Job Role Frontline Sales Job Summary (A brief paragraph summarizing the main purpose of the job) The role will be responsible for driving advertising revenue broadcast TV platforms by leveraging strong client and agency relationships. This role requires a deep understanding of market dynamics and ad inventories and aims to forge long-term strategic partnerships to create consistent value for clients. The ideal candidate must work aggressively toward revenue targets while ensuring maximum ROI through effective sales planning and pipeline management. Responsibilities / Key Result Areas Achieve and exceed monthly Ad Sales and TV Sales revenue targets • Expand client base and deepen relationships with advertising agencies • Secure long-term commitments to ensure steady revenue streams • Plan and execute seasonal sales strategies to optimize inventory utilization • Maintain a robust quarterly sales pipeline with clear visibility and risk flags • Drive account development initiatives for long-term client retention • Ensure brand visibility and client ROI through strategic campaign planning Skills (specific skills and competencies required for the job, including technical and soft skills): Necessary Functional Skills / Domain Expertise Required For the Role : 4-6 years of experience in Ad Sales or TV Sales • Prior experience working with digital platforms and/or media agencies • Familiarity with regional market dynamics and client behavior • Proficient in sales tools, CRM software, and media planning • BARC knowledge • Analytical mindset with a focus on performance metrics and ROI • Strong interpersonal skills to leverage networks and build rapport
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