Job Title: Marketing Manager Location: Meerut (On-site) Employment Type: Full-Time About ZAP Cricket: ZAP Cricket is one of India’s fastest-growing cricket equipment brands, built on the foundations of innovation, premium quality, and performance. We’re looking for a dynamic Marketing Manager to lead our brand’s growth across influencer campaigns, retention marketing, social media, and marketplace performance. Role Overview: As Marketing Manager, you’ll be responsible for driving growth through influencer marketing, player partnerships, retention campaigns (email, WhatsApp, SMS), and marketplace performance (Amazon, Flipkart). Key Responsibilities: Influencer & Player Marketing - Build strong relationships with cricket influencers and content creators. - Identify and onboard professional, club-level, and grassroots players as brand partners. - Drive UGC, match exposure, and product advocacy. Social Media Marketing - Own the Instagram, Facebook, and YouTube strategy and execution. - Manage the content calendar, coordinate creatives, and ensure high engagement. - Track performance and continuously optimize content mix. Retention & Automation - Develop and run high-converting flows via WhatsApp, email, and SMS using tools like Bitespeed, AiSensy, Kasplo, etc. - Plan and execute product drops, cart abandonment sequences, reactivation campaigns, and customer segmentation. Amazon & Marketplace Growth - Plan monthly marketing campaigns on Amazon and Flipkart with the E-commerce team. - Coordinate A+ content, creative banners, videos, and keyword-rich copy. - Track and improve product discoverability, CTR, and conversion rates on listings. - Sync influencer/product campaigns with Amazon visibility strategy. - Monitor review generation and customer feedback loops. Campaign Planning & Reporting - Create 360° launch campaigns with clear goals, budgets, and deliverables. - Monitor weekly performance across all touchpoints (D2C, Amazon, Social) and share actionable insights. Requirements: - 2–5 years of experience in digital or brand marketing (D2C, sports, or eCommerce preferred). - Prior experience in handling Amazon/marketplace performance is a big plus. - Strong execution skills in influencer marketing, social media, and retention campaigns. - Familiarity with Shopify, Meta Ads Manager, and marketplace ad tools is a bonus. - A love for cricket and familiarity with the ecosystem is highly valued. - Must be based in or willing to relocate to Meerut. Why Join ZAP Cricket? - Shape the brand voice of one of India’s most exciting cricket brands. - Drive growth across D2C, marketplaces, and social. - Be part of a high-ownership, fast-paced environment that loves the game. To Apply: Send your resume and portfolio to bhavya@zapcricket.com We’re looking for someone who doesn’t just market, but lives cricket.
We’re Hiring: Sales Specialist at ZAP SPORTS Location: [Meerut] Employment Type: Full-Time About ZAP SPORTS ZAP SPORTS is a premium cricket gear manufacturing company, recognized for its craftsmanship in English Willow cricket bats, full cricket kits, and accessories. With innovation and quality at the core, we are on a mission to deliver world-class cricketing experiences across the globe. Role Overview We are seeking a Sales Agent with expertise in email outreach, cold calling, and creative sales strategies. The ideal candidate is a proactive communicator who can identify new opportunities, connect with clients, and drive revenue growth for the brand. Key Responsibilities • Generate new leads through email campaigns and cold calling. • Develop and implement creative marketing and sales ideas to boost conversions. • Build and maintain strong relationships with clients, retailers, and distributors. • Understand customer needs and recommend appropriate ZAP SPORTS products. • Track sales performance and prepare regular reports. • Collaborate with the marketing team for campaign execution. Requirements • Prior experience in sales, telecalling, or email outreach. • Strong communication, negotiation, and interpersonal skills. • Ability to work independently and deliver on sales targets. • Creative thinker with a passion for sales and marketing. • Knowledge of sports industry (especially cricket) will be an added advantage. What We Offer • Competitive salary with performance-based incentives. • Growth opportunities within a rapidly expanding sports brand. • Dynamic, sports-driven, and entrepreneurial work culture. • Chance to be part of a global cricket gear movement. 📩 How to Apply: Send your CV and a short cover note to [bhavya@zapcricket.com] with the subject line “Application – Sales Specialist at ZAP SPORTS”.
ZAP Cricket is seeking an enthusiastic Influencer and Social Media Specialist to enhance our brand presence across social media platforms and build strong relationships with influencers in the cricket community. The ideal candidate will drive our social media strategy, manage influencer partnerships, and create engaging content to boost brand awareness and engagement. Key Responsibilities • Influencer Marketing: ◦ Identify, engage, and manage relationships with cricket influencers and brand ambassadors. ◦ Develop and execute influencer campaigns to promote ZAP Cricket products. ◦ Monitor and evaluate the performance of influencer partnerships to ensure alignment with brand goals. • Social Media Strategy: ◦ Develop and implement a comprehensive social media strategy across platforms such as Instagram, Facebook, Twitter, and YouTube. ◦ Create and curate compelling content that resonates with the cricket community. ◦ Engage with followers, respond to comments, and build an active online community. • Content Creation & Management: ◦ Collaborate with the creative team to produce high-quality visuals, videos, and other multimedia content. ◦ Schedule and manage content calendars to ensure consistent and timely posting. ◦ Optimize content based on performance metrics and trends. • Analytics & Reporting: ◦ Track and analyze social media performance using analytics tools. ◦ Generate reports on key metrics and provide insights to optimize future campaigns. ◦ Stay updated on industry trends and best practices to enhance social media effectiveness. Qualifications • 2-4 years of experience in influencer marketing and social media management. • Strong understanding of social media platforms, algorithms, and trends. • Proven experience in managing influencer relationships and social media campaigns. • Excellent communication, creative, and organizational skills. • Passion for cricket and familiarity with the cricket community. Benefits • Competitive salary with performance bonuses. • Flexible working environment with hybrid/remote options. • Opportunity to work with a dynamic and passionate team in the sports industry. • Employee discounts on ZAP Cricket products. How to Apply Send your resume and portfolio/links to your previous work to bhavya@zapcricket.com.