589 Ab Testing Jobs - Page 10

As a builder and product leader passionate about dating and human relationships, you have the opportunity to create a world-class consumer social experience from scratch. Thriving in a fast-paced environment and unafraid of ambiguity, you will be responsible for owning the entire product roadmap and feature prioritization. Collaborating with engineering, design, and data teams, you will drive the rapid delivery of high-quality features. Your role will involve conducting user research, analyzing behavioral data, and defining key metrics to drive user engagement and retention. By working closely with users to understand their needs and pain points, you will lead cross-functional initiatives from conception to launch. Balancing technical feasibility with user needs and business objectives, you will communicate the product vision and progress to stakeholders and leadership. The ideal candidate possesses deep user empathy, a profound understanding of the dating ecosystem, and a relentless drive to craft user journeys that deliver exceptional user experience effortlessly. With 3-10 years of product management experience in consumer products, expertise in building consumer social or gaming products is highly desirable. A background in mobile-first product development, coupled with a deep understanding of user behavior, social dynamics, and community building, is essential. Strong analytical skills, coupled with the ability to leverage data to inform product decisions, will be crucial in driving success in this role. You should have an exceptional ability to empathize with users, especially those different from yourself, and a track record of shipping successful products. Effective communication and collaboration skills are a must, as is the ability to thrive in ambiguous, fast-moving environments. Experience with A/B testing, user research methodologies, and product analytics tools is preferred. Technical fluency to collaborate effectively with engineering teams is necessary. Bonus points will be awarded for demonstrable design thinking, hands-on experience, and a keen focus on user needs and emotions. By joining this founding team, your work will be at the core of the product experience. You will have the opportunity to shape the future of how humans connect in the AI era. In addition to meaningful equity, competitive cash compensation is offered.,

You are hiring for a PPC Analyst for Webs Optimization Software Solution. Our Software, Callyzer, is a call monitoring and lead management tool designed to assist businesses in tracking the performance of their sales and marketing teams. It enables monitoring of various call metrics such as incoming and outgoing calls, missed calls, and rejected calls. As a PPC Analyst (Meta & Google Ads) at Webs Optimization Software Solution, located in Ahmedabad, Gujarat, you will be responsible for planning, executing, and managing Google Ads campaigns across various platforms including Search, Display, and YouTube. Additionally, you will run and optimize Meta Ads campaigns on platforms like Facebook and Instagram. Your role will involve tracking, analyzing, and continuously improving campaign performance while building high-performing audiences using interests, behaviors, and lookalikes. Key responsibilities include setting up conversion tracking via Google Tag Manager and Meta Pixel, conducting A/B testing on creatives, landing pages, and audience targeting, as well as monitoring and reporting key performance metrics such as CPL, CTR, and ROAS. Collaboration with the design team to develop impactful ad creatives and staying updated with platform changes, advertising trends, and competitor strategies are also essential aspects of this role. The ideal candidate should have at least 13 years of hands-on experience with Meta and Google Ads campaigns, proficiency in Facebook Ads Manager and Google Ads Dashboard, and familiarity with GA4, Google Tag Manager, and Meta Pixel. Prior success in lead generation campaigns, particularly in the SaaS industry, is preferred. Strong skills in Excel/Google Sheets for campaign tracking and reporting, an analytical mindset with problem-solving abilities, and excellent communication and time-management skills are also required. Joining our team at Webs Optimization Software Solution offers numerous benefits including a 5-day work week, an ever-growing team of 80+ highly talented professionals, flexible working hours, health insurance, paid leave policy, engagement activities every month, a positive atmosphere and culture that fosters personal growth, job satisfaction, and stability with suitable policies. This is a full-time, permanent position with benefits such as a flexible schedule, health insurance, leave encashment, and life insurance. The work schedule is day shift, Monday to Friday, with the requirement to work in person at the office in Ahmedabad, Gujarat.,

You are seeking a performance-driven leader who excels in building scalable acquisition strategies rather than just running ads. If you have a passion for optimizing ad performance, mentoring a team, and driving substantial revenue growth, then this opportunity is tailored for you. In this role, you will be responsible for owning and scaling paid media across various platforms such as Meta, Google (including PMax, Adv+, Catalog, Retargeting), and other advertising channels. Additionally, you will lead a team of performance marketers, providing guidance and mentorship to ensure the achievement of desired results. Conducting A/B tests on creatives, landing pages, and ad strategies will be essential for maximizing Return on Ad Spend (ROAS) through funnel and Conversion Rate Optimization (CRO). Your decision-making process will be heavily data-driven, as you delve deep into analytics tools like GA4, Looker, and UTMs to continuously optimize campaign performance. Collaboration with content and design teams will be crucial for developing high-performing ads as part of the creative strategy. To excel in this role, you should possess at least 3 years of hands-on experience in performance marketing, strong team management skills, and a proven track record of scaling ROAS-positive campaigns. Expertise in ad analytics, tracking, and attribution models, as well as a profound understanding of audience psychology and conversion tactics, are also required. By joining us, you will have the opportunity to lead a growing team and actively contribute to shaping the marketing roadmap. You will have full ownership of creative strategies and budgets, enabling you to make a significant impact at the intersection of performance marketing, data analytics, and brand growth.,

You will be part of dotSolved, a renowned global provider of business process automation, modern application engineering, and cloud infrastructure services. Our focus lies in assisting enterprises across various industries such as High technology, Energy, Manufacturing, Financial Services, Media & Entertainment, Communications, Retail, Healthcare, and Education in their digital transformations. As a HubSpot/Salesforce Campaigns Specialist with over 6 years of experience in marketing automation and CRM campaign management, your role will revolve around designing, executing, and optimizing marketing campaigns using HubSpot and Salesforce. Your primary objectives will include driving engagement, lead generation, and customer retention through effective campaign strategies. Your responsibilities will include planning, building, and executing multi-channel marketing campaigns within HubSpot and Salesforce Marketing Cloud/Pardot. You will work on optimizing lead nurturing workflows, segmentation, and personalization strategies to enhance engagement and conversion rates. Collaboration with sales, marketing, and product teams is crucial to ensure seamless campaign execution aligned with business objectives. Furthermore, you will configure and maintain automation tools within HubSpot and Salesforce, ensuring proper integration and data synchronization. Developing and refining lead scoring models, lifecycle management processes, A/B testing, segmentation, and dynamic content strategies will also be part of your role. Tracking and analyzing campaign performance metrics, creating dashboards and reports, and conducting data hygiene audits to ensure CRM data accuracy and compliance with regulations are essential tasks. Identifying opportunities for process improvement, staying updated with the latest features and industry trends of HubSpot and Salesforce, and providing training and documentation on marketing automation best practices to internal teams will be part of your responsibilities. To thrive in this role, you should have 6+ years of experience in marketing automation, CRM management, and digital marketing. Expertise in HubSpot and Salesforce, along with certifications, will be advantageous. Strong knowledge of email marketing, lead nurturing, segmentation, workflow automation, A/B testing, reporting, and data analysis is essential. Familiarity with HTML/CSS for email templates and landing pages is preferred. Understanding of GDPR, CCPA, and email compliance regulations, along with strong analytical, communication, and project management skills, will be beneficial.,

Appnext offers end-to-end discovery solutions covering all the touchpoints users have with their devices. Thanks to Appnext's direct partnerships with top OEM brands and carriers, user engagement is achieved from the moment they personalize their device for the first time and throughout their daily mobile journey. Appnext Timeline, a patented behavioral analytics technology, is uniquely capable of predicting the apps users are likely to need next. This innovative solution means app developers and marketers can seamlessly engage with users directly on their smartphones through personalized, contextual recommendations. Established in 2012 and now with 12 offices globally, Appnext is the fastest-growing and largest independent mobile discovery platform in emerging markets. As a Machine Learning Engineer, you will be in charge of building end-to-end machine learning pipelines that operate at a huge scale, from data investigation, ingestions and model training to deployment, monitoring, and continuous optimization. You will ensure that each pipeline delivers measurable impact through experimentation, high-throughput inference, and seamless integration with business-critical systems. This job combines 70% machine learning engineering and 30% algorithm engineering and data science. We're seeking an Adtech pro who thrives in a team environment, possesses exceptional communication and analytical skills, and can navigate high-pressure demands of delivering results, taking ownership, and leveraging sales opportunities. Responsibilities: Build ML pipelines that train on real big data and perform on a massive scale. Handle a massive responsibility, Advertise on lucrative placement (Samsung appstore, Xiaomi phones, TrueCaller). Train models that will make billions of daily predictions and affect hundreds of millions users. Optimize and discover the best solution algorithm to data problems, from implementing exotic losses to efficient grid search. Validate and test everything. Every step should be measured and chosen via AB testing. Use of observability tools. Own your experiments and your pipelines. Be Frugal. Optimize the business solution at minimal cost. Advocate for AI. Be the voice of data science and machine learning, answering business needs. Build future products involving agentic AI and data science. Affect millions of users every instant and handle massive scale Requirements: MSc in CS/EE/STEM with at least 5 years of proven experience (or BSc with equivalent experience) as a Machine Learning Engineer: strong focus on MLOps, data analytics, software engineering, and applied data science- Must Hyper communicator: Ability to work with minimal supervision and maximal transparency. Must understand requirements rigorously, while frequently giving an efficient honest picture of his/hers work progress and results. Flawless verbal English- Must Strong problem-solving skills, drive projects from concept to production, working incrementally and smart. Ability to own features end-to-end, theory, implementation, and measurement. Articulate data-driven communication is also a must. Deep understanding of machine learning, including the internals of all important ML models and ML methodologies. Strong real experience in Python, and at least one other programming language (C#, C++, Java, Go). Ability to write efficient, clear, and resilient production-grade code. Flawless in SQL. Strong background in probability and statistics. Experience with tools and ML models Experience with conducting A/B test. Experience with using cloud providers and services (AWS) and python frameworks: TensorFlow/PyTorch, Numpy, Pandas, SKLearn (Airflow, MLflow, Transformers, ONNX, Kafka are a plus). AI/LLMs assistance: Candidates have to hold all skills independently without using AI assist. With that candidates are expected to use AI effectively, safely and transparently. Preferred: Deep Knowledge in ML aspects including ML Theory, Optimization, Deep learning tinkering, RL, Uncertainty quantification, NLP, classical machine learning, performance measurement. Prompt engineering and Agentic workflows experience Web development skills Publication in leading machine learning conferences and/or medium blogs.,

The role of Performance Marketer is a full-time on-site position based in Sonipat. As a Performance Marketer, you will be responsible for overseeing and managing performance marketing campaigns. Your main tasks will involve executing data-driven strategies to optimize marketing efforts, monitoring and analyzing campaign performance, and implementing and managing PPC, SEO, and social media advertising. Additionally, you will be conducting A/B tests, generating performance reports, and collaborating with other members of the marketing team and stakeholders to align strategies and goals. To excel in this role, you should have expertise in PPC, SEO, and Social Media Advertising. Strong analytical skills and experience with data-driven marketing strategies are essential. Proficiency in A/B Testing and optimization techniques is also required. Experience with analytics tools such as Google Analytics and SEMrush is preferred. Excellent communication and collaboration skills are a must to effectively work with team members and stakeholders. The ability to work in a fast-paced environment, manage multiple projects, and adapt to changing priorities is crucial. The ideal candidate for this position will hold a Bachelor's degree in Marketing, Business, or a related field. If you are a results-oriented individual with a passion for performance marketing and a drive to achieve success, we encourage you to apply for this exciting opportunity.,

As a Meta Ads Expert at our company in Pune, Maharashtra, you will play a crucial role in planning, implementing, and optimizing Meta ad campaigns to enhance ROI. Your primary focus will be on performance marketing, audience targeting, and creating engaging ad creatives to drive conversions effectively. Your responsibilities will include planning and managing Meta ad campaigns in line with business objectives, conducting A/B testing for optimization, analyzing performance metrics, and generating detailed reports. You will also be responsible for monitoring ad budgets, keeping abreast of Meta Ads trends and policies, collaborating with the creative team, identifying new audience segments, and troubleshooting ad-related issues. To excel in this role, you must have a proven track record in managing and optimizing Meta Ads campaigns, a strong grasp of audience targeting techniques, and hands-on experience with Meta Business Manager and Ads Manager. Proficiency in data analysis, budget management, and effective communication skills are essential. Additionally, the ability to work in a dynamic environment, handle multiple campaigns simultaneously, and knowledge of third-party tracking tools will be advantageous. If you are a passionate and results-driven Meta Ads Expert with a keen interest in digital advertising, we encourage you to apply and become a valuable member of our expanding team.,

Zinnia is the leading technology platform for accelerating life and annuities growth. With innovative enterprise solutions and data insights, Zinnia simplifies the experience of buying, selling, and administering insurance products. All of which enables more people to protect their financial futures. Zinnia has over $180 billion in assets under administration, serves 100+ carrier clients, 2500 distributors and partners, and over 2 million policyholders. As a highly motivated Senior Data Analyst, you will be responsible for independently owning and driving analytics initiatives within the Operations team. Your role will involve translating data into actionable insights that enhance efficiency, decision-making, and key business Key Performance Indicators (KPIs). You will collaborate with stakeholders from Operations, Product, Data Engineering, and Business Strategy to identify opportunities for process optimization, automate decision-making, and establish scalable analytics frameworks. This high-impact role demands deep analytical skills and the ability to influence business strategy through data-driven insights. Your responsibilities will include driving analytics strategy by identifying areas for efficiency improvements and cost optimization within Operations, utilizing advanced analytics techniques such as inferential modeling, causal analysis, and experimental design to generate actionable insights, designing and implementing A/B tests to optimize key processes, developing frameworks to measure operational KPIs and business impact, translating complex data insights into clear recommendations using data storytelling and visualization tools, collaborating cross-functionally to align analytics initiatives with business needs, enhancing scalability and automation efforts to improve efficiency, and promoting data analysis best practices while mentoring junior analysts. To be successful in this role, you should possess 5+ years of experience in data analytics with a focus on Operations, Business Strategy, or Process Optimization. Expertise in SQL, Python, and working with relational cloud databases and unstructured datasets is essential. You should have experience designing A/B tests, strong statistical knowledge, experience in operations analytics, proficiency in data visualization tools, the ability to work independently and influence business decisions through data-driven recommendations, strong problem-solving skills, and a proactive mindset to identify business opportunities using data. Bonus points if you have experience with ML/AI applications in operational efficiency, familiarity with event-tracking frameworks and behavioral analytics, strong data storytelling skills, and prior experience in a fast-paced, high-growth environment with a focus on scaling data analytics.,

As a Google Ads Specialist at our company located in Ahmedabad (Makarba), you will be responsible for developing, implementing, and optimizing Google Ads campaigns to drive E-commerce Sales. Your key duties will include conducting thorough keyword research and competitor analysis to identify growth opportunities, creating compelling ad copy and design strategies to enhance performance metrics such as CTR and conversion rates, and monitoring campaign performance to make data-driven decisions for continuous improvement. You will also manage budgets effectively to maximize ROI while minimizing wasted spend, utilize tools like Google Analytics to track and report on campaign performance, and stay updated with Google Ads policies, algorithm changes, and digital marketing trends. Additionally, you will perform A/B testing on ads, landing pages, and targeting strategies to enhance overall campaign performance and collaborate with internal teams to align campaigns with broader marketing goals. To be successful in this role, you should have a minimum of 2 years of hands-on experience managing Google Ads campaigns across various formats such as Search, Display, Shopping, and more. You should possess a strong knowledge of Google Ads Manager and related tools like Keyword Planner, Google Analytics, and Data Studio. A proven track record of achieving measurable results and ROI is essential, along with expertise in campaign optimization, bidding strategies, and audience targeting. Familiarity with landing page optimization and conversion rate strategies is also required, as well as an analytical mindset to interpret data and derive actionable insights. While certification in Google Ads is preferred, it is not mandatory. Excellent communication and organizational skills are highly valued in this role. This is a full-time position with a fixed schedule from Monday to Friday, working the day shift in person at our Ahmedabad (Makarba) location.,

Join our team as a Performance Marketer and optimize our clients" marketing campaigns for better results. Your role will involve planning and executing digital marketing campaigns, analyzing campaign performance and ROI, identifying and testing new marketing opportunities, and collaborating with the marketing team to improve strategies. Having 2 to 3 years of experience in a digital marketing agency is an added advantage, and the role involves working in both India and Out of India locations. You should have experience with performance marketing tools and platforms, strong analytical skills, and the ability to work in a fast-paced environment. An excellent understanding of digital marketing channels, the ability to create and manage PPC campaigns, knowledge of conversion rate optimization and A/B testing, as well as strong communication and collaboration skills are required. It is essential to stay updated with digital marketing trends and best practices. Role: Performance Marketing Manager Job Type: Full-time Schedule: - Day shift - Fixed shift Performance bonus will be provided. This is an in-person work position. Expected Start Date: 04/07/2025,

Loyalytics is a rapidly growing Analytics consulting and product organization located in Bangalore. We specialize in working with large retail clients globally to help them maximize the value of their data assets through consulting projects and product accelerators. Our team consists of over 100 dynamic analytics practitioners who are dedicated to leveraging cutting-edge tools and technologies. Our technical team is comprised of data scientists, data engineers, and business analysts who handle vast amounts of data points daily. We operate in a massive multi-billion dollar global market opportunity and are led by individuals with a combined industry experience of over 40 years. Loyalytics has earned a reputation for acquiring customers through word-of-mouth and referrals, including prominent retail brands in GCC regions such as Lulu and GMG, showcasing a strong product-market fit. Despite being an 8-year-old bootstrapped company with over 100 employees, we are continuously expanding our team. We are currently seeking a Customer Success Manager (CSM) with the following key requirements: - 3-5 years of experience in campaign analysis, marketing analytics, or a similar CRM/consulting role, with a preference for client-facing experience. - Strong attention to detail, excellent organizational skills, and proficiency in project management. - Hands-on experience in data analysis, segmentation, and customer profiling. - Proficiency in SQL, Databricks, PySpark, and Python. - Familiarity with A/B testing, personalization, and CRM performance measurement. - Ability to effectively communicate insights to both technical and non-technical stakeholders. - Experience with Power BI (preferred), Tableau, or similar visualization tools. Preferred qualifications include: - Experience in CRM, loyalty, or customer engagement environments. - Exposure to retail or e-commerce data. This position is based in Bangalore, Karnataka, and requires on-site presence.,

As a Performance Marketing Manager for Google and Meta (Facebook, Instagram), your primary responsibility will involve developing, implementing, and optimizing paid advertising campaigns on these platforms to drive business growth. This will entail managing budgets, analyzing performance data, and continuously enhancing campaign strategies to maximize ROI. You will be expected to plan, execute, and oversee paid advertising campaigns on Google Ads and Meta, while creating and refining campaign strategies based on data analysis, audience research, and business objectives. Efficient allocation and management of marketing budgets across campaigns and platforms will be crucial, along with monitoring campaign performance and implementing optimizations to enhance ROAS, CPA, CTR, and other key metrics. Furthermore, you will need to develop and execute A/B tests on ad creatives, targeting, and campaign elements to determine optimal strategies. Your role will also involve analyzing campaign data using tools such as Google Analytics, Meta Ads Manager, and Google Tag Manager to derive actionable insights and drive informed decision-making. Collaboration with creative, content, and sales teams will be essential to ensure alignment and achieve business goals. Stay updated on the latest trends, platform changes, and best practices in performance marketing to drive continuous improvement in your strategies. Requirements for this role include proven hands-on experience in running and optimizing paid campaigns on Google Ads and Meta platforms, strong analytical skills, technical proficiency with tools like Google Analytics, Google Ads, Meta Ads Manager, and Google Tag Manager, excellent communication skills, creative thinking capabilities, budget management expertise, teamwork abilities, problem-solving skills, and strategic thinking aptitude. About the Company: We offer end-to-end solutions harnessing the power of process automation and data analytics, empowering businesses to enhance their performance through data-driven growth and operational strategies.,

As a Senior Marketing Specialist at ContentNinja, you will play a crucial role in developing and executing marketing strategies to engage prospective customers, clients, and internal stakeholders. Your responsibilities will involve leading and guiding cross-functional teams across various departments, managing project timelines, and ensuring creative output aligns with project objectives. You will be expected to develop and pitch campaigns and creative ideas, manage stakeholder expectations, and influence decisions effectively. Your primary focus as a Creative Marketing Strategist will be to deeply understand the clients" business, market landscape, and target audience. By leveraging this understanding, you will generate valuable insights to shape communication strategies that support client objectives and resonate with their audience. It will be essential for you to apply strategic frameworks to build, grow, and sustain brands over time successfully. Key Responsibilities: - Conduct in-depth research on clients" business, competitors, and target audience to develop a comprehensive understanding of the market. - Analyze data, market trends, audience behavior, and consumer psychology to derive actionable insights that inform communication strategies. - Utilize strategy frameworks to create strategies that help in building, growing, and sustaining client brands effectively. - Oversee the end-to-end creative process, ensuring smooth collaboration and high-quality output across design, video, and UX teams. - Apply knowledge of design, video production principles, and UX to guide the creative process and align outputs strategically. - Develop communication strategies based on insights and business goals and translate them into actionable creative concepts. - Shape and maintain a consistent brand narrative that sets the client apart in the market and resonates with the target audience. - Craft engaging campaign stories based on market trends, cultural context, and research insights. - Tailor strategies and creative concepts for various platforms to optimize execution and engagement. - Collaborate with creative and client servicing teams to ensure effective execution of the strategic direction within deadlines. - Present strategies to clients and internal teams, analyze campaign performance, and refine future strategies. - Manage project timelines and budgets effectively, coordinating resources across teams. Pre-requisites: - Strong understanding of B2B buying journeys and key marketing metrics. - Experience with A/B and adaptive testing, as well as marketing technologies for automation and analytics. - Solid grasp of content marketing fundamentals and cross-functional team collaboration. About ContentNinja: ContentNinja is a unique blend of creativity and data-driven decision-making. We are passionate about delivering results and driving strategic growth for our clients. Our team embodies an entrepreneurial spirit, constantly seeking innovative solutions and efficient ways of working. We are storytellers who captivate audiences through a perfect mix of art and science. Our clients are tech-first organizations looking for strategic insights to fuel their growth. They rely on our expertise, industry knowledge, and quick learning abilities to drive their success. To learn more about us, visit: https://contentninja.in/,

About the Role As Performance & Growth Manager for Research360, youll own the customer acquisition, engagement and monetization roadmap for our flagship research platform. Youll blend data-driven performance marketing with growth experimentstesting new channels, optimizing funnels and personalizing touchpointsto help millions of DIY investors discover, engage with and subscribe to R360s in-depth stock reports and calls. What Youll Do Develop and execute end-to-end performance campaigns (SEM, display, social ads, affiliate) that hit CAC, LTV and ROI targets Define the growth funnelfrom awareness to activation to retentionand run experiments (A/B tests, landing-page variants, drip emails, push notifications) to improve conversion at each stage Build and optimize onboarding flows, trial-to-paid journeys and upsell paths using behavior-based triggers and personalized content recommendations Leverage analytics tools to track key metrics (CPL, CVR, churn rate, ARPU), diagnose funnel leaks and surface actionable insights for cross-functional teams Partner with product, design and content teams to launch features (e.g. watchlists, personalized dashboards) that drive engagement and reduce churn Scale referral and loyalty programs by designing incentives, tracking program performance and iterating on mechanics to maximize word-of-mouth growth Manage budgets, forecasting and vendor relationships to ensure efficient spend and clear reporting on campaign performance Who You Can Be A growth hacker with 8+ years of hands-on experience in performance marketing for subscription or SaaS products A data-obsessed analyst who builds reports, cohorts and dashboards to turn raw data into optimized tactics An experimenter comfortable designing, running and interpreting A/B tests across web and mobile channels A product-minded marketer who collaborates with engineering and design to embed growth loops into the user experience A storyteller who crafts clear, persuasive copy for ads, landing pages and in-app messages A budget strategist who balances short-term ROI with long-term customer value

As a Digital Marketing Analyst, you will be responsible for managing and optimizing paid campaigns with a minimum of 1 year of experience. Your role will involve utilizing digital tools like Google Adwords & Facebook Business Manager to create engaging advertisements. You will be in charge of end-to-end operational execution of marketing, advertising, and promotions, ensuring timely support for client operations by skillfully gathering and analyzing information. Understanding team requirements and executing solutions to achieve goals will be crucial, along with maintaining quality control to enhance task execution quality. To excel in this role, you should possess a good understanding of market research techniques, data analysis, and statistical methods. Thorough knowledge of strategic planning principles, marketing best practices, and proficiency in MS Office and marketing software are essential. Familiarity with social media and web analytics tools like WebTrends, excellent communication, people skills, strong organizational abilities, and time-management skills are required. You should also demonstrate creativity, commercial awareness, and a high level of integrity, autonomy, and self-motivation. Ideal candidates will be graduates with at least 1 year of experience in Digital or Social Media Advertising, showcasing expertise in web analytics, A/B testing, and metrics-driven marketing. Strong analytical skills, problem-solving abilities, attention to detail, and effective multitasking in a deadline-driven environment are important. Excellent verbal and written communication skills, comfort in a fast-paced start-up setting, and high proficiency in Excel/Google Sheets and PowerPoint/Google Slides are preferred. This full-time role as a Digital Marketing Analyst in Baner, Pune, involves working from the office and offers 2 vacancies for candidates with 1-2 years of experience. The position falls under the role category of Digital Marketing, requiring candidates to be any graduate. The salary ranges from 4.32 to 9 LPA, depending on the candidate's experience level.,

As the Lead - Web Analytics at ABFRL, you will play a crucial role in leading the web analytics team and site optimization to enhance conversions and drive digital commerce growth. ABFRL, a pioneer in branded apparel in India, is transitioning towards a more robust digital commerce strategy, and your contribution will be instrumental in achieving this objective. You will be tasked with overseeing a wide array of digital commerce platforms including websites, apps, kiosks, and chatbots. Your responsibilities will include implementing and maintaining analytics tools, measuring the performance of ABFRL platforms, and identifying areas for enhancement. Additionally, you will lead the AB testing software initiatives and ensure the successful rollout of these tests across various brands within the organization. A significant aspect of your role will involve managing Business Intelligence (BI) and Management Information Systems (MIS) for Pantaloons. Given Pantaloons" advanced utilization of technology for BI and MIS, characterized by large and complex systems, you will be pivotal in ensuring the timely delivery of high-quality data for reporting purposes. The critical nature of the BI and MIS systems at Pantaloons underscores the importance of your role in meeting the informational needs of business leaders within the organization. Key Accountabilities include: - Stakeholder Management: Engage with senior managers and leadership, establish review meetings, and solicit feedback. - Requirements Gathering: Collaborate with business users to articulate Business Requirement Documents (BRD) and translate them into technical specifications. - Software Development and Delivery: Partner with IT and Data Teams to plan, develop, test, and deliver software solutions to business users, overseeing User Acceptance Testing (UAT) and deployment. - Project and Program Management: Control project activities, manage resources and budgets, establish project plans, monitor escalations, and oversee multiple projects as part of program management. - Driving Adoption among Businesses: Conduct user training sessions, promote adoption initiatives, track usage metrics, establish communication protocols, and drive continuous improvements. - Contract Management and Execution: Lead the process of vendor selection, resource selection, and onboarding to support project requirements effectively. In summary, your role as the Lead - Web Analytics at ABFRL is pivotal in driving digital commerce growth, optimizing site performance, and ensuring the effective management of BI and MIS systems for Pantaloons. Your proactive approach in stakeholder engagement, requirements gathering, software development, project management, adoption initiatives, and contract execution will be crucial in achieving the organization's strategic objectives.,

DESCRIPTION Amazon Advertising operates at the intersection of advertising and ecommerce and offers advertisers a rich array of innovative advertising solutions across Amazons mobile and desktop websites, proprietary devices and DSP solution. We believe that advertising, when done well, can enhance the customer experience and generate a positive return on investment for our advertising partners. We are looking for a highly motivated Account Manager to join our talented team to help scale our growing Advertising program. Account Managers partner with Sales and other internal Amazon business stakeholders to drive advertiser success. As an Account Manager you are passionate about understanding business drivers for performance, the range of Amazon products available to our advertisers, and engaging with internal partners to deliver on these. You play a key role on the account team, growing the business by being the customer expert, developing audience and optimization recommendations. You possess strong analytical ability, and will develop deep expertise in Amazons products and proprietary metrics to build winning campaigns and optimizing performance to derive insights and meet our advertisers needs. You also thrive in ambiguous situations, with exemplary stakeholder management and communication skills, helping you work across global locations. Core responsibilities: - Become an expert on Amazon solutions and adapt recommendations based on advertiser needs - Optimize campaign performance that fulfills advertiser goals - In-depth data analysis to develop actionable insights and recommendations for campaigns - Work cross-functionally with Sales and other Amazon partners to deliver towards business goals BASIC QUALIFICATIONS - 2+ years of sales or account management experience - 2+ years of digital advertising and client facing roles experience - Experience with Excel - Experience analyzing data and best practices to assess performance drivers PREFERRED QUALIFICATIONS - Experience analyzing key open issues and resolution metrics for each of the managed accounts - Experience in relationship management within technology, start-ups, or SaaS Platforms

Title: Product Manager, Mobile Apps Location: Gurgaon, India Type: Hybrid Job Description Who We Are: Fareportalis a travel technology company powering a next-generation travel conciergeservice.Utilizing its innovative technology and company owned and operated global contact centers,Fareportalhas built strong industry partnerships providing customers access to over600 airlines, a million lodgings, and hundreds of car rental companies around the globe. With a portfolio of consumer travel brands includingCheapOairandOneTravel,Fareportalenables consumers to book-online, on mobile apps for iOS and Android, by phone, or live chat.Fareportalprovides its airline partners with access to a broad customer base that books high-yielding international travel and add-on ancillaries. Fareportal is one of the leading sellers of airline tickets in the United States. We are a progressive company that leverages technology and expertise to deliver optimal solutions for our suppliers, customers, and partners. FAREPORTALHIGHLIGHTS: Fareportalis the number 1 privately held online travel company in flight volume. Fareportalpartners with over600 airlines, 1 million lodgings, and hundreds of car rental companies worldwide. 2019 annual sales exceeded $5 billion. Fareportalsees over 150 million unique visitors annually to our desktop and mobile sites. Fareportal, with its global workforce of over 2,600 employees, is strategically positioned with 9 offices in 6 countries and headquartered in New York City. Role Overview: Fareportal is seeking a Product Manager to join our mobile product team.The product managers main focus is to define and execute a road-map based on business vision, market trends, customer feedback and business analytics in the mobile apps product space. This role is as strategic as it is tactical; with an overall focus to add value to the organization and our customers. This is an interesting opportunity for full ownership of a specific brand all aspects of the brand and how things can affect performance at a brand level. Responsibilities : Launch new mobile app products/programs; define and execute a product road-map based on business vision, market trends, customer feedback, and business analytics, collaborate with internal stakeholders to phase in mobile from start to total adoption. Build mobile app products that offers great experience for our users Be at the forefront of innovation happening across the industry in mobile, and guide the product towards industry leadership. Support the product team in owning a product pipeline of epics, features and user stories. Prioritizing and grooming the backlog based on achieving agreed goals and stakeholder Create user stories, detailed acceptance criteria and run sprint planning sessions Evaluate industry, competitor, market, and technology trends as inputs into the product roadmap Ongoing competitive analysis to ensure that we are providing top-tier products to our online consumers Track performance of user stories or A/B tests post-launch to identify areas of improvement Prioritize mix of minor necessary enhancements and new innovations/revenue/cost opportunities Work closely with a team of skilled engineers to deliver sprints on time and set the high-level mission, vision, and roadmap for the platform and the team Work closely with stakeholders across the organization to make sure that you collaboratively provide for the companys short- and long-term goals and align them on the product roadmap Make sure that your team is constantly doing the right things, and has a healthy balance of innovation, reducing technical debt and providing maintenance and support Mobile App Conversion Rate for COA and OT Mobile App RPT (Revenue per Booking) for COA and OT Mobile App CSAT Requirements : BTech/BE in Computer Science or equivalent with MBA/PGDM. 4+ years of e-commerce or industry experience; must have excellent relationship skills, a strong customer focus, creativity, and a drive for results. 3+ years of experience building mobile apps on IOS/Android platforms 2+ years of work experience as a product manager or senior product manager Proven experience with full product SDLC, from concept to launch Strong with Data Analysis, Google Analytics, A/B Testing tools including Optimizely a plus. E-commerce or technology startup experience 2 + years experience in an agile environment 2+ years of work experience as a product manager Must be a champion of new innovative ideas that drive competitive parity or superiority. Proven ability to define and execute a successful product roadmap Ability to lead diverse cross-functional teams and continuously fueling innovation to yield a world-class product Develop and manage ongoing business relationships at multiple organizational levels, and work in a dynamic environment. Demonstrated ability to design and deliver both formal and informal presentations to groups of all sizes Excellent analytical abilities; fluency with Microsoft Word, Excel and PowerPoint, demonstrated attention to detail. Strong communicator Comfortable extracting insights from Google Analytics, Optimizely, Hotjar, and other sources to identify customer pain points and opportunities to address Fareportal is seeking a product manager to join our mobile product team. Disclaimer This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Fareportal reserves the right to change the job duties, responsibilities, expectations or requirements posted here at any time at the Companys sole discretion, with or without notice.

Email Marketing Manager Ultrahuman Location : Bengaluru | Job Type : Full-time, Hybrid | Experience : 35 years About Ultrahuman Ultrahuman is a profitable, fast-scaling health-tech company on track for a ~$500M valuation. We are revolutionizing metabolic health through wearable technology, real-time analytics, and powerful digital platforms. Our mission is to help people live healthier, longer, and stronger lives. If youre passionate about the intersection of health, technology, and performance, and want to join a purpose-driven, high-impact team — this is your moment. The Role: What You’ll Do We’re looking for a data-driven and creative Email Marketing Manager to build, optimize, and scale our lifecycle communication strategy—across email & push notifications —to engage, retain, and delight our users. Key Responsibilities Own key email/push notification KPIs including CTR, open rates, retention, engagement, and revenue Develop and execute comprehensive lifecycle marketing strategies Design and optimize automated workflows using platforms like Braze or Iterable Collaborate with cross-functional teams (product, content, design) Monitor and analyze campaign performance metrics to guide A/B testing and continuous improvement Ensure email compliance with regulations like GDPR and CAN-SPAM Innovate with new personalization and segmentation strategies Maintain a proactive marketing calendar Required Qualifications Bachelor’s degree (any field) Preferred Skills & Experience Proficiency in email marketing automation tools (e.g., HubSpot, Salesforce, Leadsquared) Familiarity with Figma and design fundamentals Strong writing skills (long-form and short-form) Understanding of behavioral triggers and user segmentation Analytical mindset and data fluency Strong collaboration and communication abilities Experience in fast-paced B2C environments A Typical Day Start your day analyzing campaign metrics in Braze or Iterable. Join a morning stand-up with product, growth, and creative teams. Design user journeys based on behavior triggers. Collaborate on creative assets with designers. Set up A/B tests. Monitor deliverability and compliance. Brainstorm new formats and share insights with the team. End your day planning optimizations that make a meaningful impact. What You’ll Learn - Work with the leadership of a fast-growing startup -including the CEO and heads of divisions. - Master advanced email marketing strategies, including segmentation, automation, and A/B testing, to drive measurable business results. - Gain hands-on experience with industry-leading email platforms and analytics tools, enhancing your technical expertise. - Build a robust portfolio of successful campaigns, positioning yourself for future leadership opportunities in digital marketing. - Stay ahead of industry trends and best practices, ensuring your skills remain relevant and in-demand as you advance your career. Perks & Benefits Employee Stock Option Plans (ESOPs) – become a shareholder in our growth Complimentary Ultrahuman products Comprehensive insurance (OPD, IPD, maternity) Free meals and snacks Gym membership reimbursement Wi-Fi reimbursement for remote work

Ecommerce Platform Manager About the job We are looking for a driven Ecommerce Platform Manager to optimize the performance and conversion rates of our D2C website. This role will be pivotal in driving revenue growth, enhancing customer experiences, and ensuring the seamless operation of our ecommerce platform. Key Responsibilities: Performance Analysis & Optimization: Conduct in-depth analysis of website performance, user behaviour, and conversion metrics. Identify opportunities for improvement and implement strategies to optimize the customer journey. Develop and execute A/B tests to validate hypotheses and improve conversion rates. Strategic Planning & Execution: Collaborate with the marketing, content, and product teams to develop and implement ecommerce strategies. Manage the optimization roadmap, prioritizing initiatives based on impact and feasibility. Stay up to date with industry trends, emerging technologies, and best practices in ecommerce optimization. Content & Campaign Management: Work closely with the in-house content creation team to ensure that all digital content is optimized for performance. Coordinate the execution of marketing campaigns on the platform, ensuring alignment with overall business objectives. Optimize landing pages, product pages, and other key touchpoints to enhance user experience and drive conversions. Data-Driven Insights: Utilize analytics tools to track and report on key performance indicators (KPIs) and overall ecommerce health. Provide actionable insights and recommendations based on data analysis. Monitor and analyse competitor activities and market trends to identify new opportunities. Qualifications: Exceptional communication and interpersonal skills and fluent in English. MBA in Marketing, Business, Analytics, or a related field. Excellent project management skills and the ability to manage multiple projects simultaneously. Strong analytical skills with the ability to interpret data and make data- driven decisions. Proven experience in ecommerce optimization, digital marketing, or a similar role. Experience with Shopify or other ecommerce platforms is a plus. A proactive, results-oriented mindset with a passion for continuous improvement.

You are an experienced and results-driven Digital Marketing Expert who will be joining our growing team. You should have hands-on experience in Meta (Facebook/Instagram) Ads and Google Ads, along with a strong understanding of digital marketing strategies, campaign optimization, and performance tracking. If you have skills in video/poster creation for marketing campaigns, that will be considered an added advantage. Your key responsibilities will include planning, executing, and managing paid advertising campaigns on Meta (Facebook & Instagram) and Google Ads (Search, Display, YouTube) platforms. You will be responsible for analyzing and optimizing ad performance to maximize ROI and conversion, conducting keyword research, audience targeting, and A/B testing, as well as monitoring and reporting on key campaign metrics and KPIs. Collaboration with the content/design team to create compelling ad creatives is also a part of your role. It is essential for you to stay up-to-date with industry trends, algorithm changes, and best practices to ensure the success of our digital marketing efforts. This is a full-time position requiring at least 3 years of experience in digital marketing. The work location is in person.,

Abalone Artifacts Export is a global wholesale and manufacturing company specializing in metaphysical and lifestyle products. We are currently seeking an Email Marketing Specialist for a full-time on-site role in Ahmedabad. As the Email Marketing Specialist, you will play a key role in creating and managing email marketing campaigns to drive engagement and generate leads. Your responsibilities will include developing email strategies, crafting compelling content, segmenting email lists, and conducting A/B testing to optimize campaign performance. You will also be tasked with analyzing campaign results, utilizing marketing automation tools, and collaborating with the marketing team to align email initiatives with broader marketing goals. To excel in this role, you should possess expertise in Email Marketing Software and Marketing Automation tools, along with strong Lead Generation and Marketing Analytics skills. Exceptional written and verbal communication skills are essential, as well as experience in A/B testing and email segmentation. A detail-oriented approach and a focus on data-driven decision-making will be crucial for success in this position. We are looking for a team player who can collaborate effectively with colleagues and bring a creative approach to email marketing. Previous experience in the marketing field, particularly in email marketing, is preferred. A Bachelor's degree in Marketing, Communications, or a related field is required. If you are passionate about email marketing and have the skills and qualifications we are looking for, we invite you to apply for this exciting opportunity with Abalone Artifacts Export.,

As a talented designer, you will have the opportunity to contribute to a wide range of projects across various mediums. You will be responsible for creating digital assets that resonate with the marketing campaigns" aesthetics and maintain consistency throughout different channels. Your role will involve supporting the planning and execution of designs for marketing automation campaigns, encompassing email, social media, and PPC. By utilizing custom CSS and styling techniques, you will craft visually appealing templates for landing pages and emails that reinforce the brand's messaging. In addition to digital assets, you will also be involved in enhancing onsite creatives through A/B testing and improved UX design to enhance user engagement. Your creativity will extend to designing both dynamic and static banners for platforms such as Google Display Network and other third-party networks. Furthermore, your expertise will be utilized in the development of websites, where you will contribute to wire-framing and UX design efforts. Additionally, you will have the opportunity to showcase your skills in designing printed materials like collateral, signage, and print ads. This role is available in multiple locations, including Chennai, Salem, Coimbatore, Tirunelveli, and Madurai, offering you the chance to contribute to the technology industry in India on a full-time basis.,

About Times Internet Times Internet is dedicated to creating premium digital products that simplify and enhance the lives of millions. As India's largest digital products company, we have a significant presence across various categories, including News, Sports, Fintech, and Enterprise solutions. Our portfolio includes market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig, and Times Mobile, among many more. Each of these products is meticulously crafted to enrich experiences and bring individuals closer to their interests and aspirations. We are fueled by the excitement of exploring new possibilities and are dedicated to introducing innovative products, ideas, and technologies to help individuals maximize the potential of every day. Join us on this journey and contribute to taking us to the next level! About the Business Unit TOI stands as India's largest and most influential news publisher in English. Our mission is to inform and actively engage individuals to drive progress at both local and national levels. We provide the latest news, analysis, and videos covering current affairs, business, entertainment, sports, lifestyle, and culture on a daily basis. About the Role We are seeking a design leader who can skillfully balance strategic thinking with hands-on execution to revolutionize how millions of Indians consume news daily. In this role, you will oversee and lead an established design team while spearheading innovation through AI-native design practices. Key Responsibilities Strategic Leadership: - Define and evolve the design vision for India's largest digital news platform. - Collaborate with Product, Engineering, and Editorial teams to create user experiences that enhance engagement and retention. - Lead the transformation of the design team into an AI-native organization by leveraging cutting-edge design tools and methodologies. - Establish design systems and processes that can scale across web, mobile apps, social media, and newsletters. - Make data-informed design decisions through user research and analytics. - Present design strategies and outcomes to senior leadership. Hands-on Design: - Lead by example through direct involvement in high-impact design projects. - Develop and refine UI/UX designs for critical user journeys. - Oversee user research to gain deep insights into our 10M+ daily users. - Prototype and validate new concepts aimed at improving user engagement. - Review and guide design work to uphold exceptional quality standards. What You'll Own - Complete design lifecycle from research to implementation across all digital platforms. - Design team development, mentorship, and performance management. - Cross-functional collaboration with Product, Tech, Editorial, and Marketing teams. - Design operations including tools, processes, and best practices. - Innovation pipeline for AI-powered design capabilities. What We're Looking For Must-Have Qualifications: - 5-8 years of experience in digital product design, with at least 2-3 years in a leadership role. - Proven track record in consumer-facing digital product companies, preferably content platforms, media, or high-traffic applications. - Strong portfolio showcasing UI/UX excellence and strategic design thinking. - Expertise in modern design tools (Figma, Sketch, Adobe Creative Suite) and proficiency in AI-powered design tools. - Experience in conducting user research and translating insights into design solutions. - Bachelor's degree in Design, HCI, or related field (Master's preferred). Critical Skills: - Exceptional visual design sense with a profound understanding of typography, color theory, and layout principles. - Strong UX thinking with the ability to simplify complex information hierarchies. - Data-driven mindset with experience in A/B testing and design metrics. - Excellent communication skills to effectively articulate design decisions to diverse stakeholders. - Leadership experience in building and scaling design teams. - Hands-on approach with the ability to delve deep into design details as needed. What Would Make You Stand Out - Experience in news media or content-heavy digital platforms. - Track record of designing for Indian users and understanding local user behaviors. - Expertise in designing for multiple platforms with responsive and adaptive approaches. - Knowledge of accessibility standards and inclusive design practices. - Experience with motion design and micro-interactions. - Published articles, talks, or thought leadership in design. What We Offer - Opportunity to impact how millions consume news daily. - Work with cutting-edge AI design tools and methodologies. - Collaborative environment with some of India's best product and tech minds. - Career growth within Times Internet Limited's diverse portfolio. - Comprehensive benefits including health insurance, learning allowances, and more. Work Arrangement Location: Noida Working Mode: On-Site How to Apply If you are passionate about crafting experiences that inform and engage millions while building an AI-native design culture, we would love to hear from you. Please submit: - Your updated resume. - Portfolio showcasing your best work (with case studies demonstrating your process). - A brief note on your vision for the future of news consumption design. The Times of India is an equal opportunity employer committed to building a diverse and inclusive team.,

The Staff ML Scientist position at Visa offers a unique opportunity to engage in cutting-edge Applied AI research within the realm of data analytics. As a key member of the team, you will play a pivotal role in driving Visa's strategic vision as a leading data-driven company. Your responsibilities will involve formulating complex business problems into technical data challenges, collaborating closely with product stakeholders to ensure the practicality of solutions, and delivering impactful prototypes and production code. You will have the chance to experiment with various datasets, both in-house and third-party, to evaluate their relevance to business objectives. Moreover, your role will encompass building data transformations for structured and unstructured data, exploring and refining modeling and scoring algorithms, and implementing methods for adaptive learning and model validation. Your expertise in automation and predictive analytics will be instrumental in enhancing operational efficiency and performance monitoring. In addition to your technical skills, you will be expected to possess a strong academic background and exceptional software engineering capabilities. A proactive and detail-oriented approach, coupled with excellent collaboration skills, will be essential for success in this role. This is a hybrid position, allowing for a flexible work arrangement that combines remote work and office presence. The expectation is to work from the office 2-3 set days per week, with a general guideline of being in the office at least 50% of the time based on business requirements. Qualifications: - 8 or more years of work experience with a Bachelors Degree or an Advanced Degree - Proficiency in modeling techniques such as logistic regression, Nave Bayes, SVM, decision trees, or neural networks - Ability to program in scripting languages like Perl or Python, and programming languages such as Java, C++, or C# - Familiarity with statistical tools like SAS, R, KNIME, and experience with deep learning frameworks like TensorFlow - Knowledge of Natural Language Processing and working with large datasets using tools such as Hadoop, MapReduce, Pig, or Hive - Publications or presentations in recognized Machine Learning and Data Mining journals/conferences would be advantageous Join Visa as a Staff ML Scientist and contribute to pioneering advancements in Applied AI research that drive innovation and shape the future of data analytics.,