Role & responsibilities: Visual Concept Development Develop visual concepts that align with brand strategy and campaign objectives. Collaborate with creative and cross-functional teams to brainstorm and refine design ideas. Design Creation Design a wide range of marketing materials including brochures, social media graphics, banners, email templates, presentations, and product packaging. Ensure visual consistency across all brand touchpoints and materials. Digital Media Design Create compelling visuals for websites, digital advertisements, and social media platforms. Optimize designs for responsiveness across multiple screen sizes and devices. Print Production Preparation Prepare and package design files for print production, ensuring proper color management, resolution, and format compliance. Branding & Identity Uphold and evolve brand guidelines to maintain a cohesive visual identity across platforms. Contribute to the development and refinement of logos, icons, typography, and other brand assets. Collaboration & Communication Collaborate effectively with marketing, content, product, and sales teams to execute creative strategies. Present design concepts and revisions to internal stakeholders and external clients. Project Management Manage multiple design projects simultaneously, maintaining timelines and meeting deadlines. Prioritize tasks and remain adaptable to feedback and shifting project scopes. Image Editing & Asset Management Retouch and edit images for various marketing and product needs. Maintain a well-organized digital asset library for easy access and reuse. Research & Trends Stay current with design trends, industry tools, and emerging technologies. Apply innovative techniques and best practices to enhance creative output.
Role & responsibilities Client Communication & Relationship Management Serve as the main liaison between the client and agency. Build trust and maintain long-term client relationships. Handle queries, feedback, and escalations promptly and professionally. Campaign Strategy & Planning Understand client goals, target audience, and industry. Collaborate with strategists to develop digital marketing plans (SEM, SMM, Content, Email, Influencer Marketing, etc.). Present strategies, reports, and insights to clients. Project & Team Coordination Brief internal teams about client requirements. Ensure tasks are executed within deadlines and budgets. Align creative, technical, and marketing teams for smooth workflow. Quality Assurance Review deliverables before sharing with clients to ensure accuracy, consistency, and quality. Ensure brand guidelines, tone of voice, and client expectations are maintained across all outputs. Conduct periodic audits of campaigns for compliance and best practices. Market & Competitor Analysis Research industry trends, competitor activities, and emerging digital tools. Share insights with clients to keep them ahead of the competition. Advise clients on innovative strategies to gain competitive advantage.