Softnet Technoware Pvt Ltd

Roles and Responsibilities : - Working in all areas of SEM, including PPC, SEO, SMO and Social media channels and updating our blog. - Execute and manage all online marketing activities (SEO / SEM / PPC / SMO, Google Ad-words / Social Media Marketing / Content Marketing / Email marketing etc.) including campaign management, keyword targeting, optimization based on data-driven strategies, etc. - Creating/Managing campaigns on Facebook, Instagram, LinkedIn and other social media networks. - Optimizing ad copies and landing pages for better results - Experiment with various advertising channels and track conversions to figure out what works best for the company. - Creating/Managing Paid Campaigns on Google Ad-words & Display Networks - Keyword research using various tools. - Launch optimized online adverts through Google AdWords, Facebook, LinkedIn, and Instagram. - Prepare accurate reports on our marketing campaign's overall performance. - Generate leads for the company through SEO and increase the traffic of the website. - Increase brand awareness. - Be actively involved in SEO efforts. - Retail experience will be preferred. - Write posts and other relevant content for social media, Business profiles and commenting - Brings new ideas and energy to marketing. - Work closely with the internal teams and create high-output viral content. - Numerically measure and evaluate campaigns and their marketing impact. - Generate cost-effective in-segment leads through online advertising. - Conduct market research to come out with the right marketing insights to drive decisions and campaigns. - Evaluate emerging media & communication technologies to transform market outreach. - Use tools such as Google Analytics, Webmaster etc to analyse performance data. Job Type: Full-time Pay: ₹10,000.00 - ₹25,000.00 per month Benefits: Health insurance Ability to commute/relocate: Bhubaneshwar, Odisha: Reliably commute or planning to relocate before starting work (Preferred) Education: Bachelor's (Required) Experience: SEO: 1 year (Required) PPC Campaign Management: 1 year (Preferred) total work: 1 year (Required) Work Location: In person Expected Start Date: 01/09/2025