1.Client Communication: Engage in client WhatsApp/Google Chat groups. Respond to queries and approvals promptly. Share updates proactively and manage expectations. 2.Timeline & Sheet Management: Track timelines for shoot, design, edit, and posting. Follow up on client approvals. 3.Content Creation & Design: Create static posts and carousels per the monthly calendar. Use Canva, Ideogram, and other tools effectively. Ensure content aligns with brand tone and goals. 4.Social Media Calendar Execution: Adhere to and update the content calendar. Ensure consistent posting. 5.Analytics & Reporting: Track performance metrics across Instagram, Facebook, YouTube, etc. Review and present monthly performance insights to internal teams and clients. 6.Strategy & Growth Planning: Propose fresh content ideas and campaigns. Recommend platform-specific growth strategies. Monitor competitor activities and trends. 7.Crisis Management: Monitor feedback and escalate issues professionally. 8.Influencer Coordination: Suggest and coordinate influencer collaborations and campaign schedules. 9.Trend Research & Implementation: Stay updated with current trends, audio, and formats. Suggest relevant trends for each brand. 10.Cross-Team Coordination: Collaborate with ad managers, photographers, stylists, and external teams as needed.
Job Overview We are looking for a Social Media Producer who can take charge of ideating, scripting, shooting, and delivering engaging content across all formats – short-form (Reels, Stories, Shorts) and long-form (YouTube videos, branded content, interviews, podcasts, behind-the-scenes, etc.). The role blends creativity with analytical thinking and requires strong production skills, camera knowledge, and social media expertise. You will manage end-to-end production and act as the key link between clients, social media managers, and internal creative teams (editors, designers, copywriters). Key Responsibilities Content Ideation & Strategy Develop creative content ideas across short-form and long-form formats tailored for each platform (Instagram, YouTube, Facebook, LinkedIn, X, etc.). Script, storyboard, and plan shoots based on brand objectives and social media trends. Use analytics and insights to refine content strategy for better reach and engagement. Production & Execution Shoot and direct videos using mobile and professional cameras, ensuring high-quality output. Manage full production process – pre-production, shooting, and post-production. Work across diverse content types – Reels, YouTube explainers, interviews, tutorials, product videos, event coverage, etc. Team & Client Coordination Collaborate with social media managers to align content with campaign goals. Coordinate with clients for briefs, approvals, and feedback. Work closely with editors, graphic designers, and copywriters to finalize polished deliverables. Analytics & Performance Track performance of content across platforms. Identify trends, audience preferences, and competitor strategies. Provide insights to improve future content creation and maximize reach. Creative & Technical Expertise Blend creativity with strong technical knowledge of camera handling, lighting, and basic editing. Experiment with different storytelling styles and video formats to stay relevant. Ensure content consistency in brand tone, style, and messaging. Requirements 3–6 years of experience in social media content creation or video production. Strong scripting, shooting, and direction skills. Expertise in both short-form and long-form content creation. Good understanding of analytics tools (Instagram Insights, YouTube Analytics, Meta Business Suite, etc.). Proficiency in camera handling, framing, and on-ground production. Strong coordination and project management skills to handle multiple brands. A mix of creativity, trend-savviness, and results-driven mindset.