Location: Srinagar (with travel across major towns) Job Type: Full-time Experience: 4–7 years in FMCG sales, preferably tea/beverages Role Overview: We are hiring an experienced Senior Sales Officer with a proven track record in FMCG tea sales who can independently manage the territory, lead a field team, and grow distribution in the Kashmir Valley. The candidate must have strong connections with wholesalers, retailers, and distributors , and the ability to build brand presence from the ground up. Key Responsibilities: Develop business in assigned region by targeting key wholesalers and tea retailers Manage and guide a team of Sales Officer and Pilot Sales Representatives Appoint, manage, and grow distributors across major towns Execute market expansion plans and sales targets Monitor secondary and tertiary sales across channels Conduct regular market visits, reviews, and stock audits Plan and lead on-ground marketing activities (demos, in-shop tastings, branding) Maintain accurate sales and beat reports Desired Candidate Profile: 4–7 years of experience in FMCG sales, with core experience in the tea industry preferred Excellent market understanding of the Kashmir Valley wholesale and retail dynamics Strong leadership, reporting, and negotiation skills Fluent in local language(s) and culturally connected with the region Must have own two-wheeler and be comfortable with regular field travel Proficiency in MS Excel, Google Sheets, and reporting formats
As the Territory Sales Manager (TSM) for North Karnataka, you will play a crucial role in developing and implementing sales strategies to enhance growth and market penetration. Your primary responsibility will involve leading a team of sales professionals, fostering strong relationships with key stakeholders, and ensuring Tea Sense maintains its position as a market leader in the region. You will be tasked with developing and executing effective sales strategies to meet growth targets, guiding and managing a team of sales representatives to maximize their potential, and achieving sales objectives. Identifying and pursuing new business opportunities such as partnerships, distribution channels, and retail outlets will be key to expanding Tea Sense's market presence in North Karnataka. Building and nurturing strong relationships with key clients, distributors, and stakeholders, monitoring market trends, competitor activities, and customer preferences to adapt strategies accordingly, and presenting sales reports, forecasts, and performance analyses to senior management are integral components of your role. Collaboration with the marketing team to create region-specific promotional campaigns and initiatives will also be essential. To qualify for this position, you should hold a Bachelor's degree in Business Administration, Marketing, or a related field, along with a minimum of 7 years of sales experience, including 3-5 years in a leadership role, preferably within the tea or beverage industry. A proven track record of achieving sales targets, market understanding, exceptional leadership, communication, and negotiation skills, as well as the ability to make strategic, data-driven decisions are necessary. Willingness to travel within the region as needed is also required. Joining Tea Sense offers you the opportunity to be part of a rapidly growing and esteemed brand, lead the future of our sales efforts, work in a collaborative and inclusive environment, and receive a competitive salary and benefits package. To apply for this role, interested candidates should submit their resume and a cover letter highlighting their relevant experience and suitability for the position to hr@theteasense.com with the subject line "TSM - North Karnataka." Strong sales background, excellent communication and interpersonal skills, ability to work both independently and in a team, and prior experience in the tea or FMCG industry are preferred qualifications.,