Job
Description
: The Digital Marketing Specialist is responsible for coordinating and implementing SEO & SMO strategies for clients. The correct person will be goal-oriented, possess exceptional attention to detail, and outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client is achieved Department : Marketing Experience : 2 5 years Work Timing : 9.00 AM 6.00 PM (Mon-Fri) Duties and Responsibilities: Define requirements, tasks, and resources associated to SEO strategy Manage and execute the implementation of SEO and SMO strategies Communication to clients, team, and management on strategy/project development, timelines and results Keep pace with SEO, search engine, social media and internet marketing industry trends and development Contribution to the company blog and at least one social media community Perform keyword searches in coordination with client business objectives to optimize content and uncover new opportunities Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages. Provide recommendations and execute/manage strategies for content development in coordination with SEO goals-general and keyword specific Help to create and support marketing content to socialize and use for social media purposes (e.g. Customer video briefs, customer case studies, blog posts, posts from analysts and customers) Develop and implement link-building campaigns to improve rankings on targeted keywords as per given timelines. Develop, manage and execute communication/content strategies via social communities in coordination with client goals. Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) Monitor and evaluate search results and search performance across the major search channels in order to improve rankings Research and administer social media tools in support of the client s social media strategy Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies Communication with team and management on project development, timelines, and results Keep up to date with the latest SEO algorithm updates Work experience/Skill Sets/Competencies : Bachelor s/Master s Degree in Business, Communications or related field Passion for SEO and overall internet marketing Bachelor s/Master s Degree in Business, Communications, or related field. Passion for SEO and overall internet marketing. Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process. Experience in WordPress and updating content in multiple CMS environments. Knowledge of HTML/CSS and website administration. Experience with website analysis using a variety of analytics tools including google analytics, google webmaster, and internet tools. Knowledge of PPC programs and optimizing data gathered from both organic and paid sources. Outstanding ability to think creatively, and strategically and identify and resolve problems. Ability to clearly and effectively articulate thoughts and points. Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere. Ability to foster strong client relationships at various levels Job Type: Job Location: Apply for this position Allowed Type(s): .pdf, .doc, .docx By using this form you agree with the storage and handling of your data by this website. * DemandNXT prides itself on its employees, state-of-the-art infrastructure, and mature processes. There is an emphasis on the highest level of integrity and honesty. That s why our employees stick with us and our partners trust us. Sanjeevini, L175, 3rd Floor, 6th Sector, HSR Layout, Bengaluru, Karnataka 560102
