Performance Marketing Executive

Company: Life Designer Pvt. Ltd.
Location: HSR Layout, Bengaluru
Work Mode: Full-time, On-site
Experience: 2–3 Years
Department: Digital Marketing

About Life Designer

Life Designer is a digital agency helping brands grow through strategic branding, digital marketing, technology, and AI-powered solutions. We work with businesses across industries to build impactful digital experiences and drive measurable growth.

Job Overview

We are looking for a results-driven Performance Marketing Executive to plan, execute, monitor, and optimize paid advertising campaigns across digital platforms. The ideal candidate should have hands-on experience managing ad campaigns, optimizing budgets, generating quality leads, and improving campaign performance through data-driven decisions.

Key Responsibilities

• Plan, launch, and manage paid advertising campaigns across Meta Ads, Google Ads, and LinkedIn Ads.
• Develop performance marketing strategies aligned with client objectives, including lead generation, conversions, and brand growth.
• Conduct audience research, competitor analysis, keyword research, and campaign planning.
• Monitor campaign performance, budgets, CPL, CPA, ROAS, CTR, and conversion rates.
• Optimize campaigns through audience targeting, A/B testing, creative testing, and bidding strategies.
• Coordinate with designers and content teams to develop high-performing ad creatives and copy.
• Set up and monitor conversion tracking, pixels, events, and campaign analytics.
• Prepare regular performance reports with actionable insights and recommendations.
• Manage multiple client campaigns simultaneously while ensuring timely execution and reporting.
• Stay updated on advertising platform changes, trends, and best practices.

Required Skills & Qualifications

• 2–3 years of hands-on experience in performance marketing or paid advertising.
• Practical experience with Meta Ads Manager and Google Ads.
• Knowledge of LinkedIn Ads is an added advantage.
• Understanding of lead generation funnels, retargeting, audience segmentation, and conversion optimization.
• Familiarity with Google Analytics 4, Google Tag Manager, and tracking pixels.
• Strong analytical skills and the ability to interpret campaign data.
• Experience managing advertising budgets and optimizing campaigns for ROI.
• Good communication, reporting, and client coordination skills.
• Ability to work in a fast-paced digital agency environment and manage multiple projects.

Preferred Qualifications

• Experience working with clients across industries such as real estate, healthcare, education, e-commerce, and B2B.
• Agency Experience
• Knowledge of landing page optimization and CRM integrations.

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person