Roles and Responsibilities Develop and execute comprehensive SEO strategies to improve website ranking, drive organic traffic, and increase conversions. Conduct keyword research, on-page optimization, link building, and technical SEO audits to enhance search engine visibility. Monitor website performance using Google Search Console, Google Analytics, and other tools; provide regular reports to stakeholders on key metrics such as rankings, traffic growth, and conversion rates. Collaborate with cross-functional teams (content creation, marketing) to ensure alignment of SEO efforts with business objectives. Desired Candidate Profile 5-7 years of experience in SEO management or a related field. Strong understanding of SEO best practices, algorithm updates, and industry trends. Proficiency in using various SEO tools such as Ahrefs, Moz Keyword Explorer, SEMrush etc. . Excellent analytical skills for tracking website performance data from multiple sources.