Visual Designer - Brand & Storytelling

Role Overview: You will be working as a Visual Designer at MrMed.in, India's largest online specialty pharmacy. Your role will involve creating emotionally engaging videos, graphics, and visual stories for various campaigns, social media, and brand marketing. Collaborating with the copywriter and content writer to visually enhance narratives and brand messages will also be a key part of your responsibilities. Additionally, you will be editing and producing UGC-style content, short-form videos, and testimonial stories, ensuring they feel authentic and relatable. Conceptualizing and executing visual storytelling ideas that deepen the emotional connection with the audience will be essential in this role. Key Responsibilities: - Create emotionally engaging videos, graphics, and visual stories for campaigns, social media, and brand marketing. - Collaborate with the copywriter and content writer to visually enhance narratives and brand messages. - Edit and produce UGC-style content, short-form videos, and testimonial stories that feel authentic and relatable. - Design creative assets for ads, social media posts, landing pages, brand videos, and campaigns. - Conceptualize and execute visual storytelling ideas that build a deeper emotional connection with the audience. - Ensure all visuals align with MrMed's brand identity, tone, and storytelling framework. - Continuously explore trends in UGC, motion graphics, and digital storytelling to keep the brand visually fresh and relevant. - Collaborate with marketing and design teams to ensure all deliverables meet campaign objectives. Qualifications Required: - Bachelor's degree in Design, Visual Communication, Multimedia, or related field. - 2-5 years of experience in graphic design and video editing, preferably in healthcare, D2C, or digital-first brands. - Proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator) or equivalent tools. - Strong understanding of UGC content creation, visual trends, and social media aesthetics. - Ability to transform written content into compelling visual experiences that evoke emotion and drive engagement. - A natural sense of storytelling from concept to execution across video and graphic formats. - Knowledge of aspect ratios, platform-specific video formats, and visual pacing for digital media. - Excellent time management and attention to detail. Additional Company Details: MrMed.in is committed to making critical and life-saving medicines more accessible and affordable. The company's mission extends beyond commerce and focuses on creating trust, empathy, and awareness through impactful stories in healthcare.,