Job
Description
DNS EVENTS PVT. LTD. & AUDIOVOXX Position Title: Social Media & Digital Marketing Strategist Location:Kotla Mubarakpur & Fatehpur (Chattarpur), Delhi Employment Type: Full-Time, On-Site Probation Period: 3 Months ABOUT THE ORGANIZATIONDNS Events Pvt. Ltd.A premier experiential marketing and event production company, DNS Events specializes in high-end weddings, large-scale public festivals, brand activations, luxury launches, and corporate IPs. Our in-house fabrication arm, One Source Productions, ensures executional excellence through immersive setups, fabrication detailing, and curated audience experiences. Audiovoxx – The Automation CompanyAudiovoxx provides state-of-the-art smart automation and integrated AV systems across residential, hospitality, and commercial verticals. From luxury home theatres to centralized lighting, security, and IoT-enabled solutions, Audiovoxx delivers seamless, intelligent, and stylish technology. The Social Media & Digital Marketing Strategist will work across both entities, developing, executing, and scaling robust digital and performance marketing strategies. KEY RESPONSIBILITIESI. Social Media Content Strategy & ExecutionCreate, manage, and implement platform-specific strategies across Instagram, Facebook, LinkedIn, YouTube, and WhatsApp Broadcast Build monthly, weekly, and event-specific content calendars Develop a narrative-driven brand storytelling approach using reels, carousels, highlights, and episodic content Supervise live coverage during events, smart home demos, client walkthroughs, and installations Plan and supervise photography and videography with a creative brief aligning with brand tonality II. Branding, Design & Visual IdentityWork with the design team to develop consistent visual aesthetics for posts, videos, reels, and stories Ensure brand kits, color palettes, event typography, and visual language are maintained across platforms Ideate creatives for marquee properties like Navratri Festival, Audiovoxx Home Series, etc. Lead creation of event promos, brand teasers, smart automation demo videos, etc. III. Paid Ads & Performance MarketingDesign and execute paid campaigns on Meta Suite (Instagram, Facebook), Google Ads, LinkedIn Ads Retarget traffic from website and social media for lead nurturing (CRM sync and automation is a plus) Optimize ads with A/B testing, funnel metrics, lookalike audiences, and conversion reports Collaborate with sales team for performance-based goals (leads/bookings/events) IV. Influencer Marketing & PartnershipsIdentify, pitch, and manage collaborations with influencers in luxury lifestyle, home interiors, architecture, events, and food Curate barter and paid influencer activations with tight timelines and ROI tracking Onboard creators for event coverage and product showcasing Draft influencer contracts, posting calendars, and post-delivery reviews V. Web, SEO & Analytics OversightCoordinate with web team to update DNS Events & Audiovoxx websites with SEO-rich content and blogs Audit keyword rankings, page speed, and search trends using SEMrush/Google Analytics Maintain landing pages for events, festival ticketing, smart home booking, etc. Generate fortnightly performance reports with strategic inputs DESIRED SKILLS & COMPETENCIES3-6 years of experience in digital marketing (events, lifestyle, or tech) Strong understanding of event content dynamics, luxury positioning, and smart tech storytelling Proficiency in Meta Business Suite, Google Ads Manager, Canva/Photoshop, ChatGPT, Notion, Mailchimp/CRM tools Content curation and high-speed campaign adaptability SEO and performance funnel familiarity Eye for visual aesthetics and brand alignment Strong command of English & Hindi (verbal + written) WORK ETHICS & CULTURE EXPECTATIONOn-ground presence during events and shoot days (mandatory) Fast turnaround on campaign development and last-minute adaptations High level of loyalty and direct communication with promoters/management Strict confidentiality of business strategy, client rosters, and creative IP Flexibility with extended work hours and high-pressure timelines during peak season BENEFITS & OPPORTUNITIESWork directly with core leadership and brand founders Access to premium events, celebrity activations, tech showcases Competitive salary + performance-based bonuses (post-probation) Creative freedom with in-house executional support Strategic impact on cross-vertical branding and audience building
