP platforms. Your role will also include designing and maintaining dashboards and visualizations to monitor supply chain KPIs, operational performance, and model outputs using tools such as Power BI, Tableau, or similar platforms. Collaboration with logistics, operations, procurement, and IT teams will be essential to comprehend business challenges and translate them into data science solutions. You will utilize SQL, Python, R, and big data tools to extract, clean, and prepare datasets for analysis and modeling purposes. Additionally, deploying models into production and monitoring their performance to ensure accuracy and reliability over time will be part of your responsibilities. In this position, you will contribute to strategic initiatives like logistics network design, warehouse automation, and sustainability optimization. Conducting A/B testing and causal inference to evaluate changes in supply chain processes and logistics strategies will also be a key aspect of your role. This is a full-time position with benefits including health insurance and provident fund. The work schedule is during day shifts and the work location is in person.,

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5.0 - 10.0 years

6 - 12 Lacs

Mohali, Chandigarh

Work from Office

Role & responsibilities Manage a team of PPC specialists Develop and implement PPC strategies and campaigns across Google, Bing, Meta and other platforms Conduct keyword research and analysis to identify target audiences and new opportunities Create and optimize ad copy and landing pages for maximum performance Monitor and analyze campaign performance and make data-driven decisions to optimize and improve results Stay up to date on industry trends and best practices to ensure the campaigns are at the forefront of the industry Collaborate with cross-functional teams, including design and content, to develop and implement PPC campaigns Communicate campaign results and recommendations to clients and internal teams Preferred candidate profile Minimum 5 years of experience in PPC advertising using Google Ads, Bing Ads, Meta Ads, Linkedin Ads, TikTok Ads and other PPC platforms Google Shopping experience including feed management and conversion tracking setup is a MUST Proven track record of successfully managing and optimizing PPC campaigns Strong analytical skills and ability to make data-driven decisions Experience with A/B testing and conversion rate optimization Strong communication and presentation skills Ability to work in a fast-paced environment and handle multiple projects simultaneously

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2.0 - 5.0 years

3 - 6 Lacs

Mohali, Chandigarh

Work from Office

Role & responsibilities An experienced PPC (Pay-Per-Click) Specialist to join our growing team. The role involves planning, executing and managing paid search campaigns for our clients. Develop and implement PPC strategies and campaigns across Google, Bing, and other platforms Conduct keyword research and analysis to identify target audiences and new opportunities Create and optimize ad copy and landing pages for maximum performance Monitor and analyze campaign performance and make data-driven decisions to optimize and improve results Stay up to date on industry trends and best practices to ensure the campaigns are at the forefront of the industry Collaborate with cross-functional teams, including design and content, to develop and implement PPC campaigns Communicate campaign results and recommendations to clients and internal teams Preferred candidate profile 2-5 years of experience in PPC advertising Strong understanding of Google Ads, Bing Ads, and other PPC platforms including Google Shopping Ads Proven track record of successfully managing and optimizing PPC campaigns Strong analytical skills and ability to make data-driven decisions Experience with A/B testing and conversion rate optimization Strong communication and presentation skills Ability to work in a fast-paced environment and handle multiple projects simultaneously Google Ads certification is a plus

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2.0 - 5.0 years

6 - 10 Lacs

Chennai

Hybrid

Hi Everyone, We are excited to announce a job opportunity at IRIS KPO Resourcing India Pvt Ltd for the position of Marketing Operations Associate (Marketo Certified). Candidate must have Marketo Expert Certificate. Location: Nungambakkam, Chennai Shift: UK Shift (2 PM 11 PM) Work Days: Monday to Friday We are seeking skilled and detail-oriented professionals with 2-5 years of experience Marketing Automation with Marketo. Salary: Best in the industry Web Link : https://www.iris.co.uk/ LinkedIN : https://www.linkedin.com/company/iris-outsourcing-and-global-product-development-centre/posts/?feedView=all Key Responsibilities: Advising the sector marketing team on the best approach to structure, build and implement campaigns, from initial design through to reporting campaigns outcomes - Building and executing campaigns in Marketo, including segmentation, testing and deployment, and continually evaluating these for improvements - Ensure campaigns are built in the right area of Marketo and that all relevant tags, scoring etc is applied - Quality assurance checks on marketing campaigns & programs. - Work with the internal teams to define KPIs and ensure alignment with our reporting structure - Understand and evaluate campaign metrics and distribute campaign performance to the marketing team - Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth - Create recommendations to improve campaigns continuously - Serve as technical support for all Marketo and campaign issues - Contribute to Marketo best practice adding to the teams knowledge share Requirements: Experience: 2 - 5 years in Marketing Operations Education: Any Degree Skills: Strong verbal and written communication skills Software Expertise : Adobe Marketo (Certified) Willingness to work from the Chennai office (Nungambakkam) - Hybrid 2 Days a week working from office. Comfortable with UK Shift timing (2 PM 11 PM) Female candidates provided with one-way (drop) cab facility If you're passionate about Marketing automation excellence and looking to grow in a dynamic international environment, Share your resumes to sivaarun.m@iriskpo.in

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

Candidates for this position are preferred to be based in Bangalore, India and will be expected to comply with their team's hybrid work schedule requirements. Wayfair Data Science is the engine that powers an enterprise obsessed with data. The Wayfair websites generate over 100M clicks from the millions of customers that visit our sites every day to discover and purchase home goods. The Customer Tech Data Science team is focused on understanding and optimizing customer behavior on the website and mobile application as a key enabler for the company to move fast and iterate quickly on big business problems. At their core, the Customer Tech Data Science team at Wayfair are strong in quantitative analysis, enjoy coding but also want to balance that with their interest in business and applying advanced modeling techniques. They think critically to tackle complex challenges, thrive in a fast-paced environment and are seeking a high-growth opportunity where they will have an immediate impact on day one. There are significant opportunities for new team members to emerge as leaders, taking on additional projects and responsibilities with strong performance. As a Data Scientist at Wayfair, you will play a critical role in uncovering insights that shape strategic decisions and improve business performance. You will conduct in-depth analysis across large-scale datasets (clickstream, sales, product, logistics, and customer data) to uncover trends, gaps, and business opportunities. You will champion the use of emerging technologies to transform how data is explored and insights are uncovered. Additionally, you will become a subject matter expert on key business metrics and customer behavior, drive innovation in business analysis, collaborate with cross-functional partners, design and interpret A/B tests, and build scalable dashboards and reports using various tools. To be successful in this role, you should have a Bachelor's degree in a quantitative discipline, 2-4 years of work experience in analytics or data science, proficiency in programming languages like Python, R, or SAS, strong knowledge of SQL, experience in conducting quantitative analyses on complex datasets, familiarity with data visualization software, and excellent analytical, communication, and problem-solving skills. Experience in e-commerce or retail analytics is a plus. Wayfair is a global online destination for home goods, committed to industry-leading technology and creative problem-solving. Join us for rapid growth, continuous learning, and dynamic challenges that will define the most rewarding work of your career. Your personal data is processed in accordance with Wayfair's Candidate Privacy Notice. For any privacy-related questions or requests, please contact dataprotectionofficer@wayfair.com.,

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5.0 - 9.0 years

0 Lacs

karnataka

On-site

You should have a minimum of 5 to 8 years of experience in Digital Marketing using Adobe Campaign Standard. It is essential to possess a solid understanding of Adobe Campaign Standard use cases, best practices, and detailed campaigns management. Your responsibilities will include developing and executing marketing strategies to achieve organizational goals. You will be required to design, build, and manage complex marketing campaigns using Adobe Campaign Standard, which involves utilizing custom resources, real-time events, workflows, content blocks, fragments, and typology rules among others. Ensuring the quality and accuracy of customer data for effective targeting is a crucial aspect of the role. Implementing marketing automation processes to streamline campaign execution and utilizing dynamic content and personalization to improve customer engagement are also key responsibilities. Additionally, conducting A/B tests, analyzing campaign performance, and optimizing strategies will be part of your job. You will need to generate reports, provide insights, and offer data-driven recommendations based on your analysis. Experience in HTML, CSS, JavaScript, and Rest API services for interaction with upstream/downstream systems is required. This position is at Level D3 and is based in all EPAM locations. It is a Subcon Hiring opportunity with a Hybrid work model.,

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4.0 - 8.0 years

0 Lacs

kochi, kerala

On-site

You are seeking a Digital Marketing Team Lead to supervise and execute multi-channel digital marketing campaigns. As the Team Lead, you will be in charge of a team of marketing professionals and work closely with internal departments to strategize, implement, and enhance performance-driven marketing strategies. The perfect candidate will possess strong analytical skills, leadership qualities, and a practical approach to digital media planning and execution. In this role, your responsibilities will include leading, guiding, and managing the digital marketing team to deliver successful campaigns. You will be responsible for developing and executing integrated digital marketing strategies encompassing SEO, SEM, social media, email, display, and content marketing. Your duties will also involve creating digital marketing plans that align with business objectives and client goals, as well as managing and optimizing digital media campaigns across various platforms. Furthermore, you will oversee full-funnel marketing initiatives from awareness to conversion and collaborate with design, content, tech, and product teams for integrated campaign execution. Tracking campaign performance, preparing detailed reports with insights and recommendations, and staying updated with digital trends, tools, and best practices are also part of your role. The required skills for this position include a minimum of 4 years of hands-on experience in digital marketing and SEO. You should have a solid understanding of digital channels such as Google Ads, Meta, SEO, email marketing, and display advertising. Proven leadership skills and experience in managing a digital marketing team are essential. Excellent planning, communication, and organizational abilities are crucial, along with proficiency in data analytics and performance tracking tools like Google Analytics, GA4, and Search Console. Familiarity with marketing funnels, A/B testing, and conversion rate optimization, as well as the ability to handle multiple campaigns and projects simultaneously, are also necessary. Strong presentation and reporting skills will be an asset in this role.,

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9.0 - 13.0 years

0 Lacs

haryana

On-site

You will be joining the Android Engineering team at Sony LIV as a Senior Staff Engineer with a focus on individual contribution. In this role, you will play a key part in delivering rich, real-time video experiences at scale. Your main responsibilities will include working on complex problems related to media playback, performance optimization, modular app architectures, and influencing engineering practices within the team. A significant aspect of your role will involve leading the development of advanced media playback capabilities using ExoPlayer/Media3, covering various aspects such as VOD, Live, DRM, and offline playback. Additionally, you will be responsible for designing and maintaining robust, modular app architectures to facilitate scalability and clean feature delivery. Driving deep performance optimizations across memory, app startup, playback, and rendering pipelines will also be a crucial part of your responsibilities. You will be expected to contribute as a technical anchor in multi-team initiatives, collaborating with product, design, backend, and other platform leads. Setting best practices for modern Android development, conducting high-quality code reviews, mentoring other engineers, and evolving engineering standards at Sony LIV will also be part of your role. Building with observability and resilience in mind by incorporating tagging, telemetry, analytics, crash protection, and CI will be essential. To be successful in this role, you should have 9-12 years of Android development experience with hands-on expertise in Kotlin, ExoPlayer/Media3, and system-level debugging. A strong foundation in Android internals, custom views/rendering pipelines, and background processing patterns is required. Additionally, you should possess a solid understanding of streaming protocols, DRM, adaptive playback, architecture patterns, Jetpack libraries, and Dependency Injection. Experience with CI/CD, crash/ANR tools, A/B testing, and feature rollout strategies will be beneficial. Having experience with Android TV, Chromecast, or large-screen playback, exposure to low-latency live streaming, sports broadcasting, or time-shifted playback, knowledge of advanced media formats, and contributions to open-source Android libraries or playback tech would be considered advantageous. Join Sony LIV and be a part of Sony Pictures Networks, home to leading entertainment channels in India. Sony LIV is one of the most promising streaming platforms that aims to become a progressive digitally-led content powerhouse. As part of an inclusive and equitable workplace, you will have the opportunity to work with a diverse team embracing the "Bring Your Own Self" Philosophy. Sony has been recognized as one of the best companies to work for, providing an empowering and rewarding work environment where employees can tell stories beyond the ordinary.,

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2.0 - 6.0 years

0 Lacs

delhi

On-site

As a Retention Marketing Manager at Exotic India Art Pvt. Ltd., you will play a crucial role in analyzing customer data, identifying retention opportunities, and implementing data-driven strategies to enhance customer loyalty and lifetime value. Your primary responsibilities will involve collaborating with various teams to drive customer acquisition, engagement, and retention through effective growth strategies. You will work closely with the marketing, CRM, and e-commerce teams to align growth initiatives with overall business goals. Your focus will be on optimizing multi-channel marketing campaigns, particularly email marketing, to enhance customer experience, conversion rates, and retention. By running A/B tests, analyzing campaign performance, and refining strategies, you will aim to improve key metrics such as open rates, click-through rates (CTR), and conversion rates. In this role, data analysis and reporting will be essential. You will analyze customer journeys, repeat behavior, churn trends, product performance, and market trends to provide insights for maximizing user conversion and identifying growth opportunities. Additionally, you will be responsible for building and managing dashboards and reports for key performance indicators (KPIs) like customer lifetime value (CLV), churn rate, and re-engagement. Qualifications for this position include a bachelor's degree in Marketing, Business, Economics, Data Science, or a related field. You should have a strong background in growth marketing, product marketing, or marketing analyst roles, with at least 2-4 years of experience, preferably in a startup or high-growth company. Proficiency in email marketing, along with familiarity in paid media, SEO, and social media channels, is required. Strong analytical skills, proficiency in marketing and analytics tools such as Google Analytics, Tableau, and CRM platforms, as well as excellent communication and collaboration abilities are essential for success in this role. As part of the team at Exotic India Art Pvt. Ltd., you can expect a competitive salary based on experience, along with benefits such as health insurance, provident fund, opportunities for professional growth, a collaborative work environment, employee discounts on Exotic India Art products, and leave encashment. If you are ready to take on this exciting opportunity, please submit your resume and a cover letter to hr@exoticindia.com with the subject line "Retention Marketing Manager Application." Join us on a full-time basis, working Monday to Saturday from 09:30 AM to 06:30 PM, and be a part of our dynamic and inclusive work culture focused on driving customer engagement and growth.,

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

The QA Engineer AI/ML will play a crucial role in evaluating and conducting manual functional, regression, and integrated testing on new or modified software programs. Your primary responsibility will be to ensure that these programs meet the specified requirements and adhere to established guidelines. By writing, revising, and validating test plans and procedures, you will contribute to the identification of defects, environmental needs, and product feature evaluations. As a QA Engineer AI/ML, you will be tasked with maintaining a comprehensive test library, executing test scenarios to ensure coverage of requirements and regression, and conducting both positive and negative testing. Your involvement in product design reviews will provide valuable insights into functional requirements, product designs, usability considerations, and testing implications. Additionally, you will be responsible for identifying, reporting, and tracking product defects, as well as addressing the need for additional product functionality in a clear and concise manner. In this role, you will also be required to prepare and review technical documentation for accuracy, completeness, and overall quality. Providing task estimations and ensuring timely delivery against specified schedules will be essential aspects of your responsibilities. Furthermore, your availability outside of standard business hours may be necessary as part of a rotational on-call schedule. To qualify for this position, you must hold a Bachelor's degree in computer science, engineering, or a related field, or possess equivalent relevant experience. You should have 2-4 years of experience in QA Manual and demonstrate a strong understanding of technology, software quality assurance standards, and practices. Your exceptional written and verbal communication skills, along with active listening abilities, will enable you to interact effectively with a diverse range of technical and non-technical personnel. A proficiency in identifying issues logically, troubleshooting, problem-solving, and predicting defects will be crucial for success in this role. You should be adept at interpreting business requirements, creating test specifications, test plans, and test scenarios. Additionally, a balance between individual and team efforts in collaborative processes while meeting deadlines will be necessary. Experience and skills in AI/ML fundamentals, data quality assessment, model performance testing, AI/ML testing tools familiarity, bias and fairness testing, and programming skills for AI/ML testing are highly desirable. Proficiency in Python and SQL for creating test scripts, data manipulation, and working with ML libraries will be beneficial. Familiarity with MLOps, model lifecycle testing, structured delivery processes, Agile methods, and various platforms and databases will also be advantageous. Enjoy a competitive compensation package and comprehensive benefits as part of this role at Netsmart, an Equal Opportunity Employer dedicated to diversity and inclusivity.,

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

As the Director of Marketing and Customer Analytics at Tata Digital in Gurugram, you will lead the efforts in leveraging data and analytics to optimize marketing strategies, enhance customer segmentation, improve user experiences, and drive growth across Tata Digital Platforms. Your role will be pivotal in shaping marketing and customer engagement strategies to keep the company ahead of the competition. You will be responsible for developing and executing a comprehensive data and analytics strategy to support marketing and customer engagement efforts. This includes overseeing the collection, cleansing, and secure storage of customer data to ensure quality. Leveraging data to create and refine customer segments for personalized and targeted marketing campaigns will be a key aspect of your role. Analyzing the performance of marketing campaigns, providing insights for improvement, and optimizing spending to maximize ROI will also be part of your responsibilities. Utilizing data analytics to gain insights into customer behavior, preferences, and trends to enhance customer experiences will be crucial. You will develop clear and actionable reports, dashboards, and visualizations to communicate insights to cross-functional teams and stakeholders. Collaboration with Marketing, Product Development, and IT teams to drive data-driven initiatives will also be essential. Qualifications: - Bachelor's degree in Engineering, Data Science, Statistics, or a related field; Master's degree preferred - Proven experience in data analytics, customer analytics, or related roles, with at least 2 years in a leadership position - Strong knowledge of data analytics tools and software (e.g., Adobe Analytics, Tableau, R, Python, etc.) - Proficiency in customer segmentation, A/B testing, and marketing performance metrics - Excellent leadership and team management skills - Exceptional communication and presentation abilities - Strategic thinking and problem-solving capabilities - Deep understanding of e-commerce and digital marketing trends.,

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13.0 - 17.0 years

0 Lacs

haryana

On-site

As a Performance Marketing Executive at Divine Hindu, you will be responsible for leading paid campaigns across various platforms such as Meta, Google Ads, YouTube, and more. Your role will involve managing ad budgets, optimizing for conversions, collaborating with design and content teams to build and test creatives, analyzing campaign performance, and scaling successful strategies. You will have ownership of the full funnel including targeting, landing pages, CRO, and retargeting. Additionally, you will conduct A/B tests, experiment with new platforms, and closely coordinate with brand, tech, and ecommerce teams. To be successful in this role, you should have 3 years of performance marketing experience specifically within the D2C brand space. Hands-on experience with running Meta and Google ads at scale is essential, along with a solid understanding of metrics such as ROAS, CAC, LTV, funnel performance, and attribution. Proficiency in ad platforms, analytics tools like GA4 and Meta Pixel, as well as budget pacing is required. A data-driven mindset with strong creative judgment is key, and experience with platforms like Shopify, Unicommerce, or Klaviyo is a bonus. Joining Divine Hindu offers you the opportunity to work with a fast-growing D2C brand backed by top investors. You will work closely with the founders, take ownership of your role end-to-end, and have the chance to work on real budgets and scale rapidly. The company culture emphasizes high performance combined with a deep sense of purpose, fostering a supportive team environment with ample learning exposure. If you meet the requirements and are excited about the prospect of joining Divine Hindu as a Performance Marketing Executive, please send your resume to ishikahr@divinehindu.in with the subject line: Performance Marketing [Your Name].,

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2.0 - 6.0 years

0 Lacs

bhubaneswar

On-site

Logile is the leading retail labor planning, workforce management, inventory management and store execution provider deployed in thousands of retail locations across North America, Europe, Australia, and Oceania. Our proven AI, machine-learning technology and industrial engineering accelerate ROI and enable operational excellence with improved performance and empowered employees. Retailers worldwide rely on Logile solutions to boost profitability and competitive advantage by delivering the best service and products at optimal cost. From labor standards development and modeling to unified forecasting, storewide scheduling, and time and attendance, to inventory management, task management, food safety, and employee self-service, we transform retail operations with a unified store-level solution. One Platform for store planning, scheduling, and execution. We are seeking a Product Designer (UI/UX) to design and optimize user experiences across our digital products. As a key member of our design team, you will have the opportunity to shape our design language, collaborate with senior leadership, and grow into a senior role while working on high-impact projects. You will work closely with Senior and Principal Product Designers, Product Managers, and Engineers to develop user-centric solutions that enhance usability, engagement, and overall product success. In this role, you will contribute to our design system, conduct user research, and create wireframes, prototypes, and high-fidelity UI designs. This is an exciting opportunity to hone your skills in a collaborative environment while solving real-world design challenges. **Key Responsibilities:** **UI/UX Design & Execution** - Design and iterate on wireframes, prototypes, and UI components for web and mobile applications. - Lead and participate in end-to-end design workflows, from user research to final implementation. - Ensure designs align with the company's design system and brand guidelines. **User Research & Testing** - Conduct and analyze user research, usability testing, and competitor benchmarking to identify pain points and drive data-informed design improvements. - Use A/B testing, heatmaps, and analytics tools to validate and optimize user experiences. **Collaboration & Communication** - Work closely with Senior Product Designers and cross-functional teams to translate user needs into intuitive experiences. - Advocate for user-centered design principles in cross-functional teams, aligning design decisions with business goals. - Collaborate with developers to ensure seamless design implementation and maintain high-quality user experiences. **Quality & Accessibility** - Ensure usability, accessibility (WCAG 2.1), and responsive design best practices are followed. - Maintain consistency in UI elements, typography, and interaction patterns to strengthen brand identity. **Agile & Iterative Design Process** - Work within Agile (Scrum/Kanban) environments, ensuring design tasks are well-defined and aligned with sprint objectives. - Iterate on designs based on feedback from users, stakeholders, and usability testing results. **Qualifications:** - **Education & Experience** - Bachelor's degree in design, Human-Computer Interaction (HCI), Visual Communication, or related field. - 2+ years of professional experience in UI/UX design with a portfolio showcasing user-centric solutions. - **Technical Expertise** - Proficiency in Figma and other industry-standard design tools. - Strong understanding of interaction design, usability principles, and UX research methodologies. - Familiarity with design systems and front-end technologies (HTML, CSS, JavaScript) is a plus. - **Soft Skills & Communication** - Strong problem-solving skills and ability to take design feedback constructively. - Excellent communication and collaboration skills within cross-functional teams. **Bonus Points** - Experience working in Agile or Lean UX workflows. - Familiarity with motion design and micro-interactions. - Familiarity with AI-powered design tools and automation in UX workflows. - Contributions to design communities, open-source design projects, or published UX research. **Job Location & Schedule:** This job is an onsite job at Logile's Bhubaneswar Office. Some overlap with U.S. or other international time zones may be required to support our global customers as needed. **Why Join Us:** - **Make an Impact:** Work on products that reach users worldwide, shaping how they interact with technology. - **Growth Opportunities:** We invest in your professional development through conferences, mentorship programs, and continuous learning. - **Collaborative Culture:** You'll be surrounded by passionate individuals who inspire and challenge each other to innovate. - **Competitive Compensation & Benefits:** Industry-leading salary, comprehensive health coverage, home pick up and drop-offs, and generous PTO.,

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

As an ASO Executive at M+C Saatchi Performance, an award-winning global digital media agency, you will be responsible for supporting the delivery of App Store Optimization strategies for our diverse client base. You will work closely with the Head of ASO to develop and execute ASO strategies globally, analyze app store ranking reports, perform competitor analysis, and align ASO strategies with paid media efforts for clients. Your role will involve staying updated on app store developments, planning and executing ASO experiments, and collaborating with account teams to ensure effective client outcomes. To excel in this role, you should have 2-4 years of experience in ASO, a solid grasp of ASO concepts, strong analytical skills, and a data-driven mindset. You must be comfortable working in a collaborative, fast-paced environment, possess excellent organizational and time-management abilities, and have exceptional attention to detail. Additionally, strong communication and presentation skills are crucial for effectively conveying optimization recommendations to clients. By joining our team, you can look forward to being part of the world's largest independent advertising holding group, receiving family health insurance coverage, enjoying flexible working hours, and participating in employee training and learning programs. If you are enthusiastic about digital media, eager to contribute to business growth through effective strategies, and keen to gain hands-on experience in ASO, we welcome you to apply and be a valuable asset in our mission to connect brands with people.,

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1.0 - 5.0 years

0 Lacs

punjab

On-site

As a Paid Media Executive at Offshore Marketers, a dynamic and data-driven digital marketing agency based in Mohali, Punjab, your primary responsibility will be to plan, create, and manage paid advertising campaigns across Meta Ads (Facebook & Instagram) and Google Ads platforms. Your expertise in optimizing digital ad spend, conducting audience & keyword research, and monitoring campaign performance will be crucial in driving measurable results and maximizing ROI for our clients. You will work closely with the marketing team to align paid campaigns with overall marketing strategies and conversion funnels. Additionally, you will be expected to stay updated with the latest platform updates, industry trends, and best practices in paid media advertising to ensure the success of the campaigns. Key Responsibilities include: - Campaign Management: Plan, create, and manage paid advertising campaigns across Meta Ads and Google Ads platforms. - Audience & Keyword Research: Conduct thorough audience segmentation, keyword research, and competitive analysis. - Performance Monitoring: Analyze data and implement optimizations to improve key metrics. - Ad Creatives: Coordinate with designers to create ad copy and creatives aligned with campaign goals. - A/B Testing: Execute tests on ad creatives, targeting, bidding strategies, and landing pages. - Reporting: Prepare data-driven performance reports and actionable insights for internal teams and clients. - Budget Management: Allocate budgets effectively across campaigns to maximize ROI. Requirements: - Bachelor's degree in Marketing, Advertising, Business, or a related field. - Minimum 1 year of hands-on experience managing Meta Ads and Google Ads campaigns. - Strong analytical skills and experience with ad platforms like Facebook Ads Manager, Google Ads Manager, and Google Analytics. - Familiarity with audience targeting, retargeting, and conversion tracking setups. - Basic understanding of landing page optimization and funnel strategy. - Excellent communication and presentation skills. - Certification in Google Ads or Meta Blueprint is a plus. If you are passionate about digital marketing, have experience in managing Meta and Google Ads campaigns, possess strong analytical skills, and are eager to drive results in a competitive digital landscape, we encourage you to apply for this Full-time Paid Media Executive position with us.,

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

As a User Experience Researcher (UXR) at Google, you will play a crucial role in understanding user needs and behaviors to create useful, usable, and delightful products. Your responsibilities will include conducting independent research using various methods such as field studies, interviews, diary studies, participatory workshops, ethnography, surveys, usability testing, and logs analysis. You will collaborate with multi-disciplinary teams of UX Designers, Researchers, Writers, Content Strategists, Program Managers, and Engineers to gather insights about user needs, attitudes, emotions, and behaviors. By working closely with stakeholders at all levels and functions, you will have a significant impact on all stages of product development. To excel in this role, you should have a Bachelor's degree or equivalent practical experience, along with 4 years of experience in an applied research setting. Experience with research design using methods like usability studies, contextual inquiry, surveys, and product research is essential. Preferred qualifications include a Master's or PhD degree in fields like Human-Computer Interaction, Cognitive Science, or Psychology. You will be expected to communicate research findings effectively with cross-functional partners to drive impact and help prioritize research opportunities in a fast-paced, rapidly changing environment. Your contributions as a UXR will be instrumental in shaping industry-leading products that deliver value to users and Google's businesses. Joining the UXR community at Google will provide you with unique opportunities to learn, grow, and collaborate with experts in the field through regular meetups, mentor programs, and access to internal research tools. At Google, we believe in focusing on the user to create products that truly make a difference. If you are passionate about understanding user behaviors, exploring new ideas, and working at the intersection of technology and creativity, this role is perfect for you.,

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5.0 - 9.0 years

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thane, maharashtra

On-site

As a Senior Data Scientist at AjnaLens in Thane (Maharashtra, India), you will play a crucial role in the Product Intelligence team. Your responsibilities will include delving deep into complex data, shaping product strategy, mentoring junior data scientists, and influencing strategic decisions. Your expertise in transforming data into actionable insights will contribute to the development of AI-powered experiences and wearable technologies, shaping the future of technology. In this leadership role, you will lead data analysis efforts to uncover insights that drive product and business strategy. Developing and implementing advanced predictive models will be a key aspect of your role, enabling long-term forecasting of customer retention and revenue impacts. Additionally, you will mentor and guide junior data scientists, fostering a data-driven culture within cross-functional teams. With a minimum of 5 years of experience in data science, you are expected to have a proven track record in predictive modeling, A/B testing, and driving data strategy within product teams. Your top skills should include expertise in advanced predictive modeling techniques, statistical analysis, and leading data-driven initiatives. Experience with A/B testing frameworks, customer behavior analytics, and effective communication skills are essential for translating complex findings into actionable recommendations for leadership and product teams. Your primary tasks will involve leading the design and implementation of data models to predict product performance, retention rates, and revenue growth. Conducting advanced statistical analysis to optimize AI features and interactions, mentoring junior data scientists, collaborating with cross-functional teams, and creating insightful dashboards and visualizations will be part of your daily responsibilities. Join us at AjnaLens as we co-create the future of conscious technology with our strategic investor Lenskart.,

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1.0 - 5.0 years

0 Lacs

haryana

On-site

About the Job You will be part of a team dedicated to increasing SEO-driven revenue through impactful content. As a Content Writer, your primary focus will be to transform search intent into qualified traffic and conversions by creating persuasive long-form articles, landing-page copy, and micro-copy. You will continuously test and refine your work based on performance data, collaborating with design, product, and growth teams to ensure that every word engages and converts effectively. Role and Responsibility - Develop and own the SEO content strategy to boost organic traffic, engagement, and conversion rates across various platforms like landing pages, blogs, and resource hubs. - Create and test high-impact copy for homepages, product pages, CTAs, sales pages, and pillar articles. - Establish a messaging framework based on user personas, pain points, and competitor analysis. - Utilize A/B testing to optimize content and determine the most resonating messages for our audience. - Work closely with designers and developers to launch search-friendly, high-converting web pages. - Analyze key metrics such as CTR, bounce rate, dwell time, and conversions to refine copy accordingly. - Collaborate with SEO and paid teams to ensure alignment of messaging with traffic sources. - Craft engaging headlines, taglines, meta descriptions, and product descriptions to enhance user engagement. - Keep abreast of consumer psychology and SERP trends to create compelling, action-oriented copy. - Continuously enhance the brand voice for a consistent, revenue-focused online presence. What are the behavioral attributes that we are looking for - Strong storytelling skills focused on driving tangible business outcomes. - Data-driven mindset capable of translating analytics into actionable content strategies. - A commitment to relentless experimentation, always seeking to test, optimize, and enhance messaging. - Growth-oriented approach with a keen focus on increasing conversion rates and revenue impact. - Excellent collaboration abilities to work effectively with design, product, and marketing teams. - Deep understanding of user psychology and the emotional triggers influencing purchasing decisions. Eligibility Criteria - 1-2 years of experience in SEO content writing, website content strategy, or conversion copywriting. - Demonstrated success in boosting organic traffic and conversions through content optimization. - Proficiency in A/B testing tools, heatmaps, and analytics platforms such as GA4, Hotjar, etc. - Strong writing and copy-editing skills with an emphasis on persuasive, action-oriented messaging. - Experience collaborating with UX/UI designers, SEO specialists, and performance marketers. - Familiarity with CRO principles and on-page SEO best practices. - Ability to strike a balance between creativity and data-driven decision-making. - Previous experience in SaaS, e-commerce, or high-growth startups is advantageous. Employment Type Full-time,

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3.0 - 7.0 years

0 - 0 Lacs

coimbatore, tamil nadu

On-site

As a Performance Marketer / Digital Marketer in Coimbatore with 3-5 years of experience, you will be entrusted with managing and scaling paid media campaigns across various B2C channels. Your primary goal will be to drive measurable growth through paid acquisition strategies, handling substantial budgets, and optimizing for conversions on platforms like Google Ads, Meta (Facebook & Instagram), YouTube, and other programmatic platforms. Your responsibilities will include planning, executing, and optimizing paid media campaigns, managing daily ad spends between 1.5 - 3 Lakhs for maximum ROI, creating full-funnel performance strategies, analyzing campaign performance using tools like Google Analytics and Meta Business Suite, and conducting A/B testing on creatives, audience segments, and landing pages. You will also be developing audience segmentation and targeting strategies, collaborating with design and content teams, monitoring market trends and competitors, and delivering regular performance reports with actionable insights. To excel in this role, you should have 3-5 years of hands-on experience in paid media campaign management, a proven track record of managing high-budget campaigns with strong ROI, a deep understanding of digital consumer journeys and conversion funnels, proficiency in platforms like Google Analytics and Meta Business Manager, and familiarity with key performance metrics such as CPC, CPA, ROAS, CAC, and LTV. Additionally, strong communication skills and the ability to work cross-functionally with design, product, and content teams are essential. Preferred qualifications for this position include prior experience in digital marketing agencies managing multiple clients or products, experience with performance marketing for D2C brands, and certifications in platforms like Google Ads or Meta Blueprint. If you are ready to take on this challenging yet rewarding role, apply now as a full-time, permanent Performance Marketer / Digital Marketer before the application deadline on 23/07/2025. For further inquiries or to apply directly, contact the employer at +91 6379880669 or seetha.deepakumar@realiti.io.,

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2.0 - 6.0 years

0 Lacs

haryana

On-site

As a Data Analyst, you play a crucial role in driving data-informed decision-making within the eCommerce and digital operations of the organization. Your responsibilities include collecting, analyzing, and interpreting data from various sources to enhance customer experience, support business growth, and improve operational efficiency. By delivering actionable insights through performance reporting, customer behavior analysis, and A/B testing, you contribute significantly to the success of the eCommerce platform. You will be involved in developing and implementing a comprehensive eCommerce strategy aimed at increasing online traffic, conversion rates, and overall sales. This involves identifying new business opportunities, partnerships, and market trends to drive growth. Additionally, you will oversee the daily operations of the eCommerce platform, ensuring it remains functional, user-friendly, and aligned with the brand's image. Collaborating closely with IT and development teams, you will manage updates, troubleshoot issues, and implement new features to enhance the platform. Your role also entails optimizing the user journey from browsing to checkout to ensure a seamless and engaging customer experience. Through managing product reviews, feedback, and customer inquiries related to online purchases, you aim to improve customer satisfaction. Furthermore, you will collaborate with the customer service team to address issues and enhance post-purchase support. Coordinating with the Digital Marketing team, you will align eCommerce activities with broader online marketing campaigns, such as SEO, SEM, email marketing, and social media. You will manage promotions and online sales campaigns, ensuring timely execution and tracking performance. Analyzing eCommerce performance metrics, preparing reports on sales performance and marketing campaign effectiveness, and utilizing data to make informed decisions regarding inventory management, pricing strategies, and marketing efforts are key aspects of your role. In addition, you will be responsible for developing and managing the eCommerce budget, overseeing pricing strategies for online products, and negotiating and managing service level agreements with vendors. Data collection, management, analysis, and reporting are vital components of your responsibilities. You will conduct in-depth analysis of eCommerce data, develop dashboards and reports to monitor key performance indicators, analyze customer data to gain insights, and design A/B tests to evaluate the effectiveness of different strategies. Collaborating closely with cross-functional teams, including marketing, sales, and IT, you will support data-driven initiatives and optimize eCommerce performance. Providing training and support to team members on data analysis tools and techniques is also part of your role. The ideal candidate for this position would have a Bachelor's degree in Data Science, Statistics, Computer Science, Business Analytics, or a related field, along with at least 2-4 years of experience as a Data Analyst, preferably in eCommerce, retail, telecom, or digital marketing environments. Proficiency in data analysis tools such as SQL, Excel, Python/R, and dashboarding platforms like Power BI, Tableau, or Google Data Studio is required. Key competencies include shaping strategy, driving change, networking, and influencing collaboratively to contribute effectively to the organization's success.,

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4.0 - 8.0 years

0 Lacs

noida, uttar pradesh

On-site

As a Senior Product Manager - Growth at PhysicsWallah (PW) in Noida, you will play a crucial role in scaling user engagement, retention, and conversions across the PW ecosystem. With a mission to make learning accessible and outcome-driven, PW is rapidly expanding across digital, offline, and hybrid models. We are seeking passionate and data-driven product leaders to drive our growth engine forward. Your responsibilities will include defining and driving the growth product strategy aligned with PW's business and user goals. You will prioritize initiatives based on data and user insights, focusing on scalable and impactful outcomes. Additionally, you will own the product growth roadmap and ensure timely, high-quality delivery of key projects. Using tools like Mixpanel, Amplitude, Firebase, and GA4, you will analyze user behavior and journeys to derive insights. These insights will be translated into clear hypotheses and actionable solutions aimed at enhancing user experience and metrics. You will design and execute structured A/B tests using tools like Unleash, fostering a test-and-learn culture across the product lifecycle with rapid iteration cycles. Your role will also involve owning and optimizing the user funnel from acquisition to activation and retention, identifying friction points, drop-offs, and leading funnel improvement efforts to increase ROI and user engagement. Collaborating cross-functionally with marketing, tech, design, and content teams, you will align and execute on growth objectives. Seamless coordination and communication across stakeholders for all growth initiatives will be essential. Defining KPIs for all growth projects, monitoring them regularly, and tracking, analyzing, and reporting progress with clarity and recommendations for the next steps will also be part of your responsibilities. To succeed in this role, you should have at least 4 years of product management experience, including 3 years in a growth-centric role within consumer or edtech products. Strong experience with product analytics tools (Mixpanel, Amplitude, GA4, Firebase) and A/B testing platforms (e.g., Unleash) is required. A proven track record of driving metric improvements across user funnels, strong analytical skills, and excellent communication and stakeholder management skills are essential. A user-first mindset with a strong bias for experimentation, execution, and results will be key to thriving in this role.,

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1.0 - 5.0 years

0 Lacs

haryana

On-site

As an Email Marketing Specialist, you will be responsible for managing all aspects of email marketing campaigns, from market research to content creation and distribution. Your key responsibilities will include producing and executing email and SMS campaigns, developing target audiences for messages, managing the marketing calendar, personalizing content based on customer data, conducting A/B tests, optimizing email creative, and monitoring campaign performance. You will work closely with designers and copywriters to enhance email templates and creative elements, while also ensuring email and SMS frequency is balanced to minimize database churn. It will be essential for you to perform render testing across various devices and email clients to guarantee proper rendering for subscribers. Additionally, you will provide regular campaign performance reports and continuously seek opportunities to enhance programs through new technologies and best practices. To qualify for this role, you should have proven experience in email marketing program management, hands-on experience with marketing automation platforms, and a deep understanding of email regulations and compliance. Proficiency in marketing analytics, HTML/CSS, A/B testing, and data analysis tools is required. Strong written communication skills, project management abilities, and attention to detail are also crucial for success in this position. Requirements: - Bachelor's degree in a related field - 1-4 years of relevant experience - Knowledge of lead generation, lead nurturing, drip campaigns, content management systems, and Google Analytics - Hands-on experience with email marketing tools like Constant Contact or Mailchimp - Strong analytical skills to interpret campaign metrics - Proficiency in HTML/CSS is preferred Key Skills: Email Marketing, Campaign Marketing, Communication Skills, Marketing Automation, Strategic Thinking, Web Analytics, Testing, Template Creation, Content Creation, etc. If you possess the necessary qualifications and experience and are eager to take on a challenging role in email marketing, we encourage you to apply for this position and be a valuable asset to our team.,

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