Fashion Director – Creative Leadership 📍 Remote | Chennai, India 💼 Senior Creative Role | Flexible Engagement + Equity Compensation About Yugram Yugram is a UK-based emerging fashion-tech platform where luxury meets intelligence. At the intersection of AI, digital media, and high fashion, we produce cinematic editorials, fashion films, and interactive visual experiences that showcase designer apparel, luxury accessories, and curated lifestyle aesthetics. We’re not just building campaigns — we’re shaping a new era of digital fashion experience. The Role We are seeking a Fashion Director to lead the creative and styling direction for Yugram. This role is central to defining how the platform visually communicates luxury, culture, and innovation. You will work closely with our creative and production leads to set the tone for fashion editorials, model casting, and campaign aesthetics while ensuring our storytelling remains cinematic, cutting-edge, and culturally relevant. This is a rare opportunity to guide the fashion identity of a platform at the forefront of luxury + technology. Responsibilities Define and own Yugram’s fashion direction across campaigns, shoots, and digital showcases Develop styling vision, lookbooks, and moodboards that align with luxury aesthetics Collaborate with models, stylists, and production leads to bring editorial stories to life Curate wardrobe selections, accessories, and brand alignments Provide strategic input into casting and talent development Research and interpret global fashion trends into storytelling narratives Guide both physical shoots and AI/digital-first productions with equal vision Represent Yugram’s creative voice in collaborations with designers, brands, and media Ideal Candidate Proven experience in fashion direction, editorial styling, or luxury brand campaigns Strong creative vision and the ability to set visual identity at a brand/platform level Deep knowledge of luxury aesthetics, styling, and fashion history Collaborative leadership style, with experience managing creative teams or productions Comfortable with digital tools, AI-enhanced workflows, or future-forward fashion formats Entrepreneurial mindset — thrives in building and shaping something new Bonus Points: Established network in global fashion (designers, stylists, photographers, models) Background in high-end editorial, fashion magazines, or runway productions Interest in experimental fashion: digital couture, AR/VR, AI-driven visuals What You’ll Gain Creative leadership and ownership of Yugram’s fashion identity Competitive compensation (project-based / consulting) + equity options for long-term engagement Global exposure through Yugram campaigns, features, and editorial projects Portfolio and industry visibility at the intersection of fashion and technology Opportunity to build a legacy platform in luxury fashion-tech How to Apply Apply via our official form: Yugram Creative Application Form – https://forms.gle/EuGARkiBPzHgQdFo6 Or send your vibes to: hi@yugram.com Note: Yugram operates under EU/UK GDPR standards. All applications are confidential.
Company: Yugram Industry: Fashion / Tech / Luxury / Digital Media Location: Remote & On-Site (Depends on Project/Concept) Type: Project-Based About Yugram Yugram is a UK based emerging fashion-tech platform where luxury meets intelligence. At the intersection of artificial intelligence, digital media, and high fashion, we produce cinematic editorial campaigns, fashion films, and interactive visual experiences that showcase designer apparel, luxury accessories, and curated lifestyle aesthetics. Our platform leverages advanced creative tools and AI workflows to reimagine storytelling for the next generation of fashion consumers and creators. Overview We are seeking freelance fashion models to collaborate on upcoming editorial productions, digital campaigns, and AI-enhanced visual showcases. This includes still photography, motion content (short-form video), and concept-driven fashion storytelling aligned with Yugram’s visual direction and brand identity. Selected talent will represent contemporary and luxury aesthetics across apparel, accessories, and premium fashion goods. Shoots may take place remotely with creative direction or on-location in select cities, depending on campaign scope. Responsibilities Pose for fashion editorials, concept-driven lookbooks, and branded campaigns Collaborate with creative directors, stylists, and production leads to achieve intended visual outcomes Participate in both still and video shoots (e.g., Reels, fashion films, editorial cutdowns) Represent luxury fashion brands and products with professionalism and strong visual presence Adhere to direction for remote shoots where applicable, including styling, framing, and lighting guidance Contribute to the creative process when needed, including moodboarding, test shoots, or live concept briefings Ideal Candidate Strong camera presence and adaptability to different visual styles — cinematic, editorial, minimal, or experimental Comfortable modeling luxury apparel, accessories, and statement pieces Ability to take direction remotely and deliver self-taped content where required Open to working with AI-enhanced or tech-assisted creative workflows Professional, punctual, and respectful of collaborative creative processes Any experience in fashion, editorial, or commercial modeling (agency signed or freelance) Bonus: Experience in digital-first or tech-integrated shoots (e.g., AR/VR, AI filters, digital fashion overlays) Compensation & Credits Compensation commensurate with experience and project scope Featured placement in Yugram campaigns across web, social, and media platforms Portfolio usage permitted (with credit) Creative exposure through our editorial and fashion-tech network How to Apply: Apply here & submit our official form: Yugram Model Application Form : https://forms.gle/UCz4BFzibtVk4ejZ7 Include: Basic info & portfolio/Instagram 3–5 recent images (headshot, full body, editorial if available) Any additional media (reels, moodboard, cover letter) or send your whole vibe to hi@yugram.com Note: We are a EU/UK GDPR-compliant organization. By applying, you agree to our casting and content policies.