Start2 Group is a global innovation leader taking your startup journey to the next level. As a premier startup ecosystem platform, Start2 Group serves as the ultimate destination for growth-oriented startups, corporations, investors, and governments to shape and scale ventures with growth potential. Founded in 2008, Start2 Group has consistently played a pivotal role in the success stories of thousands of startups, guiding them seamlessly from initial fundraising to global expansion. We operate in key markets across Europe, the Americas, Asia, and the Middle East, shaping the future of innovation on a global scale. We are looking for a Marketing & Ecosystem Manager based in India to join our fun team of passionate and positive individuals in creating meaningful and engaging marketing campaigns for our programs in the innovation ecosystem in Asia and beyond. In this role, you will be responsible for developing and executing effective online and offline marketing campaigns, including co-marketing, content development, demand generation, thought leadership and events for Start2 Group’s programs. You will work closely with the marketing lead and the regional marketing team to create awareness and build the startup network and ecosystem for our programs. The successful candidate will need to be a problem-solver, thrive on new challenges and have high self-initiation. Essential Duties & Responsibilities Marketing Ideate, strategize and develop marketing collaterals to drive top of funnel for Start2 Group programs and initiatives. Develop and execute marketing campaigns for Start2 Group programs, using a wide range of marketing tools (website, social media, blog, newsletters, press releases, videos, events etc.) across all channels. Source and liaise with marketing partners (e.g. agencies, editors) and other third parties for collaboration and approvals for marketing and creative collaterals. Produce and project manage events and joint partner activities from beginning to end. These include webinars, mailers, networking events, exhibitions, trade shows, delegation visits, market immersion trips. Continuously evaluate and provide suggestions to improve marketing strategy. Ecosystem Drive the growth and mapping of Start2 Group's ecosystem by identifying, analyzing, and prioritizing collaboration opportunities across governmental bodies, corporates, startup multipliers, and innovation agencies. Develop strategies to engage stakeholders, nurture upper-funnel relationships, and ensure alignment with market trends. Build community by fostering engagement and maintaining an active presence. Moderate online community platforms (social media, Slack, newsletters) and ensure high-quality interactions. Act as a connector within the ecosystem, facilitating partnerships and supporting initiatives that foster innovation and growth. The ideal candidate: Demonstrates a range of marketing skills – from strategic thinking to creative and execution Has experience with product and performance marketing Possesses a positive attitude and thrives in a team environment Is a self-starter, be forward-thinking, and resourceful Has excellent communication skills, including writing, public speaking, emceeing and delivering presentations• Displays strong project management skills and is highly organized with great attention to detail, ensuring operational excellence in a dynamic and fast-paced environment Is highly flexible and adaptable; able to juggle multiple projects efficiently with a can-do, roll-up-your-sleeves attitude Has a mindset of continuous learning and improvement Exhibits cross-cultural awareness, understanding, and sensitivity Willingness to travel (estimated once per month), subject to business requirements. Photography and basic video editing skills are a plus. Qualifications: Minimum 5-8 years of experience working in marketing and communications Degree from a reputable educational institution in Marketing, Business or equivalent Experience in CRM systems (HubSpot, Salesforce), Adobe Creative Suite, marketing automation tools, and tracking tools to assess campaign effectiveness Excellent command of written and spoken English in a business context We regret that only shortlisted candidates will be notified.
Start2 Group is a global innovation leader taking your startup journey to the next level. As a premier startup ecosystem platform, Start2 Group serves as the ultimate destination for growth-oriented startups, corporations, investors, and governments to shape and scale ventures with growth potential. Founded in 2008, Start2 Group has consistently played a pivotal role in the success stories of thousands of startups, guiding them seamlessly from initial fundraising to global expansion. We operate in key markets across Europe, the Americas, Asia, and the Middle East, shaping the future of innovation on a global scale. We are looking for a Marketing & Ecosystem Manager based in India to join our fun team of passionate and positive individuals in creating meaningful and engaging marketing campaigns for our programs in the innovation ecosystem in Asia and beyond. In this role, you will be responsible for developing and executing effective online and offline marketing campaigns, including co-marketing, content development, demand generation, thought leadership and events for Start2 Groups programs. You will work closely with the marketing lead and the regional marketing team to create awareness and build the startup network and ecosystem for our programs. The successful candidate will need to be a problem-solver, thrive on new challenges and have high self-initiation. Essential Duties & Responsibilities Marketing Ideate, strategize and develop marketing collaterals to drive top of funnel for Start2 Group programs and initiatives. Develop and execute marketing campaigns for Start2 Group programs, using a wide range of marketing tools (website, social media, blog, newsletters, press releases, videos, events etc.) across all channels. Source and liaise with marketing partners (e.g. agencies, editors) and other third parties for collaboration and approvals for marketing and creative collaterals. Produce and project manage events and joint partner activities from beginning to end. These include webinars, mailers, networking events, exhibitions, trade shows, delegation visits, market immersion trips. Continuously evaluate and provide suggestions to improve marketing strategy. Ecosystem Drive the growth and mapping of Start2 Group&aposs ecosystem by identifying, analyzing, and prioritizing collaboration opportunities across governmental bodies, corporates, startup multipliers, and innovation agencies. Develop strategies to engage stakeholders, nurture upper-funnel relationships, and ensure alignment with market trends. Build community by fostering engagement and maintaining an active presence. Moderate online community platforms (social media, Slack, newsletters) and ensure high-quality interactions. Act as a connector within the ecosystem, facilitating partnerships and supporting initiatives that foster innovation and growth. The ideal candidate: Demonstrates a range of marketing skills from strategic thinking to creative and execution Has experience with product and performance marketing Possesses a positive attitude and thrives in a team environment Is a self-starter, be forward-thinking, and resourceful Has excellent communication skills, including writing, public speaking, emceeing and delivering presentations Displays strong project management skills and is highly organized with great attention to detail, ensuring operational excellence in a dynamic and fast-paced environment Is highly flexible and adaptable; able to juggle multiple projects efficiently with a can-do, roll-up-your-sleeves attitude Has a mindset of continuous learning and improvement Exhibits cross-cultural awareness, understanding, and sensitivity Willingness to travel (estimated once per month), subject to business requirements. Photography and basic video editing skills are a plus. Qualifications: Minimum 5-8 years of experience working in marketing and communications Degree from a reputable educational institution in Marketing, Business or equivalent Experience in CRM systems (HubSpot, Salesforce), Adobe Creative Suite, marketing automation tools, and tracking tools to assess campaign effectiveness Excellent command of written and spoken English in a business context We regret that only shortlisted candidates will be notified. Show more Show less
Start2 Group is a global innovation leader taking your startup journey to the next level. As a premier startup ecosystem platform, Start2 Group serves as the ultimate destination for growth-oriented startups, corporations, investors, and governments to shape and scale ventures with growth potential. Founded in 2008, Start2 Group has consistently played a pivotal role in the success stories of thousands of startups, guiding them seamlessly from initial fundraising to global expansion. We operate in key markets across Europe, the Americas, Asia, and the Middle East, shaping the future of innovation on a global scale. We are looking for a Marketing & Business Development Manager who will play a pivotal role in shaping Start2's presence in India, one of the world's most dynamic startup ecosystems. This role blends marketing and business development into a single position focused on driving growth and impact. You will work closely with the regional leads and the local teams to create awareness and build the startup network and ecosystem for Start2. The ideal candidate is entrepreneurial, excels at networking and problem-solving, adapts well to challenges, takes initiative, and has proven experience building partnerships with startups, corporations, and investors. Key Responsibilities 1. Marketing & Ecosystem Positioning Develop and execute marketing strategies to build Start2 India's brand within the startup and innovation ecosystem, including in the focus area of climate tech for Asia. Create thought-leadership content, campaigns, and events that highlight Start2's role as a global innovation connector. Manage digital channels, PR activities, and local ecosystem outreach to attract startups, corporates, and investors. 2. Sales & Business Development Identify and engage Corporate partners interested in open innovation and startup collaboration. Drive sales for Start2's programs, platforms, and services in India. Build and maintain a pipeline of B2B opportunities, from lead generation to closing. 3. Ecosystem Building Build strong relationships with corporates, venture capital funds, government bodies, accelerators, incubators, universities and other ecosystem players. Represent Start2 India at industry conferences, events, and ecosystem gatherings. Act as a bridge between the Indian ecosystem and Start2's global network. The ideal candidate: Demonstrates a range of marketing and sales skills from strategic thinking to creative and execution Has experience with product and performance marketing Possesses a positive attitude and thrives in a team environment Is a self-starter, be forward-thinking, and resourceful Has excellent communication skills, including writing, public speaking, emceeing and delivering presentations Displays strong project management skills and is highly organized with great attention to detail, ensuring operational excellence in a dynamic and fast-paced environment Is highly flexible and adaptable; able to juggle multiple projects efficiently with a can-do, roll-up-your-sleeves attitude Has a mindset of continuous learning and improvement Exhibits cross-cultural awareness, understanding, and sensitivity Qualifications: Experience: 510 years of experience in marketing, sales and business development; startup and/or corporate innovation experience is a plus. Background: Proven track record in startups, scaleups, consulting, accelerators, or corporate innovation units. Skills: a) Strong communication, negotiation, and relationship-building skills. b) Ability to create compelling marketing campaigns and sales pitches. c) Entrepreneurial mindset with comfort in a fast-paced, dynamic environment. Network: Established relationships in the Indian startup/corporate innovation ecosystem are a plus. Education: Degree from a reputable educational institution in Marketing, Business or equivalent Tools : Experience in HubSpot, Notion, Adobe Creative Suite, marketing automation tools, and tracking tools to assess campaign effectiveness Communications : Excellent command of written and spoken English in a business context We regret that only shortlisted candidates will be notified.