1 5P Strategy Jobs

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Colgate-Palmolive logo
Real Estate Manager Colgate-Palmolive

2.0 - 6.0 years

0 Lacs

maharashtra

On-site

You will be responsible for developing and leading the Customer Marketing strategy for a specific Retail Environment (RE). Your key responsibilities will include: - Developing trade segmentation and Go to Market Strategy. - Coordinating with Customer Development and Consumer Insights group to come up with relevant consumer/shopper segmentation. - Leading shopper insight development and application by RE. - Working in conjunction with Consumer Marketing and Consumer Insights to develop research programs: building expertise for the retail environment, general shopping behavior, and category-specific behavior. - Designing an effective 5P strategy for the RE which drives share gains in the categ...

Posted 2 months ago

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