Company Description We are focused on recreating nostalgia for millennials and genz. Be part of a brand with a heart, we're not just selling snacks; we're reviving memories. Work closely with the founding team and make your mark on CX strategy. We’re just starting out, there’s lots of room for growth and an opportunity to shape how India shops for nostalgia Role Description CTC: 3.5-5 LPA 5 days WFO, Sat WFH. 6 days working Engage with customers across platforms (WhatsApp, email, Instagram DMs, webchat) and resolve queries with empathy and accuracy Support inbound and outbound B2B sales conversations – especially around festive orders, corporate gifting, or custom bulk requests Collaborate with ops and fulfilment teams to track order status, returns, replacements, and escalate exceptions Document recurring queries and customer feedback to improve internal workflows Work closely with our AI team to train the conversational chatbot — feeding it real dialogues and improving its tone, relevance, and fallback logic Maintain a warm, brand-aligned tone in every interaction (we’re all about nostalgia, simplicity, and thoughtfulness) Study user behaviour on our website, and test thesis to improve Conversion Rate Qualifications 1–3 years in a customer-facing role (D2C brand or startup experience a plus) Strong written and verbal communication in English and Hindi (Hinglish) Comfort with tools like Shopify, Freshchat/Interakt, and Google Sheets Bonus: Experience working with AI training datasets or chatbot tools Genuinely enjoys solving problems and connecting with people Organized, calm, and thoughtful under pressure
We are focused on recreating nostalgia for millennials and genz. Be part of a brand with a heart, we're not just selling snacks; we're reviving memories. Work closely with the founding team and get to have your imprint on how users purchase from us. We’re just starting out, there’s lots of room for growth and an opportunity to shape how India shops for nostalgia. Responsibilities CTC: 6-9 LPA 6 days working: Mon-Fri from office, Sat wfh As our Assistant Product Manager, you’ll be the owner of everything that happens once a user lands on our website. From understanding what they click, to why they drop off, to how we can increase conversions and make their journey smoother — this role is a blend of product thinking, analytics, user psychology, and visual content. End-to-end ownership of Shopify storefront experience Analyze user behavior via tools like Hotjar, GA4, Clarity, and Shopify analytics to uncover friction points and drop-offs Drive and execute conversion rate optimization (CRO) experiments across homepage, product pages, and cart Plan and implement A/B tests — new CTAs, layout changes, mobile optimizations, pricing tests, etc. Create and manage content and basic graphics (via Canva, ChatGPT) to keep the site fresh, seasonal, and story-driven Work with devs/designers for deeper UX/UI upgrades as needed Own website merchandising: collections, bundles, banners, popups, offer integrations Sync with marketing & operations to ensure website flows align with campaigns and real-time inventory Qualifications 4+ years of experience working in the product or related team Hands on experience managing a Shopify website Working knowledge of GA4, Hotjar/Clarity, A/B testing tools, and Shopify apps Eye for clean design, UX thinking, and persuasive copy Knack for identifying and solving user friction with data and empathy. Must be comfortable dealing with data & numbers Curious, experimental, and detail-oriented — you're always testing, learning, and iterating
Company Description We're all about taking you back to your maa's kitchen, the place from where you have some of your fondest memories and knew you could trust completely. We're doing Indian ethnic snacks & sweets with clean ingredients - the ones we'd typically use in our home kitchens. We offer healthier choices in terms of better quality ingredients (no palm oil, no preservatives) and superfood blends (raagi mathri, jowar nan-khatai cookie, etc.) so that they can continue enjoy their favourite snacks without the guilt. About the Role We manufacture everything in-house at our own factory (4000 sq ft) based in Delhi (Lawrence Road Industrial Area). This is a full time on-site role where you'll be overseeing the ops of the company. You'll be responsible for every single batch of product that goes out to the users. Everything from raw material planning, stock keeping, cost management, manpower planning, production plan, quality testing, product shelf life management, packaging oversight, delivery and dispatch coordination, etc. would be a part of your scope. Of course there'll be several people in the team who you'd be overseeing towards the achievement of these objectives. As co-founder you are going to be involved in other affairs of the company as well, but these would be the key areas aligned with you. Decisions You'll Be Making Planning ahead - how many people do we need? Planning hiring, retention, and growth for our blue collar talent. Everything related to management of the production personnel. How to improve shelf life? Working with food consultants, food technologists, karigars, etc. to improve shelf life of the product on an ongoing basis - all while keeping it clean. Which vendors should we buy from? Working on product costing, and deciding what to buy from where to optimize cost without compromising on standards. Which products to outsource vs make in-house? Uphold our standards with any contractors we might choose to work with. What should the production plan look like this week? Keep in mind the daily sales trend, plan ahead of time, to avoid over and under stocking. When an order comes, we should be stocked. How can we innovate further on our packaging to ensure that the product reaches the users safely? Users trust us to get their products right to them. How do we ensure that happens every single time. Maintaining and reviewing cost, wastage, production on a regular basis to ensure we're running a tight ship. Qualifications 7+ years of working experience Experience working in the food industry. Experience with the type of products we do would be a huge plus Direct experience managing blue collar workers Strong with numbers and ability to manage multiple moving pieces together Should have previously led a team in an operational setup Ability to communicate well with all team members and keep members in sync Compensation, Equity No salary to begin with. All founders would mutually decide when would be a good time to start drawing salaries. Definitely not before achieving break even. Up to 10% equity depending on the experience.
Company Description We're all about taking you back to your maa's kitchen, the place from where you have some of your fondest memories and knew you could trust completely. We're doing Indian ethnic snacks & sweets with clean ingredients - the ones we'd typically use in our home kitchens. We offer healthier choices in terms of better quality ingredients (no palm oil, no maida, no preservatives) and superfood blends (raagi mathri, jowar nan-khatai cookie, etc.) so that you can continue enjoy your favorite snacks without the guilt. About the Role Maintain & upgrade digital point of sales channels (website, app, IG shop, etc.). We sell via Shopify currently. Solve business problems via tech (combination of AI led solutions and others). Things you'll be working on How to improve conversion rate How do we make sure our message resonates with more & more people who land on the website. This will mean mapping their journey before they land and following through to understand what is it they're seeing on the website and why are they not moving forward. Understand the user's pain points and incorporate proactive solutions in our digital communication for the channels you own. Collaborating to find tech enabled solutions to business problems like how do we make our packaging staff more efficient, how do we manage inventory better, ensuring communication around delays is automated and handled better, etc. Working on setting up and optimizing our CRM for better engaging with the users. Qualifications 2+ years of working experience Previous experience in product is mandatory Experience with Shopify is a plus Strong with numbers and ability to manage multiple moving pieces together Ability to communicate well with all team members and keep members in sync Functional knowledge of AI tools and ability to learn new ones will help you stand out Compensation 6-9LPA plus benefits
Company Description We're all about taking you back to your maa's kitchen, the place from where you have some of your fondest memories and knew you could trust completely. We're doing Indian ethnic snacks & sweets with clean ingredients - the ones we'd typically use in our home kitchens. We offer healthier choices in terms of better quality ingredients (no palm oil, no maida, no preservatives) and superfood blends (raagi mathri, jowar nan-khatai cookie, etc.) so that you can continue enjoy your favorite snacks without the guilt. Compensation 3.5 - 6 LPA plus benefits About the Role You'll be designing creatives across different user touch points (ads, website, packaging, brochures, etc.) by thinking about two critical factors: 1. what is likely to resonate with the user in this communication format, 2. what do we stand for as a brand, and how do we bring this out in this communication. You'll thrive if you enjoy thinking about the why behind the actions that the users take. Things you'll be working on Designing ad creatives for display ads across Meta, LinkedIn, Whatsapp, etc. The goal is to understand the user emotion around the product, and create something that will resonate with the user and make them want to engage with our offering Creatives for the website, that help communicate our brand message better and are perceptive of the user's questions in their purchase journey Designing packaging that brings out the story and emotion behind the snack, and doesn't just talk about the product. We want to take users back in time, with everything that we do Design creatives across user touch points based on similar principles Qualifications, Criteria 2+ years of working experience 1+ years of experience with designing for retail users Understanding of packaging design Knowledge of Canva, Adobe Photoshop Adobe Firefly is a plus Knowledge of video editing is a plus