About TripleDart TripleDart is a fast-growing GTM agency helping SaaS brands accelerate pipeline and revenue across Paid Media, ABM, and Creative. We work as a true extension of our client’s GTM orgs—deeply embedded, accountable, and performance-obsessed. Clients like Clevertap, Freshworks, and FactorsAI trust us to drive high-velocity growth across the US, EMEA & APAC. As we scale, we’re hiring a LinkedIn & ABM Strategist to take charge of 3–4 key client accounts —owning strategy, campaign execution, ABM orchestration, reporting, and retention. Your Role You’ll lead the full-funnel LinkedIn and ABM motion—from account list curation to multi-channel campaign rollout to pipeline measurement. Key Responsibilities Strategy & Planning Build and validate ICP-focused account lists using LinkedIn Sales Nav, ZoomInfo, Clay, and Clearbit. Define ABM GTM motions tailored to funnel stages (1:Many, 1:Few, 1:1). Map channel mix across LinkedIn Ads, paid search, programmatic, retargeting, outbound/email, and sales enablement. Execution & Campaign Management Launch and manage LinkedIn paid campaigns—TOFU to BOFU across ad formats (conversation, lead gen, retargeting). Set up nurture cadences using HubSpot/Salesforce flows + enable outbound playbooks via Apollo/Outreach. Personalize messaging using dynamic content and AI-generated copy (ChatGPT, Jasper, http://Copy.ai, etc.). Collaborate with the creative team to deliver on-brand, scroll-stopping creatives and landing pages. Analytics & Reporting Track impact from account engagement MQLs SQLs pipeline revenue using HubSpot, Salesforce, Segment, GA. Maintain clean campaign hygiene and CRM attribution models. Share weekly/monthly client performance decks with actionable insights and next steps. Client Management & Retention Own 3–4 client accounts, acting as the strategic lead, supported by internal media/creative resources. Lead weekly client calls, ensuring transparent performance discussions and roadmap alignment. Focus on long-term retention (12+ months) by driving continuous results, experimentation, and stakeholder trust. You’ll Thrive If You Have 3–6 years of experience in B2B SaaS marketing with a strong focus on LinkedIn Ads and ABM execution. Strong knowledge of HubSpot and/or Salesforce for CRM & funnel tracking. Hands-on experience with tools across the ABM tech stack, including: CRM/Marketing Automation: HubSpot, Salesforce, Marketo, Pardot Intent & Enrichment: G2, Bombora, Clearbit, ZoomInfo Predictive & Targeting: 6sense, Demandbase Sales Enablement: Vidyard, Highspot Analytics: Segment, GA, Tableau, Power BI Ability to scrape, enrich, and segment high-fit account lists from various sources. Comfort using AI tools to scale creative/copy production. Strong written/verbal communication—comfortable driving client discussions independently. Proven experience retaining client accounts for 12+ months through strategy and results. KPI Expectations Successfully manage 3–4 SaaS client accounts. Ensure minimum 12-month client retention by owning strategy, execution & reporting end-to-end. Achieve consistent pipeline impact—measured by SQLs, deal value, and revenue contribution. Why TripleDart? Join a team that’s rewriting how SaaS GTM is done—performance-first, agile, deeply integrated. Direct ownership, fast experimentation, and cross-functional collaboration built-in. Flexible remote environment with high-impact growth opportunities. Work with fast-moving SaaS brands across US, EU, APAC markets.
About Us At TripleDart , we are cognizant of solving complex performance marketing problems for SaaS companies. We demonstrate this at work by choosing our clientele wisely. We tend to have a soft corner for clients who share our values by promoting flexibility and accountability. Currently, our portfolio includes a profound range of 100+ VC-backed SaaS companies. Beyond work, we'd boast about our culture and how we live by the 'People First' mantra. One of the ways we act out our culture amidst the team is by having a strict no-tolerance policy towards micromanaging and by paying fair compensation to all our resources so that no one in the organization makes any less than what they truly deserve. We have been experiencing unprecedented growth in the near past and genuinely need your expertise to fulfill our vision. Job type : Full-time; On-site (Bangalore) Key Responsibilities Create visually compelling assets for websites, landing pages, social media, paid ads, and presentations. Work closely with content strategists, developers, and marketing teams to bring ideas to life. Maintain consistency across all visual materials in line with client brand guidelines. Translate complex SaaS ideas into simple and visually appealing graphics. Collaborate on creative direction and push forward new ideas for visual storytelling. Iterate quickly based on feedback and performance metrics. Requirements 2–6 years of experience in visual/graphic design (SaaS or B2B experience is a big plus). Strong portfolio showcasing a range of digital design work (especially for SaaS brands). Proficiency in tools like Figma, Adobe Creative Suite (Photoshop, Illustrator, After Effects), and Canva. Understanding of responsive web design, UI/UX basics, and modern design trends. Experience designing for performance marketing and growth-driven content is a plus. Strong attention to detail and an eye for clean, minimal, yet effective design Nice to Have Familiarity with Lottie, motion graphics, or video editing. Experience using tools like Notion, Slack, Clickup, or Asana. Ability to understand marketing goals and translate them visually.