Senior Marketing Content Writer

Job Description

Role & responsibilities Propose, create / write the content documents as per the context discussed with CTO / Product head / Medical consultants. Develop creative writing for both online and offline marketing campaigns to effectively promote the brand and engage the target audience. Manage and create content for social media platforms to increase brand visibility and engagement. Regularly update and optimize website content, ensuring it aligns with the brands tone, objectives, and SEO best practices. Write engaging and original copy for advertisements, social media posts, blogs, website content, and other online materials. Implement SEO strategies to optimize articles, blogs, and other written materials to increase visibility, drive traffic, and improve search engine rankings. Collaborate with Designers to incorporate visual elements, such as images, videos, and infographics, to enhance the content. Review and edit content written by Subject Matter Experts (SMEs) and Technical Writers to ensure clarity, accuracy, and consistency. Edit and fact-check content pieces in alignment with the guidance provided by senior team members. Perks and benefits Medical Insurance Term Insurance Provident Fund (PF) Gratuity Week Off ( Saturday and Sunday) Day Shift ( 9.30 AM to 7.00 PM)