Rise It & Digital Marketing

Hi, We are having an urgent opening for Search Engine Marketing Manager in Mumbai. Company Profile : We are a Digital Marketing company catering to businesses in USA and India. Designation: Search Engine Marketing Manager (Pay Per Click - PPC) Location: Andheri West Link Road Experience : 3 Years + Job Description: Understanding client requirements & goals including analysis of website business Evaluating customer research, market conditions and competitor data analysis Proposal creation for client with budget get forecast, developing initial online marketing plans and modify based on client requirements. Keywords/Placements Research, Generation & Analysis Setting up PPC (paid search) accounts & campaigns including developing, organizing, monitoring and optimization of campaigns on Search & Display networks Responsible for planning & establishing budgetary control of PPC campaigns. Experience in managing large, budgeted campaigns. Review/provide analysis on PPC landing pages to increase Ad copy relevancy. Bid Management/Optimization Manage CPC bids & hence maintain ad position and cost. Experience in writing creative/relevant ads. Conduct split or A/B ad testing. Measure performance of overall account; create reports to drive in-depth key analysis on performance of keywords, ad copies, landing pages & conversion rates etc. Skills & Qualifications: Good consulting, writing, presentation, and communication skills Demonstrable social networking experience and social analytics tools knowledge Knowledge of paid promotion on social channels Positive attitude, detail and customer oriented with good multitasking and organizational ability. Fluency in English Graduation in Communications, Marketing, Business, New Media, or Public Relations is an advantage but not necessary. Working Days: Mondays to Fridays (5 Days working)