1. Execute market activations, sampling and BTL initiatives 2. Ensure deployment of POSM materials as per visibility plan 3. Track competition and gather market intelligence 4. Coordinate closely with respective regional sales teams. Required Candidate profile ZME is for the execution of trade marketing initiatives at the regional level. It is expected to ensure timely implementation of in-market activations, visibility drives, and promotional programs.
Marketing Manager (Trade&Shopper) is to drive trade & shopper marketing across GT, MT & HORECA. Plan promotions, deploy POSMs, collaborate with sales on launches, monitor ROI & trade spend to boost brand visibility and sales at point of purchase. Annual bonus Health insurance Provident fund Food allowance