Location: Ahmedabad Brand: Zinzuwadia Jewellers About the Role We are seeking a creative, detail-oriented Social Media Manager to lead and drive Zinzuwadia Jewellers’ content presence across social platforms. The role is content-heavy: from ideation, shoots, and storytelling to execution of posts, reels, and campaigns. You’ll be the voice of the brand online, ensuring consistency, luxury positioning, and engagement. ⸻ Key Responsibilities • Content Strategy & Planning • Build monthly content calendars aligning with brand campaigns, festive seasons, and exhibitions. • Develop fresh concepts for reels, carousels, and storytelling content that highlight jewellery, craftsmanship, and brand heritage. • Content Production • Coordinate photo/video shoots with internal teams & external partners (models, photographers, editors). • Ensure high-quality visual output maintaining luxury brand aesthetics. • Draft captions in line with brand tonality (English/Gujarati/Hinglish when required). • Execution & Publishing • Manage end-to-end posting on Instagram, Facebook, YouTube Shorts, and other relevant platforms. • Monitor community engagement – respond to DMs, comments, and enquiries with brand voice. • Analytics & Growth • Track content performance, audience growth, and engagement metrics. • Suggest new content trends, formats, and collaborations to drive organic reach. • Brand Alignment • Ensure all digital content reflects Zinzuwadia’s identity of luxury, trust, and heritage. • Collaborate with performance marketing team for campaign alignment. ⸻ Requirements • 2–4 years of experience in social media management, preferably in luxury, jewellery, fashion, or lifestyle brands. • Strong understanding of Instagram & Reels-first content strategies. • Proficiency in coordinating shoots, content production, and editing basics (Canva, CapCut, Adobe Suite preferred). • Strong copywriting skills with ability to write engaging and luxury-aligned captions. • Ability to track trends, think creatively, and present innovative content ideas. • Strong organizational skills for planning & managing multiple campaigns. ⸻ Nice to Have • Experience working with influencers or managing brand collaborations. • Photography or video editing skills. • Understanding of Gujarati language for local content. ⸻ Compensation Competitive salary aligned with experience, plus performance-based incentives.
As a Social Media Manager at Zinzuwadia Jewellers in Ahmedabad, you will play a crucial role in leading and enhancing the brand's online presence across various social media platforms. Your responsibilities will involve developing and executing content strategies that align with the brand's campaigns, festive seasons, and exhibitions. You will be responsible for creating engaging content that showcases the jewelry, craftsmanship, and heritage of Zinzuwadia Jewellers. Your key responsibilities will include building monthly content calendars, coordinating photo/video shoots with internal teams and external partners, and ensuring high-quality visual output that maintains the luxury brand aesthetics. Additionally, you will be managing the end-to-end posting on platforms like Instagram, Facebook, and YouTube Shorts, monitoring community engagement, and responding to inquiries with the brand voice. You will also track content performance, audience growth, and engagement metrics to suggest new content trends and collaborations for organic reach. To be successful in this role, you should have at least 2-4 years of experience in social media management, preferably in luxury, jewelry, fashion, or lifestyle brands. You should possess a strong understanding of Instagram and Reels-first content strategies, proficiency in coordinating shoots, content production, and editing basics. Strong copywriting skills are essential for crafting engaging and luxury-aligned captions. Moreover, you should have the ability to track trends, think creatively, and present innovative content ideas while managing multiple campaigns effectively. Experience in working with influencers or managing brand collaborations, photography or video editing skills, and understanding of Gujarati language for local content are considered nice-to-have qualifications. The compensation offered for this position includes a competitive salary aligned with experience, along with performance-based incentives. If you are a creative and detail-oriented individual with a passion for social media management and a keen eye for luxury branding, we encourage you to apply for the Social Media Manager position at Zinzuwadia Jewellers.,