Social Media Content Strategist - MH

Job Title: Social Media Content Strategist

Job Summary:

Social Media Content Strategist

Key Responsibilities:

• Develop and implement a comprehensive social media content strategy across platforms such as Facebook, Instagram, YouTube, and others.
• Create and publish engaging content, including reels, posts, and graphics.
• Design visually appealing posters and creatives using tools like Canva.
• Plan and manage a content calendar to ensure consistent posting and audience engagement.
• Collaborate with marketing, design, and video teams to ensure alignment with brand voice and marketing campaigns.
• Monitor social media trends, competitor activities, and platform updates to optimize strategies.
• Respond to comments, messages, and audience queries professionally and promptly.
• Track, analyze, and report on social media metrics to measure the effectiveness of campaigns.
• Apply SEO and content marketing principles to maximize online visibility.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Proven experience as a Social Media Content Strategist, Social Media Manager, or similar role.
• Strong knowledge of social media platforms, trends, and best practices.
• Fluent in English and Marathi with excellent writing, editing, and communication skills.

Preferred Skills:

• Digital Marketing Awareness:

  Familiarity with content marketing and digital marketing principles.

• Video Content Creation:

  Experience in creating reels and short-form videos.

• Design Skills:

  Ability to create visually appealing graphics and posters using Canva.

• SEO Knowledge:

  Understanding of SEO strategies is a plus.