Job Overview As a Brand manager, you will support planning and implement Marketing activities across all partners from Public Relations to Trade Activity and events. Together with the team, this role will coordinate and execute the GTM creating a consistent and engaging brand experience that is consumer focused across the market. Key Responsibilities Execute brand strategy and integrated communication plans: promo plan by partner, brand visibility, brand animation, consumer activations, CRM. Coordinate product launches from global concept to market execution Support trade visibility providing the right assets based on requirement and manage implementation Ensures timely and high-quality execution of all marketing activations offline and online at all times. Public relation campaign management (product, logistic, packages, audience, target, data tracker…) Digital Media support coordinating planning and asset management with Media Agency Build necessary tools for on ground team, vendors, partners to understand products and marketing activity with maximum precision Monitor closely Luxe beauty competitive landscape Track Data and build report of activations Budget tracker and management coordinating with finance dept to ensure smooth vendor management Prerequisites- Understanding of measurement KPI for campaigns Able to build analytical reasoning and propose rational and qualitative solution Proficient in Outlook, Great Excel skills and PowerPoint Nice to have basic understand of digital media landscape and channels of the market Skills Collaborative way of working, team work oriented Ability to manage multiple projects end to end in a fast-paced environment Strong communication skills for successful project presentations and information sharing
Location: New Delhi, India Reporting To: Area Manager based in Mumbai, India Mission: The Field Supervisor based in India ensures a sell-out and market share growth throughout his/her territory by implementing the negotiated animation plans, seizing opportunities in the point of sales, undertaking regular field visits, training the sales staff, controlling the merchandising, and developing a strong customer relationship. The position requires an understanding of the market and business dynamics and an ability to adapt quickly and proactively in a highly volatile environment. Key Functions and Responsibilities: This role will contribute to the business unit’s targets achievements by: 1. Plan Support the sell-out and market share growth targets. Plan budget and team schedules for the Brand Representatives and promoters. Plan, order and monitor testers, POS materials, and visuals per store. Plan depletion schedules /innovative and creative ideas to push sales and observe competitor activities and align with Area Manager and Sales Director. 2. Execution Implement the promotional account calendar (i.e. GWP, incentives, manpower) and provide quantitative and qualitative reporting to Marketing Team and to Area Manager whenever needed. Proactively proposing relevant correcting actions and In-Store support whenever needed to ensure retail excellence and the meeting of monthly retail targets fixed per store: -Suggest ways to improve business and maximize opportunities in point of sales. -Anticipate potential operational or In-Store issues. -Ensure stores have proper stock level and are in line with the merchandising guidelines -Collaborate with the In-Store Team to ensure excellent execution of high profile visuals for animations Provide feedback to Area Manager on his/her market knowledge and insight gathering (e.g. market intelligence, competition’s marketing activities). Build strong links with shop floor and back-office personnel (i.e. operators, trainers, buyers and external field sales force). Solve operational issues efficiently with the store operations team. Advise clients on requirements for external field sales force under perimeter. Organize and provide product training through clients for external field sales force especially in areas that may not be covered by the Trainer for secondary markets. 3. Control Gather information and provide relevant reports (Sales Report, Post Launch Reports, Training Reports, Competition Reports, Client Master File and Store Check Reports) to Area Manager/Marketing Team. POSM Control and Orders. BRs salaries and commissions follow up (in alignment with Area Manager and Sales Director before communicating). 4. People Management Involve in the hiring process of Brand Representatives and promoters as per planned headcount and ensure they fit into Puig culture. Build good relationship with BRs and motivating them and feed them with more knowledge and guide them for sales targets. Requirements: Experience: 3 - 5 years of experience in a similar role in a multinational FMCG or Luxury company within the Travel Retail channel. Experienced in Trade Marketing/Operations in retail. It will be an advantage if this individual has been a Beauty Consultant/ Brand Ambassador earlier in career. Languages: Hindi and English Skills & Knowledge Required : Proficiency in Microsoft Office – PowerPoint, Excel and Word Strong communication skills Self-directed with great autonomy to manage oneself well. Customer focused and results oriented (i.e. Understanding of business dynamics and sensitive to premium market brands). Ability to build relationships and interpersonal sensitivity. Decision making/problem solving skills. Has good learning agility and a team player. Positive /Strong and friendly personality who can take quick decisions and proactive. Willing to travel.
Location: New Delhi Reporting To: Area Manager based in Mumbai Mission: The Field Supervisor based in India ensures a sell-out and market share growth throughout his/her territory by implementing the negotiated animation plans, seizing opportunities in the point of sales, undertaking regular field visits, training the sales staff, controlling the merchandising, and developing a strong customer relationship. The position requires an understanding of the market and business dynamics and an ability to adapt quickly and proactively in a highly volatile environment. Key Functions and Responsibilities: This role will contribute to the business unit’s targets achievements by: 1. Plan Support the sell-out and market share growth targets (i.e. define and split sell-out targets by store) Plan budget and team schedules for the Brand Representatives and promoters Plan, order and monitor testers, POS materials, and visuals per store. Plan depletion schedules /innovative and creative ideas to push sales and observe competitor activities and align with Area Manager and Sales Director. 2. Execution Implement the promotional account calendar (i.e. GWP, incentives, manpower) and provide quantitative and qualitative reporting to Marketing Team and to Area Manager whenever needed. Proactively proposing relevant correcting actions and In-Store support whenever needed to ensure retail excellence and the meeting of monthly retail targets fixed per store: Suggest ways to improve business and maximize opportunities in point of sales Anticipate potential operational or In-Store issues Ensure stores have proper stock level and are in line with the merchandising guidelines Collaborate with the In-Store Team to ensure excellent execution of high profile visuals for animations Provide feedback to Area Manager on his/her market knowledge and insight gathering (e.g. market intelligence, competition’s marketing activities). Build strong links with shop floor and back-office personnel (i.e. operators, trainers, buyers and external field sales force). Solve operational issues efficiently with the store operations team. Advise clients on requirements for external field sales force under perimeter. Organize and provide product training through clients for external field sales force especially in areas that may not be covered by the Trainer for secondary markets. Control Gather information and provide relevant reports (Sales Report, Post Launch Reports, Training Reports, Competition Reports, Client Master File and Store Check Reports) to Area Manager/Marketing Team POSM Control and Orders BRs salaries and commissions follow up (in alignment with Area Manager and Sales Director before communicating) 4. People Management Involve in the hiring process of Brand Representatives and promoters as per planned headcount and ensure they fit into Puig culture. Build good relationship with BRs and motivating them and feed them with more knowledge and guide them for sales targets. Requirements: Experience: 3 - 5 years of experience in a similar role in a multinational FMCG or Luxury company within the Travel Retail channel. Experienced in Trade Marketing/Operations in retail. It will be an advantage if this individual has been a Beauty Consultant/ Brand Ambassador earlier in career. Languages: Hindi and English Skills & Knowledge Required : Proficiency in Microsoft Office – PowerPoint, Excel and Word Strong communication skills Self-directed with great autonomy to manage oneself well. Customer focused and results oriented (i.e. Understanding of business dynamics and sensitive to premium market brands). Ability to build relationships and interpersonal sensitivity. Decision making/problem solving skills. Has good learning agility and a team player. Positive /Strong and friendly personality who can take quick decisions and proactive. Willing to travel.