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Performance Marketing Executive

A2A Optima

2 - 3 years

2 - 3 Lacs

Bengaluru

Posted:10 hours ago

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Job Description

Job Title: PPC Executive (Google & Meta Ads)

Location: Whitefield, Bangalore
Job Type: Full-Time
Experience: 2–3 Years
Joining: Immediate Joiners Preferred

Job Overview

We are looking for a results-driven PPC Executive to plan, execute, and optimise paid advertising campaigns across multiple digital platforms. The ideal candidate should have hands-on experience with Google Ads, Meta Ads, YouTube Ads, and LinkedIn Ads, with a strong focus on maximising ROI, generating quality leads, and improving campaign performance.

Key Responsibilities

  • Plan, create, and manage PPC campaigns across Google Ads, YouTube Ads, Meta Ads, and LinkedIn Ads.
  • Conduct keyword research, audience targeting, and competitor analysis to identify growth opportunities.
  • Monitor campaign performance and optimise bids, budgets, and ad creatives to improve ROI.
  • Track and analyse campaign performance metrics such as CTR, CPC, CPA, and conversions.
  • Perform A/B testing on ad copies, creatives, and landing pages to enhance campaign effectiveness.
  • Generate weekly and monthly campaign performance reports with actionable insights.
  • Collaborate with the marketing and content teams to align paid campaigns with overall marketing strategies.
  • Manage and allocate advertising budgets effectively while maintaining campaign performance.
  • Stay updated with the latest PPC trends, advertising tools, and platform updates.

Required Skills & Qualifications

  • 2–3 years of experience in managing PPC campaigns.
  • Strong hands-on experience with Google Ads and Meta Ads Manager.
  • Experience running campaigns on Facebook, LinkedIn and YouTube ads.
  • Proficiency in Google Analytics, Search Console, and conversion tracking tools.
  • Strong analytical and data interpretation skills.
  • Good understanding of keyword strategies, bidding strategies, and campaign optimisation techniques.
  • Excellent communication and teamwork skills.
  • Familiarity with SEO and digital marketing tools such as SEMrush, Ahrefs, or Moz.

What We Offer

  • A dynamic and collaborative work environment.
  • Opportunities for career growth and professional development.
  • Exposure to diverse digital marketing projects and clients.
  • Continuous learning and skill development support.

Important Note

  • Immediate joiners preferred.

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

  • Paid sick time
  • Provident Fund

Work Location: In person

Skills Required

Performance Marketing Meta ADS Advertising Google ADS Linkedin ADS PPC Campaigns Keyword Research Competitor Analysis Performance Metrics AB Testing Marketing Marketing Strategies

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A2A Optima

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