Qualitative Researcher - Advertising Firm Tenor

3.0 - 8.0 years

8 - 14 Lacs

Mumbai

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The position entails : - The position requires an intelligent graduate (BA/MA) with a background of Sociology, Psychology or any post graduate, Market Research with several years- experience of qualitative market research, primarily consumer focused - A demonstrable track-record in moderating focus groups, in-depth interviews and ethnography, both online and offline - Work closely with cross functional teams to prioritise research questions based on client's requirements. - The research position at The Womb gives you an opportunity to be majorly involved in overall brand and strategy development. - You will not just be involved in QR and bringing consumer understanding to the table but will also contribute to the overall strategy building and campaign development process. This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Posted 1 month ago

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Qualitative Researcher Kantar

9.0 - 14.0 years

6 - 10 Lacs

Gurugram

Work from Office

KEY OUTCOMES STATEMENT: Achieving growth and managing business financials Identifying new business initiatives and leveraging skills across units Building and nurturing strong client relationships Creating an environment that fosters new work / innovations Driving thought leadership in teams Developing research capability among team members Developing processes and process improvements for greater time and cost efficiencies Guiding the research executives working on a project to understand exactly what is required of them and training them if necessary. Contribution to the overall training of executives in qualitative research techniques. Client management and presentation of company credentials, proposals and research results Report writing and presentation creation including client recommendations, with the ability to work independently Negotiation of acceptable costs and contract agreements with suppliers. Creation of discussion guides and screeners + moderation of groups, interviews, ethnography and online forums Overall management of the research team and suppliers. Budget control and time spent monitoring job cost summaries regularly. Pre requisites The position requires an intelligent graduate with 7 9 years experience of qualitative research, primarily consumer focused; specific experience of the FMCG, retail and healthcare sectors would be an advantage The ideal candidate will be a self-starter who is client focused and comes with proven expertise in MR or Marketing and Branding (with regular interaction and understanding of MR) with a track record of leveraging your knowledge for own business or client benefit. Demonstrated ability to get best out of teams, investing in their development and striking the right balance between tasks and relationships Process orientation and ability to manage processes for cost and time efficiencies Track record of networking skills which you have leveraged for yourself and your organization Strong communication and interpersonal skills Understanding and leveraging synergies across organizational units for better client delivery

Posted 1 month ago

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