Plan B is an award-winning branding agency with over 18 years of experience working with global brands, major retailers, own brands, and start-ups. We believe creativity backed by sound communications strategy is the way to build great brands. At Plan B, words aren't decoration. They're how we crack insights, spark emotion, and make brands mean something.Which is why we're looking for a copywriter who takes writing seriously. Not just for themselves,but for the brands they'll bring to life. Here's what the role is really about: You'll be working across a wide mix of brands. Fitness, education, lifestyle, tech, and beyond. That means your brain needs to move as quickly as your pen (or keyboard). Campaign lines, long-form scripts, social posts,brand manifestos, case studies, brochures, you'll touch all of it! And you'll need to bring ideas, not just words. We're NOT looking for someone to just churn content, we're looking for someone who understands advertising.The difference is big. Content fills space. Copy creates impact. The non-negotiables: You should be perceptive of ads. That means you notice them, you study them, and youask yourself why they work (or don't). You should have a good grasp of Indian and global culture. Trends, films, memes, music, sports.Insights don't come out of thin air. They come from paying attention to the world. You must think like a copywriter, not a blogger. Writing for brands is about stepping intotheir voice, not pushing your own. Your command of language (both written and spoken), should be strong. Words should beyour playground, not your stumbling block. You should have at least a year of agency experience. We want someone who's been inthe trenches, knows how briefs work, and can handle the pace. If you know AI tools, even better. It's not mandatory, but if you can use tech to make yourideas sharper or faster, we'll take it. In a nutshell You're creative, disciplined, and hungry. You like cracking problems, not coasting. You enjoy writing, even when it's hard. You're plugged into culture and ideas, and you know how to turn that awareness into work that feels alive. Prior Work Experience 23 years of experience, in an advertising agency. Summary A strong grip on copywriting and how to use it well. A good sense of Indian culture, especially South Indian pop culture. Knowing any South Indian language is a big bonus. An understanding of how a typical agency runsart, copy, and client servicing. Basic awareness of how media, business development, and video production work. Work From Office Domlur, Bangalore
PlanB Advertising Pvt Ltd is hiring a smart, solution-oriented Account Manager / Senior Account Manager with 5–8 years of experience in advertising agencies to join the client servicing team in Bengaluru. About PlanB & the role PlanB is an independent award-winning creative agency that partners with ambitious brands to solve business problems with sharp strategy and brave ideas. As an Account Manager, you will own key client relationships, understand their business deeply, and work with internal teams to deliver effective, integrated campaigns on time, on brief, and on budget. You focus on solutions, not complaints, and you are the person clients and teams turn to when things get messy because you stay calm, think clearly, and move everyone towards action. What you will do Act as the primary point of contact for assigned clients and build strong, trusted relationships with senior stakeholders. Take clear briefs from clients, translate them into sharp internal briefs, and ensure creative and strategy teams are aligned. Plan, coordinate, and manage end-to-end delivery of campaigns (ATL, BTL, digital, content, films, activations, etc.) across multiple brands. Proactively identify issues early and drive solution options instead of escalating problems without recommendations. Facilitate honest, respectful conversations between clients and internal teams, even under pressure or when there is conflict. Build long-term, trust-based relationships with clients, creative, strategy, and production partners, treating people as collaborators, not just resources. Track timelines, budgets, and quality of output; proactively flag risks, dependencies, and scope changes. Work closely with strategy, creative, design, production, and media partners to deliver integrated solutions that address business problems. Prepare and lead client presentations – strategy reviews, campaign pitches, performance reviews, and quarterly business reviews. Analyse campaign performance with media/analytics partners and convert results into clear, actionable insights. Mentor and guide junior account executives / managers on ways of working, problem-solving, and client management. What you must bring 4–6 years of experience in an advertising / creative / digital agency in client servicing or account management. Proven experience independently managing key brands and multi-stakeholder client relationships. Demonstrated problem-solving attitude: you come with options and recommendations, not just a list of challenges. Strong belief that human relationships matter; you value people, listen well, and handle different personalities with maturity and respect. Strong understanding of integrated marketing: TV/film, print, digital, social, activations, and content. Ability to write clear briefs, structure decks, and present confidently to senior clients. Excellent communication skills (spoken and written English); regional language skills are a plus. Solid project management skills – juggling multiple brands, deadlines, and teams without dropping the ball. Comfort with numbers: budgets, estimates, and basic campaign performance metrics. Based in Bengaluru or willing to relocate; comfortable with a office-first working model. Nice to have Experience working on FMCG, BFSI, fintech, mobility, or tech brands. Exposure to digital-first and performance-driven campaigns alongside brand-building work. Experience in new business pitches and proposal writing. Why join PlanB Opportunity to work closely with founders and senior leadership on marquee accounts. A people-first culture that rewards solution-oriented thinking, ownership, and the ability to build strong, respectful relationships. Diverse category exposure and a chance to build campaigns end-to-end, not just manage fragments. Competitive salary, performance-based incentives, and clear growth opportunities.
PlanB Advertising Pvt Ltd is hiring a smart, solution-oriented Account Manager / Senior Account Manager with 58 years of experience in advertising agencies to join the client servicing team in Bengaluru. About PlanB & the role PlanB is an independent award-winning creative agency that partners with ambitious brands to solve business problems with sharp strategy and brave ideas. As an Account Manager, you will own key client relationships, understand their business deeply, and work with internal teams to deliver effective, integrated campaigns on time, on brief, and on budget. You focus on solutions, not complaints, and you are the person clients and teams turn to when things get messy because you stay calm, think clearly, and move everyone towards action. What you will do Act as the primary point of contact for assigned clients and build strong, trusted relationships with senior stakeholders. Take clear briefs from clients, translate them into sharp internal briefs, and ensure creative and strategy teams are aligned. Plan, coordinate, and manage end-to-end delivery of campaigns (ATL, BTL, digital, content, films, activations, etc.) across multiple brands. Proactively identify issues early and drive solution options instead of escalating problems without recommendations. Facilitate honest, respectful conversations between clients and internal teams, even under pressure or when there is conflict. Build long-term, trust-based relationships with clients, creative, strategy, and production partners, treating people as collaborators, not just resources. Track timelines, budgets, and quality of output; proactively flag risks, dependencies, and scope changes. Work closely with strategy, creative, design, production, and media partners to deliver integrated solutions that address business problems. Prepare and lead client presentations strategy reviews, campaign pitches, performance reviews, and quarterly business reviews. Analyse campaign performance with media/analytics partners and convert results into clear, actionable insights. Mentor and guide junior account executives / managers on ways of working, problem-solving, and client management. What you must bring 46 years of experience in an advertising / creative / digital agency in client servicing or account management. Proven experience independently managing key brands and multi-stakeholder client relationships. Demonstrated problem-solving attitude: you come with options and recommendations, not just a list of challenges. Strong belief that human relationships matter; you value people, listen well, and handle different personalities with maturity and respect. Strong understanding of integrated marketing: TV/film, print, digital, social, activations, and content. Ability to write clear briefs, structure decks, and present confidently to senior clients. Excellent communication skills (spoken and written English); regional language skills are a plus. Solid project management skills juggling multiple brands, deadlines, and teams without dropping the ball. Comfort with numbers: budgets, estimates, and basic campaign performance metrics. Based in Bengaluru or willing to relocate; comfortable with a office-first working model. Nice to have Experience working on FMCG, BFSI, fintech, mobility, or tech brands. Exposure to digital-first and performance-driven campaigns alongside brand-building work. Experience in new business pitches and proposal writing.? Why join PlanB Opportunity to work closely with founders and senior leadership on marquee accounts. A people-first culture that rewards solution-oriented thinking, ownership, and the ability to build strong, respectful relationships. Diverse category exposure and a chance to build campaigns end-to-end, not just manage fragments. Competitive salary, performance-based incentives, and clear growth opportunities.