3.0 - 6.0 years

30 - 45 Lacs

Noida, Ghaziabad, New Delhi

Work from Office

Key Responsibilities: - Driving the fast growing business of e-commerce and delivering the overall business for the channel - Engaging with the Key Customers by building strong business relationship to develop and deliver JBP - Planning and implementing the 6P Strategy with the customers - Engaging with Brand and Digital teams to integrate and implement the brand strategies online - Engaging with the field/ operations team to ensure business deliveries - Explore Potential business formats and stay on trend on ever evolving trends - Identifying impactful insights through engagement with platforms and using analytics tools Job Context & Challenges (Indicate type and complexity of the challenges) : eCommerce is a fast growing Channel and very dynamic, Dabur is taking ambitious goals on eCommerce and want to develop it as the fastest growing business to reach two digit % contribution in next few years. The role requires strong cross functional engagement within CP and with the Platform to be able to create new opportunities. Critical to build understanding of eCommerce understanding for the larger teams so that they can support the business. Functional linkages (Indicate the frequency and nature of linkage ) Internal: Brand Managers, Regional Managers, Customer development managers, commercial team, Area Managers, Analysts, eCommerce team, Digital Marketing, etc. External: Customers ( all functions), Stockists, Vendors/ 3P Agencies, Marketing agencies, ecommerce agencies Key Accountabilities (A collection of duties and/or responsibilities assigned) : Accountability : - Related Activities - Sales and Shares Targets - Achieving Customer Level and category-level sales values to deliver the Net Sales planned for the year - Deliver higher share than offline for all our categories - Customer Engagement - Continuous engagement with the customers, driving JBP and T2T engagement with them. Managing Customer Claims and processing them in timely manner. Executing the 6P Strategy - Ensuring all the 6P's are implemented as aligned in the quarterly Grids including Promotions, activations, Content, pricing, visibility implementation - Analytics and Sharing Best Practices - Sharing of learning's and best practices to build Future ready organization - Using the Offtakes and results of activations to build a strong CP Learning on what works and what doesn't - Using tools to identify insights to build long term plans - Identify new models that are developing in the ecommerce market and share with larger organization - Promo & Budget Planning - Planning Customer level spends and ensuring P&L at customer level is maintained - Operational efficiencies - Owning Customer level Commercial business planning(CBP) to ensure stock planning is done - Engaging with Field / operations team to ensure smooth delivery of business - Working with CSNL for transition to Direct and managing Direct deliveries Qualification: MBA in Marketing/Sales from a Tier 1 Institute Engineer from Tier 1 /Tier 2 Institute with practical exposure, experience and knowledge of the Sales (P&L). Location: Kaushambi Ghaziabad, Noida, Delhi

Posted 1 month ago

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Key Account Manager Dabur India Limited

4.0 - 8.0 years

0 Lacs

ghaziabad, uttar pradesh

On-site

The role involves driving the fast-growing e-commerce business and ensuring the overall success of the channel. You will engage with key customers to build strong relationships and develop Joint Business Plans (JBP). Planning and implementing the 6P Strategy with customers will be a key responsibility, ensuring alignment with quarterly Grids for promotions, activations, content, pricing, and visibility. Collaboration with Brand and Digital teams will be necessary to integrate and execute brand strategies online. Working closely with the field and operations teams is essential to ensure seamless business deliveries. You will be expected to explore new business formats and stay updated on evolving trends. Identifying impactful insights through platform engagement and analytics tools will be crucial for decision-making. Promo & Budget Planning, as well as customer-level spend planning, are integral parts of the role to maintain profitability at the customer level. Ownership of Customer level Commercial business planning (CBP) for stock planning and coordination with the field/operations team for smooth business delivery will be part of your responsibilities. Collaborating with CSNL for the transition to Direct and managing Direct deliveries will also be a focus area. Qualifications required for this role include an MBA or equivalent from a reputable institute, along with a minimum of 4 years of post-qualification experience in General Trade/Modern Trade/E-commerce, preferably in consumer products/FMCG. We are an Equal Opportunity Employer, valuing diversity in our workforce to effectively operate in the diverse business environment we serve.,

Posted 1 month ago

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