shvta labs

As a Nano & Micro Influencer Manager at our company, you will play a crucial role in managing influencer partnerships globally. Your primary responsibilities will include: - Researching and identifying nano (1k10k) and micro (10k100k) influencers across various platforms like Instagram, YouTube, TikTok. - Evaluating influencers based on brand alignment, audience quality, engagement rates, and region-specific reach. - Managing the influencer outreach, negotiation, and onboarding process. - Designing collaboration briefs and ensuring influencers adhere to brand guidelines. - Tracking influencer deliverables such as posts, reels, stories, and lives. - Maintaining long-term relationships with high-performing influencers. - Monitoring influencer performance metrics including engagement, conversion, and ROI. - Drafting and managing influencer contracts in compliance with legal requirements. - Coordinating with the finance team for disbursements. - Evaluating influencers quarterly for performance and handling contract terminations smoothly. - Maintaining a rotation pool of active/inactive influencers. - Preparing monthly and quarterly performance dashboards and providing insights on ROI, regional effectiveness, and campaign success. - Suggesting improvements to influencer strategy. Qualifications & Skills required for this role: - Bachelor's degree in Marketing, Communications, or a related field. - 2-4 years of experience in influencer marketing, with a focus on nano and micro influencers preferred. - Strong negotiation and communication skills. - Familiarity with global influencer platforms and campaign tools such as Upfluence, AspireIQ, or in-house CRMs. - Excellent organizational and financial management skills. - Global cultural awareness and adaptability. If you are passionate about influencer marketing and have the qualifications mentioned above, we encourage you to apply for this exciting opportunity by sending your application to sourav@shvetalabs.com.,