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Trade Marketing Lead (Direct Activations, BTL, RWA, Roadshows) Jhr Solutions

5.0 - 10.0 years

18 - 25 Lacs

mumbai

Work from Office

Role Objective Own last-mile demand creation through high-impact BTL and on-ground activations across Direct Sales and Channel Partner ecosystems. The role is accountable for lead generation, conversion support, and ROI from field initiatives. Key Responsibilities Execute RWA, society & community activations for lead generation Drive roadshows, door-to-door campaigns, trade fairs & micro-events Coordinate with sales teams for pre-event planning & post-event closures Manage sales kits, demos, collaterals & merchandising tools Track activation effectiveness on leads, conversions & ROI Must-Have Experience Hands-on RWA / society activation experience BTL, field marketing, direct activations bac...

Posted 4 days ago

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