The Chakki Co.

About the job: A. Content Creation: 1. Plan, shoot, and edit high-quality Instagram Reels showcasing products, recipes, behind-the-scenes, customer testimonials, and brand story. 2. Develop trendy, relatable, and educational short-form videos in line with the brand's tone (fresh, authentic, and warm). 3. Ideate and execute monthly content calendars aligned with marketing campaigns and product launches. B. Brand Storytelling: 1. Translate The Chakki Co.'s core values into visual narratives that resonate with a modern audience. 2. Create engaging voiceovers, captions, and hooks for content. 3. Highlight the sourcing, making, and uniqueness of our products. C. Social Media Support: 1. Collaborate with the marketing team to optimize content for reach, engagement, and conversions. 2. Stay updated with Instagram trends, audio, and content formats. 3. Suggest and experiment with content styles to boost organic visibility. D. Product & Lifestyle Shoots: 1. Conduct or direct mini product/lifestyle shoots (at store, kitchen, markets, or farms). 2. Capture raw, real moments that showcase our team, customers, and processes. Who can apply: Only those candidates can apply who: have minimum 1 years of experience Salary: ₹ 2,40,000 /year Experience: 1 year(s) Deadline: 2025-09-24 23:59:59 Other perks: Informal dress code, 5 days a week Skills required: Photography, Canva, Shopify and Instrument Handling About Company: The Chakki Co is dedicated to provide high-quality and wholesome food products, offering a range of fresh and homemade delights. With a deep commitment to our customers, we take pride in delivering exceptional products that cater to their discerning tastes and nutritional needs. Our product lineup includes made-to-order atta (flour), masalas (spice blends), cold-pressed oils, pickles, dry fruits, and pulses, all carefully crafted in small batches with the finest ingredients and traditional techniques. At The Chakki Co, we believe in the power of nature's goodness and strive to provide products that are not only delicious but also nourishing. With a focus on freshness, authenticity, and health-consciousness, we aim to redefine the way people experience food. Join us on our humble journey as we bring the essence of homemade goodness to every household, promoting a healthier and more flavourful lifestyle. Connect with us and discover the true joy of wholesome eating.