Key Responsibilities: E-Commerce Platform Management: Manage and update product listings, descriptions, pricing, and images on the website and third-party marketplaces (Amazon, Flipkart, Shopify, etc.). Ensure website content is optimized for search engines (SEO) and user experience (UX). Work with developers and designers to enhance website functionality and user interface. Monitor stock levels and coordinate with inventory and logistics teams to ensure timely fulfillment of orders. Digital Marketing & Sales Optimization: Plan and execute e-commerce marketing campaigns, including Google Ads, social media ads, and email marketing. Collaborate with the marketing team to create promotional offers, discounts, and campaigns to boost online sales. Track and analyze website traffic, conversion rates, and other key performance metrics. Conduct competitor analysis to identify market trends and pricing strategies. Customer Engagement & Support: Manage customer inquiries, complaints, and feedback through online platforms. Work closely with customer support to improve response times and customer satisfaction. Implement strategies to enhance customer loyalty and repeat business. Analytics & Reporting: Use analytics tools (Google Analytics, Shopify Analytics, etc.) to monitor performance and identify areas for improvement. Generate reports on sales performance, website traffic, and campaign effectiveness. Provide insights and recommendations based on data analysis.