Role & responsibilities To formulate brand plan and propose various Marketing strategies in accordance with company policy for hospital brand. To plan various activities as per the phase-wise Marketing Strategic plans. To carry out research activity related to the evolved marketing plan. To explore newer geographical areas and new markets, targeting potential customers for the hospital. To explore new product feasibility for the business plan. To do regular fieldwork to understand and develop sound marketing plans. To visit remote medical institutes in Arunachal Pradesh to build awareness, identify collaboration opportunities, and expand the hospital's outreach. Monthly/Weekly progress reports should be submitted in brief to management about the activities assigned. Implement marketing strategies that meet overall organizational goals. Manage relationships with the media and the wider community. Preferred candidate profile Bachelors/Masters degree in Marketing, Business Administration, Healthcare Management, or a related field. 2+ years of experience in marketing, preferably in the healthcare or hospital sector. Strong communication, presentation, and interpersonal skills. Proficiency in digital marketing tools, social media platforms. Ability to multitask, work under pressure, and manage tight deadlines. Knowledge of healthcare industry trends and local market dynamics is an advantage.