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Performance Marketing Executive

SPG Techsoft

4 - 6 Lacs

Mumbai

Posted:15 hours ago

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Job Description

Full-time Performance Marketing / Paid Media Job Type: Full-time
Pay: ₹35,000.00 - ₹50,000.00 per month. We are looking for a results-driven Performance Marketing Professional to plan, execute, and optimize paid digital campaigns across multiple platforms.

Key Responsibilities

  • Plan, execute, and manage paid campaigns on Google Ads, Meta, LinkedIn Ads, and other platforms.
  • Optimize campaigns for leads, conversions, ROAS, and CAC.
  • Perform keyword research, audience targeting, A/B testing, and bid optimization.
  • Track conversions using Google Analytics, GA4, Tag Manager, and pixels.
  • Collaborate with creative and content teams and manage campaign budgets for maximum ROI.

Required Skills

  • Proven experience in Performance Marketing or Paid Media.
  • Hands-on expertise with Google Ads and Meta Ads Manager.
  • Strong understanding of funnels, conversion tracking, and attribution.
  • Experience with e-commerce or lead generation campaigns.
  • Proficiency in Google Analytics, Tag Manager, Excel, reporting, analysis, and communication.

Pay

₹35,000.00 - ₹50,000.00 per month

We are looking for a results-driven Performance Marketing Professional to plan, execute, and optimize paid digital campaigns across multiple platforms. The ideal candidate should be analytical, ROI-focused, and passionate about scaling leads, sales, and conversions through data-backed strategies.

Key Responsibilities

  • Plan, execute, and manage paid campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn Ads, and other platforms.
  • Optimize campaigns for leads, conversions, ROAS, and CAC.
  • Perform keyword research, audience targeting, A/B testing, and bid optimization.
  • Monitor daily performance metrics and prepare weekly/monthly performance reports.
  • Track conversions using Google Analytics, GA4, Tag Manager, and pixels.
  • Collaborate with creative and content teams for ad copies, creatives, and landing pages.
  • Identify growth opportunities and scale high-performing campaigns.
  • Manage campaign budgets efficiently and ensure maximum ROI.
  • Stay updated with latest digital advertising trends and platform updates.

Required Skills & Qualifications

  • Proven experience in Performance Marketing / Paid Media.
  • Hands-on expertise with Google Ads & Meta Ads Manager.
  • Strong understanding of funnels, conversion tracking, and attribution.
  • Experience with e-commerce or lead generation campaigns.
  • Proficiency in Google Analytics, Tag Manager, and Excel.
  • Strong analytical, problem-solving, and communication skills.

Job Type

Full-time

Skills Required

Performance Marketing Paid Media Digital Campaigns Google ADS Linkedin ADS Keyword Research AB Testing Google Analytics Meta ADS E-commerce Excel Reporting Analysis

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Job Type

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SPG Techsoft

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