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Performance Marketing Executive

Orthocure Healthcare

3 - 8 years

4 - 6 Lacs

India

Posted:1 week ago

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Job Description

Orthocure is a growing healthcare and wellness brand offering physiotherapy, orthopaedic care, rehabilitation and medically guided Strength Studios. We are also expanding our orthoapedic home-wellness products and medical equipment business across B2B and D2C channels.

Key Responsibilities

  • Plan, execute and optimise performance markeing campaigns across Google Ads and Meta Ads.
  • Generate quality leads for Physiotherapy consultations, orthopaedic clinics and Strength Studios.
  • Drive online sales for orthopaedic products through digital campaigns and e-commerce platforms.
  • Monitor campaign performance, CPL, ROAS, conversions and overall marketing ROI.
  • Manage retargeting, audience segmentation, landing-page optimisation and conversion tracking.
  • Analyse campaign data and prepare regular performance reports.
  • Identify opportunies to improve lead quality, sales conversion and customer acquisition

What we are looking For

  • 3-8 years of hands-on-experience in performance marketing
  • Strong expertise in Google Ads, Meta Ads and campaign analytics
  • Experience in lead generation, conversion optimisation and e-commerce marketing
  • Working knowledge of Google Analytics 4, GITM, Pixels and conversion tracking
  • A data-driven mindset with a strong focus on measurable business results
  • Healthcare, wellness or e-commerce marketing experience will be an advantage.

Pay: ₹40,000.00 - ₹55,000.00 per month

Work Location: In person

Skills Required

Performance Marketing Healthcare Medical Equipment B2b Google ADS Meta ADS Online Sales Digital Campaigns E-commerce Marketing Sales Customer Acquisition

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Job Type

Full Time

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Orthocure Healthcare

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