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3.0 - 8.0 years
18 - 25 Lacs
bengaluru, mumbai (all areas)
Work from Office
Role & responsibilities Own the end-to-end customer retention charter across Paytm Moneys investing products. Drive user reactivation, engagement, and lifecycle marketing to maximize LTV and reduce churn. Key Responsibilities • Design and execute retention journeys across email, push, WhatsApp, and in-app channels. • Analyze churn, build cohorts, and develop campaigns to increase repeat engagement. • Partner with product and data teams to implement trigger-based reactivation programs. • Own retention metrics such as repeat transaction rate, churn %, and user stickiness. • Test and optimize communication strategies using A/B frameworks. • Drive customer insights to build long-term engagement ...
Posted 23 hours ago
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