Senior Digital Marketer (Meta and Google Ads)

The role of Digital Marketing Specialist based in Jaipur, Rajasthan requires a seasoned professional with over 5 years of experience in the field. As a Senior Digital Marketing Expert, you will be instrumental in devising and implementing successful digital marketing strategies that primarily focus on SEO, Google Ads (Search & Display), and Meta Ads (Facebook & Instagram). Your primary responsibilities will include planning, executing, and optimizing digital marketing campaigns to enhance brand visibility, attract qualified traffic, and generate high-quality leads. You will be entrusted with the following key responsibilities: - Developing and overseeing comprehensive SEO strategies encompassing on-page, off-page, and technical aspects. - Conducting thorough keyword research, competitor analysis, and performance audits to enhance organic visibility. - Planning, creating, and managing Google Ads campaigns across various platforms such as Search, Display, Shopping, and Remarketing. - Devising and executing Meta Ads campaigns on Facebook & Instagram to achieve performance and branding goals. - Employing A/B testing, performance tracking, and data analytics to optimize campaigns for maximum ROI. - Generating detailed reports on campaign performance and recommending actionable improvements. - Keeping abreast of the latest trends and best practices in digital marketing, advertising platforms, and SEO. - Collaborating effectively with content, design, and web development teams to align digital marketing efforts cohesively. The ideal candidate should possess: - Minimum 5 years of hands-on experience in SEO, Google Ads, and Meta Ads. - Google Ads and Facebook Blueprint certifications would be advantageous. - Strong analytical skills and proficiency in tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Meta Business Suite, etc. - Demonstrated success in managing substantial ad budgets with measurable ROI. - Excellent communication, project management, and strategic thinking abilities. - Capability to work autonomously as well as within a collaborative environment. If you meet the requirements and are interested in this opportunity, please send your updated resume and portfolio to parag.kumawat@brsoftech.org with the subject line "Application for Digital Marketing Expert" or contact +91-9529930565. Experience in relevant areas for at least 5 years is preferred, with a minimum of 3 years in Meta Ads and Google Ads. This is a full-time, permanent position that requires on-site work in Jaipur, Rajasthan.,