Responsibilities: 1.Strategic Planning and Set up operation in timely and cost-effective manner: Conduct situational analyses and geographical targeting exercises to help Group BOD make the right decisions in a timely manner. Set up infrastructure and complete all preliminary works prior operation starts under guidance and support from Head Quarter, including make the effective connection with external partners in all areas: a) Products: liaise with factories for product development, product registration and compliance b) Logistics: liaise with 3PLs for fulfilment and last mile services c) Telephone system and infrastructure companies for call center. d) Incorporation legal matters: liaise with consultants, Law firms to set up business in compliance with the Law e) Recruitment: support Group HR in related activities f) Other researches related to local marketing and sales online activities, customers and competitor analysis. 2.Manage all daily business activities and Budget control: Taking responsibility for Sales/ Revenue growth and Profitability and other quality targets (product quality and distribution, customer service satisfaction goals) Develop/ implement and monitor operational plans within budgets to achieve operational KPIs and business results targets while ensuring alignment and linkage between country team and Regional with regards to process and procedure, policy. Create initiatives for continuous improvement on all KPIs. Build rapport with partners and agents in the country, handling all issues so as our business run smoothly every day. 3. Generate Progress Report: Produce business performance reports, regulatory compliance reports to submit to superiors in corporate headquarters on daily, weekly, monthly basis as requested. Provide other necessary reports with objective of securing maximum market share and sustainable market growth. 4.People Management: Manage local team expectations especially when it comes to necessarily fast changes in operation: Brief the teams about the needs, priorities, KPIs and reasons behind the applied strategy from Group BOD to meet our business goals. Involved in staff selection, training development, scheduling and ongoing professional development of employees. Planning capacity and build capability of country teams to contextualize and deliver successfully KPIs targets. Being a good leader that team can rely on and no afraid to get things done. Requirements: Proficient in English with 6 years of experience in a similar position, managing teams of 50 or more members. Strong coaching and leadership skills, with the ability to motivate employees and communicate effectively at all organizational levels. Experience in team management systems, with strong analytical thinking and a data-driven approach to evaluation. Highly responsible and willing to work overtime. Familiarity with a startup environment and strong reporting skills are preferred.