Social Media Marketing Executive

1 - 2 years

1 - 5 Lacs

Posted:4 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

We are looking for a creative and proactive Social Media Marketing Executive to manage and grow our brand s social media presence. The ideal candidate will have hands-on experience in creating engaging content, managing campaigns, and driving community engagement to achieve business objectives.
Key Responsibilities:
  • Develop, implement, and manage social media strategies across platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.).
  • Create engaging and relevant content (text, images, videos, reels, stories) aligned with the brand s voice and objectives in coordination with graphic designer.
  • Manage and grow social media pages by increasing followers, engagement, and reach.
  • Plan and execute paid social media campaigns to drive traffic, leads, and conversions.
  • Monitor social media channels for trends, competitor activities, and user engagement.
  • Respond to comments, messages, and inquiries promptly to build community relationships.
  • Analyze social media performance metrics and prepare reports with insights and recommendations.
  • Collaborate with graphic designers, content writers, and other team members for campaign execution.
  • Stay updated with the latest social media trends, tools, algorithms, and best practices.
Requirements:
  • 1-2 years of experience as a Social Media Executive, Social Media Coordinator, or similar role.
  • Strong understanding of different social media platforms and their best practices.
  • Excellent written and verbal communication skills.
  • Creative thinking and attention to detail.
  • Ability to multitask and manage time effectively to meet deadlines.
Preferred Skills:
  • Knowledge of paid ads on Facebook, Instagram, LinkedIn, and other platforms.
  • Understanding of social media analytics and reporting.

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