Senior Graphic Designer

What youll do:

• Lead the design and visual execution of a wide range of marketing materials, including but not limited to: high-converting landing pages, impactful digital advertisements, comprehensive e-books, engaging infographics, captivating social media graphics, and dynamic email templates.
• Champion our brand's visual identity, ensuring consistency and excellence across all marketing touchpoints and channels.
• Collaborate closely with the marketing team, content creators, and other stakeholders to understand campaign objectives and translate them into compelling visual solutions.
• Take ownership of the UI/UX design process for various web-based marketing initiatives, ensuring intuitive navigation and an optimal user experience.
• Develop wireframes, prototypes, and high-fidelity mockups using Figma to present and iterate on design concepts.
• Conduct user research and usability testing to inform design decisions and optimize user flows.
• Stay abreast of the latest design trends, digital marketing best practices, and technological advancements, continuously pushing the boundaries of our visual storytelling.
• Manage multiple projects simultaneously, prioritizing effectively to meet deadlines in a dynamic environment.
• Present and articulate design concepts and rationale clearly to internal teams and stakeholders.
• Contribute to the evolution of our design system and brand guidelines.

Ideal Candidate:

• 5+ years of demonstrable experience as a Graphic Designer, with a strong portfolio showcasing a diverse range of digital marketing assets and web design projects.

• Exceptional proficiency in Figma is a must.

• Strong understanding of UI/UX principles and best practices, with practical experience in designing for optimal user journeys.

• Proven experience in web design, including an understanding of responsive design and front-end design considerations.
• Advanced expertise in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign, Figma, Adobe XD).
• A keen eye for aesthetics, typography, color theory, and layout.
• Ability to work independently with minimal supervision while also thriving in a collaborative team setting.
• Excellent communication, presentation, and interpersonal skills.
• Proactive and resourceful, with a passion for continuous learning and innovation.
• Experience working in a fast-paced, agile marketing environment is a plus.