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Growth Lead - Rural Marketing & Demand generation || B2B Startup || Upto 18lpa Talentiser

3.0 - 6.0 years

0 Lacs

mumbai, maharashtra, india

On-site

About the Role The role involves running funnel, CAC, and cohort analyses using GA4, Looker, or Amplitude, and creating an experimentation engine to A/B test vernacular WhatsApp flows, landing pages, and offers. Responsibilities Build data-driven growth loops across farmers, labour contractors, and buyers. Run funnel, CAC, and cohort analyses using GA4, Looker, or Amplitude. Create an experimentation engine: A/B test vernacular WhatsApp flows, landing pages, and offers. Implement attribution and tracking systems across CRM, UTMs, and campaign tagging. Design and optimise campaigns across WhatsApp, IVR, SMS, Meta Ads, YouTube, and rural influencers. Own lifecycle journeys: onboarding, engagem...

Posted 3 months ago

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